BFHMID

Bread Financial Holdings, Inc.

Financial ServicesFinancial - Credit Services
$88.30
$0.03(+3.77%)
52W$48.15
$98.39
Updated May 7, 12:00 AM
RSI54
RS Rating80/99
Beta1.52
Volatility41%
F-Score7/9
Mkt Cap$4.1B
STAGE 2 UPTREND

Price Action

5Y Daily
50 DMA150 DMA200 DMA

Technical Summary

STAGE 2 UPTREND

Bread Financial Holdings, Inc. is in a confirmed Stage 2 uptrend, with price holding above all major moving averages and trend structure remaining intact. Relative strength is leading (RS Rating: 80), indicating clear outperformance against the broad market. Earnings growth of 7% provides fundamental context to the price action. Momentum will need to be maintained above the 50-day moving average to sustain this leadership phase.

Relative Strength
80
out of 99
Market Leader
Trend Score
4/4
Minervini Criteria
STAGE 2 UPTREND
Risk (Beta)
1.52
vs S&P 500
HIGH BETA
52W Position
80%
from 52W low
Mid Range
Trend & Momentum Analysis

Trend Template (Minervini)

STAGE 2 UPTREND4/4 Criteria Met
CriterionValueStatus
Price > 50 SMA$78.59
50 SMA > 100 SMA$76.52
100 SMA > 150 SMA$71.98
150 SMA > 200 SMA$69.48

Price vs Moving Averages

PeriodValueSpreadSignal
20 SMA$86.02+2.65%ABOVE
50 SMA$78.59+12.35%ABOVE
100 SMA$76.52+15.39%ABOVE
150 SMA$71.98+22.67%ABOVE
200 SMA$69.48+27.09%ABOVE

Price Performance

1D+3.8%
1W+3.4%
1M+17.5%
3M+11.0%
6M+38.3%
YTD+17.3%
1Y+81.8%
3Y+52.0%
52-Week Trading Range80% from low
$88.30
52W Low$48.15
52W High$98.39

Technical Indicators

RSI (14)NEUTRAL
54.4
305070
VCP ScoreCOOL
4/10
Base depth: 33.8%

Risk Profile

Beta
1.52
52W Vol
41%
ATR
$3.29
Max DD (1Y)
-19%

Volume Analysis

Today
614.0K
50D Avg
644.0K
Vol Ratio
0.95x
Liquidity
LIQUID

Earnings Momentum

Q1'25+3%
$2.78
Q2'25+11%
$2.94
Q3'25+10002%
$3.96
Q4'25+729%
$1.16
Fundamentals & Growth

Growth Trends

Compounded Sales Growth

10 Years:-3.10%
5 Years:
3 Years:
TTM:

Compounded Profit Growth

10 Years:+2.16%
5 Years:+19.70%
3 Years:+34.95%
TTM:+96.05%

Stock Price CAGR

10 Years:-5.92%
5 Years:-1.71%
3 Years:+52.01%
1 Year:+81.76%

Return on Equity

10Y Avg:25.4%
5Y Avg:21.6%
3Y Avg:17.7%
Last Year:16.1%

Key Metrics

Market Cap$4.1B
Gross Margin63.3%
Net Margin11.0%
Piotroski F-Score7/9

Frequently Asked Questions

Is BFH in an uptrend right now?

BFH has a trend score of 4/4 based on Minervini's Stage Analysis. Yes, BFH is in a Stage 2 uptrend with price above all major moving averages (50, 100, 150, 200 SMA) properly stacked.

Is BFH overbought or oversold?

BFH's RSI (14) is 54. The stock is in neutral territory, neither overbought nor oversold.

Is BFH outperforming the market?

BFH has a Relative Strength (RS) Rating of 80 out of 99. Yes, BFH is a market leader, outperforming 80% of all stocks over the past 12 months.

Where is BFH in its 52-week range?

BFH is trading at $88.30, which is 90% of its 52-week high ($98.39) and 80% above its 52-week low ($48.15).

How volatile is BFH?

BFH has a Beta of 1.52 and 52-week volatility of 41%. It's more volatile than the S&P 500 - expect bigger swings.

Disclaimer: Data is for informational purposes only. May be delayed or contain errors. Past performance does not guarantee future results. This is not financial advice. Always conduct your own research and consult professionals before making investment decisions.