Comprehensive Stock Comparison

Compare trivago N.V. (TRVG) vs Pinterest, Inc. (PINS) Stock

Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.

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Quick Verdict

CategoryWinnerWhy
GrowthTRVG19.1% revenue growth vs PINS's 15.8%
ValuePINSLower P/E (10.0x vs 16.6x)
Quality / MarginsPINS9.9% net margin vs TRVG's 2.0%
Stability / SafetyTRVGBeta 1.21 vs PINS's 1.49
DividendsTieNeither pays a meaningful dividend
Momentum (1Y)TRVG-29.8% vs PINS's -52.4%
Efficiency (ROA)PINS7.6% ROA vs TRVG's 3.1%, ROIC 6.2% vs 1.0%
Bottom line: TRVG and PINS each win 3 categories — the better choice depends on your priorities. Pinterest, Inc. is the better choice for valuation and capital efficiency and profitability and margin quality. As direct sector peers, they can serve as alternatives in the same portfolio allocation.

Who Each Stock Is For

Income & stability

Growth exposure

Long-term compounding (10Y)

Sleep-well-at-night portfolio

Defensive / Recession hedge

Business Model

What each company does and how it makes money

TRVGtrivago N.V.
Communication Services

Trivago operates a hotel and accommodation meta-search platform that compares prices across booking sites. It makes money primarily through cost-per-click advertising — when users click on hotel listings, trivago gets paid by online travel agencies and hotel partners. Its key advantage is brand recognition in hotel search and a massive database of accommodation options across 53 localized websites in 31 languages.

PINSPinterest, Inc.
Communication Services

Pinterest is a visual discovery platform where users find inspiration for everything from recipes to home decor through personalized image and video pins. It generates revenue primarily through advertising — selling promoted pins and shopping ads to brands — with advertising accounting for nearly all of its revenue. Its competitive advantage lies in its unique intent-based discovery model where users actively seek inspiration, creating a high-intent advertising environment distinct from social media feeds.

Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TRVGtrivago N.V.
FY 2024
Referral
99.0%$456M
Product and Service, Other
0.5%$2M
Subscription and Circulation
0.5%$2M
PINSPinterest, Inc.

Segment breakdown not available.

Financial Metrics Comparison

Side-by-side fundamentals across 2 stocks. BestLagging

Financial Scorecard

TRVG 2PINS 1
Financial MetricsTie3/6 metrics
Valuation MetricsTRVG4/5 metrics
Profitability & EfficiencyPINS7/9 metrics
Total ReturnsTie3/6 metrics
Risk & VolatilityTRVG2/2 metrics
Analyst Outlook0/0 metrics

TRVG leads in 2 of 6 categories (Valuation Metrics, Risk & Volatility). PINS leads in 1 (Profitability & Efficiency). 2 tied.

Financial Metrics (TTM)

PINS is the larger business by revenue, generating $4.2B annually — 7.7x TRVG's $549M. PINS is the more profitable business, keeping 9.9% of every revenue dollar as net income compared to TRVG's 2.0%. On growth, TRVG holds the edge at +26.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTRVGtrivago N.V.PINSPinterest, Inc.
RevenueTrailing 12 months$549M$4.2B
EBITDAEarnings before interest/tax$6M$339M
Net IncomeAfter-tax profit$11M$417M
Free Cash FlowCash after capex$3M$1.3B
Gross MarginGross profit ÷ Revenue+97.3%+80.1%
Operating MarginEBIT ÷ Revenue+0.3%+7.6%
Net MarginNet income ÷ Revenue+2.0%+9.9%
FCF MarginFCF ÷ Revenue+0.6%+29.7%
Rev. Growth (YoY)Latest quarter vs prior year+26.6%+14.3%
EPS Growth (YoY)Latest quarter vs prior year+191.7%-84.7%
Evenly matched — TRVG and PINS each lead in 3 of 6 comparable metrics.

Valuation Metrics

At 16.6x trailing earnings, TRVG trades at a 42% valuation discount to PINS's 28.8x P/E.

