Comprehensive Stock Comparison
Compare Ibotta, Inc. (IBTA) vs Sportradar Group AG (SRAD) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | SRAD | 26.1% revenue growth vs IBTA's -6.8% |
| Value | SRAD | Lower P/E (36.7x vs 208.1x) |
| Quality / Margins | SRAD | 7.7% net margin vs IBTA's 4.7% |
| Stability / Safety | SRAD | Beta 0.80 vs IBTA's 0.88, lower leverage |
| Dividends | Tie | Neither pays a meaningful dividend |
| Momentum (1Y) | SRAD | -15.5% vs IBTA's -25.2% |
| Efficiency (ROA) | SRAD | 3.9% ROA vs IBTA's 3.1%, ROIC 15.8% vs -0.5% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Ibotta operates a digital promotions platform that connects consumer packaged goods brands with shoppers through cash-back offers. It makes money primarily from performance-based marketing fees paid by brands—typically a percentage of sales driven through its network—with additional revenue from data analytics services. The company's moat lies in its extensive network of retail partners and proprietary shopper data, creating a two-sided marketplace that's difficult for competitors to replicate.
Sportradar is a sports data and technology company that provides mission-critical data, odds, and content to sports betting operators, media companies, and sports leagues. It generates revenue primarily through data services to betting operators (roughly 70% of revenue) and media rights distribution to broadcasters (roughly 30%), with additional income from integrity monitoring and advertising solutions. The company's moat lies in its exclusive long-term partnerships with major sports leagues — including the NBA, NFL, and FIFA — which provide proprietary data feeds that competitors cannot replicate.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
SRAD leads in 4 of 6 categories (Financial Metrics, Profitability & Efficiency). IBTA leads in 1 (Valuation Metrics).
Financial Metrics (TTM)
SRAD is the larger business by revenue, generating $1.2B annually — 3.6x IBTA's $342M. Profitability is closely matched — net margins range from 7.7% (SRAD) to 4.7% (IBTA). On growth, SRAD holds the edge at +14.5% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | IBTAIbotta, Inc. | SRADSportradar Group … |
|---|---|---|
| RevenueTrailing 12 months | $342M | $1.2B |
| EBITDAEarnings before interest/tax | $3M | $451M |
| Net IncomeAfter-tax profit | $16M | $95M |
| Free Cash FlowCash after capex | $72M | $200M |
| Gross MarginGross profit ÷ Revenue | +79.2% | +57.0% |
| Operating MarginEBIT ÷ Revenue | -0.2% | +10.9% |
| Net MarginNet income ÷ Revenue | +4.7% | +7.7% |
| FCF MarginFCF ÷ Revenue | +20.9% | +16.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | -10.0% | +14.5% |
| EPS Growth (YoY)Latest quarter vs prior year | -101.3% | -41.3% |
Valuation Metrics
At 154.8x trailing earnings, SRAD trades at a 26% valuation discount to IBTA's 208.1x P/E. On an enterprise value basis, SRAD's 7.3x EV/EBITDA is more attractive than IBTA's 210.5x.
| Metric | IBTAIbotta, Inc. | SRADSportradar Group … |
|---|---|---|
| Market CapShares × price | $808M | $4.0B |
| Enterprise ValueMkt cap + debt − cash | $647M | $3.6B |
| Trailing P/EPrice ÷ TTM EPS | 208.08x | 154.81x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 36.74x |
| PEG RatioP/E ÷ EPS growth rate | — | 4.97x |
| EV / EBITDAEnterprise value multiple | 210.47x | 7.31x |
| Price / SalesMarket cap ÷ Revenue | 2.36x | 3.04x |
| Price / BookPrice ÷ Book value/share | 2.61x | 5.29x |
| Price / FCFMarket cap ÷ FCF | 10.77x | 26.87x |
Profitability & Efficiency
SRAD delivers a 9.6% return on equity — every $100 of shareholder capital generates $10 in annual profit, vs $6 for IBTA. SRAD carries lower financial leverage with a 0.05x debt-to-equity ratio, signaling a more conservative balance sheet compared to IBTA's 0.09x. On the Piotroski fundamental quality scale (0–9), SRAD scores 6/9 vs IBTA's 5/9, reflecting solid financial health.
| Metric | IBTAIbotta, Inc. | SRADSportradar Group … |
|---|---|---|
| ROE (TTM)Return on equity | +5.6% | +9.6% |
| ROA (TTM)Return on assets | +3.1% | +3.9% |
| ROICReturn on invested capital | -0.5% | +15.8% |
| ROCEReturn on capital employed | -0.2% | +7.1% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | 0.09x | 0.05x |
| Net DebtTotal debt minus cash | -$161M | -$302M |
| Cash & Equiv.Liquid assets | $187M | $348M |
| Total DebtShort + long-term debt | $26M | $47M |
| Interest CoverageEBIT ÷ Interest expense | — | 2.63x |
Total Returns (with DRIP)
A $10,000 investment in SRAD five years ago would be worth $7,289 today (with dividends reinvested), compared to $2,419 for IBTA. Over the past 12 months, SRAD leads with a -15.5% total return vs IBTA's -25.2%. The 3-year compound annual growth rate (CAGR) favors SRAD at 14.3% vs IBTA's -37.7% — a key indicator of consistent wealth creation.
