30 years of historical data (1996–2025) · Consumer Defensive · Beverages - Non-Alcoholic
Percentile shows where the current value sits in 30-year historical distribution. Sparklines show 5-year trend.
Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow
Primo Brands Corporation trades at 108.0x earnings, 60% above its 5-year average of 67.3x, sitting at the 100th percentile of its historical range. Compared to the Consumer Defensive sector median P/E of 21.6x, the stock trades at a premium of 401%. On a free-cash-flow basis, the stock trades at 27.8x P/FCF, 20% above the 5-year average of 23.0x.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Market Cap | $8.4B | $6.1B | $7.5B | $2.4B | $2.5B | $2.8B | $2.4B | $1.5B | $1.9B | $1.7B | $1.6B |
| Enterprise Value | $8.7B | $6.4B | $12.5B | $6.4B | $4.1B | $4.4B | $4.0B | $2.9B | $3.1B | $3.9B | $3.7B |
| P/E Ratio → | 108.00 | 77.86 | — | 37.83 | 86.33 | — | — | 524.77 | — | — | — |
| P/S Ratio | 1.26 | 0.92 | 1.45 | 0.51 | 1.49 | 1.37 | 1.25 | 0.85 | 0.82 | 0.77 | 0.97 |
| P/B Ratio | 2.84 | 2.05 | 2.16 | 895.30 | 1.96 | 2.15 | 1.81 | 1.30 | 1.67 | 1.97 | 1.80 |
| P/FCF | 27.75 | 20.23 | 23.52 | 20.61 | 21.05 | 29.81 | 39.19 | 10.44 | 17.17 | 31.96 | 31.26 |
| P/OCF | 12.36 | 9.01 | 15.96 | 7.53 | 8.93 | 11.47 | 13.83 | 6.15 | 7.98 | 9.93 | 10.83 |
P/E links to full P/E history page with 30-year chart
Enterprise-value multiples — capital-structure-neutral measures of total business value
Primo Brands Corporation's enterprise value stands at 20.1x EBITDA, 59% above its 5-year average of 12.7x. The Consumer Defensive sector median is 12.3x, placing the stock at a 64% premium on an enterprise-value basis.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| EV / Revenue | — | 0.96 | 2.43 | 1.37 | 2.40 | 2.15 | 2.04 | 1.62 | 1.31 | 1.74 | 2.28 |
| EV / EBITDA | 20.14 | 14.85 | 13.95 | 8.82 | 12.79 | 12.91 | 12.05 | 10.57 | 10.97 | 14.51 | 19.60 |
| EV / EBIT | 20.14 | — | 34.75 | 15.82 | 27.81 | 59.23 | — | 40.84 | 30.68 | 75.98 | 947.77 |
| EV / FCF | — | 21.11 | 39.50 | 54.77 | 33.98 | 46.77 | 63.93 | 20.01 | 27.49 | 72.09 | 73.34 |
Margins and return-on-capital ratios measuring operating efficiency
Primo Brands Corporation earns an operating margin of 6.5%, above the Consumer Defensive sector average of 1.1%. Operating margins have compressed from 9.0% to 6.5% over the past 3 years, signaling potential cost pressures or competitive headwinds. ROE of 1.9% is modest, trailing the sector median of 7.8%. ROIC of 5.5% represents adequate returns on invested capital versus a sector median of 5.7%.
Full margin charts and quarterly trend are on the Earnings History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 30.3% | 30.3% | 31.5% | 28.8% | 60.2% | 55.8% | 57.0% | 59.6% | 49.8% | 49.6% | 52.0% |
| Operating Margin | 6.5% | 6.5% | 11.0% | 9.0% | 8.0% | 6.1% | 6.6% | 6.0% | 3.8% | 3.7% | 2.3% |
| Net Profit Margin | 0.9% | 0.9% | -0.3% | 2.0% | 1.7% | -0.2% | -9.5% | 0.2% | -1.9% | -0.1% | -4.8% |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ROE | 1.9% | 1.9% | -1.0% | 14.4% | 2.3% | -0.2% | -14.8% | 0.2% | -4.4% | -0.2% | -10.2% |
| ROA | 0.6% | 0.6% | -0.2% | 2.1% | 0.8% | -0.1% | -5.3% | 0.1% | -1.2% | -0.0% | -2.3% |
| ROIC | 5.5% | 5.5% | 6.8% | 9.3% | 3.5% | 3.2% | 3.5% | 3.3% | 2.5% | 2.1% | 1.1% |
| ROCE | 4.5% | 4.5% | 8.0% | 11.5% | 4.5% | 4.1% | 4.4% | 4.0% | 3.1% | 2.6% | 1.4% |
Solvency and debt-coverage ratios — lower is generally safer
Primo Brands Corporation carries a Debt/EBITDA ratio of 1.5x, which is manageable (54% below the sector average of 3.2x). Net debt stands at $264M ($641M total debt minus $377M cash). Interest coverage of just 1.3x is concerning — the company has limited headroom to absorb earnings volatility before struggling with debt service.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Debt / Equity | 0.21 | 0.21 | 1.65 | 1501.70 | 1.27 | 1.32 | 1.23 | 1.33 | 1.15 | 2.58 | 2.52 |
| Debt / EBITDA | 1.49 | 1.49 | 6.33 | 5.56 | 5.11 | 5.05 | 5.01 | 5.62 | 4.72 | 8.41 | 11.66 |
