Comprehensive Stock Comparison
Compare ServiceNow, Inc. (NOW) vs monday.com Ltd. (MNDY) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | MNDY | 26.7% revenue growth vs NOW's 20.9% |
| Value | MNDY | Lower P/E (17.7x vs 25.8x) |
| Quality / Margins | NOW | 13.2% net margin vs MNDY's 9.6% |
| Stability / Safety | NOW | Beta 1.52 vs MNDY's 1.55, lower leverage |
| Dividends | Tie | Neither pays a meaningful dividend |
| Momentum (1Y) | MNDY | -75.5% vs NOW's -88.4% |
| Efficiency (ROA) | NOW | 6.7% ROA vs MNDY's 5.6%, ROIC 12.4% vs -2.4% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
ServiceNow is a leading enterprise cloud platform that automates digital workflows across IT, customer service, HR, and security operations. It generates revenue primarily through subscription fees for its Now platform — with IT service management being its largest segment — and professional services. The company's competitive moat lies in its unified workflow automation platform that creates strong network effects and high switching costs as customers expand across departments.
Monday.com is a cloud-based visual work operating system that enables teams to build custom workflow applications without coding. It generates revenue primarily through subscription fees for its SaaS platform — with pricing tiers based on user count and feature access — supplemented by professional services for implementation and support. The company's competitive advantage lies in its highly flexible, no-code platform that can adapt to diverse business processes while maintaining an intuitive visual interface that drives user adoption.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
MNDY leads in 2 of 6 categories (Valuation Metrics, Total Returns). NOW leads in 1 (Profitability & Efficiency). 2 tied.
Financial Metrics (TTM)
NOW is the larger business by revenue, generating $13.3B annually — 10.8x MNDY's $1.2B. Profitability is closely matched — net margins range from 13.2% (NOW) to 9.6% (MNDY). On growth, MNDY holds the edge at +24.6% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | NOWServiceNow, Inc. | MNDYmonday.com Ltd. |
|---|---|---|
| RevenueTrailing 12 months | $13.3B | $1.2B |
| EBITDAEarnings before interest/tax | $2.6B | $12M |
| Net IncomeAfter-tax profit | $1.7B | $119M |
| Free Cash FlowCash after capex | $4.6B | $321M |
| Gross MarginGross profit ÷ Revenue | +77.5% | +89.2% |
| Operating MarginEBIT ÷ Revenue | +13.7% | -0.1% |
| Net MarginNet income ÷ Revenue | +13.2% | +9.6% |
| FCF MarginFCF ÷ Revenue | +34.5% | +26.0% |
| Rev. Growth (YoY)Latest quarter vs prior year | +20.7% | +24.6% |
| EPS Growth (YoY)Latest quarter vs prior year | +2.7% | +2.3% |
Valuation Metrics
At 32.4x trailing earnings, MNDY trades at a 50% valuation discount to NOW's 64.7x P/E. On an enterprise value basis, NOW's 43.9x EV/EBITDA is more attractive than MNDY's 211.8x.
| Metric | NOWServiceNow, Inc. | MNDYmonday.com Ltd. |
|---|---|---|
| Market CapShares × price | $113.1B | $3.7B |
| Enterprise ValueMkt cap + debt − cash | $112.6B | $2.6B |
| Trailing P/EPrice ÷ TTM EPS | 64.68x | 32.43x |
| Forward P/EPrice ÷ next-FY EPS est. | 25.81x | 17.70x |
| PEG RatioP/E ÷ EPS growth rate | 0.93x | — |
| EV / EBITDAEnterprise value multiple | 43.94x | 211.77x |
| Price / SalesMarket cap ÷ Revenue | 8.52x | 3.04x |
| Price / BookPrice ÷ Book value/share | 8.72x | 3.09x |
| Price / FCFMarket cap ÷ FCF | 24.71x | 11.95x |
Profitability & Efficiency
NOW delivers a 13.5% return on equity — every $100 of shareholder capital generates $13 in annual profit, vs $10 for MNDY. NOW carries lower financial leverage with a 0.25x debt-to-equity ratio, signaling a more conservative balance sheet compared to MNDY's 0.25x. On the Piotroski fundamental quality scale (0–9), MNDY scores 5/9 vs NOW's 3/9, reflecting solid financial health.
| Metric | NOWServiceNow, Inc. | MNDYmonday.com Ltd. |
|---|---|---|
| ROE (TTM)Return on equity | +13.5% | +9.5% |
| ROA (TTM)Return on assets | +6.7% | +5.6% |
| ROICReturn on invested capital | +12.4% | -2.4% |
| ROCEReturn on capital employed | +13.2% | -0.1% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 5 |
| Debt / EquityFinancial leverage | 0.25x | 0.25x |
| Net DebtTotal debt minus cash | -$523M | -$1.2B |
| Cash & Equiv.Liquid assets | $3.7B | $1.5B |
| Total DebtShort + long-term debt | $3.2B | $312M |
| Interest CoverageEBIT ÷ Interest expense | 126.61x | — |
Total Returns (with DRIP)
A $10,000 investment in MNDY five years ago would be worth $4,061 today (with dividends reinvested), compared to $1,941 for NOW. Over the past 12 months, MNDY leads with a -75.5% total return vs NOW's -88.4%. The 3-year compound annual growth rate (CAGR) favors MNDY at -22.3% vs NOW's -37.0% — a key indicator of consistent wealth creation.