| Metric | IBTAIbotta, Inc. | SRADSportradar Group … |
|---|---|---|
| YTD ReturnYear-to-date | +9.0% | -21.7% |
| 1-Year ReturnPast 12 months | -25.2% | -15.5% |
| 3-Year ReturnCumulative with dividends | -75.8% | +49.4% |
| 5-Year ReturnCumulative with dividends | -75.8% | -27.1% |
| 10-Year ReturnCumulative with dividends | -75.7% | -27.1% |
| CAGR (3Y)Annualised 3-year return | -37.7% | +14.3% |
Risk & Volatility
SRAD is the less volatile stock with a 0.80 beta — it tends to amplify market swings less than IBTA's 0.88 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SRAD currently trades 56.7% from its 52-week high vs IBTA's 39.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | IBTAIbotta, Inc. | SRADSportradar Group … |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.88x | 0.80x |
| 52-Week HighHighest price in past year | $62.74 | $32.22 |
| 52-Week LowLowest price in past year | $19.10 | $15.72 |
| % of 52W HighCurrent price vs 52-week peak | +39.8% | +56.7% |
| RSI (14)Momentum oscillator 0–100 | 68.4 | 53.5 |
| Avg Volume (50D)Average daily shares traded | 236K | 2.2M |
Analyst Outlook
Wall Street rates IBTA as "Buy" and SRAD as "Buy". Consensus price targets imply 75.2% upside for SRAD (target: $32) vs 4.1% for IBTA (target: $26).
| Metric | IBTAIbotta, Inc. | SRADSportradar Group … |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $26.00 | $32.00 |
| # AnalystsCovering analysts | 9 | 16 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +0.9% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Apr 24 | Feb 26 | Change |
|---|---|---|---|
| Ibotta, Inc. (IBTA) | 100 | 20.63 | -79.4% |
| Sportradar Group AG (SRAD) | 100 | 196.98 | +97.0% |
Sportradar Group AG (SRAD) returned -27% over 5 years vs Ibotta, Inc. (IBTA)'s -76%.
Chart 2Revenue Growth — 10 Years
| Stock | 2019 | 2025 | Change |
|---|---|---|---|
| Ibotta, Inc. (IBTA) | $211M | $342M | +62.5% |
| Sportradar Group AG (SRAD) | $380M | $1.1B | +190.9% |
Chart 3Net Margin Trend — 10 Years
| Stock | 2019 | 2025 | Change |
|---|---|---|---|
| Ibotta, Inc. (IBTA) | -26.0% | 4.7% | +118.1% |
| Sportradar Group AG (SRAD) | 3.1% | 3.1% | +0.1% |
Chart 4P/E Ratio History — 4 Years
| Stock | 2021 | 2024 | Change |
|---|---|---|---|
| Sportradar Group AG (SRAD) | 375.4 | 173.4 | -53.8% |
Sportradar Group AG has traded in a 101x–375x P/E range over 4 years; current trailing P/E is ~155x.
Chart 5EPS Growth — 10 Years
| Stock | 2019 | 2025 | Change |
|---|---|---|---|
| Ibotta, Inc. (IBTA) | -1.81 | 0.12 | +106.6% |
| Sportradar Group AG (SRAD) | 0.03 | 0.1 | +287.6% |
Chart 6Free Cash Flow — 5 Years
Ibotta, Inc. generated $75M FCF in 2025 (+216% vs 2022). Sportradar Group AG generated $125M FCF in 2024 (+8428% vs 2021).
IBTA vs SRAD: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is IBTA or SRAD a better buy right now?
Sportradar Group AG (SRAD) offers the better valuation at 154.8x trailing P/E (36.7x forward), making it the more compelling value choice. Analysts rate Ibotta, Inc. (IBTA) a "Buy" — based on 9 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — IBTA or SRAD?
On trailing P/E, Sportradar Group AG (SRAD) is the cheapest at 154.8x versus Ibotta, Inc. at 208.1x.
03Which is the better long-term investment — IBTA or SRAD?
Over the past 5 years, Sportradar Group AG (SRAD) delivered a total return of -27.1%, compared to -75.8% for Ibotta, Inc. (IBTA). A $10,000 investment in SRAD five years ago would be worth approximately $7K today (assuming dividends reinvested). Over 10 years, the gap is even starker: SRAD returned -27.1% versus IBTA's -75.7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — IBTA or SRAD?
By beta (market sensitivity over 5 years), Sportradar Group AG (SRAD) is the lower-risk stock at 0.80β versus Ibotta, Inc.'s 0.88β — meaning IBTA is approximately 10% more volatile than SRAD relative to the S&P 500. On balance sheet safety, Sportradar Group AG (SRAD) carries a lower debt/equity ratio of 5% versus 9% for Ibotta, Inc. — giving it more financial flexibility in a downturn.
05Which has better profit margins — IBTA or SRAD?
Ibotta, Inc. (IBTA) is the more profitable company, earning 4.7% net margin versus 3.1% for Sportradar Group AG — meaning it keeps 4.7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SRAD leads at 12.2% versus -0.2% for IBTA. At the gross margin level — before operating expenses — IBTA leads at 79.2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is IBTA or SRAD more undervalued right now?
Analyst consensus price targets imply the most upside for SRAD: 75.2% to $32.00.
07Which pays a better dividend — IBTA or SRAD?
None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is IBTA or SRAD better for a retirement portfolio?
For long-horizon retirement investors, Sportradar Group AG (SRAD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.80)). Both have compounded well over 10 years (SRAD: -27.1%, IBTA: -75.7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between IBTA and SRAD?
Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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