| Net Debt / Equity | — | 0.09 | 1.47 | 1484.30 | 1.20 | 1.22 | 1.14 | 1.19 | 1.00 | 2.48 | 2.43 |
| Net Debt / EBITDA | 0.61 | 0.61 | 5.64 | 5.50 | 4.87 | 4.68 | 4.66 | 5.06 | 4.12 | 8.08 | 11.25 |
| Debt / FCF | — | 0.87 | 15.98 | 34.17 | 12.92 | 16.97 | 24.74 | 9.58 | 10.32 | 40.13 | 42.08 |
| Interest Coverage | 1.32 | 1.32 | 1.66 | 1.47 | 2.00 | 1.82 | 1.57 | 1.38 | 1.16 | 0.97 | 0.87 |
Short-term solvency ratios and asset-utilisation metrics
The current ratio of 0.95x is below 1.0, meaning current liabilities exceed current assets. The current ratio has improved from 0.89x to 0.95x over the past 3 years.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Current Ratio | 0.95 | 0.95 | 1.08 | 0.89 | 0.78 | 0.72 | 0.81 | 1.06 | 1.13 | 1.00 | 1.05 |
| Quick Ratio | 0.78 | 0.78 | 0.94 | 0.66 | 0.68 | 0.58 | 0.65 | 0.95 | 0.90 | 0.86 | 0.90 |
| Cash Ratio | 0.29 | 0.29 | 0.44 | 0.06 | 0.11 | 0.18 | 0.21 | 0.26 | 0.30 | 0.10 | 0.10 |
| Asset Turnover | — | 0.63 | 0.46 | 0.91 | 0.46 | 0.56 | 0.54 | 0.53 | 0.75 | 0.55 | 0.41 |
| Inventory Turnover | 20.78 | 20.78 | 16.94 | 18.55 | 10.32 | 9.68 | 10.02 | 11.55 | 9.19 | 8.96 | 6.26 |
| Days Sales Outstanding | — | 23.65 | 31.45 | 30.88 | 36.80 | 46.05 | 41.54 | 44.05 | 47.42 | 45.83 | 62.22 |
Earnings, FCF, buyback, and dividend yields — total returns to shareholders
Primo Brands Corporation does not currently pay a dividend and has no material buyback yield, reinvesting earnings back into the business. The earnings yield of 0.9% (inverse of P/E) provides a useful comparison to bond yields when assessing the stock's relative attractiveness to fixed income.
Full dividend history and growth charts are on the Dividend History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Dividend Yield | — | — | 8.3% | 2.1% | 1.8% | 1.4% | 1.6% | 2.1% | 1.7% | 1.9% | 2.0% |
| Payout Ratio | — | — | — | — | 153.4% | — | — | 1120.7% | — | — | — |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Yield | 0.9% | 1.3% | — | 2.6% | 1.2% | — | — | 0.2% | — | — | — |
| FCF Yield | 3.6% | 4.9% | 4.3% | 4.9% | 4.8% | 3.4% | 2.6% | 9.6% | 5.8% | 3.1% | 3.2% |
| Buyback Yield | 0.0% | 0.0% | 0.1% | 7.6% | 1.1% | 1.7% | 1.4% | 2.1% | 3.8% | 0.2% | 0.4% |
| Total Shareholder Yield | 0.0% | 0.0% | 8.4% | 9.7% | 2.9% | 3.1% | 3.0% | 4.2% | 5.6% | 2.1% | 2.4% |
| Shares Outstanding | — | $375M | $242M | $161M | $162M | $161M | $155M | $135M | $139M | $139M | $128M |
Compare PRMB with 4 similar companies in its peer group
| Company | Market Cap | P/E | EV/EBITDA | P/FCF | Gross Margin | Op Margin | ROE | ROIC | Debt/EBITDA |
|---|---|---|---|---|---|---|---|---|---|
| PRMBYou | $8B | 108.0 | 20.1 | 27.8 | 30.3% | 6.5% | 1.9% | 5.5% | 1.5 |
| CCEP | $50B | 22.9 | 15.1 | 21.6 | 34.9% | 12.9% | 21.6% | 10.4% | 3.2 |
| KOF | $23B | 16.9 | 8.2 | — | 45.6% | 14.7% | 15.7% | 15.9% | 1.5 |
| COKE | $11B | 29.7 | 14.8 | 18.5 | 39.7% | 13.2% | 168.3% | 35.0% | 3.1 |
| AKO-A | $2B | 14.4 | 4.6 | 25.5 | 39.7% | 13.2% | 24.0% | 18.1% | 2.0 |
| Consumer Defensive Median | — | 21.6 | 12.3 | 16.4 | 40.7% | 1.1% | 7.8% | 5.7% | 3.2 |
Peers based on L4 peer group classification. Compare multiple stocks →
Includes 30+ ratios · 30 years · Updated daily
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Start ComparisonPrimo Brands Corporation's current P/E ratio is 108.0x. The historical average is 29.7x. This places it at the 100th percentile of its historical range.
Primo Brands Corporation's current EV/EBITDA is 20.1x. This enterprise value multiple compares the company's total value (equity + debt - cash) to its EBITDA. The historical average is 10.1x.
Primo Brands Corporation's return on equity (ROE) is 1.9%. The historical average is 1.4%.
Based on historical data, Primo Brands Corporation is trading at a P/E of 108.0x. This is at the 100th percentile of its historical P/E range. Compare with industry peers and growth rates for a complete picture.
Primo Brands Corporation has 30.3% gross margin and 6.5% operating margin.
Primo Brands Corporation's Debt/EBITDA ratio is 1.5x, indicating moderate leverage. A ratio below 2x is generally considered financially healthy.