Compare Vodafone Group Public Limited Company (VOD) vs AT&T Inc. 5.35% GLB NTS 66 (TBB) Stock

AT&T Inc. 5.35% GLB NTS 66 (TBB) offers the better valuation at 7.5x trailing P/E (9.9x forward), making it the more compelling value choice. Analysts rate Vodafone Group Public Limited Company (VOD) a "Buy" — based on 25 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

On forward P/E, AT&T Inc. 5.35% GLB NTS 66 is actually cheaper at 9.9x.

Over the past 5 years, AT&T Inc. 5.35% GLB NTS 66 (TBB) delivered a total return of +13.5%, compared to +12.1% for Vodafone Group Public Limited Company (VOD). A $10,000 investment in TBB five years ago would be worth approximately $11K today (assuming dividends reinvested). Over 10 years, the gap is even starker: TBB returned +33.6% versus VOD's -12.4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

By beta (market sensitivity over 5 years), AT&T Inc. 5.35% GLB NTS 66 (TBB) is the lower-risk stock at 0.20β versus Vodafone Group Public Limited Company's 0.36β — meaning VOD is approximately 80% more volatile than TBB relative to the S&P 500. On balance sheet safety, Vodafone Group Public Limited Company (VOD) carries a lower debt/equity ratio of 99% versus 123% for AT&T Inc. 5.35% GLB NTS 66 — giving it more financial flexibility in a downturn.

AT&T Inc. 5.35% GLB NTS 66 (TBB) is the more profitable company, earning 17.4% net margin versus -11.1% for Vodafone Group Public Limited Company — meaning it keeps 17.4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TBB leads at 19.2% versus -1.1% for VOD. At the gross margin level — before operating expenses — TBB leads at 79.8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

On forward earnings alone, AT&T Inc. 5.35% GLB NTS 66 (TBB) trades at 9.9x forward P/E versus 16.4x for Vodafone Group Public Limited Company — 6.5x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for TBB: -6.2% to $21.29.

All stocks in this comparison pay dividends. Vodafone Group Public Limited Company (VOD) offers the highest yield at 5.2%, versus 5.0% for AT&T Inc. 5.35% GLB NTS 66 (TBB).

For long-horizon retirement investors, AT&T Inc. 5.35% GLB NTS 66 (TBB) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.20), 5.0% yield). Both have compounded well over 10 years (TBB: +33.6%, VOD: -12.4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: VOD is a mid-cap income-oriented stock; TBB is a mid-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.