Comprehensive Stock Comparison

Compare AppFolio, Inc. (APPF) vs Uber Technologies, Inc. (UBER) Stock

Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.

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Quick Verdict

CategoryWinnerWhy
GrowthAPPF19.7% revenue growth vs UBER's 18.3%
ValueUBERLower P/E (22.4x vs 27.1x)
Quality / MarginsUBER19.3% net margin vs APPF's 14.8%
Stability / SafetyAPPFBeta 0.82 vs UBER's 1.12, lower leverage
DividendsTieNeither pays a meaningful dividend
Momentum (1Y)UBER-0.8% vs APPF's -17.1%
Efficiency (ROA)APPF20.5% ROA vs UBER's 16.3%, ROIC 23.2% vs 13.6%
Bottom line: APPF and UBER each win 3 categories — the better choice depends on your priorities. Uber Technologies, Inc. is the better choice for valuation and capital efficiency and profitability and margin quality. As direct sector peers, they can serve as alternatives in the same portfolio allocation.

Who Each Stock Is For

Income & stability

Growth exposure

Long-term compounding (10Y)

Sleep-well-at-night portfolio

Defensive / Recession hedge

Business Model

What each company does and how it makes money

APPFAppFolio, Inc.
Technology

AppFolio provides cloud-based software solutions for property management and real estate investment firms. It generates revenue primarily through subscription fees for its Property Manager platform — supplemented by value-added services like electronic payments, tenant screening, and insurance offerings. The company's competitive advantage lies in its specialized vertical software that deeply integrates with real estate workflows, creating switching costs through process automation and data centralization.

UBERUber Technologies, Inc.
Technology

Uber operates a global platform connecting riders with drivers for transportation and connecting consumers with restaurants and stores for delivery services. It generates revenue primarily from its Mobility segment — taking a commission from ride fares — and its Delivery segment — taking fees from restaurant and grocery orders, with both segments contributing roughly equal shares. Its key advantage is its massive two-sided network effect — the more drivers and restaurants on the platform, the better the service for consumers, creating a powerful moat that's difficult for competitors to replicate at scale.

Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

APPFAppFolio, Inc.
FY 2024
Value Plus Services
76.2%$605M
Core Solutions
22.7%$181M
Other Services
1.1%$9M
UBERUber Technologies, Inc.
FY 2024
Mobility
57.0%$25.1B
Delivery
31.3%$13.8B
Freight
11.7%$5.1B

Financial Metrics Comparison

Side-by-side fundamentals across 2 stocks. BestLagging

Financial Scorecard

APPF 2UBER 2
Financial MetricsAPPF5/6 metrics
Valuation MetricsUBER5/6 metrics
Profitability & EfficiencyAPPF5/8 metrics
Total ReturnsUBER5/6 metrics
Risk & VolatilityTie1/2 metrics
Analyst Outlook0/0 metrics

APPF leads in 2 of 6 categories (Financial Metrics, Profitability & Efficiency). UBER leads in 2 (Valuation Metrics, Total Returns). 1 tied.

Financial Metrics (TTM)

UBER is the larger business by revenue, generating $52.0B annually — 54.7x APPF's $951M. Profitability is closely matched — net margins range from 19.3% (UBER) to 14.8% (APPF).

MetricAPPFAppFolio, Inc.UBERUber Technologies…
RevenueTrailing 12 months$951M$52.0B
EBITDAEarnings before interest/tax$177M$6.3B
Net IncomeAfter-tax profit$141M$10.1B
Free Cash FlowCash after capex$238M$9.8B
Gross MarginGross profit ÷ Revenue+63.1%+39.8%
Operating MarginEBIT ÷ Revenue+16.1%+10.7%
Net MarginNet income ÷ Revenue+14.8%+19.3%
FCF MarginFCF ÷ Revenue+25.0%+18.8%
Rev. Growth (YoY)Latest quarter vs prior year+21.9%+20.1%
EPS Growth (YoY)Latest quarter vs prior year-60.6%-95.6%
APPF leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

At 16.0x trailing earnings, UBER trades at a 65% valuation discount to APPF's 45.8x P/E. On an enterprise value basis, APPF's 24.2x EV/EBITDA is more attractive than UBER's 25.8x.

