Cricut, Inc. (CRCT) 10-Year Financial Performance & Capital Metrics

CRCT • • Industrial / General

TechnologyComputer HardwareConsumer & Gaming PeripheralsConsumer Electronics Accessories

AboutCricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade goods. It operates in three segments: Connected Machines, Subscriptions, and Accessories and Materials. The company offers connected machines, design apps, and accessories and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations. Its connected machines include Cricut Joy, Cricut Explore, and Cricut Maker to cut, write, score, and create decorative effects using various materials, such as paper, vinyl, leather, and others; and design apps comprise Design Space app and Cricut Joy-specific app. The company also provides Cricut Access and Cricut Access Premium subscription offerings, and in-app purchases; and a software that integrates its connected machines and design apps. In addition, it offers a range of accessories and materials, such as Cricut EasyPress, Cricut Mug Press, various hand tools, machine replacement tools and blades, and project materials. The company offers its products through its third-party brick-and-mortar and online retail partners; and its website cricut.com, as well as through a network of distributors. It operates in the United States, the United Kingdom, Ireland, Australia, New Zealand, and Western Europe, as well as the Middle East, Latin America, South Africa, and Asia. The company was formerly known as Provo Craft & Novelty, Inc. and changed its name to Cricut, Inc. in March 2018. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.Show more

Revenue $713M -6.9%
EBITDA $105M +5.1%
Net Income $63M +17.1%
EPS (Diluted) 0.29 +20.8%
Gross Margin 49.51% +10.4%
EBITDA Margin 14.75% +12.8%
Operating Margin 10.68% +16.8%
Net Margin 8.82% +25.8%
ROE 12.55% +41.2%
ROIC 17.39% +44.7%
Debt/Equity 0.03 +23.0%
Interest Coverage 233.47 +7.8%

Technical Analysis

Key Insights

Based on financial data analysis

✓Strengths

✓Company is almost debt free
✓Strong Piotroski F-Score: 7/9
✓FCF machine: 34.6% free cash flow margin
✓High quality earnings: Operating CF exceeds net income
✓Efficient asset utilization: 1.0x turnover

✗Weaknesses

✗Dividend payout exceeds 100% of earnings
✗Trading more than 30% below 52-week high

Price & Volume

Loading chart...

Growth Metrics

Revenue CAGR

10Y-

5Y7.93%

3Y-18.29%

TTM-2.72%

Profit (Net Income) CAGR

10Y-

5Y9.89%

3Y-23.52%

TTM29.98%

EPS CAGR

10Y-

5Y10.01%

3Y-23.19%

TTM30.66%

ROCE

10Y Avg38.54%

5Y Avg36.98%

3Y Avg12.42%

Latest14.59%

Peer Comparison

Consumer Electronics Accessories

Name	Market Cap	Current Price	P/E Ratio	Revenue Growth 1Y	Net Margin	ROE	FCF Yield	Debt/Equity
LOGILogitech International S.A.	14.19B	96.60	23.39	5.97%	14.11%	31.73%	5.54%	0.04
CRCTCricut, Inc.	239.12M	4.49	15.48	-6.88%	11.31%	22.56%	100%	0.03
YIBOPlanet Image International Limited Class A Ordinary Shares	39.5M	1.20	9.23	-0.26%	0.95%	4.91%		0.71

