Comprehensive Stock Comparison
Compare The Brand House Collective, Inc. (TBHC) vs Newegg Commerce, Inc. (NEGG) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | TBHC | -5.8% revenue growth vs NEGG's -17.5% |
| Quality / Margins | NEGG | -1.7% net margin vs TBHC's -7.6% |
| Stability / Safety | TBHC | Beta 1.17 vs NEGG's 1.27 |
| Dividends | Tie | Neither pays a meaningful dividend |
| Momentum (1Y) | NEGG | +449.6% vs TBHC's -21.2% |
| Efficiency (ROA) | NEGG | -6.1% ROA vs TBHC's -14.3%, ROIC -39.3% vs -6.1% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
The Brand House Collective operates as a specialty retailer of home décor and furnishings through both physical stores and e-commerce. It generates revenue primarily from direct-to-consumer sales of holiday décor, furniture, textiles, and decorative accessories — with its e-commerce channel representing a growing portion of sales. The company's competitive advantage lies in its established brand recognition in the home décor space and its multi-channel retail strategy that combines physical stores with online shopping.
Newegg is an electronics-focused e-commerce retailer operating primarily in North America. It generates revenue through direct online sales of computer hardware, gaming gear, consumer electronics, and related products — with its marketplace also earning commissions from third-party sellers. The company's competitive advantage lies in its specialized focus on tech-savvy customers and its strong reputation within the PC building and gaming communities.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
NEGG leads in 3 of 6 categories (Financial Metrics, Profitability & Efficiency). TBHC leads in 1 (Risk & Volatility). 1 tied.
Financial Metrics (TTM)
NEGG is the larger business by revenue, generating $1.3B annually — 3.1x TBHC's $421M. NEGG is the more profitable business, keeping -1.7% of every revenue dollar as net income compared to TBHC's -7.6%. On growth, NEGG holds the edge at +12.5% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | TBHCThe Brand House C… | NEGGNewegg Commerce, … |
|---|---|---|
| RevenueTrailing 12 months | $421M | $1.3B |
| EBITDAEarnings before interest/tax | -$14M | -$20M |
| Net IncomeAfter-tax profit | -$32M | -$23M |
| Free Cash FlowCash after capex | -$5M | $9M |
| Gross MarginGross profit ÷ Revenue | +26.1% | +11.3% |
| Operating MarginEBIT ÷ Revenue | -5.3% | -2.2% |
| Net MarginNet income ÷ Revenue | -7.6% | -1.7% |
| FCF MarginFCF ÷ Revenue | -1.2% | +0.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | -12.2% | +12.5% |
| EPS Growth (YoY)Latest quarter vs prior year | +18.9% | +82.8% |
Valuation Metrics
| Metric | TBHCThe Brand House C… | NEGGNewegg Commerce, … |
|---|---|---|
| Market CapShares × price | $24M | $866.0B |
| Enterprise ValueMkt cap + debt − cash | $214M | $866.0B |
| Trailing P/EPrice ÷ TTM EPS | -0.61x | -19.76x |
| Forward P/EPrice ÷ next-FY EPS est. | — | — |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | — | — |
| Price / SalesMarket cap ÷ Revenue | 0.06x | 700.90x |
| Price / BookPrice ÷ Book value/share | — | 8.08x |
| Price / FCFMarket cap ÷ FCF | — | — |
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), NEGG scores 5/9 vs TBHC's 3/9, reflecting solid financial health.
| Metric | TBHCThe Brand House C… | NEGGNewegg Commerce, … |
|---|---|---|
| ROE (TTM)Return on equity | — | -19.8% |
| ROA (TTM)Return on assets | -14.3% | -6.1% |
| ROICReturn on invested capital | -6.1% | -39.3% |
| ROCEReturn on capital employed | -12.2% | -28.2% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 5 |
| Debt / EquityFinancial leverage | — | 0.69x |
| Net DebtTotal debt minus cash | $190M | -$27M |
| Cash & Equiv.Liquid assets | $4M | $100M |
| Total DebtShort + long-term debt | $194M | $73M |
| Interest CoverageEBIT ÷ Interest expense | -4.09x | -54.15x |
Total Returns (with DRIP)
A $10,000 investment in NEGG five years ago would be worth $2,538 today (with dividends reinvested), compared to $370 for TBHC. Over the past 12 months, NEGG leads with a +449.6% total return vs TBHC's -21.2%. The 3-year compound annual growth rate (CAGR) favors NEGG at 16.9% vs TBHC's -30.7% — a key indicator of consistent wealth creation.
