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RLXRLX Technology Inc.
$1.69$2.1B
Overview & Tools
OverviewChart Terminal ↗Visualize
Valuation & Forecasts
Valuation ModelsEstimatesDCF Model
Price & Analyst Data
Analyst TargetsPrice History
Financial Statements
Income StatementBalance SheetCash FlowRatios & Margins
Performance
P/E HistoryRevenue HistoryEarnings HistoryDividend HistoryTotal Return
Discovery & Screens
Live BreakoutsStock ScreenerOwnership
RLX logo

RLX Technology Inc.

RLX
NYSE · Tobacco
$1.69
At close - Oct 1, 4:00 PM EDT - USD
Market Cap$2.07B
P/E16.2x
52W High$2.68
Volume1.42M
OverviewTerminalAnalysisFinancialsValuationEarningsBreakoutsOwnership
VCP Research Verdict2026Q2

Regulatory Reset Drives Growth, But Utility-Like Returns Loom

RLX Technology is experiencing a post-regulatory reset, with revenue growth re-accelerating to 43.9% TTM as the market stabilizes under the new 36% excise tax regime. However, the company's structural transformation into a state-controlled entity appears to be...

GrowthAccelerating
ProfitabilityModerate
ValuationAttractive
TechnicalsWeak
Explore valuation models
MARKET ACTION

RLX price & volume

Price trend, volume and key moving averages

Launch Terminal
Loading chart...
Decision Checklist4 Core Signals

What matters now

The signals most likely to change the investment case.

01

Earnings momentum

0/12 Beats

EPS beat 0 of last 12 quarters

02

Valuation risk

In Line

P/E is in line with peer median

03

Market leadership

RS 19 · Lag

Laggard (Underperforming 81% of market)

04

Weak Trend

Below 200DMA

Price < 200DMA

Next CatalystConfirmed earnings · Nov 13

Market performance

Price History →

Trailing total returns as of 10/3/2026, which may include dividends or other distributions. Benchmark is S&P 500 (^GSPC).

YTD Return
RLX-22.84%
S&P 500 (^GSPC)+11.83%
1-Year Return
RLX-32.20%
S&P 500 (^GSPC)+14.29%
3-Year Return
RLX+19.47%
S&P 500 (^GSPC)+77.93%
5-Year Return
RLX-60.52%
S&P 500 (^GSPC)+72.94%
02

Test the fundamentals

Check whether operating performance supports the current valuation.

VALUATION & INTRINSIC VALUE

Valuation Scenarios

Valuation Analysis
Trailing P/E5Y High
16.4x
Forward P/EExpansion
2.0x
EV/EBITDA100th %ile
21.0x
FCF YieldCash Flow
7.0%

Valuation vs 5-Year History

Multiple Range
Metric
Current
5Y Median
Historical Range
Percentile
P/E
16.4x
3.3x
100th· High
EV/EBITDA
21.0x
1.6x
100th· High
Price/FCF
14.2x
3.3x
80th· High
Current Multiple
5Y Median (50th %ile)

Intrinsic Value Scenarios

DCF Projection
Bear$1.01-40.2%
Base (Fair)$1.51-10.1%
Bull$2.10+24.3%
$1.01 Bear$1.51 Base$2.10 Bull
Current Market Price: $1.69
Trades at a 11.9% premium to Base DCF ($1.51)
Open DCF & Valuation Models →Chart Terminal ↗

Growth & profitability

Annual revenue & EPS trend
Revenue
$3.52B+43.9% YoY
Net income
$897M+62.5% YoY
Free cash flow
$986M+17.1% YoY
Operating margin
9.1%+13.5 pts YoY
ROIC (TTM)2.3%
Avg ROIC 5Y-
ROE (TTM)5.7%
Piotroski Score7 / 9
Financial Statements →
03

Monitor what changed

Recent results and news deserve attention only when they alter the forward view.

OPERATING RESULTS

Recent Earnings

Earnings History
EPS Beat Rate0/12 (0%)
Revenue Beat Rate5/12 (42%)
QuarterEPS (Act vs Est)Revenue (Act vs Est)
Q3 2026Latest
Aug 14, 2026
$0.03-67.4%
vs $0.09
$149M-14.5%
vs $174M
Q2 2026
May 20, 2026
$0.03-3.3%
vs $0.03
$230M+37.6%
vs $167M
Q2 2026
Mar 13, 2026
$0.03-9.7%
vs $0.03
$163M+5.7%
vs $154M
Q4 2025
Nov 14, 2025
$0.02-38.9%
vs $0.03
$145M-4.5%
vs $152M
Historical baseline: 12 quarters analyzedGAAP / Adjusted
MARKET COVERAGE