MetricAPPFAppFolio, Inc.UBERUber Technologies…
Market CapShares × price$4.3B$156.7B
Enterprise ValueMkt cap + debt − cash$4.3B$162.4B
Trailing P/EPrice ÷ TTM EPS45.81x16.01x
Forward P/EPrice ÷ next-FY EPS est.27.11x22.40x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple24.22x25.77x
Price / SalesMarket cap ÷ Revenue4.55x3.01x
Price / BookPrice ÷ Book value/share11.90x5.66x
Price / FCFMarket cap ÷ FCF18.10x16.05x
UBER leads this category, winning 5 of 6 comparable metrics.

Profitability & Efficiency

UBER delivers a 35.8% return on equity — every $100 of shareholder capital generates $36 in annual profit, vs $26 for APPF. APPF carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to UBER's 0.48x. On the Piotroski fundamental quality scale (0–9), UBER scores 7/9 vs APPF's 6/9, reflecting strong financial health.

MetricAPPFAppFolio, Inc.UBERUber Technologies…
ROE (TTM)Return on equity+26.0%+35.8%
ROA (TTM)Return on assets+20.5%+16.3%
ROICReturn on invested capital+23.2%+13.6%
ROCEReturn on capital employed+26.7%+12.5%
Piotroski ScoreFundamental quality 0–967
Debt / EquityFinancial leverage0.06x0.48x
Net DebtTotal debt minus cash-$74M-$6.3B
Cash & Equiv.Liquid assets$107M$7.7B
Total DebtShort + long-term debt$33M$13.5B
Interest CoverageEBIT ÷ Interest expense17.29x
APPF leads this category, winning 5 of 8 comparable metrics.

Total Returns (with DRIP)

A $10,000 investment in UBER five years ago would be worth $13,864 today (with dividends reinvested), compared to $10,975 for APPF. Over the past 12 months, UBER leads with a -0.8% total return vs APPF's -17.1%. The 3-year compound annual growth rate (CAGR) favors UBER at 31.4% vs APPF's 10.4% — a key indicator of consistent wealth creation.

MetricAPPFAppFolio, Inc.UBERUber Technologies…
YTD ReturnYear-to-date-22.8%-9.0%
1-Year ReturnPast 12 months-17.1%-0.8%
3-Year ReturnCumulative with dividends+34.6%+126.8%
5-Year ReturnCumulative with dividends+9.7%+38.6%
10-Year ReturnCumulative with dividends+1419.3%+81.4%
CAGR (3Y)Annualised 3-year return+10.4%+31.4%
UBER leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

APPF is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than UBER's 1.12 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. UBER currently trades 73.9% from its 52-week high vs APPF's 54.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricAPPFAppFolio, Inc.UBERUber Technologies…
Beta (5Y)Sensitivity to S&P 5000.82x1.12x
52-Week HighHighest price in past year$326.04$101.99
52-Week LowLowest price in past year$161.13$60.63
% of 52W HighCurrent price vs 52-week peak+54.5%+73.9%
RSI (14)Momentum oscillator 0–10040.547.6
Avg Volume (50D)Average daily shares traded312K17.0M
Evenly matched — APPF and UBER each lead in 1 of 2 comparable metrics.

Analyst Outlook

Wall Street rates APPF as "Buy" and UBER as "Buy". Consensus price targets imply 54.7% upside for APPF (target: $275) vs 39.3% for UBER (target: $105).

MetricAPPFAppFolio, Inc.UBERUber Technologies…
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$275.00$105.04
# AnalystsCovering analysts1261
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+4.4%+4.2%
Insufficient data to determine a leader in this category.

Historical Charts

Charts are rendered on first load. Hover for details.

Chart 1Total Return — 5 Years (Rebased to 100)

StockMar 20Feb 26Change
AppFolio, Inc. (APPF)100158.02+58.0%
Uber Technologies, … (UBER)100246.09+146.1%

Uber Technologies, … (UBER) returned +39% over 5 years vs AppFolio, Inc. (APPF)'s +10%. A $10,000 investment in UBER 5 years ago would be worth $13,864 today (including dividends reinvested).

Chart 2Revenue Growth — 10 Years

Stock20162025Change
AppFolio, Inc. (APPF)$106M$951M+800.5%
Uber Technologies, … (UBER)$3.8B$52.0B+1252.8%

AppFolio, Inc.'s revenue grew from $106M (2016) to $951M (2025) — a 27.7% CAGR. Uber Technologies, Inc.'s revenue grew from $3.8B (2016) to $52.0B (2025) — a 33.6% CAGR.

