Comprehensive Stock Comparison
Compare Morgan Stanley (MS) vs Robinhood Markets, Inc. (HOOD) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
Selected Stocks
Add up to 10 tickers. Use presets or search to get started.
Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | HOOD | 58.2% revenue growth vs MS's 16.8% |
| Value | MS | Lower P/E (14.8x vs 31.6x) |
| Quality / Margins | HOOD | 47.8% net margin vs MS's 13.0% |
| Stability / Safety | MS | Beta 1.35 vs HOOD's 2.62 |
| Dividends | MS | 2.3% yield; 11-year raise streak; HOOD pays no meaningful dividend |
| Momentum (1Y) | HOOD | +51.4% vs MS's +28.0% |
| Efficiency (ROA) | HOOD | 4.9% ROA vs MS's 1.2%, ROIC 6.2% vs 2.9% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Morgan Stanley is a global investment bank and wealth management firm that provides financial services to institutions, corporations, and individuals. It generates revenue primarily through investment banking fees (~30%), wealth management fees (~40%), and trading & sales activities (~25%), with the remainder from investment management. The company's competitive advantage lies in its elite brand reputation, global institutional relationships, and integrated platform that connects investment banking with wealth management.
Robinhood is a mobile-first financial services platform that enables commission-free trading of stocks, ETFs, options, and cryptocurrencies. It generates revenue primarily from payment for order flow — earning fees from market makers for routing trades — along with margin lending, subscription services, and interest on customer cash balances. Its key advantage is a user-friendly interface that democratized investing for retail customers, creating strong network effects through its social features and educational content.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
HOOD leads in 2 of 6 categories (Financial Metrics, Profitability & Efficiency). MS leads in 2 (Valuation Metrics, Risk & Volatility). 1 tied.
Financial Metrics (TTM)
MS is the larger business by revenue, generating $103.1B annually — 35.0x HOOD's $3.0B. HOOD is the more profitable business, keeping 47.8% of every revenue dollar as net income compared to MS's 13.0%.
| Metric | MSMorgan Stanley | HOODRobinhood Markets… |
|---|---|---|
| RevenueTrailing 12 months | $103.1B | $3.0B |
| EBITDAEarnings before interest/tax | $26.3B | $2.2B |
| Net IncomeAfter-tax profit | $16.2B | $1.9B |
| Free Cash FlowCash after capex | -$6.7B | $1.6B |
| Gross MarginGross profit ÷ Revenue | +55.6% | +82.9% |
| Operating MarginEBIT ÷ Revenue | +17.1% | +35.8% |
| Net MarginNet income ÷ Revenue | +13.0% | +47.8% |
| FCF MarginFCF ÷ Revenue | -2.0% | -5.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | — | — |
| EPS Growth (YoY)Latest quarter vs prior year | +48.9% | -34.6% |
Valuation Metrics
At 20.9x trailing earnings, MS trades at a 57% valuation discount to HOOD's 48.6x P/E. On an enterprise value basis, MS's 24.2x EV/EBITDA is more attractive than HOOD's 62.0x.
| Metric | MSMorgan Stanley | HOODRobinhood Markets… |
|---|---|---|
| Market CapShares × price | $264.9B | $67.1B |
| Enterprise ValueMkt cap + debt − cash | $549.6B | $70.2B |
| Trailing P/EPrice ÷ TTM EPS | 20.94x | 48.62x |
| Forward P/EPrice ÷ next-FY EPS est. | 14.79x | 31.64x |
| PEG RatioP/E ÷ EPS growth rate | 2.35x | — |
| EV / EBITDAEnterprise value multiple | 24.15x | 61.98x |
| Price / SalesMarket cap ÷ Revenue | 2.57x | 22.73x |
| Price / BookPrice ÷ Book value/share | 2.54x | 8.62x |
| Price / FCFMarket cap ÷ FCF | — | — |
Profitability & Efficiency
HOOD delivers a 20.6% return on equity — every $100 of shareholder capital generates $21 in annual profit, vs $15 for MS. HOOD carries lower financial leverage with a 0.94x debt-to-equity ratio, signaling a more conservative balance sheet compared to MS's 3.42x. On the Piotroski fundamental quality scale (0–9), MS scores 5/9 vs HOOD's 4/9, reflecting solid financial health.
