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RICK
MODG logo
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KO logo
KO
PLAY logo
PLAY
TAP logo
TAP
JPM logo
JPM
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Stock Comparison

RICK vs MODG vs KO vs PLAY vs TAP vs JPM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
RICK
RCI Hospitality Holdings, Inc.

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$216M
5Y Perf.+104.0%
MODG
Topgolf Callaway Brands Corp.

Leisure

Consumer CyclicalNYSE • US
Market Cap$2.32B
5Y Perf.-18.0%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$341.71B
5Y Perf.+77.7%
PLAY
Dave & Buster's Entertainment, Inc.

Entertainment

Communication ServicesNASDAQ • US
Market Cap$416M
5Y Perf.-10.4%
TAP
Molson Coors Beverage Company

Beverages - Alcoholic

Consumer DefensiveNYSE • US
Market Cap$7.40B
5Y Perf.+14.7%
JPM
JPMorgan Chase & Co.

Banks - Diversified

Financial ServicesNYSE • US
Market Cap$908.57B
5Y Perf.+245.8%

RICK vs MODG vs KO vs PLAY vs TAP vs JPM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
RICK logoRICK
MODG logoMODG
KO logoKO
PLAY logoPLAY
TAP logoTAP
JPM logoJPM
IndustryRestaurantsLeisureBeverages - Non-AlcoholicEntertainmentBeverages - AlcoholicBanks - Diversified
Market Cap$216M$2.32B$341.71B$416M$7.40B$908.57B
Revenue (TTM)$282M$4.06B$49.28B$2.09B$11.19B$280.33B
Net Income (TTM)$-7M$-1.50B$13.70B$-65M$-2.11B$57.05B
Gross Margin55.2%64.6%61.7%66.8%37.8%60.0%
Operating Margin12.3%-31.0%29.3%4.3%-20.3%25.9%
Forward P/E4.6x24.3x94.6x8.3x14.6x
Total Debt$266M$4.14B$45.49B$3.17B$6.30B$942.38B
Cash & Equiv.$34M$445M$10.27B$17M$897M$343.34B

RICK vs MODG vs KO vs PLAY vs TAP vs JPMLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

RICK
MODG
KO
PLAY
TAP
JPM
StockJun 20Jun 26Return
RCI Hospitality Hol… (RICK)100204.0+104.0%
Topgolf Callaway Br… (MODG)10082.0-18.0%
The Coca-Cola Compa… (KO)100177.7+77.7%
Dave & Buster's Ent… (PLAY)10089.6-10.4%
Molson Coors Bevera… (TAP)100114.7+14.7%
JPMorgan Chase & Co. (JPM)100345.8+245.8%

Price return only. Dividends and distributions are not included.

Quick Verdict: RICK vs MODG vs KO vs PLAY vs TAP vs JPM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: KO and JPM are tied at the top with 2 categories each (6-stock set) — the right choice depends on your priorities. JPMorgan Chase & Co. is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. RICK, MODG, and TAP also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
RICK
RCI Hospitality Holdings, Inc.
The Defensive Pick

RICK ranks third and is worth considering specifically for sleep-well-at-night.

  • Lower volatility, beta 1.33, current ratio 0.81x
  • Lower P/E (4.6x vs 8.3x)
Best for: sleep-well-at-night
MODG
Topgolf Callaway Brands Corp.
The Momentum Pick

MODG is the clearest fit if your priority is momentum.

  • +50.6% vs PLAY's -62.7%
Best for: momentum
KO
The Coca-Cola Company
The Growth Play

KO has the current edge in this matchup, primarily because of its strength in growth exposure.

  • Rev growth 1.9%, EPS growth 23.6%, 3Y rev CAGR 3.7%
  • 27.8% margin vs MODG's -37.1%
  • 13.1% ROA vs MODG's -19.9%, ROIC 15.8% vs -13.8%
Best for: growth exposure
PLAY
Dave & Buster's Entertainment, Inc.
The Communication Services Pick

PLAY doesn't hold a clear category lead here; it's more of a secondary option in this specific comparison.

