Baozun Inc.

SHANGHAI, Sept. 24, 2026 /PRNewswire/ -- Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) ("Baozun", the "Company" or the "Group"), a leading brand e-commerce solution provider and digital commerce enabler in China, today announced that the board of directors of the Company (the "Board") has authorized the management to set up and implement a new share repurchase program under which the Company may repurchase up to US$10 million worth of its outstanding (i) American depositary shares ("ADSs"), each representing three Class A ordinary shares, and/or (ii) Class A ordinary shares over the next 12 months starting from September 24, 2026, subject to the scope and limit of the general repurchase mandate granted by shareholders of the Company (the "Shareholders") at the annual general meeting held on June 16, 2026 and, following the expiry of the current mandate, any subsequently renewed or refreshed mandate that may be approved by the Shareholders at a future general meeting of the Company.

Baozun Inc. (NASDAQ: BZUN - Get Free Report) CEO Wenbin Qiu bought 6,900 shares of the company's stock in a transaction dated Monday, September 21st. The shares were acquired at an average cost of $2.85 per share, with a total value of $19,665.00. Following the acquisition, the chief executive officer directly owned 1,666,772 shares of the

Baozun Inc. (NASDAQ: BZUN - Get Free Report) CEO Wenbin Qiu purchased 7,000 shares of the company's stock in a transaction that occurred on Friday, September 18th. The stock was purchased at an average price of $2.88 per share, for a total transaction of $20,160.00. Following the purchase, the chief executive officer owned 1,659,872 shares in

Baozun Inc. (NASDAQ: BZUN - Get Free Report) CEO Wenbin Qiu bought 7,300 shares of Baozun stock in a transaction that occurred on Wednesday, September 16th. The shares were acquired at an average cost of $2.74 per share, for a total transaction of $20,002.00. Following the acquisition, the chief executive officer owned 1,645,772 shares in the