| Metric | MSMorgan Stanley | HOODRobinhood Markets… |
|---|---|---|
| ROE (TTM)Return on equity | +14.6% | +20.6% |
| ROA (TTM)Return on assets | +1.2% | +4.9% |
| ROICReturn on invested capital | +2.9% | +6.2% |
| ROCEReturn on capital employed | +3.8% | +14.2% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 4 |
| Debt / EquityFinancial leverage | 3.42x | 0.94x |
| Net DebtTotal debt minus cash | $284.7B | $3.1B |
| Cash & Equiv.Liquid assets | $75.7B | $4.3B |
| Total DebtShort + long-term debt | $360.5B | $7.5B |
| Interest CoverageEBIT ÷ Interest expense | 0.44x | 95.77x |
Total Returns (with DRIP)
A $10,000 investment in MS five years ago would be worth $23,095 today (with dividends reinvested), compared to $21,783 for HOOD. Over the past 12 months, HOOD leads with a +51.4% total return vs MS's +28.0%. The 3-year compound annual growth rate (CAGR) favors HOOD at 96.0% vs MS's 22.5% — a key indicator of consistent wealth creation.
| Metric | MSMorgan Stanley | HOODRobinhood Markets… |
|---|---|---|
| YTD ReturnYear-to-date | -7.9% | -34.2% |
| 1-Year ReturnPast 12 months | +28.0% | +51.4% |
| 3-Year ReturnCumulative with dividends | +83.8% | +653.2% |
| 5-Year ReturnCumulative with dividends | +131.0% | +117.8% |
| 10-Year ReturnCumulative with dividends | +662.8% | +117.8% |
| CAGR (3Y)Annualised 3-year return | +22.5% | +96.0% |
Risk & Volatility
MS is the less volatile stock with a 1.35 beta — it tends to amplify market swings less than HOOD's 2.62 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MS currently trades 86.4% from its 52-week high vs HOOD's 49.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | MSMorgan Stanley | HOODRobinhood Markets… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.35x | 2.62x |
| 52-Week HighHighest price in past year | $192.68 | $153.86 |
| 52-Week LowLowest price in past year | $94.33 | $29.66 |
| % of 52W HighCurrent price vs 52-week peak | +86.4% | +49.3% |
| RSI (14)Momentum oscillator 0–100 | 51.2 | 41.9 |
| Avg Volume (50D)Average daily shares traded | 5.8M | 23.8M |
Analyst Outlook
Wall Street rates MS as "Buy" and HOOD as "Buy". Consensus price targets imply 75.1% upside for HOOD (target: $133) vs 17.7% for MS (target: $196). MS is the only dividend payer here at 2.29% yield — a key consideration for income-focused portfolios.
| Metric | MSMorgan Stanley | HOODRobinhood Markets… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $196.00 | $132.80 |
| # AnalystsCovering analysts | 50 | 23 |
| Dividend YieldAnnual dividend ÷ price | +2.3% | — |
| Dividend StreakConsecutive years of raises | 11 | — |
| Dividend / ShareAnnual DPS | $3.81 | — |
| Buyback YieldShare repurchases ÷ mkt cap | +1.6% | +0.4% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Aug 21 | Feb 26 | Change |
|---|---|---|---|
| Morgan Stanley (MS) | 100 | 192.35 | +92.4% |
| Robinhood Markets, … (HOOD) | 108.21 | 258.21 | +138.6% |
Morgan Stanley (MS) returned +131% over 5 years vs Robinhood Markets, … (HOOD)'s +118%. A $10,000 investment in MS 5 years ago would be worth $23,095 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| Morgan Stanley (MS) | $36.0B | $103.1B | +186.5% |
| Robinhood Markets, … (HOOD) | $278M | $3.0B | +963.3% |
Morgan Stanley's revenue grew from $36.0B (2015) to $103.1B (2024) — a 12.4% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| Morgan Stanley (MS) | 17.0% | 13.0% | -23.7% |
| Robinhood Markets, … (HOOD) | -38.4% | 47.8% | +224.5% |
Morgan Stanley's net margin went from 17% (2015) to 13% (2024).
