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Traeger, Inc. (COOK) 10-Year Financial Performance & Capital Metrics

COOK • • Industrial / General
Consumer CyclicalHome FurnishingsSpecialized & Commercial FurnitureOutdoor & Specialty Cooking
AboutTraeger, Inc., together with its subsidiaries, designs, sources, sells, and supports wood pellet fueled barbeque grills for retailers, distributors, and direct to consumers in the United States. Its wood pellet grills are internet of things devices that allow owners to program, monitor, and control their grill through its Traeger app. The company also produces a library of digital content, including instructional recipes and videos that demonstrate tips, tricks, and cooking techniques that empower Traeger owners to progress their cooking skills; and short- and long-form branded content highlighting stories, community members, and lifestyle content from the Traegerhood. In addition, it provides wood pellets that are used to fire the grills; rubs and sauces, seasonings, and marinades; covers, drip trays, bucket liners, and shelves; tools to aid in meal prep, cooking, and cleanup, including pellet storage systems, cleaning solutions, barbecue tools, and MEATER smart thermometer; replacement parts; and apparel and merchandise. The company was incorporated in 2017 and is headquartered in Salt Lake City, Utah.Show more
  • Revenue $604M -0.3%
  • EBITDA $53M +2187.2%
  • Net Income -$34M +59.7%
  • EPS (Diluted) -0.27 +60.3%
  • Gross Margin 42.29% +14.6%
  • EBITDA Margin 8.84% +2194.2%
  • Operating Margin -0.49% +94.7%
  • Net Margin -5.63% +59.6%
  • ROE -11.98% +55.6%
  • ROIC -0.31% +94.3%
  • Debt/Equity 1.57 -0.2%
  • Interest Coverage -0.09 +95.0%
Technical Analysis

Key Insights

Based on financial data analysis

✓Strengths

  • ✓Strong Piotroski F-Score: 7/9
  • ✓Strong 5Y sales CAGR of 10.7%
  • ✓Trading at only 0.5x book value

✗Weaknesses

  • ✗Weak momentum: RS Rating 15 (bottom 15%)
  • ✗Trading more than 30% below 52-week high

* These insights are generated automatically based on available financial data. Please conduct your own research before making investment decisions.

Price & Volume

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Growth Metrics

Revenue CAGR

10Y-
5Y10.7%
3Y-8.38%
TTM-2.69%

Profit (Net Income) CAGR

10Y-
5Y-
3Y-
TTM-105.38%

EPS CAGR

10Y-
5Y-
3Y-
TTM-96.35%

ROCE

10Y Avg-7.28%
5Y Avg-8.97%
3Y Avg-15%
Latest-0.41%

Peer Comparison

Outdoor & Specialty Cooking
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Quality & Returns
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Sector-Specific
NameMarket CapCurrent PriceP/E RatioRevenue Growth 1YNet MarginROEFCF YieldDebt/Equity
COOKTraeger, Inc.145.25M1.06-3.93-0.3%-18.01%-56.38%8.19%1.57

Profit & Loss

Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024
Sales/Revenue+363.32M545.77M785.54M655.9M605.88M604.07M
Revenue Growth %-0.5%0.44%-0.17%-0.08%-0%
Cost of Goods Sold+207.54M310.96M484.78M427.13M382.32M348.6M
COGS % of Revenue0.57%0.57%0.62%0.65%0.63%0.58%
Gross Profit+155.78M234.81M300.76M228.77M223.56M255.47M
Gross Margin %0.43%0.43%0.38%0.35%0.37%0.42%
Gross Profit Growth %-0.51%0.28%-0.24%-0.02%0.14%
Operating Expenses+145.32M176.47M361.91M574.71M279M258.41M
OpEx % of Revenue0.4%0.32%0.46%0.88%0.46%0.43%
Selling, General & Admin112.22M143.93M323.74M297.51M238.53M223.14M
SG&A % of Revenue0.31%0.26%0.41%0.45%0.39%0.37%
Research & Development000000
R&D % of Revenue------
Other Operating Expenses33.1M32.53M38.18M277.2M40.48M35.27M
Operating Income+10.46M58.35M-61.15M-345.94M-55.45M-2.94M
Operating Margin %0.03%0.11%-0.08%-0.53%-0.09%-0%
Operating Income Growth %-4.58%-2.05%-4.66%0.84%0.95%
EBITDA+49.61M99.31M-13.65M-289.39M2.33M53.38M
EBITDA Margin %0.14%0.18%-0.02%-0.44%0%0.09%
EBITDA Growth %-1%-1.14%-20.2%1.01%21.87%
D&A (Non-Cash Add-back)39.16M40.97M47.5M56.55M57.78M56.33M
EBIT9.99M65.87M-63.63M-353.07M-51.14M-2.46M
Net Interest Income+-39.46M-34.07M-26.65M-27.89M-31.27M-33.5M
Interest Income000000
Interest Expense39.46M34.07M26.65M27.89M31.27M33.5M
Other Income/Expense-39.92M-26.55M-29.13M-35.01M-26.97M-33.02M
Pretax Income+-29.47M31.8M-90.28M-380.95M-82.42M-35.96M
Pretax Margin %-0.08%0.06%-0.11%-0.58%-0.14%-0.06%
Income Tax+124K749K1.49M1.19M1.99M-1.96M
Effective Tax Rate %1%0.98%1.02%1%1.02%0.95%
Net Income+-29.59M31.05M-91.77M-382.14M-84.4M-34.01M
Net Margin %-0.08%0.06%-0.12%-0.58%-0.14%-0.06%
Net Income Growth %-2.05%-3.96%-3.16%0.78%0.6%
Net Income (Continuing)-29.59M31.05M-91.77M-382.14M-84.4M-34.01M
Discontinued Operations000000
Minority Interest000000
EPS (Diluted)+-0.250.26-0.79-3.19-0.68-0.27
EPS Growth %-2.04%-4.04%-3.04%0.79%0.6%
EPS (Basic)-0.250.26-0.79-3.19-0.68-0.27
Diluted Shares Outstanding117.55M117.55M112.37M119.7M123.73M127.44M
Basic Shares Outstanding117.55M117.55M112.37M119.7M123.73M127.44M
Dividend Payout Ratio-0.01%----

