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Stock Comparison

STUB vs OPEN vs KO vs JPM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
STUB
StubHub Holdings, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$4.02B
5Y Perf.-12.2%
OPEN
Opendoor Technologies Inc.

Real Estate - Services

Real EstateNASDAQ • US
Market Cap$3.40B
5Y Perf.-62.2%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$355.61B
5Y Perf.+84.9%
JPM
JPMorgan Chase & Co.

Banks - Diversified

Financial ServicesNYSE • US
Market Cap$896.00B
5Y Perf.+241.0%

STUB vs OPEN vs KO vs JPM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
STUB logoSTUB
OPEN logoOPEN
KO logoKO
JPM logoJPM
IndustrySoftware - ApplicationReal Estate - ServicesBeverages - Non-AlcoholicBanks - Diversified
Market Cap$4.02B$3.40B$355.61B$896.00B
Revenue (TTM)$1.79B$3.94B$49.28B$280.33B
Net Income (TTM)$-1.84B$-1.39B$13.70B$57.05B
Gross Margin81.2%7.9%61.7%60.0%
Operating Margin-71.7%-9.9%29.3%25.9%
Forward P/E22.8x25.3x14.4x
Total Debt$1.51B$193M$45.49B$942.38B
Cash & Equiv.$1.24B$962M$10.27B$343.34B

STUB vs OPEN vs KO vs JPMLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

STUB
OPEN
KO
JPM
StockJun 20Jun 26Return
Opendoor Technologi… (OPEN)10037.8-62.2%
The Coca-Cola Compa… (KO)100184.9+84.9%
JPMorgan Chase & Co. (JPM)100341.0+241.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: STUB vs OPEN vs KO vs JPM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: KO and JPM are tied at the top with 3 categories each — the right choice depends on your priorities. JPMorgan Chase & Co. is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. OPEN also leads in specific categories worth noting. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
STUB
StubHub Holdings, Inc.
The Secondary Option

STUB lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: technology exposure
OPEN
Opendoor Technologies Inc.
The Real Estate Income Play

OPEN is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 3.12, Low D/E 19.2%, current ratio 7.03x
  • +6.4% vs STUB's -47.9%
Best for: sleep-well-at-night
KO
The Coca-Cola Company
The Income Pick

KO carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 56 yrs, beta -0.20, yield 2.5%
  • Rev growth 1.9%, EPS growth 23.6%, 3Y rev CAGR 3.7%
  • 27.8% margin vs STUB's -102.3%
  • 2.5% yield, 56-year raise streak, vs JPM's 1.9%, (2 stocks pay no dividend)
Best for: income & stability and growth exposure
JPM
JPMorgan Chase & Co.
The Banking Pick

JPM is the #2 pick in this set and the best alternative if long-term compounding and valuation efficiency is your priority.

  • 465.8% 10Y total return vs KO's 121.1%
  • PEG 0.81 vs KO's 2.26
  • Beta 0.94, yield 1.9%, current ratio 0.52x
  • 3.3% NII/revenue growth vs OPEN's -15.2%
Best for: long-term compounding and valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthJPM logoJPM3.3% NII/revenue growth vs OPEN's -15.2%
ValueJPM logoJPMLower P/E (14.4x vs 25.3x), PEG 0.81 vs 2.26
Quality / MarginsKO logoKO27.8% margin vs STUB's -102.3%
Stability / SafetyJPM logoJPMBeta 0.94 vs OPEN's 3.12
DividendsKO logoKO2.5% yield, 56-year raise streak, vs JPM's 1.9%, (2 stocks pay no dividend)
Momentum (1Y)OPEN logoOPEN+6.4% vs STUB's -47.9%
Efficiency (ROA)KO logoKO13.1% ROA vs OPEN's -53.6%, ROIC 15.8% vs -15.8%

STUB vs OPEN vs KO vs JPM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

STUBStubHub Holdings, Inc.

Segment breakdown not available.

OPENOpendoor Technologies Inc.

Segment breakdown not available.

KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B
JPMJPMorgan Chase & Co.
FY 2025
Commercial And Investment Bank
43.0%$78.5B
Consumer & Community Banking
41.7%$76.0B
Asset and Wealth Management Segment
13.2%$24.1B
Segment Reporting, Reconciling Item, Corporate Nonsegment
3.9%$7.0B
Segment Reconciling Items
-1.7%$-3,134,000,000

STUB vs OPEN vs KO vs JPM — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLKOLAGGINGOPEN

Income & Cash Flow (Last 12 Months)

STUB leads this category, winning 3 of 6 comparable metrics.

