Comprehensive Stock Comparison
Compare TKO Group Holdings, Inc. (TKO) vs Liberty Live Group (LLYVK) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Value | TKO | Lower P/E (37.2x vs 50.3x) |
| Stability / Safety | TKO | Beta 0.75 vs LLYVK's 0.94 |
| Dividends | TKO | 0.4% yield; 1-year raise streak; LLYVK pays no meaningful dividend |
| Momentum (1Y) | TKO | +50.1% vs LLYVK's +35.8% |
| Efficiency (ROA) | TKO | 1.3% ROA vs LLYVK's -19.2%, ROIC 5.3% vs -29.8% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
TKO Group Holdings is a sports and entertainment company that operates major professional wrestling promotions including WWE and UFC. It generates revenue primarily from media rights deals and content distribution (~60%), live event ticket sales and merchandise (~25%), and sponsorships and advertising (~15%). The company's moat lies in its ownership of iconic, globally recognized wrestling and mixed martial arts brands with decades of fan loyalty and extensive content libraries.
Liberty Live Group is a live entertainment company that produces and promotes concerts, festivals, and other live events. It generates revenue primarily from ticket sales, venue operations, and sponsorship deals — with ticket sales typically representing the largest portion. The company's competitive advantage lies in its established relationships with major artists, exclusive venue partnerships, and expertise in large-scale event production.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
TKO leads in 2 of 6 categories (Profitability & Efficiency, Risk & Volatility). LLYVK leads in 1 (Financial Metrics). 2 tied.
Financial Metrics (TTM)
TKO and LLYVK operate at a comparable scale, with $4.7B and -$2.7B in trailing revenue.
| Metric | TKOTKO Group Holding… | LLYVKLiberty Live Group |
|---|---|---|
| RevenueTrailing 12 months | $4.7B | -$2.7B |
| EBITDAEarnings before interest/tax | $1.3B | $179M |
| Net IncomeAfter-tax profit | $195M | -$203M |
| Free Cash FlowCash after capex | $1.2B | $403M |
| Gross MarginGross profit ÷ Revenue | -43.0% | — |
| Operating MarginEBIT ÷ Revenue | +17.6% | — |
| Net MarginNet income ÷ Revenue | +4.1% | — |
| FCF MarginFCF ÷ Revenue | +26.2% | — |
| Rev. Growth (YoY)Latest quarter vs prior year | +61.6% | — |
| EPS Growth (YoY)Latest quarter vs prior year | -144.4% | +83.8% |
Valuation Metrics
| Metric | TKOTKO Group Holding… | LLYVKLiberty Live Group |
|---|---|---|
| Market CapShares × price | $26.0B | $6.4B |
| Enterprise ValueMkt cap + debt − cash | $29.2B | $5.3B |
| Trailing P/EPrice ÷ TTM EPS | 99.06x | — |
| Forward P/EPrice ÷ next-FY EPS est. | 37.18x | 50.33x |
| PEG RatioP/E ÷ EPS growth rate | 83.11x | — |
| EV / EBITDAEnterprise value multiple | 22.15x | — |
| Price / SalesMarket cap ÷ Revenue | 5.49x | — |
| Price / BookPrice ÷ Book value/share | 4.71x | — |
| Price / FCFMarket cap ÷ FCF | 20.23x | 7.00x |
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), TKO scores 5/9 vs LLYVK's 3/9, reflecting solid financial health.
| Metric | TKOTKO Group Holding… | LLYVKLiberty Live Group |
|---|---|---|
| ROE (TTM)Return on equity | +2.1% | — |
| ROA (TTM)Return on assets | +1.3% | -19.2% |
| ROICReturn on invested capital | +5.3% | -29.8% |
| ROCEReturn on capital employed | +6.5% | -3.1% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 3 |
| Debt / EquityFinancial leverage | 0.44x | — |
| Net DebtTotal debt minus cash | $3.2B | -$1.1B |
| Cash & Equiv.Liquid assets | $831M | $1.1B |
| Total DebtShort + long-term debt | $4.1B | $0 |
| Interest CoverageEBIT ÷ Interest expense | 8.95x | -0.83x |
Total Returns (with DRIP)
A $10,000 investment in TKO five years ago would be worth $44,052 today (with dividends reinvested), compared to $29,474 for LLYVK. Over the past 12 months, TKO leads with a +50.1% total return vs LLYVK's +35.8%. The 3-year compound annual growth rate (CAGR) favors LLYVK at 43.4% vs TKO's 40.0% — a key indicator of consistent wealth creation.
| Metric | TKOTKO Group Holding… | LLYVKLiberty Live Group |
|---|---|---|
| YTD ReturnYear-to-date | +8.2% | +18.4% |
| 1-Year ReturnPast 12 months | +50.1% | +35.8% |
| 3-Year ReturnCumulative with dividends | +174.1% | +194.7% |
| 5-Year ReturnCumulative with dividends | +340.5% | +194.7% |
| 10-Year ReturnCumulative with dividends | +1297.3% | +194.7% |
| CAGR (3Y)Annualised 3-year return | +40.0% | +43.4% |
Risk & Volatility
TKO is the less volatile stock with a 0.75 beta — it tends to amplify market swings less than LLYVK's 0.94 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.