Profit & Loss

	Dec 2018	Dec 2019	Dec 2020	Dec 2021	Dec 2022	Dec 2023	Dec 2024
Sales/Revenue+	339.79M	486.55M	959.03M	1.31B	886.3M	765.15M	712.54M
Revenue Growth %	-	0.43%	0.97%	0.36%	-0.32%	-0.14%	-0.07%
Cost of Goods Sold+	228.69M	344.2M	626.66M	848.78M	536.4M	421.85M	359.75M
COGS % of Revenue	0.67%	0.71%	0.65%	0.65%	0.61%	0.55%	0.5%
Gross Profit+	111.1M	142.35M	332.37M	457.45M	349.89M	343.29M	352.79M
Gross Margin %	0.33%	0.29%	0.35%	0.35%	0.39%	0.45%	0.5%
Gross Profit Growth %	-	0.28%	1.33%	0.38%	-0.24%	-0.02%	0.03%
Operating Expenses+	73.12M	88.79M	131.86M	265.05M	269.94M	273.31M	276.68M
OpEx % of Revenue	0.22%	0.18%	0.14%	0.2%	0.3%	0.36%	0.39%
Selling, General & Admin	49.06M	62.12M	92.93M	185.23M	193.03M	208.26M	216.28M
SG&A % of Revenue	0.14%	0.13%	0.1%	0.14%	0.22%	0.27%	0.3%
Research & Development	24.06M	26.67M	38.93M	79.81M	76.91M	65.05M	60.4M
R&D % of Revenue	0.07%	0.05%	0.04%	0.06%	0.09%	0.09%	0.08%
Other Operating Expenses	108K	0	0	0	0	0	0
Operating Income+	37.98M	53.56M	200.51M	192.41M	79.95M	69.98M	76.11M
Operating Margin %	0.11%	0.11%	0.21%	0.15%	0.09%	0.09%	0.11%
Operating Income Growth %	-	0.41%	2.74%	-0.04%	-0.58%	-0.12%	0.09%
EBITDA+	45.99M	62.74M	214.63M	211.79M	106.91M	100.02M	105.12M
EBITDA Margin %	0.14%	0.13%	0.22%	0.16%	0.12%	0.13%	0.15%
EBITDA Growth %	-	0.36%	2.42%	-0.01%	-0.5%	-0.06%	0.05%
D&A (Non-Cash Add-back)	8.02M	9.18M	14.12M	19.39M	26.96M	30.04M	29.01M
EBIT	38.09M	53.56M	200.51M	192.67M	82.27M	80.11M	89.2M
Net Interest Income+	-1.93M	-3.29M	-1.16M	-117K	1.52M	7.65M	10.69M
Interest Income	0	0	0	181K	1.81M	7.98M	11.02M
Interest Expense	1.93M	3.29M	1.16M	298K	289K	323K	326K
Other Income/Expense	-1.83M	-3.29M	-1.32M	-32K	2.03M	9.8M	12.77M
Pretax Income+	36.15M	50.27M	199.19M	192.37M	81.98M	79.78M	88.88M
Pretax Margin %	0.11%	0.1%	0.21%	0.15%	0.09%	0.1%	0.12%
Income Tax+	8.72M	11.06M	44.62M	51.9M	21.32M	26.15M	26.05M
Effective Tax Rate %	0.76%	0.78%	0.78%	0.73%	0.74%	0.67%	0.71%
Net Income+	27.43M	39.21M	154.58M	140.47M	60.67M	53.64M	62.83M
Net Margin %	0.08%	0.08%	0.16%	0.11%	0.07%	0.07%	0.09%
Net Income Growth %	-	0.43%	2.94%	-0.09%	-0.57%	-0.12%	0.17%
Net Income (Continuing)	27.43M	39.21M	154.58M	140.47M	60.67M	53.64M	62.83M
Discontinued Operations	0	0	0	0	0	0	0
Minority Interest	0	0	0	0	0	0	0
EPS (Diluted)+	0.12	0.18	0.70	0.64	0.28	0.24	0.29
EPS Growth %	-	0.5%	2.89%	-0.09%	-0.56%	-0.14%	0.21%
EPS (Basic)	0.12	0.18	0.70	0.67	0.28	0.25	0.29
Diluted Shares Outstanding	221.37M	221.37M	221.37M	219.78M	220.59M	219.72M	215.65M
Basic Shares Outstanding	221.37M	221.37M	221.37M	208.83M	214.46M	216.89M	215.11M
Dividend Payout Ratio	-	-	0.33%	-	-	5.48%	1.75%