| Metric | TBHCThe Brand House C… | NEGGNewegg Commerce, … |
|---|---|---|
| YTD ReturnYear-to-date | -8.5% | -15.0% |
| 1-Year ReturnPast 12 months | -21.2% | +449.6% |
| 3-Year ReturnCumulative with dividends | -66.7% | +59.9% |
| 5-Year ReturnCumulative with dividends | -96.3% | -74.6% |
| 10-Year ReturnCumulative with dividends | -92.4% | -83.5% |
| CAGR (3Y)Annualised 3-year return | -30.7% | +16.9% |
Risk & Volatility
TBHC is the less volatile stock with a 1.17 beta — it tends to amplify market swings less than NEGG's 1.27 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. TBHC currently trades 45.0% from its 52-week high vs NEGG's 32.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | TBHCThe Brand House C… | NEGGNewegg Commerce, … |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.17x | 1.27x |
| 52-Week HighHighest price in past year | $2.40 | $137.84 |
| 52-Week LowLowest price in past year | $0.99 | $3.32 |
| % of 52W HighCurrent price vs 52-week peak | +45.0% | +32.3% |
| RSI (14)Momentum oscillator 0–100 | 49.1 | 45.5 |
| Avg Volume (50D)Average daily shares traded | 81K | 72K |
Analyst Outlook
| Metric | TBHCThe Brand House C… | NEGGNewegg Commerce, … |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | — | $7.75 |
| # AnalystsCovering analysts | — | 1 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | 3 | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +0.0% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Mar 20 | Feb 26 | Change |
|---|---|---|---|
| The Brand House Col… (TBHC) | 100 | 98.39 | -1.6% |
| Newegg Commerce, In… (NEGG) | 100 | 40.86 | -59.1% |
Newegg Commerce, In… (NEGG) returned -75% over 5 years vs The Brand House Col… (TBHC)'s -96%.
Chart 2Revenue Growth — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| The Brand House Col… (TBHC) | $562M | $441M | -21.4% |
| Newegg Commerce, In… (NEGG) | $738301.00 | $1.2B | +167254.0% |
The Brand House Collective, Inc.'s revenue grew from $562M (2015) to $441M (2024) — a -2.6% CAGR. Newegg Commerce, Inc.'s revenue grew from $1M (2015) to $1.2B (2024) — a 128.1% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| The Brand House Col… (TBHC) | 2.9% | -5.2% | -277.7% |
| Newegg Commerce, In… (NEGG) | -13.8% | -3.5% | +74.7% |
The Brand House Collective, Inc.'s net margin went from 3% (2015) to -5% (2024). Newegg Commerce, Inc.'s net margin went from -14% (2015) to -4% (2024).
Chart 4P/E Ratio History — 4 Years
| Stock | 2017 | 2021 | Change |
|---|---|---|---|
| The Brand House Col… (TBHC) | 36.3 | 9.9 | -72.7% |
The Brand House Collective, Inc. has traded in a 10x–40x P/E range over 4 years; current trailing P/E is ~-1x.
Chart 5EPS Growth — 10 Years
| Stock | 2015 | 2024 | Change |
|---|---|---|---|
| The Brand House Col… (TBHC) | 0.94 | -1.77 | -288.3% |
| Newegg Commerce, In… (NEGG) | -27.74 | -2.25 | +91.9% |
The Brand House Collective, Inc.'s EPS grew from $0.94 (2015) to $-1.77 (2024) — a NaN% CAGR. Newegg Commerce, Inc.'s EPS grew from $-27.74 (2015) to $-2.25 (2024).
Chart 6Free Cash Flow — 5 Years
The Brand House Collective, Inc. generated $-22M FCF in 2024 (+43% vs 2021). Newegg Commerce, Inc. generated $-4M FCF in 2024 (+93% vs 2021).
TBHC vs NEGG: Frequently Asked Questions
7 questions · data-driven answers · updated daily
01Is TBHC or NEGG a better buy right now?
Analysts rate Newegg Commerce, Inc. (NEGG) a "Buy" — based on 1 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — TBHC or NEGG?
Over the past 5 years, Newegg Commerce, Inc. (NEGG) delivered a total return of -74.6%, compared to -96.3% for The Brand House Collective, Inc. (TBHC). A $10,000 investment in NEGG five years ago would be worth approximately $3K today (assuming dividends reinvested). Over 10 years, the gap is even starker: NEGG returned -83.5% versus TBHC's -92.4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — TBHC or NEGG?
By beta (market sensitivity over 5 years), The Brand House Collective, Inc. (TBHC) is the lower-risk stock at 1.17β versus Newegg Commerce, Inc.'s 1.27β — meaning NEGG is approximately 9% more volatile than TBHC relative to the S&P 500.
04Which has better profit margins — TBHC or NEGG?
Newegg Commerce, Inc. (NEGG) is the more profitable company, earning -3.5% net margin versus -5.2% for The Brand House Collective, Inc. — meaning it keeps -3.5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TBHC leads at -3.2% versus -4.2% for NEGG. At the gross margin level — before operating expenses — TBHC leads at 27.6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
05Which pays a better dividend — TBHC or NEGG?
None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.
06Is TBHC or NEGG better for a retirement portfolio?
For long-horizon retirement investors, The Brand House Collective, Inc. (TBHC) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.17)). Both have compounded well over 10 years (TBHC: -92.4%, NEGG: -83.5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
07What are the main differences between TBHC and NEGG?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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