Best for: communication services exposure
TAP
Molson Coors Beverage Company
The Income Pick

TAP is the clearest fit if your priority is dividends.

  • 4.9% yield, 5-year raise streak, vs KO's 2.6%, (2 stocks pay no dividend)
Best for: dividends
JPM
JPMorgan Chase & Co.
The Banking Pick

JPM is the #2 pick in this set and the best alternative if income & stability and long-term compounding is your priority.

  • Dividend streak 15 yrs, beta 0.87, yield 1.8%
  • 481.2% 10Y total return vs KO's 115.0%
  • PEG 0.83 vs KO's 2.17
  • Beta 0.87, yield 1.8%, current ratio 0.52x
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthJPM logoJPM3.3% NII/revenue growth vs RICK's -5.5%
ValueRICK logoRICKLower P/E (4.6x vs 8.3x)
Quality / MarginsKO logoKO27.8% margin vs MODG's -37.1%
Stability / SafetyJPM logoJPMBeta 0.87 vs MODG's 1.92
DividendsTAP logoTAP4.9% yield, 5-year raise streak, vs KO's 2.6%, (2 stocks pay no dividend)
Momentum (1Y)MODG logoMODG+50.6% vs PLAY's -62.7%
Efficiency (ROA)KO logoKO13.1% ROA vs MODG's -19.9%, ROIC 15.8% vs -13.8%

RICK vs MODG vs KO vs PLAY vs TAP vs JPM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

RICKRCI Hospitality Holdings, Inc.
FY 2025
Alcoholic Beverages
43.7%$122M
Service
34.7%$97M
Food And Merchandise
14.3%$40M
Other Revenues
7.3%$20M
MODGTopgolf Callaway Brands Corp.
FY 2024
Product
57.7%$2.4B
Service
42.3%$1.8B
KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B
PLAYDave & Buster's Entertainment, Inc.
FY 2025
Entertainment
62.9%$1.3B
Food and Beverage
37.1%$779M
TAPMolson Coors Beverage Company

Segment breakdown not available.

JPMJPMorgan Chase & Co.
FY 2025
Commercial And Investment Bank
43.0%$78.5B
Consumer & Community Banking
41.7%$76.0B
Asset and Wealth Management Segment
13.2%$24.1B
Segment Reporting, Reconciling Item, Corporate Nonsegment
3.9%$7.0B
Segment Reconciling Items
-1.7%$-3,134,000,000

RICK vs MODG vs KO vs PLAY vs TAP vs JPM — Financial Metrics

Side-by-side numbers across 6 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLKOLAGGINGTAP

Income & Cash Flow (Last 12 Months)

KO leads this category, winning 3 of 6 comparable metrics.

JPM is the larger business by revenue, generating $280.3B annually — 995.4x RICK's $282M. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to MODG's -37.1%. On growth, KO holds the edge at +12.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricRICK logoRICKRCI Hospitality H…MODG logoMODGTopgolf Callaway …KO logoKOThe Coca-Cola Com…PLAY logoPLAYDave & Buster's E…TAP logoTAPMolson Coors Beve…JPM logoJPMJPMorgan Chase & …
RevenueTrailing 12 months$282M$4.1B$49.3B$2.1B$11.2B$280.3B
EBITDAEarnings before interest/tax$51M-$989M$15.5B$377M-$1.5B$81.4B
Net IncomeAfter-tax profit-$7M-$1.5B$13.7B-$65M-$2.1B$57.0B
Free Cash FlowCash after capex$39M$35M$12.6B-$33M$1.2B$100.9B
Gross MarginGross profit ÷ Revenue+55.2%+64.6%+61.7%+66.8%+37.8%+60.0%
Operating MarginEBIT ÷ Revenue+12.3%-31.0%+29.3%+4.3%-20.3%+25.9%
Net MarginNet income ÷ Revenue-2.3%-37.1%+27.8%-3.1%-18.9%+20.4%
FCF MarginFCF ÷ Revenue+14.0%+0.8%+25.5%-1.6%+10.4%+36.0%
Rev. Growth (YoY)Latest quarter vs prior year+4.3%-7.8%+12.1%-1.5%+2.0%
EPS Growth (YoY)Latest quarter vs prior year-111.1%-3.1%+18.2%-74.2%+35.6%+16.0%
KO leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

RICK leads this category, winning 3 of 7 comparable metrics.