Balance Sheet

	Dec 2018	Dec 2019	Dec 2020	Dec 2021	Dec 2022	Dec 2023	Dec 2024
Total Current Assets+	218.88M	287.19M	538.81M	928.1M	811.26M	619.97M	580.21M
Cash & Short-Term Investments	6.02M	6.65M	122.22M	241.6M	299.2M	245.14M	336.91M
Cash Only	6.02M	6.65M	122.22M	241.6M	224.94M	142.19M	232.14M
Short-Term Investments	0	0	0	0	74.26M	102.95M	104.77M
Accounts Receivable	61.26M	65.44M	162.93M	199.51M	136.54M	111.25M	101.98M
Days Sales Outstanding	65.8	49.09	62.01	55.75	56.23	53.07	52.24
Inventory	145.15M	213.19M	248.75M	454.17M	351.68M	244.47M	115.25M
Days Inventory Outstanding	231.66	226.07	144.88	195.31	239.31	211.52	116.94
Other Current Assets	0	0	0	0	23.84M	19.11M	26.07M
Total Non-Current Assets+	22.74M	30.46M	42.59M	78.15M	138.37M	130.15M	112.82M
Property, Plant & Equipment	16.03M	25.31M	33.44M	70.91M	80.48M	59.97M	51.5M
Fixed Asset Turnover	21.20x	19.22x	28.68x	18.42x	11.01x	12.76x	13.83x
Goodwill	0	0	0	0	0	0	0
Intangible Assets	4.55M	3.04M	2.28M	1.52M	760K	0	0
Long-Term Investments	0	0	0	0	0	0	0
Other Non-Current Assets	522K	689K	3.75M	2.46M	33.3M	35.36M	22.13M
Total Assets+	241.62M	317.64M	581.4M	1.01B	949.63M	750.12M	693.03M
Asset Turnover	1.41x	1.53x	1.65x	1.30x	0.93x	1.02x	1.03x
Asset Growth %	-	0.31%	0.83%	0.73%	-0.06%	-0.21%	-0.08%
Total Current Liabilities+	146.09M	175.58M	346.5M	308.37M	254.06M	196.46M	203.37M
Accounts Payable	82.27M	95.83M	251.66M	204.71M	63.2M	76.86M	53.37M
Days Payables Outstanding	131.31	101.62	146.58	88.03	43	66.5	54.15
Short-Term Debt	33.13M	37.57M	0	0	0	0	0
Deferred Revenue (Current)	1000K	1000K	1000K	1000K	1000K	1000K	1000K
Other Current Liabilities	0	0	0	0	0	41.45M	37.52M
Current Ratio	1.50x	1.64x	1.55x	3.01x	3.19x	3.16x	2.85x
Quick Ratio	0.50x	0.42x	0.84x	1.54x	1.81x	1.91x	2.29x
Cash Conversion Cycle	166.15	173.54	60.31	163.02	252.53	198.09	115.02
Total Non-Current Liabilities+	15.76M	20.92M	5.97M	23.91M	22.84M	18.79M	22.9M
Long-Term Debt	11.67M	17.84M	0	0	0	0	0
Capital Lease Obligations	0	0	0	15.78M	13.94M	8.94M	11.31M
Deferred Tax Liabilities	2.25M	762K	0	0	0	0	0
Other Non-Current Liabilities	779K	863K	3.22M	3.27M	5.11M	6.92M	8.76M
Total Liabilities	161.85M	196.5M	352.48M	332.27M	276.89M	215.25M	226.27M
Total Debt+	44.8M	55.41M	0	19.54M	19.37M	14.17M	15.21M
Net Debt	38.79M	48.76M	-122.22M	-222.06M	-205.57M	-128.02M	-216.93M
Debt / Equity	0.56x	0.46x	-	0.03x	0.03x	0.03x	0.03x
Debt / EBITDA	0.97x	0.88x	-	0.09x	0.18x	0.14x	0.14x
Net Debt / EBITDA	0.84x	0.78x	-0.57x	-1.05x	-1.92x	-1.28x	-2.06x
Interest Coverage	19.64x	16.27x	173.60x	645.65x	276.65x	216.67x	233.47x
Total Equity+	79.77M	121.14M	228.93M	673.98M	672.74M	534.87M	466.76M
Equity Growth %	-	0.52%	0.89%	1.94%	-0%	-0.2%	-0.13%
Book Value per Share	0.36	0.55	1.03	3.07	3.05	2.43	2.16
Total Shareholders' Equity	79.77M	121.14M	228.93M	673.98M	672.74M	534.87M	466.76M
Common Stock	3K	208K	208K	222K	220K	218K	213K
Retained Earnings	-377.82M	-338.61M	-184.03M	-43.56M	0	28.51M	0
Treasury Stock	0	0	0	0	0	0	0
Accumulated OCI	0	-28K	9K	-55K	-475K	277K	-6K
Minority Interest	0	0	0	0	0	0	0