Balance Sheet

Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024
Total Current Assets+84.43M159.01M266.24M274.24M216.38M243.12M
Cash & Short-Term Investments7.08M11.56M16.74M39.05M29.92M14.98M
Cash Only7.08M11.56M16.74M39.05M29.92M14.98M
Short-Term Investments000000
Accounts Receivable34.67M64.84M92.93M42.05M59.94M85.33M
Days Sales Outstanding34.8343.3643.1823.436.1151.56
Inventory39.3M68.83M141.54M153.47M96.17M107.37M
Days Inventory Outstanding69.1280.8106.57131.1591.82112.42
Other Current Assets711K6.26M039.66M30.35M35.44M
Total Non-Current Assets+840.42M830.57M911.28M672.48M644.38M587.55M
Property, Plant & Equipment21.77M32.4M55.48M69.36M90.78M81.32M
Fixed Asset Turnover16.69x16.84x14.16x9.46x6.67x7.43x
Goodwill251.17M256.84M297.05M74.72M74.72M74.72M
Intangible Assets567.09M539.84M555.15M512.86M470.55M428.54M
Long-Term Investments000000
Other Non-Current Assets383K1.49M3.61M15.53M8.33M2.97M
Total Assets+924.85M989.58M1.18B946.72M860.76M830.68M
Asset Turnover0.39x0.55x0.67x0.69x0.70x0.73x
Asset Growth %-0.07%0.19%-0.2%-0.09%-0.03%
Total Current Liabilities+49.16M80.07M166.22M112.91M133.97M122.24M
Accounts Payable17.39M21.67M42.69M29.84M33.28M27.7M
Days Payables Outstanding30.5925.4432.1525.531.7729
Short-Term Debt3.41M3.41M41.14M11.96M28.65M5.25M
Deferred Revenue (Current)000000
Other Current Liabilities4.8M6.73M19.64M18.13M22.43M85.5M
Current Ratio1.72x1.99x1.60x2.43x1.62x1.99x
Quick Ratio0.92x1.13x0.75x1.07x0.90x1.11x
Cash Conversion Cycle73.3798.72117.6129.0596.15134.97
Total Non-Current Liabilities+444.8M434.47M405.28M498.94M435.44M432.01M
Long-Term Debt443.93M433.61M379.39M468.11M397.3M398.44M
Capital Lease Obligations561K536K09M29.14M26.65M
Deferred Tax Liabilities0011.67M10.37M8.24M6.38M
Other Non-Current Liabilities311K327K14.21M11.46M759K539K
Total Liabilities493.97M514.54M571.5M611.85M569.41M554.25M
Total Debt+448.22M437.84M420.53M494.25M458.7M434.13M
Net Debt441.14M426.29M403.79M455.2M428.78M419.15M
Debt / Equity1.04x0.92x0.69x1.48x1.57x1.57x
Debt / EBITDA9.03x4.41x--196.53x8.13x
Net Debt / EBITDA8.89x4.29x--183.71x7.85x
Interest Coverage0.26x1.71x-2.29x-12.41x-1.77x-0.09x
Total Equity+430.88M475.04M606.02M334.87M291.35M276.43M
Equity Growth %-0.1%0.28%-0.45%-0.13%-0.05%
Book Value per Share3.674.045.392.802.352.17
Total Shareholders' Equity430.88M475.04M606.02M334.87M291.35M276.43M
Common Stock558.48M571.04M12K12K13K13K
Retained Earnings-127.6M-96M-188.32M-570.48M-654.88M-688.88M
Treasury Stock000000
Accumulated OCI00-86K23.26M10.94M4.34M
Minority Interest000000

