Compare HSBC Holdings plc (HSBC) vs ING Groep N.V. (ING) Stock

ING Groep N.V. (ING) offers the better valuation at 11.5x trailing P/E (10.4x forward), making it the more compelling value choice. Analysts rate ING Groep N.V. (ING) a "Buy" — based on 17 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

On trailing P/E, ING Groep N.V. (ING) is the cheapest at 11.5x versus HSBC Holdings plc at 15.0x. On forward P/E, ING Groep N.V. is actually cheaper at 10.4x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: HSBC Holdings plc wins at 0.35x versus ING Groep N.V.'s 0.38x — a PEG below 1.0 traditionally signals the market is underpricing earnings growth.

Over the past 5 years, HSBC Holdings plc (HSBC) delivered a total return of +259.5%, compared to +202.9% for ING Groep N.V. (ING). A $10,000 investment in HSBC five years ago would be worth approximately $36K today (assuming dividends reinvested). Over 10 years, the gap is even starker: HSBC returned +267.7% versus ING's +214.1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

By beta (market sensitivity over 5 years), HSBC Holdings plc (HSBC) is the lower-risk stock at 0.83β versus ING Groep N.V.'s 0.87β — meaning ING is approximately 5% more volatile than HSBC relative to the S&P 500. On balance sheet safety, HSBC Holdings plc (HSBC) carries a lower debt/equity ratio of 126% versus 3% for ING Groep N.V. — giving it more financial flexibility in a downturn.

ING Groep N.V. (ING) is the more profitable company, earning 27.5% net margin versus 16.7% for HSBC Holdings plc — meaning it keeps 27.5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: ING leads at 39.7% versus 22.5% for HSBC. At the gross margin level — before operating expenses — ING leads at 94.3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential. By this metric, HSBC Holdings plc (HSBC) is the more undervalued stock at a PEG of 0.35x versus ING Groep N.V.'s 0.38x. A PEG below 1.0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, ING Groep N.V. (ING) trades at 10.4x forward P/E versus 11.6x for HSBC Holdings plc — 1.2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ING: -21.8% to $22.50.

In this comparison, HSBC (5.0% yield) pays a dividend. ING does not pay a meaningful dividend and should not be held primarily for income.

For long-horizon retirement investors, HSBC Holdings plc (HSBC) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.83), 5.0% yield, +267.7% 10Y return). Both have compounded well over 10 years (HSBC: +267.7%, ING: +214.1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. HSBC pays a dividend while ING does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.