Comprehensive Stock Comparison
Compare Hour Loop, Inc. (HOUR) vs eBay Inc. (EBAY) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
Selected Stocks
Add up to 10 tickers. Use presets or search to get started.
Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | EBAY | 7.9% revenue growth vs HOUR's 4.6% |
| Value | EBAY | Lower P/E (15.0x vs 102.1x) |
| Quality / Margins | EBAY | 18.3% net margin vs HOUR's 0.6% |
| Stability / Safety | EBAY | Beta 0.57 vs HOUR's 0.97 |
| Dividends | EBAY | 1.3% yield; 7-year raise streak; HOUR pays no meaningful dividend |
| Momentum (1Y) | EBAY | +42.1% vs HOUR's +2.7% |
| Efficiency (ROA) | EBAY | 11.5% ROA vs HOUR's 2.6%, ROIC 17.0% vs 10.3% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Hour Loop is an online retailer that sells a wide variety of consumer goods — including home décor, toys, kitchenware, and electronics — primarily through third-party marketplaces. It generates revenue by selling products on platforms like Amazon and Walmart.com, with marketplace sales representing the vast majority of its business. The company's advantage lies in its data-driven approach to identifying and sourcing trending products to sell across multiple e-commerce channels.
eBay operates a global online marketplace connecting buyers and sellers of goods ranging from collectibles to everyday items. It generates revenue primarily through transaction fees — taking a percentage of each sale — along with listing fees and advertising services for sellers. Its key advantage is network effects from its massive user base and brand recognition as one of the original e-commerce platforms.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
EBAY leads in 6 of 6 categories — strongest in Financial Metrics and Valuation Metrics.
Financial Metrics (TTM)
EBAY is the larger business by revenue, generating $11.1B annually — 78.8x HOUR's $141M. EBAY is the more profitable business, keeping 18.3% of every revenue dollar as net income compared to HOUR's 0.6%. On growth, EBAY holds the edge at +15.0% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | HOURHour Loop, Inc. | EBAYeBay Inc. |
|---|---|---|
| RevenueTrailing 12 months | $141M | $11.1B |
| EBITDAEarnings before interest/tax | $1M | $2.6B |
| Net IncomeAfter-tax profit | $834,945 | $2.0B |
| Free Cash FlowCash after capex | $1M | $1.4B |
| Gross MarginGross profit ÷ Revenue | +50.9% | +71.5% |
| Operating MarginEBIT ÷ Revenue | +0.6% | +20.5% |
| Net MarginNet income ÷ Revenue | +0.6% | +18.3% |
| FCF MarginFCF ÷ Revenue | +1.0% | +13.0% |
| Rev. Growth (YoY)Latest quarter vs prior year | +7.6% | +15.0% |
| EPS Growth (YoY)Latest quarter vs prior year | -25.4% | -17.9% |
Valuation Metrics
At 20.9x trailing earnings, EBAY trades at a 80% valuation discount to HOUR's 102.1x P/E. On an enterprise value basis, EBAY's 17.9x EV/EBITDA is more attractive than HOUR's 77.4x.
| Metric | HOURHour Loop, Inc. | EBAYeBay Inc. |
|---|---|---|
| Market CapShares × price | $67M | $40.8B |
| Enterprise ValueMkt cap + debt − cash | $66M | $46.0B |
| Trailing P/EPrice ÷ TTM EPS | 102.14x | 20.94x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 15.02x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 77.39x | 17.86x |
| Price / SalesMarket cap ÷ Revenue | 0.49x | 3.68x |
| Price / BookPrice ÷ Book value/share | 13.00x | 9.06x |
| Price / FCFMarket cap ÷ FCF | 242.39x | 27.49x |
Profitability & Efficiency
EBAY delivers a 44.0% return on equity — every $100 of shareholder capital generates $44 in annual profit, vs $11 for HOUR. HOUR carries lower financial leverage with a 0.14x debt-to-equity ratio, signaling a more conservative balance sheet compared to EBAY's 1.53x.
| Metric | HOURHour Loop, Inc. | EBAYeBay Inc. |
|---|---|---|
| ROE (TTM)Return on equity | +10.9% | +44.0% |
| ROA (TTM)Return on assets | +2.6% | +11.5% |
| ROICReturn on invested capital | +10.3% | +17.0% |
| ROCEReturn on capital employed | +10.6% | +17.4% |
| Piotroski ScoreFundamental quality 0–9 | 6 | 6 |
| Debt / EquityFinancial leverage | 0.14x | 1.53x |
| Net DebtTotal debt minus cash | -$1M | $5.2B |
| Cash & Equiv.Liquid assets | $2M | $1.9B |
| Total DebtShort + long-term debt | $725,507 | $7.1B |
| Interest CoverageEBIT ÷ Interest expense | 6.47x | 10.13x |
Total Returns (with DRIP)
A $10,000 investment in EBAY five years ago would be worth $16,334 today (with dividends reinvested), compared to $2,390 for HOUR. Over the past 12 months, EBAY leads with a +42.1% total return vs HOUR's +2.7%. The 3-year compound annual growth rate (CAGR) favors EBAY at 27.0% vs HOUR's -4.9% — a key indicator of consistent wealth creation.