Cash Flow

	Dec 2018	Dec 2019	Dec 2020	Dec 2021	Dec 2022	Dec 2023	Dec 2024
Cash from Operations+	-8.3M	3.86M	248.23M	-104.95M	117.68M	288.1M	264.97M
Operating CF Margin %	-0.02%	0.01%	0.26%	-0.08%	0.13%	0.38%	0.37%
Operating CF Growth %	-	1.46%	63.29%	-1.42%	2.12%	1.45%	-0.08%
Net Income	27.43M	39.21M	154.58M	140.47M	60.67M	53.64M	62.83M
Depreciation & Amortization	8.05M	9.18M	14.12M	19.39M	26.96M	30.04M	29.01M
Stock-Based Compensation	10.38M	1.84M	9.48M	38.07M	41.12M	47.33M	45.07M
Deferred Taxes	2.71M	-1.26M	-2.46M	-135K	-20.46M	-11.24M	-4.38M
Other Non-Cash Items	2.87M	6.66M	3.09M	10.35M	17.69M	40.94M	2.41M
Working Capital Changes	-59.75M	-51.77M	69.42M	-313.1M	-8.29M	127.4M	130.03M
Change in Receivables	-15.02M	-4.88M	-97.63M	-37.67M	63.7M	23.5M	4.89M
Change in Inventory	-85.15M	-73.23M	-37.98M	-207.98M	63.09M	78.38M	149.97M
Change in Payables	30.06M	10.34M	157.02M	-46.67M	-139.84M	13.54M	-23.12M
Cash from Investing+	-8.11M	-14.1M	-21.84M	-35.79M	-107.87M	-48.78M	-18.33M
Capital Expenditures	-8.11M	-14.1M	-21.84M	-35.79M	-33.77M	-23.72M	-18.33M
CapEx % of Revenue	0.02%	0.03%	0.02%	0.03%	0.04%	0.03%	0.03%
Acquisitions	-	-	-	-	-	-	-
Investments	-	-	-	-	-	-	-
Other Investing	0	-1.3M	-1.09M	-200K	-74.1M	0	0
Cash from Financing+	17.44M	10.9M	-110.92M	260.24M	-26.25M	-322.19M	-156.44M
Debt Issued (Net)	-	-	-	-	-	-	-
Equity Issued (Net)	-	-	-	-	-	-	-
Dividends Paid	0	0	-51.2M	0	0	-294.13M	-109.97M
Share Repurchases	-	-	-	-	-	-	-
Other Financing	2.67M	1.19M	-1.08M	-1.76M	-7.68M	-7.72M	-7.97M
Net Change in Cash	-	-	-	-	-	-	-
Free Cash Flow+	-16.42M	-10.23M	226.38M	-140.74M	83.91M	264.38M	246.63M
FCF Margin %	-0.05%	-0.02%	0.24%	-0.11%	0.09%	0.35%	0.35%
FCF Growth %	-	0.38%	23.12%	-1.62%	1.6%	2.15%	-0.07%
FCF per Share	-0.07	-0.05	1.02	-0.64	0.38	1.20	1.14
FCF Conversion (FCF/Net Income)	-0.30x	0.10x	1.61x	-0.75x	1.94x	5.37x	4.22x
Interest Paid	1.95M	3.3M	1.31M	14K	0	0	0
Taxes Paid	5.8M	6.65M	42.31M	81.13M	28.92M	24.07M	43.6M

Key Ratios

Metric	2018	2019	2020	2021	2022	2023	2024
Return on Equity (ROE)	34.39%	39.03%	88.31%	31.12%	9.01%	8.88%	12.55%
Return on Invested Capital (ROIC)	24.03%	27.85%	108.73%	51.66%	13.05%	12.01%	17.39%
Gross Margin	32.7%	29.26%	34.66%	35.02%	39.48%	44.87%	49.51%
Net Margin	8.07%	8.06%	16.12%	10.75%	6.84%	7.01%	8.82%
Debt / Equity	0.56x	0.46x	-	0.03x	0.03x	0.03x	0.03x
Interest Coverage	19.64x	16.27x	173.60x	645.65x	276.65x	216.67x	233.47x
FCF Conversion	-0.30x	0.10x	1.61x	-0.75x	1.94x	5.37x	4.22x
Revenue Growth	-	43.19%	97.11%	36.2%	-32.15%	-13.67%	-6.88%

Revenue by Segment

	2021	2022	2023	2024
Platform	-	-	-	312.98M
Platform Growth	-	-	-	-
Accessories And Materials	552.16M	361.39M	262.85M	207.12M
Accessories And Materials Growth	-	-34.55%	-27.27%	-21.20%
Connected Machines	548.21M	252.56M	198.31M	192.44M
Connected Machines Growth	-	-53.93%	-21.48%	-2.96%
Subscriptions	205.86M	272.34M	303.99M	-
Subscriptions Growth	-	32.30%	11.62%	-

Revenue by Geography

	2021	2022	2023	2024
North America	1.16B	743.96M	609.93M	555.05M
North America Growth	-	-35.74%	-18.02%	-9.00%
International	148.55M	142.33M	155.21M	157.49M
International Growth	-	-4.18%	9.05%	1.46%

Frequently Asked Questions

Valuation & Price

Cricut, Inc. (CRCT) has a price-to-earnings (P/E) ratio of 15.5x. This is roughly in line with market averages.

Growth & Financials

Cricut, Inc. (CRCT) reported $714.5M in revenue for fiscal year 2024. This represents a 110% increase from $339.8M in 2018.

Cricut, Inc. (CRCT) saw revenue decline by 6.9% over the past year.