Latest News

5 Stories
Defense World·Sep 23, 2026
RLX Technology (NYSE:RLX) Sets New 12-Month Low – Here’s Why

RLX Technology Inc. Sponsored ADR (NYSE: RLX - Get Free Report)'s stock price reached a new 52-week low during trading on Monday. The company traded as low as $1.67 and last traded at $1.7150, with a volume of 44772686 shares traded. The stock had previously closed at $1.68. Analyst Ratings Changes A number of analysts

Seeking Alpha·Sep 20, 2026
RLX Technologies: Recent Share Price Weakness Provides Good Entry Point

RLX Technology Inc. remains a BUY despite post-2Q26 margin compression, supported by strong growth forecasts and discounted valuation versus peers. RLX's international segment, now 70% of revenue, is boosted by recent European acquisitions, enhancing distribution and long-term growth prospects. Gross margins peaked in 2Q26 and are expected to normalize in 2H26 due to increased distributor participation and product mix shifts.

Defense World·Sep 15, 2026
RLX Technology (NYSE:RLX) Sets New 12-Month Low – Time to Sell?

Shares of RLX Technology Inc. Sponsored ADR (NYSE: RLX - Get Free Report) reached a new 52-week low during mid-day trading on Tuesday. The stock traded as low as $1.72 and last traded at $1.7550, with a volume of 2549486 shares. The stock had previously closed at $1.77. Wall Street Analysts Forecast Growth Several research

Defense World·Aug 31, 2026
Contrasting Gilla (OTCMKTS:GLLA) and RLX Technology (NYSE:RLX)

Gilla (OTCMKTS:GLLA - Get Free Report) and RLX Technology (NYSE: RLX - Get Free Report) are both consumer staples companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, valuation, risk, dividends, analyst recommendations, institutional ownership and earnings. Insider and Institutional Ownership 22.7% of RLX Technology

Filtered for RLX Technology Inc.More Headlines
04

Compare before deciding

Benchmark RLX against direct peers instead of judging its metrics in isolation.

Peers Comparison

Key metrics vs top competitors for RLX Technology Inc. (RLX)

Full Screener →
CompanyPriceMarket CapP/E RatioRev Growth (1Y)Net MarginROEDiv Yield
RLX logoRLXRLX Technology Inc.Current
$1.69$2.07B16.1943.94%25.49%5.65%0.66%
MO logoMOAltria Group, Inc.
$66.95$111.8B16.29-1.49%36.46%——
PM logoPMPhilip Morris International Inc.
$188.18$293.3B25.927.31%25.56%——
BTI logoBTIBritish American Tobacco p.l.c.
$53.19$115.05B11.49-0.99%18.56%19.71%—
TPB logoTPBTurning Point Brands, Inc.
$55.32$1.07B17.7928.39%8.78%11.35%—
XXII logoXXII22nd Century Group, Inc.
$0.83$286.59K-0.02-40.66%-41.26%-20.47%—

Compare RLX vs Peers

RLX Technology Inc. (RLX) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs MO

Most directly comparable listed peer for RLX.

Scale Benchmark

vs AAPL

Larger-name benchmark to compare RLX against a more recognizable public peer.

Peer Set

Compare Top 5

vs MO, PM, BTI, TPB

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RLX Frequently Asked Questions

RLX Technology Inc. (RLX) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials
What is RLX Technology Inc.'s revenue?

RLX Technology Inc. (RLX) reported $4.47B in revenue for fiscal year 2025. This represents a 3274% increase from $132.6M in 2018.

How fast is RLX Technology Inc. growing?

RLX Technology Inc. (RLX) grew revenue by 43.9% over the past year. This is strong growth.

Is RLX profitable?

Yes, RLX Technology Inc. (RLX) is profitable, generating $978.4M in net income for fiscal year 2025 (25.5% net margin).

Dividend & Returns
Does RLX pay dividends?

Yes, RLX Technology Inc. (RLX) pays a dividend with a yield of 0.66%. This makes it attractive for income-focused investors.

What is RLX's return on equity?

RLX Technology Inc. (RLX) has a return on equity (ROE) of 5.7%. This is below average, suggesting room for improvement.

What is RLX Technology Inc.'s free cash flow?

RLX Technology Inc. (RLX) generated $417.0M in free cash flow for fiscal year 2025. Positive FCF indicates the company can fund dividends, buybacks, or reinvestment.

What if you invested $1,000 in RLX back in 2018?

Total return calculator · dividends reinvested · 8+ years of data

See returns →