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Stock Comparison

LEO vs MS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
LEO
BNY Mellon Strategic Municipals, Inc.

Asset Management

Financial ServicesNYSE • US
Market Cap$397M
5Y Perf.-17.8%
MS
Morgan Stanley

Financial - Capital Markets

Financial ServicesNYSE • US
Market Cap$340.97B
5Y Perf.+343.1%

LEO vs MS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
LEO logoLEO
MS logoMS
IndustryAsset ManagementFinancial - Capital Markets
Market Cap$397M$340.97B
Revenue (TTM)$54M$114.98B
Net Income (TTM)$60M$16.86B
Gross Margin67.7%57.1%
Operating Margin114.4%19.1%
Forward P/E15.9x18.0x
Total Debt$139M$475.56B
Cash & Equiv.$107K$111.69B

LEO vs MSLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

LEO
MS
StockJun 20Jun 26Return
BNY Mellon Strategi… (LEO)10082.2-17.8%
Morgan Stanley (MS)100443.1+343.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: LEO vs MS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: LEO leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Morgan Stanley is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
🥇LEO emerged as the overall leader. Track its performance:
LEO
BNY Mellon Strategic Municipals, Inc.
The Banking Pick

LEO carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 1 yrs, beta 0.25, yield 3.8%
  • Lower volatility, beta 0.25, Low D/E 32.8%, current ratio 1.88x
  • Beta 0.25, yield 3.8%, current ratio 1.88x
Best for: income & stability and sleep-well-at-night
MS
Morgan Stanley
The Banking Pick

MS is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 11.5%, EPS growth 28.3%
  • 8.5% 10Y total return vs LEO's 8.0%
  • 11.5% NII/revenue growth vs LEO's -107.1%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthMS logoMS11.5% NII/revenue growth vs LEO's -107.1%
ValueLEO logoLEOLower P/E (15.9x vs 18.0x)
Quality / MarginsLEO logoLEO111.0% margin vs MS's 14.7%
Stability / SafetyLEO logoLEOBeta 0.25 vs MS's 1.40, lower leverage
DividendsLEO logoLEO3.8% yield, 1-year raise streak, vs MS's 1.9%
Momentum (1Y)MS logoMS+65.3% vs LEO's +15.1%
Efficiency (ROA)LEO logoLEO9.2% ROA vs MS's 1.2%, ROIC -1.7% vs 3.1%

LEO vs MS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

LEOBNY Mellon Strategic Municipals, Inc.

Segment breakdown not available.

MSMorgan Stanley
FY 2025
Institutional Securities Segment
46.4%$33.1B
Wealth Management Segment
44.5%$31.8B
Investment Management Segment
9.1%$6.5B

LEO vs MS — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLLEOLAGGINGMS

Income & Cash Flow (Last 12 Months)

LEO leads this category, winning 4 of 5 comparable metrics.

MS is the larger business by revenue, generating $115.0B annually — 2112.5x LEO's $54M. LEO is the more profitable business, keeping 111.0% of every revenue dollar as net income compared to MS's 14.7%.

MetricLEO logoLEOBNY Mellon Strate…MS logoMSMorgan Stanley
RevenueTrailing 12 months$54M$115.0B
EBITDAEarnings before interest/tax$37M$26.6B
Net IncomeAfter-tax profit$60M$16.9B
Free Cash FlowCash after capex$25M-$17.9B
Gross MarginGross profit ÷ Revenue+67.7%+57.1%
Operating MarginEBIT ÷ Revenue+114.4%+19.1%
Net MarginNet income ÷ Revenue+111.0%+14.7%
FCF MarginFCF ÷ Revenue+46.7%-15.6%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year-140.7%+48.9%
LEO leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

LEO leads this category, winning 3 of 4 comparable metrics.
MetricLEO logoLEOBNY Mellon Strate…MS logoMSMorgan Stanley
Market CapShares × price$397M$341.0B
Enterprise ValueMkt cap + debt − cash$536M$704.8B
Trailing P/EPrice ÷ TTM EPS-30.38x20.98x
Forward P/EPrice ÷ next-FY EPS est.15.95x18.00x
PEG RatioP/E ÷ EPS growth rate2.19x
EV / EBITDAEnterprise value multiple26.49x
Price / SalesMarket cap ÷ Revenue2.97x
Price / BookPrice ÷ Book value/share0.94x3.03x
Price / FCFMarket cap ÷ FCF31.41x7.40x
LEO leads this category, winning 3 of 4 comparable metrics.

Profitability & Efficiency

LEO leads this category, winning 5 of 9 comparable metrics.

MS delivers a 15.3% return on equity — every $100 of shareholder capital generates $15 in annual profit, vs $14 for LEO. LEO carries lower financial leverage with a 0.33x debt-to-equity ratio, signaling a more conservative balance sheet compared to MS's 4.22x. On the Piotroski fundamental quality scale (0–9), MS scores 7/9 vs LEO's 5/9, reflecting strong financial health.

MetricLEO logoLEOBNY Mellon Strate…MS logoMSMorgan Stanley
ROE (TTM)Return on equity+13.9%+15.3%
ROA (TTM)Return on assets+9.2%+1.2%
ROICReturn on invested capital-1.7%+3.1%
ROCEReturn on capital employed-2.2%+3.3%
Piotroski ScoreFundamental quality 0–957
Debt / EquityFinancial leverage0.33x4.22x
Net DebtTotal debt minus cash$139M$363.9B
Cash & Equiv.Liquid assets$106,568$111.7B
Total DebtShort + long-term debt$139M$475.6B
Interest CoverageEBIT ÷ Interest expense5.53x0.45x
LEO leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

MS leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in MS five years ago would be worth $25,467 today (with dividends reinvested), compared to $8,810 for LEO. Over the past 12 months, MS leads with a +65.3% total return vs LEO's +15.1%. The 3-year compound annual growth rate (CAGR) favors MS at 37.1% vs LEO's 5.5% — a key indicator of consistent wealth creation.