Yes, Cricut, Inc. (CRCT) is profitable, generating $80.8M in net income for fiscal year 2024 (8.8% net margin).

Dividend & Returns

Yes, Cricut, Inc. (CRCT) pays a dividend with a yield of 11.36%. This makes it attractive for income-focused investors.

Cricut, Inc. (CRCT) has a return on equity (ROE) of 12.5%. This is reasonable for most industries.

Cricut, Inc. (CRCT) generated $199.8M in free cash flow for fiscal year 2024. Positive FCF indicates the company can fund dividends, buybacks, or reinvestment.

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Cricut, Inc. (CRCT) 10-Year Financial Performance & Capital Metrics

CRCT • • Industrial / General

TechnologyComputer HardwareConsumer & Gaming PeripheralsConsumer Electronics Accessories

Revenue $713M -6.9%
EBITDA $105M +5.1%
Net Income $63M +17.1%
EPS (Diluted) 0.29 +20.8%
Gross Margin 49.51% +10.4%
EBITDA Margin 14.75% +12.8%
Operating Margin 10.68% +16.8%
Net Margin 8.82% +25.8%
ROE 12.55% +41.2%
ROIC 17.39% +44.7%
Debt/Equity 0.03 +23.0%
Interest Coverage 233.47 +7.8%

Technical Analysis

Key Insights

Based on financial data analysis

✓Strengths

✓Company is almost debt free
✓Strong Piotroski F-Score: 7/9
✓FCF machine: 34.6% free cash flow margin
✓High quality earnings: Operating CF exceeds net income
✓Efficient asset utilization: 1.0x turnover

✗Weaknesses

✗Dividend payout exceeds 100% of earnings
✗Trading more than 30% below 52-week high

Price & Volume

Loading chart...

Growth Metrics

Revenue CAGR

10Y-

5Y7.93%

3Y-18.29%

TTM-2.72%

Profit (Net Income) CAGR

10Y-

5Y9.89%

3Y-23.52%

TTM29.98%

EPS CAGR

10Y-

5Y10.01%

3Y-23.19%

TTM30.66%

ROCE

10Y Avg38.54%

5Y Avg36.98%

3Y Avg12.42%

Latest14.59%

Peer Comparison

Consumer Electronics Accessories

Name	Market Cap	Current Price	P/E Ratio	Revenue Growth 1Y	Net Margin	ROE	FCF Yield	Debt/Equity
LOGILogitech International S.A.	14.19B	96.60	23.39	5.97%	14.11%	31.73%	5.54%	0.04
CRCTCricut, Inc.	239.12M	4.49	15.48	-6.88%	11.31%	22.56%	100%	0.03
YIBOPlanet Image International Limited Class A Ordinary Shares	39.5M	1.20	9.23	-0.26%	0.95%	4.91%		0.71