At 16.2x trailing earnings, JPM trades at a 38% valuation discount to KO's 26.1x P/E. Adjusting for growth (PEG ratio), JPM offers better value at 0.92x vs KO's 2.34x — a lower PEG means you pay less per unit of expected earnings growth.

MetricRICK logoRICKRCI Hospitality H…MODG logoMODGTopgolf Callaway …KO logoKOThe Coca-Cola Com…PLAY logoPLAYDave & Buster's E…TAP logoTAPMolson Coors Beve…JPM logoJPMJPMorgan Chase & …
Market CapShares × price$216M$2.3B$341.7B$416M$7.4B$908.6B
Enterprise ValueMkt cap + debt − cash$449M$6.0B$376.9B$3.6B$12.8B$1.51T
Trailing P/EPrice ÷ TTM EPS22.98x-1.60x26.12x-8.54x-3.63x16.22x
Forward P/EPrice ÷ next-FY EPS est.4.63x24.27x94.62x8.33x14.60x
PEG RatioP/E ÷ EPS growth rate2.34x0.92x
EV / EBITDAEnterprise value multiple8.75x25.45x9.27x18.52x
Price / SalesMarket cap ÷ Revenue0.77x0.55x7.13x0.20x0.66x3.25x
Price / BookPrice ÷ Book value/share0.96x0.96x9.99x4.54x0.73x2.51x
Price / FCFMarket cap ÷ FCF6.19x26.73x64.52x6.93x9.01x
RICK leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

KO leads this category, winning 6 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-61 for MODG. TAP carries lower financial leverage with a 0.60x debt-to-equity ratio, signaling a more conservative balance sheet compared to PLAY's 34.71x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs TAP's 4/9, reflecting strong financial health.

MetricRICK logoRICKRCI Hospitality H…MODG logoMODGTopgolf Callaway …KO logoKOThe Coca-Cola Com…PLAY logoPLAYDave & Buster's E…TAP logoTAPMolson Coors Beve…JPM logoJPMJPMorgan Chase & …
ROE (TTM)Return on equity-2.6%-60.8%+41.1%-53.1%-18.6%+15.9%
ROA (TTM)Return on assets-1.1%-19.9%+13.1%-1.6%-8.9%+1.3%
ROICReturn on invested capital+5.5%-13.8%+15.8%+2.4%-10.1%+4.5%
ROCEReturn on capital employed+6.8%-16.8%+17.3%+2.9%-11.6%+8.9%
Piotroski ScoreFundamental quality 0–9667645
Debt / EquityFinancial leverage1.02x1.72x1.33x34.71x0.60x2.60x
Net DebtTotal debt minus cash$233M$3.7B$35.2B$3.1B$5.4B$599.0B
Cash & Equiv.Liquid assets$34M$445M$10.3B$17M$897M$343.3B
Total DebtShort + long-term debt$266M$4.1B$45.5B$3.2B$6.3B$942.4B
Interest CoverageEBIT ÷ Interest expense1.39x-5.38x10.70x0.46x-9.99x0.74x
KO leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

JPM leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in JPM five years ago would be worth $23,548 today (with dividends reinvested), compared to $3,012 for PLAY. Over the past 12 months, MODG leads with a +50.6% total return vs PLAY's -62.7%. The 3-year compound annual growth rate (CAGR) favors JPM at 33.7% vs PLAY's -34.3% — a key indicator of consistent wealth creation.