JPM is the larger business by revenue, generating $280.3B annually — 156.3x STUB's $1.8B. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to STUB's -102.3%. On growth, STUB holds the edge at +12.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSTUB logoSTUBStubHub Holdings,…OPEN logoOPENOpendoor Technolo…KO logoKOThe Coca-Cola Com…JPM logoJPMJPMorgan Chase & …
RevenueTrailing 12 months$1.8B$3.9B$49.3B$280.3B
EBITDAEarnings before interest/tax-$1.3B-$363M$15.5B$81.4B
Net IncomeAfter-tax profit-$1.8B-$1.4B$13.7B$57.0B
Free Cash FlowCash after capex$322M$1.1B$12.6B$100.9B
Gross MarginGross profit ÷ Revenue+81.2%+7.9%+61.7%+60.0%
Operating MarginEBIT ÷ Revenue-71.7%-9.9%+29.3%+25.9%
Net MarginNet income ÷ Revenue-102.3%-35.2%+27.8%+20.4%
FCF MarginFCF ÷ Revenue+18.0%+27.2%+25.5%+36.0%
Rev. Growth (YoY)Latest quarter vs prior year+12.2%-37.6%+12.1%
EPS Growth (YoY)Latest quarter vs prior year+189.2%-50.0%+18.2%+16.0%
STUB leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

Evenly matched — OPEN and JPM each lead in 3 of 7 comparable metrics.

At 16.0x trailing earnings, JPM trades at a 41% valuation discount to KO's 27.2x P/E. Adjusting for growth (PEG ratio), JPM offers better value at 0.90x vs KO's 2.43x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSTUB logoSTUBStubHub Holdings,…OPEN logoOPENOpendoor Technolo…KO logoKOThe Coca-Cola Com…JPM logoJPMJPMorgan Chase & …
Market CapShares × price$4.0B$3.4B$355.6B$896.0B
Enterprise ValueMkt cap + debt − cash$4.3B$2.6B$390.8B$1.50T
Trailing P/EPrice ÷ TTM EPS-1.99x-2.61x27.18x16.00x
Forward P/EPrice ÷ next-FY EPS est.22.83x25.27x14.40x
PEG RatioP/E ÷ EPS growth rate2.43x0.90x
EV / EBITDAEnterprise value multiple26.39x18.36x
Price / SalesMarket cap ÷ Revenue2.30x0.78x7.42x3.20x
Price / BookPrice ÷ Book value/share2.04x3.39x10.40x2.47x
Price / FCFMarket cap ÷ FCF21.02x3.28x67.15x8.88x
Evenly matched — OPEN and JPM each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

KO leads this category, winning 6 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-163 for OPEN. OPEN carries lower financial leverage with a 0.19x debt-to-equity ratio, signaling a more conservative balance sheet compared to JPM's 2.60x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs STUB's 4/9, reflecting strong financial health.

MetricSTUB logoSTUBStubHub Holdings,…OPEN logoOPENOpendoor Technolo…KO logoKOThe Coca-Cola Com…JPM logoJPMJPMorgan Chase & …
ROE (TTM)Return on equity-94.3%-163.2%+41.1%+15.9%
ROA (TTM)Return on assets-34.4%-53.6%+13.1%+1.3%
ROICReturn on invested capital-39.1%-15.8%+15.8%+4.5%
ROCEReturn on capital employed-32.9%-11.7%+17.3%+8.9%
Piotroski ScoreFundamental quality 0–94575
Debt / EquityFinancial leverage0.78x0.19x1.33x2.60x
Net DebtTotal debt minus cash$265M-$769M$35.2B$599.0B
Cash & Equiv.Liquid assets$1.2B$962M$10.3B$343.3B
Total DebtShort + long-term debt$1.5B$193M$45.5B$942.4B
Interest CoverageEBIT ÷ Interest expense-11.89x-8.92x10.70x0.74x
KO leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

JPM leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in JPM five years ago would be worth $21,820 today (with dividends reinvested), compared to $2,577 for OPEN. Over the past 12 months, OPEN leads with a +638.3% total return vs STUB's -47.9%. The 3-year compound annual growth rate (CAGR) favors JPM at 33.6% vs STUB's -19.5% — a key indicator of consistent wealth creation.

MetricSTUB logoSTUBStubHub Holdings,…OPEN logoOPENOpendoor Technolo…KO logoKOThe Coca-Cola Com…JPM logoJPMJPMorgan Chase & …
YTD ReturnYear-to-date-19.8%-26.9%+20.3%-0.5%
1-Year ReturnPast 12 months-47.9%+638.3%+17.2%+21.8%
3-Year ReturnCumulative with dividends-47.9%+69.5%+47.0%+138.2%
5-Year ReturnCumulative with dividends-47.9%-74.2%+65.6%+118.2%
10-Year ReturnCumulative with dividends-47.9%-58.9%+121.1%+465.8%
CAGR (3Y)Annualised 3-year return-19.5%+19.2%+13.7%+33.6%
JPM leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.20 beta — it tends to amplify market swings less than OPEN's 3.12 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 98.3% from its 52-week high vs OPEN's 40.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSTUB logoSTUBStubHub Holdings,…OPEN logoOPENOpendoor Technolo…KO logoKOThe Coca-Cola Com…JPM logoJPMJPMorgan Chase & …
Beta (5Y)Sensitivity to S&P 5001.77x3.12x-0.20x0.94x
52-Week HighHighest price in past year$27.89$10.87$84.04$337.25
52-Week LowLowest price in past year$5.74$0.51$65.35$262.71
% of 52W HighCurrent price vs 52-week peak+41.1%+40.8%+98.3%+95.1%
RSI (14)Momentum oscillator 0–10069.343.460.659.1
Avg Volume (50D)Average daily shares traded4.9M35.2M12.7M7.0M
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

KO leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: STUB as "Hold", OPEN as "Hold", KO as "Buy", JPM as "Buy". Consensus price targets imply 39.0% upside for OPEN (target: $6) vs 4.2% for KO (target: $86). For income investors, KO offers the higher dividend yield at 2.46% vs JPM's 1.86%.