Profit & Loss

	Dec 2018	Dec 2019	Dec 2020	Dec 2021	Dec 2022	Dec 2023	Dec 2024
Sales/Revenue+	339.79M	486.55M	959.03M	1.31B	886.3M	765.15M	712.54M
Revenue Growth %	-	0.43%	0.97%	0.36%	-0.32%	-0.14%	-0.07%
Cost of Goods Sold+	228.69M	344.2M	626.66M	848.78M	536.4M	421.85M	359.75M
COGS % of Revenue	0.67%	0.71%	0.65%	0.65%	0.61%	0.55%	0.5%
Gross Profit+	111.1M	142.35M	332.37M	457.45M	349.89M	343.29M	352.79M
Gross Margin %	0.33%	0.29%	0.35%	0.35%	0.39%	0.45%	0.5%
Gross Profit Growth %	-	0.28%	1.33%	0.38%	-0.24%	-0.02%	0.03%
Operating Expenses+	73.12M	88.79M	131.86M	265.05M	269.94M	273.31M	276.68M
OpEx % of Revenue	0.22%	0.18%	0.14%	0.2%	0.3%	0.36%	0.39%
Selling, General & Admin	49.06M	62.12M	92.93M	185.23M	193.03M	208.26M	216.28M
SG&A % of Revenue	0.14%	0.13%	0.1%	0.14%	0.22%	0.27%	0.3%
Research & Development	24.06M	26.67M	38.93M	79.81M	76.91M	65.05M	60.4M
R&D % of Revenue	0.07%	0.05%	0.04%	0.06%	0.09%	0.09%	0.08%
Other Operating Expenses	108K	0	0	0	0	0	0
Operating Income+	37.98M	53.56M	200.51M	192.41M	79.95M	69.98M	76.11M
Operating Margin %	0.11%	0.11%	0.21%	0.15%	0.09%	0.09%	0.11%
Operating Income Growth %	-	0.41%	2.74%	-0.04%	-0.58%	-0.12%	0.09%
EBITDA+	45.99M	62.74M	214.63M	211.79M	106.91M	100.02M	105.12M
EBITDA Margin %	0.14%	0.13%	0.22%	0.16%	0.12%	0.13%	0.15%
EBITDA Growth %	-	0.36%	2.42%	-0.01%	-0.5%	-0.06%	0.05%
D&A (Non-Cash Add-back)	8.02M	9.18M	14.12M	19.39M	26.96M	30.04M	29.01M
EBIT	38.09M	53.56M	200.51M	192.67M	82.27M	80.11M	89.2M
Net Interest Income+	-1.93M	-3.29M	-1.16M	-117K	1.52M	7.65M	10.69M
Interest Income	0	0	0	181K	1.81M	7.98M	11.02M
Interest Expense	1.93M	3.29M	1.16M	298K	289K	323K	326K
Other Income/Expense	-1.83M	-3.29M	-1.32M	-32K	2.03M	9.8M	12.77M
Pretax Income+	36.15M	50.27M	199.19M	192.37M	81.98M	79.78M	88.88M
Pretax Margin %	0.11%	0.1%	0.21%	0.15%	0.09%	0.1%	0.12%
Income Tax+	8.72M	11.06M	44.62M	51.9M	21.32M	26.15M	26.05M
Effective Tax Rate %	0.76%	0.78%	0.78%	0.73%	0.74%	0.67%	0.71%
Net Income+	27.43M	39.21M	154.58M	140.47M	60.67M	53.64M	62.83M
Net Margin %	0.08%	0.08%	0.16%	0.11%	0.07%	0.07%	0.09%
Net Income Growth %	-	0.43%	2.94%	-0.09%	-0.57%	-0.12%	0.17%
Net Income (Continuing)	27.43M	39.21M	154.58M	140.47M	60.67M	53.64M	62.83M
Discontinued Operations	0	0	0	0	0	0	0
Minority Interest	0	0	0	0	0	0	0
EPS (Diluted)+	0.12	0.18	0.70	0.64	0.28	0.24	0.29
EPS Growth %	-	0.5%	2.89%	-0.09%	-0.56%	-0.14%	0.21%
EPS (Basic)	0.12	0.18	0.70	0.67	0.28	0.25	0.29
Diluted Shares Outstanding	221.37M	221.37M	221.37M	219.78M	220.59M	219.72M	215.65M
Basic Shares Outstanding	221.37M	221.37M	221.37M	208.83M	214.46M	216.89M	215.11M
Dividend Payout Ratio	-	-	0.33%	-	-	5.48%	1.75%