MetricRICK logoRICKRCI Hospitality H…MODG logoMODGTopgolf Callaway …KO logoKOThe Coca-Cola Com…PLAY logoPLAYDave & Buster's E…TAP logoTAPMolson Coors Beve…JPM logoJPMJPMorgan Chase & …
YTD ReturnYear-to-date+21.3%+7.4%+16.4%-29.9%-14.9%+0.8%
1-Year ReturnPast 12 months-27.7%+50.6%+17.7%-62.7%-15.4%+20.9%
3-Year ReturnCumulative with dividends-62.3%-33.8%+39.3%-71.6%-32.7%+138.8%
5-Year ReturnCumulative with dividends-53.5%-60.6%+65.3%-69.9%-11.8%+135.5%
10-Year ReturnCumulative with dividends+188.5%+23.1%+115.0%-73.0%-46.1%+481.2%
CAGR (3Y)Annualised 3-year return-27.7%-12.9%+11.7%-34.3%-12.4%+33.7%
JPM leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — KO and JPM each lead in 1 of 2 comparable metrics.

KO is the less volatile stock with a -0.23 beta — it tends to amplify market swings less than MODG's 1.92 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JPM currently trades 96.2% from its 52-week high vs PLAY's 33.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricRICK logoRICKRCI Hospitality H…MODG logoMODGTopgolf Callaway …KO logoKOThe Coca-Cola Com…PLAY logoPLAYDave & Buster's E…TAP logoTAPMolson Coors Beve…JPM logoJPMJPMorgan Chase & …
Beta (5Y)Sensitivity to S&P 5001.33x1.92x-0.24x1.81x-0.11x0.87x
52-Week HighHighest price in past year$41.37$16.65$84.04$35.53$54.82$338.09
52-Week LowLowest price in past year$20.76$7.84$65.35$9.65$38.04$269.72
% of 52W HighCurrent price vs 52-week peak+68.3%+75.6%+94.5%+33.6%+71.9%+96.2%
RSI (14)Momentum oscillator 0–10067.257.249.244.238.972.1
Avg Volume (50D)Average daily shares traded47K9.2M13.6M1.8M3.0M7.4M
Evenly matched — KO and JPM each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — KO and TAP each lead in 1 of 2 comparable metrics.

Analyst consensus: RICK as "Buy", MODG as "Buy", KO as "Buy", PLAY as "Buy", TAP as "Hold", JPM as "Buy". Consensus price targets imply 246.7% upside for RICK (target: $98) vs 4.5% for JPM (target: $340). For income investors, TAP offers the higher dividend yield at 4.88% vs RICK's 0.99%.

MetricRICK logoRICKRCI Hospitality H…MODG logoMODGTopgolf Callaway …KO logoKOThe Coca-Cola Com…PLAY logoPLAYDave & Buster's E…TAP logoTAPMolson Coors Beve…JPM logoJPMJPMorgan Chase & …
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuyHoldBuy
Price TargetConsensus 12-month target$98.00$16.50$86.13$17.33$47.00$339.75
# AnalystsCovering analysts32348203761
Dividend YieldAnnual dividend ÷ price+1.0%+2.6%+4.9%+1.8%
Dividend StreakConsecutive years of raises70560515
Dividend / ShareAnnual DPS$0.28$2.04$1.92$5.95
Buyback YieldShare repurchases ÷ mkt cap+5.5%+1.4%+0.2%+0.4%+8.8%+3.8%
Evenly matched — KO and TAP each lead in 1 of 2 comparable metrics.
Key Takeaway

KO leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). RICK leads in 1 (Valuation Metrics). 2 tied.

Best OverallThe Coca-Cola Company (KO)Leads 2 of 6 categories
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RICK vs MODG vs KO vs PLAY vs TAP vs JPM: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is RICK or MODG or KO or PLAY or TAP or JPM a better buy right now?

For growth investors, JPMorgan Chase & Co.