MetricLEO logoLEOBNY Mellon Strate…MS logoMSMorgan Stanley
YTD ReturnYear-to-date+2.5%+18.8%
1-Year ReturnPast 12 months+15.1%+65.3%
3-Year ReturnCumulative with dividends+17.4%+157.5%
5-Year ReturnCumulative with dividends-11.9%+154.7%
10-Year ReturnCumulative with dividends+8.0%+854.4%
CAGR (3Y)Annualised 3-year return+5.5%+37.1%
MS leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — LEO and MS each lead in 1 of 2 comparable metrics.

LEO is the less volatile stock with a 0.25 beta — it tends to amplify market swings less than MS's 1.40 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.

MetricLEO logoLEOBNY Mellon Strate…MS logoMSMorgan Stanley
Beta (5Y)Sensitivity to S&P 5000.25x1.40x
52-Week HighHighest price in past year$6.54$219.16
52-Week LowLowest price in past year$5.71$128.81
% of 52W HighCurrent price vs 52-week peak+97.5%+97.7%
RSI (14)Momentum oscillator 0–10048.462.2
Avg Volume (50D)Average daily shares traded209K4.5M
Evenly matched — LEO and MS each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — LEO and MS each lead in 1 of 2 comparable metrics.

For income investors, LEO offers the higher dividend yield at 3.76% vs MS's 1.93%.

MetricLEO logoLEOBNY Mellon Strate…MS logoMSMorgan Stanley
Analyst RatingConsensus buy/hold/sellBuy
Price TargetConsensus 12-month target$201.25
# AnalystsCovering analysts52
Dividend YieldAnnual dividend ÷ price+3.8%+1.9%
Dividend StreakConsecutive years of raises112
Dividend / ShareAnnual DPS$0.24$4.14
Buyback YieldShare repurchases ÷ mkt cap0.0%+1.7%
Evenly matched — LEO and MS each lead in 1 of 2 comparable metrics.
Key Takeaway

LEO leads in 3 of 6 categories (Income & Cash Flow, Valuation Metrics). MS leads in 1 (Total Returns). 2 tied.

Best OverallBNY Mellon Strategic Munici… (LEO)Leads 3 of 6 categories
Loading custom metrics...

LEO vs MS: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is LEO or MS a better buy right now?

For growth investors, Morgan Stanley (MS) is the stronger pick with 11.

5% revenue growth year-over-year, versus -107. 1% for BNY Mellon Strategic Municipals, Inc. (LEO). Morgan Stanley (MS) offers the better valuation at 21. 0x trailing P/E (18. 0x forward), making it the more compelling value choice. Analysts rate Morgan Stanley (MS) a "Buy" — based on 52 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — LEO or MS?

On forward P/E, BNY Mellon Strategic Municipals, Inc.

is actually cheaper at 15. 9x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — LEO or MS?

Over the past 5 years, Morgan Stanley (MS) delivered a total return of +154.

7%, compared to -11. 9% for BNY Mellon Strategic Municipals, Inc. (LEO). Over 10 years, the gap is even starker: MS returned +854. 4% versus LEO's +8. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — LEO or MS?

By beta (market sensitivity over 5 years), BNY Mellon Strategic Municipals, Inc.

(LEO) is the lower-risk stock at 0. 25β versus Morgan Stanley's 1. 40β — meaning MS is approximately 455% more volatile than LEO relative to the S&P 500. On balance sheet safety, BNY Mellon Strategic Municipals, Inc. (LEO) carries a lower debt/equity ratio of 33% versus 4% for Morgan Stanley — giving it more financial flexibility in a downturn.

05

Which is growing faster — LEO or MS?

By revenue growth (latest reported year), Morgan Stanley (MS) is pulling ahead at 11.

5% versus -107. 1% for BNY Mellon Strategic Municipals, Inc. (LEO). On earnings-per-share growth, the picture is similar: Morgan Stanley grew EPS 28. 3% year-over-year, compared to -117. 8% for BNY Mellon Strategic Municipals, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — LEO or MS?

BNY Mellon Strategic Municipals, Inc.

(LEO) is the more profitable company, earning 252. 7% net margin versus 14. 7% for Morgan Stanley — meaning it keeps 252. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LEO leads at 252. 7% versus 19. 1% for MS. At the gross margin level — before operating expenses — LEO leads at 254. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is LEO or MS more undervalued right now?

On forward earnings alone, BNY Mellon Strategic Municipals, Inc.

(LEO) trades at 15. 9x forward P/E versus 18. 0x for Morgan Stanley — 2. 1x cheaper on a one-year earnings basis.

08

Which pays a better dividend — LEO or MS?

All stocks in this comparison pay dividends.

BNY Mellon Strategic Municipals, Inc. (LEO) offers the highest yield at 3. 8%, versus 1. 9% for Morgan Stanley (MS).

09

Is LEO or MS better for a retirement portfolio?

For long-horizon retirement investors, BNY Mellon Strategic Municipals, Inc.

(LEO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 25), 3. 8% yield). Both have compounded well over 10 years (LEO: +8. 0%, MS: +854. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between LEO and MS?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: LEO is a small-cap income-oriented stock; MS is a large-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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