| Metric | NOWServiceNow, Inc. | MNDYmonday.com Ltd. |
|---|---|---|
| YTD ReturnYear-to-date | -26.7% | -49.4% |
| 1-Year ReturnPast 12 months | -88.4% | -75.5% |
| 3-Year ReturnCumulative with dividends | -75.0% | -53.1% |
| 5-Year ReturnCumulative with dividends | -80.6% | -59.4% |
| 10-Year ReturnCumulative with dividends | +96.4% | -59.4% |
| CAGR (3Y)Annualised 3-year return | -37.0% | -22.3% |
Risk & Volatility
NOW is the less volatile stock with a 1.52 beta — it tends to amplify market swings less than MNDY's 1.55 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MNDY currently trades 22.9% from its 52-week high vs NOW's 10.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | NOWServiceNow, Inc. | MNDYmonday.com Ltd. |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.52x | 1.55x |
| 52-Week HighHighest price in past year | $1057.39 | $316.98 |
| 52-Week LowLowest price in past year | $98.00 | $68.68 |
| % of 52W HighCurrent price vs 52-week peak | +10.2% | +22.9% |
| RSI (14)Momentum oscillator 0–100 | 30.9 | 29.4 |
| Avg Volume (50D)Average daily shares traded | 15.0M | 2.1M |
Analyst Outlook
Wall Street rates NOW as "Buy" and MNDY as "Buy". Consensus price targets imply 96.4% upside for MNDY (target: $143) vs 81.7% for NOW (target: $196).
| Metric | NOWServiceNow, Inc. | MNDYmonday.com Ltd. |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $196.29 | $142.69 |
| # AnalystsCovering analysts | 67 | 25 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +1.6% | +3.6% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Jul 21 | Feb 26 | Change |
|---|---|---|---|
| ServiceNow, Inc. (NOW) | 100 | 21.64 | -78.4% |
| monday.com Ltd. (MNDY) | 128.56 | 63.07 | -50.9% |
monday.com Ltd. (MNDY) returned -59% over 5 years vs ServiceNow, Inc. (NOW)'s -81%.
Chart 2Revenue Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| ServiceNow, Inc. (NOW) | $1.4B | $13.3B | +854.9% |
| monday.com Ltd. (MNDY) | $78M | $1.2B | +1477.7% |
ServiceNow, Inc.'s revenue grew from $1.4B (2016) to $13.3B (2025) — a 28.5% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| ServiceNow, Inc. (NOW) | -32.5% | 13.2% | +140.5% |
| monday.com Ltd. (MNDY) | -117.3% | 9.6% | +108.2% |
ServiceNow, Inc.'s net margin went from -32% (2016) to 13% (2025).
Chart 4P/E Ratio History — 3 Years
| Stock | 2019 | 2025 | Change |
|---|---|---|---|
| ServiceNow, Inc. (NOW) | 443.9 | 91.7 | -79.3% |
ServiceNow, Inc. has traded in a 92x–444x P/E range over 3 years; current trailing P/E is ~65x.
Chart 5EPS Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| ServiceNow, Inc. (NOW) | -0.55 | 1.67 | +403.6% |
| monday.com Ltd. (MNDY) | -2.36 | 2.24 | +194.9% |
ServiceNow, Inc.'s EPS grew from $-0.55 (2016) to $1.67 (2025).
Chart 6Free Cash Flow — 5 Years
ServiceNow, Inc. generated $5B FCF in 2025 (+155% vs 2021). monday.com Ltd. generated $313M FCF in 2025 (+11963% vs 2021).
NOW vs MNDY: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is NOW or MNDY a better buy right now?
monday.com Ltd. (MNDY) offers the better valuation at 32.4x trailing P/E (17.7x forward), making it the more compelling value choice. Analysts rate ServiceNow, Inc. (NOW) a "Buy" — based on 67 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — NOW or MNDY?
On trailing P/E, monday.com Ltd. (MNDY) is the cheapest at 32.4x versus ServiceNow, Inc. at 64.7x. On forward P/E, monday.com Ltd. is actually cheaper at 17.7x.
03Which is the better long-term investment — NOW or MNDY?
Over the past 5 years, monday.com Ltd. (MNDY) delivered a total return of -59.4%, compared to -80.6% for ServiceNow, Inc. (NOW). A $10,000 investment in MNDY five years ago would be worth approximately $4K today (assuming dividends reinvested). Over 10 years, the gap is even starker: NOW returned +96.4% versus MNDY's -59.4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — NOW or MNDY?
By beta (market sensitivity over 5 years), ServiceNow, Inc. (NOW) is the lower-risk stock at 1.52β versus monday.com Ltd.'s 1.55β — meaning MNDY is approximately 2% more volatile than NOW relative to the S&P 500. On balance sheet safety, ServiceNow, Inc. (NOW) carries a lower debt/equity ratio of 25% versus 25% for monday.com Ltd. — giving it more financial flexibility in a downturn.
05Which has better profit margins — NOW or MNDY?
ServiceNow, Inc. (NOW) is the more profitable company, earning 13.2% net margin versus 9.6% for monday.com Ltd. — meaning it keeps 13.2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NOW leads at 13.7% versus -0.1% for MNDY. At the gross margin level — before operating expenses — MNDY leads at 89.2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is NOW or MNDY more undervalued right now?
On forward earnings alone, monday.com Ltd. (MNDY) trades at 17.7x forward P/E versus 25.8x for ServiceNow, Inc. — 8.1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MNDY: 96.4% to $142.69.
07Which pays a better dividend — NOW or MNDY?
None of the stocks in this comparison currently pay a material dividend. All are effectively zero-yield and should be held for capital appreciation rather than income.
08Is NOW or MNDY better for a retirement portfolio?
For long-horizon retirement investors, ServiceNow, Inc. (NOW) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding. monday.com Ltd. (MNDY) carries a higher beta of 1.55 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NOW: +96.4%, MNDY: -59.4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between NOW and MNDY?
Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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