Comprehensive Stock Comparison
Compare Onfolio Holdings, Inc. (ONFO) vs Phoenix New Media Limited (FENG) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | ONFO | 50.0% revenue growth vs FENG's 1.7% |
| Quality / Margins | FENG | -6.4% net margin vs ONFO's -17.2% |
| Stability / Safety | FENG | Beta 0.54 vs ONFO's 1.51, lower leverage |
| Dividends | ONFO | 12.8% yield; 4-year raise streak; FENG pays no meaningful dividend |
| Momentum (1Y) | FENG | -22.7% vs ONFO's -62.9% |
| Efficiency (ROA) | FENG | -3.0% ROA vs ONFO's -23.3%, ROIC -7.7% vs -38.2% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Onfolio Holdings is a digital holding company that acquires and operates a portfolio of online businesses across various niches. It generates revenue primarily through website advertising placements, content monetization, and direct product sales from its owned websites. The company's competitive advantage lies in its systematic acquisition and operational expertise in scaling profitable online properties.
Phoenix New Media operates a Chinese digital media platform that delivers news, video, and entertainment content across web and mobile channels. It generates revenue primarily from online advertising services (roughly 70-80% of total) supplemented by paid services including mobile content subscriptions and digital reading applications. The company's competitive advantage lies in its established Phoenix TV brand recognition and its comprehensive content ecosystem spanning news, finance, and entertainment verticals.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
FENG leads in 4 of 6 categories (Valuation Metrics, Profitability & Efficiency). ONFO leads in 1 (Analyst Outlook). 1 tied.
Financial Metrics (TTM)
FENG is the larger business by revenue, generating $761M annually — 67.7x ONFO's $11M. FENG is the more profitable business, keeping -6.4% of every revenue dollar as net income compared to ONFO's -17.2%. On growth, ONFO holds the edge at +36.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ONFOOnfolio Holdings,… | FENGPhoenix New Media… |
|---|---|---|
| RevenueTrailing 12 months | $11M | $761M |
| EBITDAEarnings before interest/tax | -$1M | -$43M |
| Net IncomeAfter-tax profit | -$2M | -$49M |
| Free Cash FlowCash after capex | -$1M | $0 |
| Gross MarginGross profit ÷ Revenue | +60.3% | +45.6% |
| Operating MarginEBIT ÷ Revenue | -19.7% | -6.9% |
| Net MarginNet income ÷ Revenue | -17.2% | -6.4% |
| FCF MarginFCF ÷ Revenue | -9.0% | -7.0% |
| Rev. Growth (YoY)Latest quarter vs prior year | +36.3% | +22.3% |
| EPS Growth (YoY)Latest quarter vs prior year | -45.5% | -14.0% |
Valuation Metrics
| Metric | ONFOOnfolio Holdings,… | FENGPhoenix New Media… |
|---|---|---|
| Market CapShares × price | $3M | $552M |
| Enterprise ValueMkt cap + debt − cash | $5M | $472M |
| Trailing P/EPrice ÷ TTM EPS | -1.20x | -2.68x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 0.24x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | — | — |
| Price / SalesMarket cap ÷ Revenue | 0.32x | 5.38x |
| Price / BookPrice ÷ Book value/share | 0.58x | 0.13x |
| Price / FCFMarket cap ÷ FCF | — | — |
Profitability & Efficiency
FENG delivers a -4.6% return on equity — every $100 of shareholder capital generates $-5 in annual profit, vs $-52 for ONFO. FENG carries lower financial leverage with a 0.05x debt-to-equity ratio, signaling a more conservative balance sheet compared to ONFO's 0.60x. On the Piotroski fundamental quality scale (0–9), FENG scores 6/9 vs ONFO's 2/9, reflecting solid financial health.
| Metric | ONFOOnfolio Holdings,… | FENGPhoenix New Media… |
|---|---|---|
| ROE (TTM)Return on equity | -51.7% | -4.6% |
| ROA (TTM)Return on assets | -23.3% | -3.0% |
| ROICReturn on invested capital | -38.2% | -7.7% |
| ROCEReturn on capital employed | -51.5% | -5.4% |
| Piotroski ScoreFundamental quality 0–9 | 2 | 6 |
| Debt / EquityFinancial leverage | 0.60x | 0.05x |
| Net DebtTotal debt minus cash | $2M | -$551M |
| Cash & Equiv.Liquid assets | $476,874 | $608M |
| Total DebtShort + long-term debt | $3M | $57M |
| Interest CoverageEBIT ÷ Interest expense | -6.65x | — |
Total Returns (with DRIP)
A $10,000 investment in ONFO five years ago would be worth $2,042 today (with dividends reinvested), compared to $1,593 for FENG. Over the past 12 months, FENG leads with a -22.7% total return vs ONFO's -62.9%. The 3-year compound annual growth rate (CAGR) favors FENG at -7.0% vs ONFO's -31.1% — a key indicator of consistent wealth creation.