(JPM) is the stronger pick with 3. 3% revenue growth year-over-year, versus -5. 5% for RCI Hospitality Holdings, Inc. (RICK). JPMorgan Chase & Co. (JPM) offers the better valuation at 16. 2x trailing P/E (14. 6x forward), making it the more compelling value choice. Analysts rate RCI Hospitality Holdings, Inc. (RICK) a "Buy" — based on 3 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — RICK or MODG or KO or PLAY or TAP or JPM?

On trailing P/E, JPMorgan Chase & Co.

(JPM) is the cheapest at 16. 2x versus The Coca-Cola Company at 26. 1x. On forward P/E, RCI Hospitality Holdings, Inc. is actually cheaper at 4. 6x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: JPMorgan Chase & Co. wins at 0. 83x versus The Coca-Cola Company's 2. 17x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — RICK or MODG or KO or PLAY or TAP or JPM?

Over the past 5 years, JPMorgan Chase & Co.

(JPM) delivered a total return of +135. 5%, compared to -69. 9% for Dave & Buster's Entertainment, Inc. (PLAY). Over 10 years, the gap is even starker: JPM returned +481. 2% versus PLAY's -73. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — RICK or MODG or KO or PLAY or TAP or JPM?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

24β versus Topgolf Callaway Brands Corp. 's 1. 92β — meaning MODG is approximately -913% more volatile than KO relative to the S&P 500. On balance sheet safety, Molson Coors Beverage Company (TAP) carries a lower debt/equity ratio of 60% versus 35% for Dave & Buster's Entertainment, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — RICK or MODG or KO or PLAY or TAP or JPM?

By revenue growth (latest reported year), JPMorgan Chase & Co.

(JPM) is pulling ahead at 3. 3% versus -5. 5% for RCI Hospitality Holdings, Inc. (RICK). On earnings-per-share growth, the picture is similar: RCI Hospitality Holdings, Inc. grew EPS 272. 7% year-over-year, compared to -1776. 6% for Topgolf Callaway Brands Corp.. Over a 3-year CAGR, MODG leads at 10. 6% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — RICK or MODG or KO or PLAY or TAP or JPM?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus -34. 1% for Topgolf Callaway Brands Corp. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus -29. 7% for MODG. At the gross margin level — before operating expenses — PLAY leads at 85. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is RICK or MODG or KO or PLAY or TAP or JPM more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, JPMorgan Chase & Co. (JPM) is the more undervalued stock at a PEG of 0. 83x versus The Coca-Cola Company's 2. 17x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, RCI Hospitality Holdings, Inc. (RICK) trades at 4. 6x forward P/E versus 94. 6x for Dave & Buster's Entertainment, Inc. — 90. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for RICK: 246. 7% to $98. 00.

08

Which pays a better dividend — RICK or MODG or KO or PLAY or TAP or JPM?

In this comparison, TAP (4.

9% yield), KO (2. 6% yield), JPM (1. 8% yield), RICK (1. 0% yield) pay a dividend. MODG, PLAY do not pay a meaningful dividend and should not be held primarily for income.

09

Is RICK or MODG or KO or PLAY or TAP or JPM better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

24), 2. 6% yield, +115. 0% 10Y return). Topgolf Callaway Brands Corp. (MODG) carries a higher beta of 1. 92 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (KO: +115. 0%, MODG: +23. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between RICK and MODG and KO and PLAY and TAP and JPM?

These companies operate in different sectors (RICK (Consumer Cyclical) and MODG (Consumer Cyclical) and KO (Consumer Defensive) and PLAY (Communication Services) and TAP (Consumer Defensive) and JPM (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: RICK is a small-cap quality compounder stock; MODG is a small-cap quality compounder stock; KO is a large-cap quality compounder stock; PLAY is a small-cap quality compounder stock; TAP is a small-cap income-oriented stock; JPM is a large-cap deep-value stock. RICK, KO, TAP, JPM pay a dividend while MODG, PLAY do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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