Balance Sheet

	Dec 2018	Dec 2019	Dec 2020	Dec 2021	Dec 2022	Dec 2023	Dec 2024
Total Current Assets+	218.88M	287.19M	538.81M	928.1M	811.26M	619.97M	580.21M
Cash & Short-Term Investments	6.02M	6.65M	122.22M	241.6M	299.2M	245.14M	336.91M
Cash Only	6.02M	6.65M	122.22M	241.6M	224.94M	142.19M	232.14M
Short-Term Investments	0	0	0	0	74.26M	102.95M	104.77M
Accounts Receivable	61.26M	65.44M	162.93M	199.51M	136.54M	111.25M	101.98M
Days Sales Outstanding	65.8	49.09	62.01	55.75	56.23	53.07	52.24
Inventory	145.15M	213.19M	248.75M	454.17M	351.68M	244.47M	115.25M
Days Inventory Outstanding	231.66	226.07	144.88	195.31	239.31	211.52	116.94
Other Current Assets	0	0	0	0	23.84M	19.11M	26.07M
Total Non-Current Assets+	22.74M	30.46M	42.59M	78.15M	138.37M	130.15M	112.82M
Property, Plant & Equipment	16.03M	25.31M	33.44M	70.91M	80.48M	59.97M	51.5M
Fixed Asset Turnover	21.20x	19.22x	28.68x	18.42x	11.01x	12.76x	13.83x
Goodwill	0	0	0	0	0	0	0
Intangible Assets	4.55M	3.04M	2.28M	1.52M	760K	0	0
Long-Term Investments	0	0	0	0	0	0	0
Other Non-Current Assets	522K	689K	3.75M	2.46M	33.3M	35.36M	22.13M
Total Assets+	241.62M	317.64M	581.4M	1.01B	949.63M	750.12M	693.03M
Asset Turnover	1.41x	1.53x	1.65x	1.30x	0.93x	1.02x	1.03x
Asset Growth %	-	0.31%	0.83%	0.73%	-0.06%	-0.21%	-0.08%
Total Current Liabilities+	146.09M	175.58M	346.5M	308.37M	254.06M	196.46M	203.37M
Accounts Payable	82.27M	95.83M	251.66M	204.71M	63.2M	76.86M	53.37M
Days Payables Outstanding	131.31	101.62	146.58	88.03	43	66.5	54.15
Short-Term Debt	33.13M	37.57M	0	0	0	0	0
Deferred Revenue (Current)	1000K	1000K	1000K	1000K	1000K	1000K	1000K
Other Current Liabilities	0	0	0	0	0	41.45M	37.52M
Current Ratio	1.50x	1.64x	1.55x	3.01x	3.19x	3.16x	2.85x
Quick Ratio	0.50x	0.42x	0.84x	1.54x	1.81x	1.91x	2.29x
Cash Conversion Cycle	166.15	173.54	60.31	163.02	252.53	198.09	115.02
Total Non-Current Liabilities+	15.76M	20.92M	5.97M	23.91M	22.84M	18.79M	22.9M
Long-Term Debt	11.67M	17.84M	0	0	0	0	0
Capital Lease Obligations	0	0	0	15.78M	13.94M	8.94M	11.31M
Deferred Tax Liabilities	2.25M	762K	0	0	0	0	0
Other Non-Current Liabilities	779K	863K	3.22M	3.27M	5.11M	6.92M	8.76M
Total Liabilities	161.85M	196.5M	352.48M	332.27M	276.89M	215.25M	226.27M
Total Debt+	44.8M	55.41M	0	19.54M	19.37M	14.17M	15.21M
Net Debt	38.79M	48.76M	-122.22M	-222.06M	-205.57M	-128.02M	-216.93M
Debt / Equity	0.56x	0.46x	-	0.03x	0.03x	0.03x	0.03x
Debt / EBITDA	0.97x	0.88x	-	0.09x	0.18x	0.14x	0.14x
Net Debt / EBITDA	0.84x	0.78x	-0.57x	-1.05x	-1.92x	-1.28x	-2.06x
Interest Coverage	19.64x	16.27x	173.60x	645.65x	276.65x	216.67x	233.47x
Total Equity+	79.77M	121.14M	228.93M	673.98M	672.74M	534.87M	466.76M
Equity Growth %	-	0.52%	0.89%	1.94%	-0%	-0.2%	-0.13%
Book Value per Share	0.36	0.55	1.03	3.07	3.05	2.43	2.16
Total Shareholders' Equity	79.77M	121.14M	228.93M	673.98M	672.74M	534.87M	466.76M
Common Stock	3K	208K	208K	222K	220K	218K	213K
Retained Earnings	-377.82M	-338.61M	-184.03M	-43.56M	0	28.51M	0
Treasury Stock	0	0	0	0	0	0	0
Accumulated OCI	0	-28K	9K	-55K	-475K	277K	-6K
Minority Interest	0	0	0	0	0	0	0