Chart 4P/E Ratio History — 8 Years
| Stock | 2017 | 2024 | Change |
|---|---|---|---|
| Morgan Stanley (MS) | 17 | 15.8 | -7.1% |
Morgan Stanley has traded in a 8x–18x P/E range over 8 years; current trailing P/E is ~21x.
Chart 5EPS Growth — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| Morgan Stanley (MS) | 2.91 | 7.95 | +173.2% |
| Robinhood Markets, … (HOOD) | -0.13 | 1.56 | +1344.0% |
Morgan Stanley's EPS grew from $2.91 (2015) to $7.95 (2024) — a 12% CAGR.
Chart 6Free Cash Flow — 5 Years
Morgan Stanley generated $-2B FCF in 2024 (-107% vs 2021). Robinhood Markets, Inc. generated $-170M FCF in 2024 (+82% vs 2021).
MS vs HOOD: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is MS or HOOD a better buy right now?
Morgan Stanley (MS) offers the better valuation at 20.9x trailing P/E (14.8x forward), making it the more compelling value choice. Analysts rate Morgan Stanley (MS) a "Buy" — based on 50 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — MS or HOOD?
On trailing P/E, Morgan Stanley (MS) is the cheapest at 20.9x versus Robinhood Markets, Inc. at 48.6x. On forward P/E, Morgan Stanley is actually cheaper at 14.8x.
03Which is the better long-term investment — MS or HOOD?
Over the past 5 years, Morgan Stanley (MS) delivered a total return of +131.0%, compared to +117.8% for Robinhood Markets, Inc. (HOOD). A $10,000 investment in MS five years ago would be worth approximately $23K today (assuming dividends reinvested). Over 10 years, the gap is even starker: MS returned +662.8% versus HOOD's +117.8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — MS or HOOD?
By beta (market sensitivity over 5 years), Morgan Stanley (MS) is the lower-risk stock at 1.35β versus Robinhood Markets, Inc.'s 2.62β — meaning HOOD is approximately 94% more volatile than MS relative to the S&P 500. On balance sheet safety, Robinhood Markets, Inc. (HOOD) carries a lower debt/equity ratio of 94% versus 3% for Morgan Stanley — giving it more financial flexibility in a downturn.
05Which has better profit margins — MS or HOOD?
Robinhood Markets, Inc. (HOOD) is the more profitable company, earning 47.8% net margin versus 13.0% for Morgan Stanley — meaning it keeps 47.8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HOOD leads at 35.8% versus 17.1% for MS. At the gross margin level — before operating expenses — HOOD leads at 82.9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is MS or HOOD more undervalued right now?
On forward earnings alone, Morgan Stanley (MS) trades at 14.8x forward P/E versus 31.6x for Robinhood Markets, Inc. — 16.9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HOOD: 75.1% to $132.80.
07Which pays a better dividend — MS or HOOD?
In this comparison, MS (2.3% yield) pays a dividend. HOOD does not pay a meaningful dividend and should not be held primarily for income.
08Is MS or HOOD better for a retirement portfolio?
For long-horizon retirement investors, Morgan Stanley (MS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2.3% yield, +662.8% 10Y return). Robinhood Markets, Inc. (HOOD) carries a higher beta of 2.62 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MS: +662.8%, HOOD: +117.8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between MS and HOOD?
Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. MS pays a dividend while HOOD does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
Find Stocks Like These
Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that beat both.