MetricTRVGtrivago N.V.PINSPinterest, Inc.
Market CapShares × price$68M$1.4B
Enterprise ValueMkt cap + debt − cash-$44M$651M
Trailing P/EPrice ÷ TTM EPS16.62x28.80x
Forward P/EPrice ÷ next-FY EPS est.9.97x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple-6.52x2.04x
Price / SalesMarket cap ÷ Revenue0.10x0.33x
Price / BookPrice ÷ Book value/share0.00x2.55x
Price / FCFMarket cap ÷ FCF17.90x1.12x
TRVG leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

PINS delivers a 8.8% return on equity — every $100 of shareholder capital generates $9 in annual profit, vs $5 for TRVG. PINS carries lower financial leverage with a 0.05x debt-to-equity ratio, signaling a more conservative balance sheet compared to TRVG's 0.17x. On the Piotroski fundamental quality scale (0–9), PINS scores 6/9 vs TRVG's 5/9, reflecting solid financial health.

MetricTRVGtrivago N.V.PINSPinterest, Inc.
ROE (TTM)Return on equity+5.3%+8.8%
ROA (TTM)Return on assets+3.1%+7.6%
ROICReturn on invested capital+1.0%+6.2%
ROCEReturn on capital employed+0.6%+6.4%
Piotroski ScoreFundamental quality 0–956
Debt / EquityFinancial leverage0.17x0.05x
Net DebtTotal debt minus cash-$95M-$749M
Cash & Equiv.Liquid assets$131M$969M
Total DebtShort + long-term debt$36M$221M
Interest CoverageEBIT ÷ Interest expense90.00x1.38x
PINS leads this category, winning 7 of 9 comparable metrics.

Total Returns (with DRIP)

A $10,000 investment in TRVG five years ago would be worth $2,657 today (with dividends reinvested), compared to $2,180 for PINS. Over the past 12 months, TRVG leads with a -29.8% total return vs PINS's -52.4%. The 3-year compound annual growth rate (CAGR) favors PINS at -11.1% vs TRVG's -13.1% — a key indicator of consistent wealth creation.

MetricTRVGtrivago N.V.PINSPinterest, Inc.
YTD ReturnYear-to-date+4.6%-33.8%
1-Year ReturnPast 12 months-29.8%-52.4%
3-Year ReturnCumulative with dividends-34.5%-29.7%
5-Year ReturnCumulative with dividends-73.4%-78.2%
10-Year ReturnCumulative with dividends-90.3%-28.0%
CAGR (3Y)Annualised 3-year return-13.1%-11.1%
Evenly matched — TRVG and PINS each lead in 3 of 6 comparable metrics.

Risk & Volatility

TRVG is the less volatile stock with a 1.21 beta — it tends to amplify market swings less than PINS's 1.49 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. TRVG currently trades 50.4% from its 52-week high vs PINS's 44.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTRVGtrivago N.V.PINSPinterest, Inc.
Beta (5Y)Sensitivity to S&P 5001.21x1.49x
52-Week HighHighest price in past year$5.83$39.93
52-Week LowLowest price in past year$2.71$13.84
% of 52W HighCurrent price vs 52-week peak+50.4%+44.0%
RSI (14)Momentum oscillator 0–10047.832.2
Avg Volume (50D)Average daily shares traded52K16.0M
TRVG leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

MetricTRVGtrivago N.V.PINSPinterest, Inc.
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$25.33
# AnalystsCovering analysts46
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises1
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+2.0%+66.2%
Insufficient data to determine a leader in this category.

Historical Charts

Charts are rendered on first load. Hover for details.

Chart 1Total Return — 5 Years (Rebased to 100)

StockFeb 20Feb 26Change
trivago N.V. (TRVG)10030.53-69.5%
Pinterest, Inc. (PINS)100108.86+8.9%

trivago N.V. (TRVG) returned -73% over 5 years vs Pinterest, Inc. (PINS)'s -78%.