| Metric | TKOTKO Group Holding… | LLYVKLiberty Live Group |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.75x | 0.94x |
| 52-Week HighHighest price in past year | $226.92 | $102.62 |
| 52-Week LowLowest price in past year | $133.07 | $60.55 |
| % of 52W HighCurrent price vs 52-week peak | +98.7% | +97.1% |
| RSI (14)Momentum oscillator 0–100 | 63.4 | 70.2 |
| Avg Volume (50D)Average daily shares traded | 717K | 355K |
Analyst Outlook
TKO is the only dividend payer here at 0.43% yield — a key consideration for income-focused portfolios.
| Metric | TKOTKO Group Holding… | LLYVKLiberty Live Group |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | — |
| Price TargetConsensus 12-month target | $233.90 | — |
| # AnalystsCovering analysts | 18 | — |
| Dividend YieldAnnual dividend ÷ price | +0.4% | — |
| Dividend StreakConsecutive years of raises | 1 | — |
| Dividend / ShareAnnual DPS | $0.95 | — |
| Buyback YieldShare repurchases ÷ mkt cap | +3.3% | 0.0% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Sep 23 | Feb 26 | Change |
|---|---|---|---|
| TKO Group Holdings,… (TKO) | 100 | 191.74 | +91.7% |
| Liberty Live Group (LLYVK) | 101.33 | 245.16 | +141.9% |
TKO Group Holdings,… (TKO) returned +341% over 5 years vs Liberty Live Group (LLYVK)'s +195%. A $10,000 investment in TKO 5 years ago would be worth $44,052 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| TKO Group Holdings,… (TKO) | $729M | $4.7B | +549.3% |
| Liberty Live Group (LLYVK) | $0.00 | $0.00 | — |
TKO Group Holdings, Inc.'s revenue grew from $729M (2016) to $4.7B (2025) — a 23.1% CAGR.
Chart 3P/E Ratio History — 7 Years
| Stock | 2017 | 2025 | Change |
|---|---|---|---|
| TKO Group Holdings,… (TKO) | 72.8 | 92.5 | +27.1% |
TKO Group Holdings, Inc. has traded in a 15x–93x P/E range over 7 years; current trailing P/E is ~99x.
Chart 4EPS Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| TKO Group Holdings,… (TKO) | 0.44 | 2.26 | +413.6% |
| Liberty Live Group (LLYVK) | -0 | 0 | +100.0% |
TKO Group Holdings, Inc.'s EPS grew from $0.44 (2016) to $2.26 (2025) — a 20% CAGR.
Chart 5Free Cash Flow — 5 Years
TKO Group Holdings, Inc. generated $1B FCF in 2025 (+823% vs 2021). Liberty Live Group generated $908M FCF in 2025 (+3732% vs 2021).
TKO vs LLYVK: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is TKO or LLYVK a better buy right now?
TKO Group Holdings, Inc. (TKO) offers the better valuation at 99.1x trailing P/E (37.2x forward), making it the more compelling value choice. Analysts rate TKO Group Holdings, Inc. (TKO) a "Buy" — based on 18 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — TKO or LLYVK?
On forward P/E, TKO Group Holdings, Inc. is actually cheaper at 37.2x.
03Which is the better long-term investment — TKO or LLYVK?
Over the past 5 years, TKO Group Holdings, Inc. (TKO) delivered a total return of +340.5%, compared to +194.7% for Liberty Live Group (LLYVK). A $10,000 investment in TKO five years ago would be worth approximately $44K today (assuming dividends reinvested). Over 10 years, the gap is even starker: TKO returned +1297% versus LLYVK's +194.7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — TKO or LLYVK?
By beta (market sensitivity over 5 years), TKO Group Holdings, Inc. (TKO) is the lower-risk stock at 0.75β versus Liberty Live Group's 0.94β — meaning LLYVK is approximately 25% more volatile than TKO relative to the S&P 500.
05Which has better profit margins — TKO or LLYVK?
TKO Group Holdings, Inc. (TKO) is the more profitable company, earning 11.3% net margin versus 0.0% for Liberty Live Group — meaning it keeps 11.3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TKO leads at 17.6% versus 0.0% for LLYVK. At the gross margin level — before operating expenses — LLYVK leads at 0.0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is TKO or LLYVK more undervalued right now?
On forward earnings alone, TKO Group Holdings, Inc. (TKO) trades at 37.2x forward P/E versus 50.3x for Liberty Live Group — 13.2x cheaper on a one-year earnings basis.
07Which pays a better dividend — TKO or LLYVK?
In this comparison, TKO (0.4% yield) pays a dividend. LLYVK does not pay a meaningful dividend and should not be held primarily for income.
08Is TKO or LLYVK better for a retirement portfolio?
For long-horizon retirement investors, TKO Group Holdings, Inc. (TKO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.75), +1297% 10Y return). Both have compounded well over 10 years (TKO: +1297%, LLYVK: +194.7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between TKO and LLYVK?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 30%
- Dividend Yield > 0.5%