| Metric | ONFOOnfolio Holdings,… | FENGPhoenix New Media… |
|---|---|---|
| YTD ReturnYear-to-date | -34.7% | +1.8% |
| 1-Year ReturnPast 12 months | -62.9% | -22.7% |
| 3-Year ReturnCumulative with dividends | -67.3% | -19.4% |
| 5-Year ReturnCumulative with dividends | -79.6% | -84.1% |
| 10-Year ReturnCumulative with dividends | -79.6% | -50.0% |
| CAGR (3Y)Annualised 3-year return | -31.1% | -7.0% |
Risk & Volatility
FENG is the less volatile stock with a 0.54 beta — it tends to amplify market swings less than ONFO's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. FENG currently trades 47.7% from its 52-week high vs ONFO's 25.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ONFOOnfolio Holdings,… | FENGPhoenix New Media… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.51x | 0.54x |
| 52-Week HighHighest price in past year | $1.95 | $3.65 |
| 52-Week LowLowest price in past year | $0.45 | $1.28 |
| % of 52W HighCurrent price vs 52-week peak | +25.1% | +47.7% |
| RSI (14)Momentum oscillator 0–100 | 37.2 | 42.0 |
| Avg Volume (50D)Average daily shares traded | 64K | 3K |
Analyst Outlook
ONFO is the only dividend payer here at 12.82% yield — a key consideration for income-focused portfolios.
| Metric | ONFOOnfolio Holdings,… | FENGPhoenix New Media… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | — | — |
| # AnalystsCovering analysts | — | 5 |
| Dividend YieldAnnual dividend ÷ price | +12.8% | — |
| Dividend StreakConsecutive years of raises | 4 | 0 |
| Dividend / ShareAnnual DPS | $0.06 | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +0.0% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Aug 22 | Feb 26 | Change |
|---|---|---|---|
| Onfolio Holdings, I… (ONFO) | 100 | 27.29 | -72.7% |
| Phoenix New Media L… (FENG) | 100 | 36.51 | -63.5% |
Onfolio Holdings, I… (ONFO) returned -80% over 5 years vs Phoenix New Media L… (FENG)'s -84%.
Chart 2Revenue Growth — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| Onfolio Holdings, I… (ONFO) | $171800.00 | $8M | +4476.3% |
| Phoenix New Media L… (FENG) | $1.6B | $704M | -56.3% |
Phoenix New Media Limited's revenue grew from $1.6B (2015) to $704M (2024) — a -8.8% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| Onfolio Holdings, I… (ONFO) | 1.9% | -22.5% | -1259.4% |
| Phoenix New Media L… (FENG) | 4.6% | -7.6% | -266.4% |
Phoenix New Media Limited's net margin went from 5% (2015) to -8% (2024).
Chart 4P/E Ratio History — 3 Years
| Stock | 2017 | 2020 | Change |
|---|---|---|---|
| Phoenix New Media L… (FENG) | 14.1 | 0.2 | -98.6% |
Phoenix New Media Limited has traded in a 0x–14x P/E range over 3 years; current trailing P/E is ~-3x.
Chart 5EPS Growth — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| Onfolio Holdings, I… (ONFO) | 0 | -0.41 | -58671.4% |
| Phoenix New Media L… (FENG) | 5.76 | -4.46 | -177.4% |
Phoenix New Media Limited's EPS grew from $5.76 (2015) to $-4.46 (2024) — a NaN% CAGR.
Chart 6Free Cash Flow — 5 Years
Onfolio Holdings, Inc. generated $-1M FCF in 2024 (+39% vs 2021). Phoenix New Media Limited generated $-50M FCF in 2024 (+69% vs 2021).
ONFO vs FENG: Frequently Asked Questions
7 questions · data-driven answers · updated daily
01Is ONFO or FENG a better buy right now?
Analysts rate Phoenix New Media Limited (FENG) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — ONFO or FENG?
Over the past 5 years, Onfolio Holdings, Inc. (ONFO) delivered a total return of -79.6%, compared to -84.1% for Phoenix New Media Limited (FENG). A $10,000 investment in ONFO five years ago would be worth approximately $2K today (assuming dividends reinvested). Over 10 years, the gap is even starker: FENG returned -50.0% versus ONFO's -79.6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — ONFO or FENG?
By beta (market sensitivity over 5 years), Phoenix New Media Limited (FENG) is the lower-risk stock at 0.54β versus Onfolio Holdings, Inc.'s 1.51β — meaning ONFO is approximately 180% more volatile than FENG relative to the S&P 500. On balance sheet safety, Phoenix New Media Limited (FENG) carries a lower debt/equity ratio of 5% versus 60% for Onfolio Holdings, Inc. — giving it more financial flexibility in a downturn.
04Which has better profit margins — ONFO or FENG?
Phoenix New Media Limited (FENG) is the more profitable company, earning -7.6% net margin versus -22.5% for Onfolio Holdings, Inc. — meaning it keeps -7.6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: FENG leads at -9.2% versus -31.9% for ONFO. At the gross margin level — before operating expenses — ONFO leads at 57.8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
05Which pays a better dividend — ONFO or FENG?
In this comparison, ONFO (12.8% yield) pays a dividend. FENG does not pay a meaningful dividend and should not be held primarily for income.
06Is ONFO or FENG better for a retirement portfolio?
For long-horizon retirement investors, Phoenix New Media Limited (FENG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.54)). Onfolio Holdings, Inc. (ONFO) carries a higher beta of 1.51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (FENG: -50.0%, ONFO: -79.6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
07What are the main differences between ONFO and FENG?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: ONFO is a small-cap income-oriented stock; FENG is a small-cap quality compounder stock. ONFO pays a dividend while FENG does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
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- Gross Margin > 36%
- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 11%
- Gross Margin > 27%