MetricSTUB logoSTUBStubHub Holdings,…OPEN logoOPENOpendoor Technolo…KO logoKOThe Coca-Cola Com…JPM logoJPMJPMorgan Chase & …
Analyst RatingConsensus buy/hold/sellHoldHoldBuyBuy
Price TargetConsensus 12-month target$13.13$6.17$86.13$339.75
# AnalystsCovering analysts9264861
Dividend YieldAnnual dividend ÷ price+2.5%+1.9%
Dividend StreakConsecutive years of raises05615
Dividend / ShareAnnual DPS$2.04$5.95
Buyback YieldShare repurchases ÷ mkt cap+0.0%0.0%+0.2%+3.9%
KO leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

KO leads in 3 of 6 categories (Profitability & Efficiency, Risk & Volatility). STUB leads in 1 (Income & Cash Flow). 1 tied.

Best OverallThe Coca-Cola Company (KO)Leads 3 of 6 categories
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STUB vs OPEN vs KO vs JPM: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is STUB or OPEN or KO or JPM a better buy right now?

For growth investors, JPMorgan Chase & Co.

(JPM) is the stronger pick with 3. 3% revenue growth year-over-year, versus -15. 2% for Opendoor Technologies Inc. (OPEN). JPMorgan Chase & Co. (JPM) offers the better valuation at 16. 0x trailing P/E (14. 4x forward), making it the more compelling value choice. Analysts rate The Coca-Cola Company (KO) a "Buy" — based on 48 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — STUB or OPEN or KO or JPM?

On trailing P/E, JPMorgan Chase & Co.

(JPM) is the cheapest at 16. 0x versus The Coca-Cola Company at 27. 2x. On forward P/E, JPMorgan Chase & Co. is actually cheaper at 14. 4x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: JPMorgan Chase & Co. wins at 0. 81x versus The Coca-Cola Company's 2. 26x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — STUB or OPEN or KO or JPM?

Over the past 5 years, JPMorgan Chase & Co.

(JPM) delivered a total return of +118. 2%, compared to -74. 2% for Opendoor Technologies Inc. (OPEN). Over 10 years, the gap is even starker: JPM returned +465. 8% versus OPEN's -58. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — STUB or OPEN or KO or JPM?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

20β versus Opendoor Technologies Inc. 's 3. 12β — meaning OPEN is approximately -1659% more volatile than KO relative to the S&P 500. On balance sheet safety, Opendoor Technologies Inc. (OPEN) carries a lower debt/equity ratio of 19% versus 3% for JPMorgan Chase & Co. — giving it more financial flexibility in a downturn.

05

Which is growing faster — STUB or OPEN or KO or JPM?

By revenue growth (latest reported year), JPMorgan Chase & Co.

(JPM) is pulling ahead at 3. 3% versus -15. 2% for Opendoor Technologies Inc. (OPEN). On earnings-per-share growth, the picture is similar: The Coca-Cola Company grew EPS 23. 6% year-over-year, compared to -37. 4% for StubHub Holdings, Inc.. Over a 3-year CAGR, STUB leads at 19. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — STUB or OPEN or KO or JPM?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus -109. 2% for StubHub Holdings, Inc. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus -73. 4% for STUB. At the gross margin level — before operating expenses — STUB leads at 80. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is STUB or OPEN or KO or JPM more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, JPMorgan Chase & Co. (JPM) is the more undervalued stock at a PEG of 0. 81x versus The Coca-Cola Company's 2. 26x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, JPMorgan Chase & Co. (JPM) trades at 14. 4x forward P/E versus 25. 3x for The Coca-Cola Company — 10. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for OPEN: 39. 0% to $6. 17.

08

Which pays a better dividend — STUB or OPEN or KO or JPM?

In this comparison, KO (2.

5% yield), JPM (1. 9% yield) pay a dividend. STUB, OPEN do not pay a meaningful dividend and should not be held primarily for income.

09

Is STUB or OPEN or KO or JPM better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

20), 2. 5% yield, +121. 1% 10Y return). Opendoor Technologies Inc. (OPEN) carries a higher beta of 3. 12 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (KO: +121. 1%, OPEN: -58. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between STUB and OPEN and KO and JPM?

These companies operate in different sectors (STUB (Technology) and OPEN (Real Estate) and KO (Consumer Defensive) and JPM (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: STUB is a small-cap quality compounder stock; OPEN is a small-cap quality compounder stock; KO is a large-cap quality compounder stock; JPM is a large-cap deep-value stock. KO, JPM pay a dividend while STUB, OPEN do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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