Chart 3Net Margin Trend — 10 Years

Stock20162025Change
AppFolio, Inc. (APPF)-7.8%14.8%+289.0%
Uber Technologies, … (UBER)-9.6%19.3%+300.8%

AppFolio, Inc.'s net margin went from -8% (2016) to 15% (2025). Uber Technologies, Inc.'s net margin went from -10% (2016) to 19% (2025).

Chart 4P/E Ratio History — 7 Years

Stock20172025Change
AppFolio, Inc. (APPF)148.260-59.5%
Uber Technologies, … (UBER)70.817.3-75.6%

AppFolio, Inc. has traded in a 41x–148x P/E range over 6 years; current trailing P/E is ~46x. Uber Technologies, Inc. has traded in a 13x–71x P/E range over 3 years; current trailing P/E is ~16x.

Chart 5EPS Growth — 10 Years

Stock20162025Change
AppFolio, Inc. (APPF)-0.253.88+1652.0%
Uber Technologies, … (UBER)-0.244.71+2062.5%

AppFolio, Inc.'s EPS grew from $-0.25 (2016) to $3.88 (2025). Uber Technologies, Inc.'s EPS grew from $-0.24 (2016) to $4.71 (2025).

Chart 6Free Cash Flow — 5 Years

2021
$3M
$-743M
2022
$19M
$390M
2023
$46M
$3B
2024
$186M
$7B
2025
$239M
$10B
AppFolio, Inc. (APPF)Uber Technologies, … (UBER)

AppFolio, Inc. generated $239M FCF in 2025 (+8839% vs 2021). Uber Technologies, Inc. generated $10B FCF in 2025 (+1414% vs 2021).

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APPF vs UBER: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is APPF or UBER a better buy right now?

Uber Technologies, Inc. (UBER) offers the better valuation at 16.0x trailing P/E (22.4x forward), making it the more compelling value choice. Analysts rate AppFolio, Inc. (APPF) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — APPF or UBER?

On trailing P/E, Uber Technologies, Inc. (UBER) is the cheapest at 16.0x versus AppFolio, Inc. at 45.8x. On forward P/E, Uber Technologies, Inc. is actually cheaper at 22.4x.

03

Which is the better long-term investment — APPF or UBER?

Over the past 5 years, Uber Technologies, Inc. (UBER) delivered a total return of +38.6%, compared to +9.7% for AppFolio, Inc. (APPF). A $10,000 investment in UBER five years ago would be worth approximately $14K today (assuming dividends reinvested). Over 10 years, the gap is even starker: APPF returned +1419% versus UBER's +81.4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — APPF or UBER?

By beta (market sensitivity over 5 years), AppFolio, Inc. (APPF) is the lower-risk stock at 0.82β versus Uber Technologies, Inc.'s 1.12β — meaning UBER is approximately 36% more volatile than APPF relative to the S&P 500. On balance sheet safety, AppFolio, Inc. (APPF) carries a lower debt/equity ratio of 6% versus 48% for Uber Technologies, Inc. — giving it more financial flexibility in a downturn.

05

Which has better profit margins — APPF or UBER?

Uber Technologies, Inc. (UBER) is the more profitable company, earning 19.3% net margin versus 14.8% for AppFolio, Inc. — meaning it keeps 19.3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: APPF leads at 16.1% versus 10.7% for UBER. At the gross margin level — before operating expenses — APPF leads at 61.3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Is APPF or UBER more undervalued right now?

On forward earnings alone, Uber Technologies, Inc. (UBER) trades at 22.4x forward P/E versus 27.1x for AppFolio, Inc. — 4.7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for APPF: 54.7% to $275.00.

07

Which pays a better dividend — APPF or UBER?

None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.

08

Is APPF or UBER better for a retirement portfolio?

For long-horizon retirement investors, AppFolio, Inc. (APPF) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.82), +1419% 10Y return). Both have compounded well over 10 years (APPF: +1419%, UBER: +81.4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between APPF and UBER?

Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. In terms of investment character: APPF is a small-cap quality compounder stock; UBER is a mid-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

APPF

High-Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 8%
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Stocks Like

UBER

High-Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 11%
Run This Screen
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Better Than Both

Find stocks that beat APPF and UBER on the metrics you choose

Revenue Growth>
%
(APPF: 21.9% · UBER: 20.1%)
Net Margin>
%
(APPF: 14.8% · UBER: 19.3%)
P/E Ratio<
x
(APPF: 45.8x · UBER: 16.0x)