Chart 2Revenue Growth — 10 Years

Stock20162025Change
trivago N.V. (TRVG)$754M$549M-27.2%
Pinterest, Inc. (PINS)$473M$4.2B+792.8%

trivago N.V.'s revenue grew from $754M (2016) to $549M (2025) — a -3.5% CAGR.

Chart 3Net Margin Trend — 10 Years

Stock20162025Change
trivago N.V. (TRVG)-6.7%2.0%+130.4%
Pinterest, Inc. (PINS)-27.5%9.9%+135.9%

trivago N.V.'s net margin went from -7% (2016) to 2% (2025).

Chart 4P/E Ratio History — 4 Years

Stock20192025Change
trivago N.V. (TRVG)52.419.3-63.2%
Pinterest, Inc. (PINS)88.742.4-52.2%

trivago N.V. has traded in a 19x–73x P/E range over 3 years; current trailing P/E is ~17x. Pinterest, Inc. has traded in a 11x–89x P/E range over 3 years; current trailing P/E is ~29x.

Chart 5EPS Growth — 10 Years

Stock20162025Change
trivago N.V. (TRVG)-1.050.15+114.3%
Pinterest, Inc. (PINS)-0.290.61+310.3%

trivago N.V.'s EPS grew from $-1.05 (2016) to $0.15 (2025).

Chart 6Free Cash Flow — 5 Years

2021
$29M
$744M
2022
$62M
$440M
2023
$24M
$605M
2024
$17M
$940M
2025
$3M
$1B
trivago N.V. (TRVG)Pinterest, Inc. (PINS)

trivago N.V. generated $3M FCF in 2025 (-89% vs 2021). Pinterest, Inc. generated $1B FCF in 2025 (+68% vs 2021).

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TRVG vs PINS: Frequently Asked Questions

8 questions · data-driven answers · updated daily

01

Is TRVG or PINS a better buy right now?

trivago N.V. (TRVG) offers the better valuation at 16.6x trailing P/E, making it the more compelling value choice. Analysts rate Pinterest, Inc. (PINS) a "Buy" — based on 46 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TRVG or PINS?

On trailing P/E, trivago N.V. (TRVG) is the cheapest at 16.6x versus Pinterest, Inc. at 28.8x.

03

Which is the better long-term investment — TRVG or PINS?

Over the past 5 years, trivago N.V. (TRVG) delivered a total return of -73.4%, compared to -78.2% for Pinterest, Inc. (PINS). A $10,000 investment in TRVG five years ago would be worth approximately $3K today (assuming dividends reinvested). Over 10 years, the gap is even starker: PINS returned -28.0% versus TRVG's -90.3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TRVG or PINS?

By beta (market sensitivity over 5 years), trivago N.V. (TRVG) is the lower-risk stock at 1.21β versus Pinterest, Inc.'s 1.49β — meaning PINS is approximately 23% more volatile than TRVG relative to the S&P 500. On balance sheet safety, Pinterest, Inc. (PINS) carries a lower debt/equity ratio of 5% versus 17% for trivago N.V. — giving it more financial flexibility in a downturn.

05

Which has better profit margins — TRVG or PINS?

Pinterest, Inc. (PINS) is the more profitable company, earning 9.9% net margin versus 2.0% for trivago N.V. — meaning it keeps 9.9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: PINS leads at 7.6% versus 0.3% for TRVG. At the gross margin level — before operating expenses — TRVG leads at 97.3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Which pays a better dividend — TRVG or PINS?

None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.

07

Is TRVG or PINS better for a retirement portfolio?

For long-horizon retirement investors, trivago N.V. (TRVG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.21)). Both have compounded well over 10 years (TRVG: -90.3%, PINS: -28.0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

08

What are the main differences between TRVG and PINS?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: TRVG is a small-cap deep-value stock; PINS is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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TRVG

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 13%
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PINS

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 5%
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Better Than Both

Find stocks that beat TRVG and PINS on the metrics you choose

Revenue Growth>
%
(TRVG: 26.6% · PINS: 14.3%)
Net Margin>
%
(TRVG: 2.0% · PINS: 9.9%)
P/E Ratio<
x
(TRVG: 16.6x · PINS: 28.8x)