| Metric | HOURHour Loop, Inc. | EBAYeBay Inc. |
|---|---|---|
| YTD ReturnYear-to-date | +3.2% | +4.4% |
| 1-Year ReturnPast 12 months | +2.7% | +42.1% |
| 3-Year ReturnCumulative with dividends | -14.0% | +105.0% |
| 5-Year ReturnCumulative with dividends | -76.1% | +63.3% |
| 10-Year ReturnCumulative with dividends | -76.1% | +307.1% |
| CAGR (3Y)Annualised 3-year return | -4.9% | +27.0% |
Risk & Volatility
EBAY is the less volatile stock with a 0.57 beta — it tends to amplify market swings less than HOUR's 0.97 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. EBAY currently trades 89.8% from its 52-week high vs HOUR's 27.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | HOURHour Loop, Inc. | EBAYeBay Inc. |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.97x | 0.57x |
| 52-Week HighHighest price in past year | $6.84 | $101.15 |
| 52-Week LowLowest price in past year | $1.10 | $58.71 |
| % of 52W HighCurrent price vs 52-week peak | +27.9% | +89.8% |
| RSI (14)Momentum oscillator 0–100 | 55.1 | 51.9 |
| Avg Volume (50D)Average daily shares traded | 21K | 4.1M |
Analyst Outlook
EBAY is the only dividend payer here at 1.27% yield — a key consideration for income-focused portfolios.
| Metric | HOURHour Loop, Inc. | EBAYeBay Inc. |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Hold |
| Price TargetConsensus 12-month target | — | $99.13 |
| # AnalystsCovering analysts | — | 68 |
| Dividend YieldAnnual dividend ÷ price | — | +1.3% |
| Dividend StreakConsecutive years of raises | 2 | 7 |
| Dividend / ShareAnnual DPS | — | $1.15 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +6.1% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Jan 22 | Feb 26 | Change |
|---|---|---|---|
| Hour Loop, Inc. (HOUR) | 100 | 22.28 | -77.7% |
| eBay Inc. (EBAY) | 100 | 155.06 | +55.1% |
eBay Inc. (EBAY) returned +63% over 5 years vs Hour Loop, Inc. (HOUR)'s -76%. A $10,000 investment in EBAY 5 years ago would be worth $16,334 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Hour Loop, Inc. (HOUR) | $27M | $138M | +420.4% |
| eBay Inc. (EBAY) | $9.3B | $11.1B | +19.4% |
eBay Inc.'s revenue grew from $9.3B (2016) to $11.1B (2025) — a 2.0% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Hour Loop, Inc. (HOUR) | -1.6% | 0.5% | +129.8% |
| eBay Inc. (EBAY) | 78.1% | 18.3% | -76.6% |
eBay Inc.'s net margin went from 78% (2016) to 18% (2025).
Chart 4P/E Ratio History — 7 Years
| Stock | 2018 | 2025 | Change |
|---|---|---|---|
| eBay Inc. (EBAY) | 11 | 20.1 | +82.7% |
eBay Inc. has traded in a 3x–20x P/E range over 7 years; current trailing P/E is ~21x.
Chart 5EPS Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Hour Loop, Inc. (HOUR) | -0.01 | 0.02 | +236.5% |
| eBay Inc. (EBAY) | 6.35 | 4.34 | -31.7% |
eBay Inc.'s EPS grew from $6.35 (2016) to $4.34 (2025) — a -4% CAGR.
Chart 6Free Cash Flow — 5 Years
Hour Loop, Inc. generated $0M FCF in 2024 (-96% vs 2021). eBay Inc. generated $1B FCF in 2025 (-33% vs 2021).
HOUR vs EBAY: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is HOUR or EBAY a better buy right now?
eBay Inc. (EBAY) offers the better valuation at 20.9x trailing P/E (15.0x forward), making it the more compelling value choice. Analysts rate eBay Inc. (EBAY) a "Hold" — based on 68 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — HOUR or EBAY?
On trailing P/E, eBay Inc. (EBAY) is the cheapest at 20.9x versus Hour Loop, Inc. at 102.1x.
03Which is the better long-term investment — HOUR or EBAY?
Over the past 5 years, eBay Inc. (EBAY) delivered a total return of +63.3%, compared to -76.1% for Hour Loop, Inc. (HOUR). A $10,000 investment in EBAY five years ago would be worth approximately $16K today (assuming dividends reinvested). Over 10 years, the gap is even starker: EBAY returned +307.1% versus HOUR's -76.1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — HOUR or EBAY?
By beta (market sensitivity over 5 years), eBay Inc. (EBAY) is the lower-risk stock at 0.57β versus Hour Loop, Inc.'s 0.97β — meaning HOUR is approximately 70% more volatile than EBAY relative to the S&P 500. On balance sheet safety, Hour Loop, Inc. (HOUR) carries a lower debt/equity ratio of 14% versus 153% for eBay Inc. — giving it more financial flexibility in a downturn.
05Which has better profit margins — HOUR or EBAY?
eBay Inc. (EBAY) is the more profitable company, earning 18.3% net margin versus 0.5% for Hour Loop, Inc. — meaning it keeps 18.3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: EBAY leads at 20.5% versus 0.5% for HOUR. At the gross margin level — before operating expenses — EBAY leads at 71.5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — HOUR or EBAY?
In this comparison, EBAY (1.3% yield) pays a dividend. HOUR does not pay a meaningful dividend and should not be held primarily for income.
07Is HOUR or EBAY better for a retirement portfolio?
For long-horizon retirement investors, eBay Inc. (EBAY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.57), 1.3% yield, +307.1% 10Y return). Both have compounded well over 10 years (EBAY: +307.1%, HOUR: -76.1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between HOUR and EBAY?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. EBAY pays a dividend while HOUR does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
Find Stocks Like These
Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that beat both.