Harley-Davidson's fundamentals suggest a business in managed decline, with revenue falling 13.8% year over year to roughly $1.1B in the latest quarter and operating margin compressed to 3.4% from 14.9% in Q2 2024.
Price trend, volume and key moving averages
Trailing total returns as of 11/8/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC).
Check whether operating performance supports the current valuation.
Recent results and news deserve attention only when they alter the forward view.
| Quarter | EPS (Act vs Est) | Revenue (Act vs Est) |
|---|---|---|
Q4 2026Latest Oct 29, 2026 | $0.40-15.6% vs $0.47 | $964M-10.2% vs $1.1B |
Q3 2026 Jul 23, 2026 | $0.75+16.3% vs $0.65 | $1.1B-5.4% vs $1.2B |
Q2 2026 May 5, 2026 | $0.22-35.3% vs $0.34 | $1.1B+4.5% vs $1.0B |
Q1 2026 Feb 10, 2026 | -$2.44-165.2% vs -$0.92 | $379M-21.7% vs $485M |
Harley-Davidson (HOG) has been upgraded to a Zacks Rank #2 (Buy), reflecting growing optimism about the company's earnings prospects. This might drive the stock higher in the near term.
Investors interested in Automotive - Domestic stocks are likely familiar with Harley-Davidson (HOG) and Tesla (TSLA). But which of these two stocks is more attractive to value investors?
Harley-Davidson (HOG) could be a great choice for investors looking to buy stocks that have gained strong momentum recently but are still trading at reasonable prices. It is one of the several stocks that made it through our 'Fast-Paced Momentum at a Bargain' screen.
LiveWire's CEO has departed and a restructuring officer has taken over as losses mount at the once-hyped spinoff.
Benchmark HOG against direct peers instead of judging its metrics in isolation.
Key metrics vs top competitors for Harley-Davidson, Inc. (HOG)
| Company | Price | Market Cap | P/E Ratio | Rev Growth (1Y) | Net Margin | ROE | Div Yield |
|---|---|---|---|---|---|---|---|
| $32.66 | $3.44B | -26.22 | -13.76% | -3.44% | -4.28% | 2.18% | |
| $63.07 | $3.59B | -17.89 | -0.33% | -2.7% | -25.11% | 4.19% | |
| $17.80 | $746.46M | -1.84 | 5.27% | -28.58% | -63.72% | — | |
| $5.73 | $4.67B | -1.17 | 14.51% | -201.25% | -44.22% | — | |
| $12.44 | $49.61B | -6.51 | 1.23% | -4.17% | -21.33% | 6.04% | |
| $86.16 | $77.93B | 19.47 | -1.29% | 2.1% | 6.13% | 0.78% |
Harley-Davidson, Inc. (HOG) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.
Verify the primary filings, follow material updates, and answer the remaining questions.
Harley-Davidson, Inc. (HOG) SEC filings — annual & quarterly reports (10-K, 10-Q)
Oct 29, 2026·SEC
Jul 23, 2026·SEC
Jun 26, 2026·SEC
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Harley-Davidson, Inc. (HOG) stock FAQ — growth, dividends, profitability & financials explained
Harley-Davidson, Inc. (HOG) reported $3.85B in revenue over the trailing twelve months. Revenue was $4.47B in fiscal year 2025. That is 192% more than the $1.53B of fiscal year 1996.
Harley-Davidson, Inc. (HOG) revenue fell by 17.4% over the trailing twelve months, compared with the twelve months before.
No. Harley-Davidson, Inc. (HOG) reported a net loss of $132.8M over the trailing twelve months.
Yes. Harley-Davidson, Inc. (HOG) pays a dividend that yields 2.18% at the current price, a moderate yield.
Harley-Davidson, Inc. (HOG) had a return on equity (ROE) of -4.3% over the trailing twelve months. A negative ROE means the company lost money over the period.
Harley-Davidson, Inc. (HOG) generated $311.9M in free cash flow over the trailing twelve months.