Cash Flow

Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024
Cash from Operations+18.49M46.6M-28.43M5.09M64.04M23.89M
Operating CF Margin %0.05%0.09%-0.04%0.01%0.11%0.04%
Operating CF Growth %-1.52%-1.61%1.18%11.57%-0.63%
Net Income-29.59M31.05M-91.77M-382.14M-84.4M-34.01M
Depreciation & Amortization39.16M40.97M47.5M56.55M57.78M56.33M
Stock-Based Compensation2.35M12.81M81.11M87.7M53.2M27.9M
Deferred Taxes00-939K-1.3M-2.13M0
Other Non-Cash Items2.88M-3.14M17.07M236.79M2.43M-9.3M
Working Capital Changes3.69M-35.09M-81.4M7.51M37.17M-17.03M
Change in Receivables-8.49M-30.17M-26.36M51.05M-17.73M-25.4M
Change in Inventory-4.95M-28.98M-67.83M-11.93M57.3M-11.19M
Change in Payables17.05M28.35M002.37M26.98M
Cash from Investing+-9M-27.34M-79.9M-18.9M-17.38M-12.33M
Capital Expenditures-7.5M-14.13M-22.48M-18.4M-19.95M-12M
CapEx % of Revenue0.02%0.03%0.03%0.03%0.03%0.02%
Acquisitions------
Investments------
Other Investing-355K-490K-563K-506K2.57M-335K
Cash from Financing+-9.26M-14.78M113.51M48.63M-68.3M-26.5M
Debt Issued (Net)------
Equity Issued (Net)------
Dividends Paid-80K-250K0000
Share Repurchases------
Other Financing0-810K-8.6M-9.28M-12.22M-119K
Net Change in Cash------
Free Cash Flow+10.48M31.96M-51.47M-13.81M43.64M11.89M
FCF Margin %0.03%0.06%-0.07%-0.02%0.07%0.02%
FCF Growth %-2.05%-2.61%0.73%4.16%-0.73%
FCF per Share0.090.27-0.46-0.120.350.09
FCF Conversion (FCF/Net Income)-0.62x1.50x0.31x-0.01x-0.76x-0.70x
Interest Paid36.79M31.33M23.44M25.14M40.06M38.51M
Taxes Paid124K76K1.65M2.84M3.06M1.95M

Key Ratios

Metric201920202021202220232024
Return on Equity (ROE)-6.87%6.85%-16.98%-81.23%-26.96%-11.98%
Return on Invested Capital (ROIC)0.9%4.94%-4.8%-28.83%-5.51%-0.31%
Gross Margin42.88%43.02%38.29%34.88%36.9%42.29%
Net Margin-8.15%5.69%-11.68%-58.26%-13.93%-5.63%
Debt / Equity1.04x0.92x0.69x1.48x1.57x1.57x
Interest Coverage0.26x1.71x-2.29x-12.41x-1.77x-0.09x
FCF Conversion-0.62x1.50x0.31x-0.01x-0.76x-0.70x
Revenue Growth-50.22%43.93%-16.5%-7.63%-0.3%

Revenue by Segment

2021202220232024
Grills544.2M355.44M299.35M324.7M
Grills Growth--34.69%-15.78%8.47%
Accessories105.13M169.12M191.63M160.07M
Accessories Growth-60.87%13.31%-16.47%
Consumables136.22M131.34M114.9M119.3M
Consumables Growth--3.58%-12.52%3.83%

Revenue by Geography

2021202220232024
North America737.4M598.84M536.5M542.38M
North America Growth--18.79%-10.41%1.10%
Non-North America48.14M57.06M69.39M61.69M
Non-North America Growth-18.53%21.60%-11.09%

Frequently Asked Questions

Growth & Financials

Traeger, Inc. (COOK) reported $582.8M in revenue for fiscal year 2024. This represents a 60% increase from $363.3M in 2019.

Traeger, Inc. (COOK) saw revenue decline by 0.3% over the past year.

Traeger, Inc. (COOK) reported a net loss of $104.9M for fiscal year 2024.

Dividend & Returns

Traeger, Inc. (COOK) has a return on equity (ROE) of -12.0%. Negative ROE indicates the company is unprofitable.

Traeger, Inc. (COOK) generated $4.7M in free cash flow for fiscal year 2024. Positive FCF indicates the company can fund dividends, buybacks, or reinvestment.

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