Cash Flow

	Dec 2018	Dec 2019	Dec 2020	Dec 2021	Dec 2022	Dec 2023	Dec 2024
Cash from Operations+	-8.3M	3.86M	248.23M	-104.95M	117.68M	288.1M	264.97M
Operating CF Margin %	-0.02%	0.01%	0.26%	-0.08%	0.13%	0.38%	0.37%
Operating CF Growth %	-	1.46%	63.29%	-1.42%	2.12%	1.45%	-0.08%
Net Income	27.43M	39.21M	154.58M	140.47M	60.67M	53.64M	62.83M
Depreciation & Amortization	8.05M	9.18M	14.12M	19.39M	26.96M	30.04M	29.01M
Stock-Based Compensation	10.38M	1.84M	9.48M	38.07M	41.12M	47.33M	45.07M
Deferred Taxes	2.71M	-1.26M	-2.46M	-135K	-20.46M	-11.24M	-4.38M
Other Non-Cash Items	2.87M	6.66M	3.09M	10.35M	17.69M	40.94M	2.41M
Working Capital Changes	-59.75M	-51.77M	69.42M	-313.1M	-8.29M	127.4M	130.03M
Change in Receivables	-15.02M	-4.88M	-97.63M	-37.67M	63.7M	23.5M	4.89M
Change in Inventory	-85.15M	-73.23M	-37.98M	-207.98M	63.09M	78.38M	149.97M
Change in Payables	30.06M	10.34M	157.02M	-46.67M	-139.84M	13.54M	-23.12M
Cash from Investing+	-8.11M	-14.1M	-21.84M	-35.79M	-107.87M	-48.78M	-18.33M
Capital Expenditures	-8.11M	-14.1M	-21.84M	-35.79M	-33.77M	-23.72M	-18.33M
CapEx % of Revenue	0.02%	0.03%	0.02%	0.03%	0.04%	0.03%	0.03%
Acquisitions	-	-	-	-	-	-	-
Investments	-	-	-	-	-	-	-
Other Investing	0	-1.3M	-1.09M	-200K	-74.1M	0	0
Cash from Financing+	17.44M	10.9M	-110.92M	260.24M	-26.25M	-322.19M	-156.44M
Debt Issued (Net)	-	-	-	-	-	-	-
Equity Issued (Net)	-	-	-	-	-	-	-
Dividends Paid	0	0	-51.2M	0	0	-294.13M	-109.97M
Share Repurchases	-	-	-	-	-	-	-
Other Financing	2.67M	1.19M	-1.08M	-1.76M	-7.68M	-7.72M	-7.97M
Net Change in Cash	-	-	-	-	-	-	-
Free Cash Flow+	-16.42M	-10.23M	226.38M	-140.74M	83.91M	264.38M	246.63M
FCF Margin %	-0.05%	-0.02%	0.24%	-0.11%	0.09%	0.35%	0.35%
FCF Growth %	-	0.38%	23.12%	-1.62%	1.6%	2.15%	-0.07%
FCF per Share	-0.07	-0.05	1.02	-0.64	0.38	1.20	1.14
FCF Conversion (FCF/Net Income)	-0.30x	0.10x	1.61x	-0.75x	1.94x	5.37x	4.22x
Interest Paid	1.95M	3.3M	1.31M	14K	0	0	0
Taxes Paid	5.8M	6.65M	42.31M	81.13M	28.92M	24.07M	43.6M

Key Ratios

Metric	2018	2019	2020	2021	2022	2023	2024
Return on Equity (ROE)	34.39%	39.03%	88.31%	31.12%	9.01%	8.88%	12.55%
Return on Invested Capital (ROIC)	24.03%	27.85%	108.73%	51.66%	13.05%	12.01%	17.39%
Gross Margin	32.7%	29.26%	34.66%	35.02%	39.48%	44.87%	49.51%
Net Margin	8.07%	8.06%	16.12%	10.75%	6.84%	7.01%	8.82%
Debt / Equity	0.56x	0.46x	-	0.03x	0.03x	0.03x	0.03x
Interest Coverage	19.64x	16.27x	173.60x	645.65x	276.65x	216.67x	233.47x
FCF Conversion	-0.30x	0.10x	1.61x	-0.75x	1.94x	5.37x	4.22x
Revenue Growth	-	43.19%	97.11%	36.2%	-32.15%	-13.67%	-6.88%

Revenue by Segment

	2021	2022	2023	2024
Platform	-	-	-	312.98M
Platform Growth	-	-	-	-
Accessories And Materials	552.16M	361.39M	262.85M	207.12M
Accessories And Materials Growth	-	-34.55%	-27.27%	-21.20%
Connected Machines	548.21M	252.56M	198.31M	192.44M
Connected Machines Growth	-	-53.93%	-21.48%	-2.96%
Subscriptions	205.86M	272.34M	303.99M	-
Subscriptions Growth	-	32.30%	11.62%	-

Revenue by Geography

	2021	2022	2023	2024
North America	1.16B	743.96M	609.93M	555.05M
North America Growth	-	-35.74%	-18.02%	-9.00%
International	148.55M	142.33M	155.21M	157.49M
International Growth	-	-4.18%	9.05%	1.46%

Frequently Asked Questions

Valuation & Price

Cricut, Inc. (CRCT) has a price-to-earnings (P/E) ratio of 15.5x. This is roughly in line with market averages.

Growth & Financials

Cricut, Inc. (CRCT) reported $714.5M in revenue for fiscal year 2024. This represents a 110% increase from $339.8M in 2018.

Cricut, Inc. (CRCT) saw revenue decline by 6.9% over the past year.

Yes, Cricut, Inc. (CRCT) is profitable, generating $80.8M in net income for fiscal year 2024 (8.8% net margin).

Dividend & Returns

Yes, Cricut, Inc. (CRCT) pays a dividend with a yield of 11.36%. This makes it attractive for income-focused investors.

Cricut, Inc. (CRCT) has a return on equity (ROE) of 12.5%. This is reasonable for most industries.

Cricut, Inc. (CRCT) generated $199.8M in free cash flow for fiscal year 2024. Positive FCF indicates the company can fund dividends, buybacks, or reinvestment.