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Stock Comparison

FA vs HRI

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
FA
First Advantage Corporation

Specialty Business Services

IndustrialsNASDAQ • US
Market Cap$2.24B
5Y Perf.-35.4%
HRI
Herc Holdings Inc.

Rental & Leasing Services

IndustrialsNYSE • US
Market Cap$4.54B
5Y Perf.+21.4%

FA vs HRI — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
FA logoFA
HRI logoHRI
IndustrySpecialty Business ServicesRental & Leasing Services
Market Cap$2.24B$4.54B
Revenue (TTM)$1.57B$4.65B
Net Income (TTM)$-35M$-5M
Gross Margin29.2%
Operating Margin8.4%16.4%
Forward P/E10.7x22.8x
Total Debt$9M$11.16B
Cash & Equiv.$240M$52M

FA vs HRILong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

FA
HRI
StockJun 21May 26Return
First Advantage Cor… (FA)10064.6-35.4%
Herc Holdings Inc. (HRI)100121.4+21.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: FA vs HRI

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HRI leads in 4 of 7 categories, making it the strongest pick for profitability and margin quality and dividend income and shareholder returns. First Advantage Corporation is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. As sector peers, any of these can serve as alternatives in the same allocation.
FA
First Advantage Corporation
The Income Pick

FA is the clearest fit if your priority is income & stability and growth exposure.

  • Dividend streak 0 yrs, beta 1.15
  • Rev growth 83.0%, EPS growth 73.0%, 3Y rev CAGR 24.8%
  • Lower volatility, beta 1.15, Low D/E 0.7%, current ratio 2.44x
Best for: income & stability and growth exposure
HRI
Herc Holdings Inc.
The Long-Run Compounder

HRI carries the broadest edge in this set and is the clearest fit for long-term compounding.

  • 446.3% 10Y total return vs FA's -27.1%
  • -0.1% margin vs FA's -2.2%
  • 2.0% yield; 4-year raise streak; the other pay no meaningful dividend
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthFA logoFA83.0% revenue growth vs HRI's 22.6%
ValueFA logoFALower P/E (10.7x vs 22.8x)
Quality / MarginsHRI logoHRI-0.1% margin vs FA's -2.2%
Stability / SafetyFA logoFABeta 1.15 vs HRI's 2.02, lower leverage
DividendsHRI logoHRI2.0% yield; 4-year raise streak; the other pay no meaningful dividend
Momentum (1Y)HRI logoHRI+23.4% vs FA's -13.3%
Efficiency (ROA)HRI logoHRI-0.0% ROA vs FA's -0.9%, ROIC 5.2% vs 4.5%

FA vs HRI — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

FAFirst Advantage Corporation
FY 2025
Sterling
49.2%$775M
First Advantage Americas
44.5%$700M
First Advantage International
6.3%$99M
HRIHerc Holdings Inc.
FY 2025
Equipment Rental
80.8%$4.2B
Sales of Revenue Earning Equipment
9.7%$509M
Other Rental Revenue
7.6%$398M
New Equipment, Parts and Supplies
1.2%$63M
Service and Other Revenue
0.7%$34M

FA vs HRI — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHRILAGGINGFA

Income & Cash Flow (Last 12 Months)

FA leads this category, winning 3 of 5 comparable metrics.

HRI is the larger business by revenue, generating $4.7B annually — 3.0x FA's $1.6B. Profitability is closely matched — net margins range from -0.1% (HRI) to -2.2% (FA). On growth, FA holds the edge at +36.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricFA logoFAFirst Advantage C…HRI logoHRIHerc Holdings Inc.
RevenueTrailing 12 months$1.6B$4.7B
EBITDAEarnings before interest/tax$381M$1.3B
Net IncomeAfter-tax profit-$35M-$5M
Free Cash FlowCash after capex$191M$150M
Gross MarginGross profit ÷ Revenue+29.2%
Operating MarginEBIT ÷ Revenue+8.4%+16.4%
Net MarginNet income ÷ Revenue-2.2%-0.1%
FCF MarginFCF ÷ Revenue+12.1%+3.2%
Rev. Growth (YoY)Latest quarter vs prior year+36.8%+32.3%
EPS Growth (YoY)Latest quarter vs prior year+103.8%-14.3%
FA leads this category, winning 3 of 5 comparable metrics.

Valuation Metrics

FA leads this category, winning 4 of 5 comparable metrics.

On an enterprise value basis, FA's 5.3x EV/EBITDA is more attractive than HRI's 8.9x.

MetricFA logoFAFirst Advantage C…HRI logoHRIHerc Holdings Inc.
Market CapShares × price$2.2B$4.5B
Enterprise ValueMkt cap + debt − cash$2.0B$15.7B
Trailing P/EPrice ÷ TTM EPS-64.27x4250.31x
Forward P/EPrice ÷ next-FY EPS est.10.71x22.77x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple5.27x8.94x
Price / SalesMarket cap ÷ Revenue1.42x1.04x
Price / BookPrice ÷ Book value/share1.69x2.19x
Price / FCFMarket cap ÷ FCF11.47x
FA leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

HRI leads this category, winning 5 of 9 comparable metrics.

HRI delivers a -0.3% return on equity — every $100 of shareholder capital generates $-0 in annual profit, vs $-3 for FA. FA carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to HRI's 5.73x. On the Piotroski fundamental quality scale (0–9), FA scores 6/9 vs HRI's 3/9, reflecting solid financial health.

MetricFA logoFAFirst Advantage C…HRI logoHRIHerc Holdings Inc.
ROE (TTM)Return on equity-2.7%-0.3%
ROA (TTM)Return on assets-0.9%-0.0%
ROICReturn on invested capital+4.5%+5.2%
ROCEReturn on capital employed+3.6%+6.6%
Piotroski ScoreFundamental quality 0–963
Debt / EquityFinancial leverage0.01x5.73x
Net DebtTotal debt minus cash-$231M$11.1B
Cash & Equiv.Liquid assets$240M$52M
Total DebtShort + long-term debt$9M$11.2B
Interest CoverageEBIT ÷ Interest expense0.79x1.27x
HRI leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HRI leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in HRI five years ago would be worth $13,333 today (with dividends reinvested), compared to $7,286 for FA. Over the past 12 months, HRI leads with a +23.4% total return vs FA's -13.3%. The 3-year compound annual growth rate (CAGR) favors HRI at 12.2% vs FA's 4.1% — a key indicator of consistent wealth creation.

MetricFA logoFAFirst Advantage C…HRI logoHRIHerc Holdings Inc.
YTD ReturnYear-to-date-9.8%-10.3%
1-Year ReturnPast 12 months-13.3%+23.4%
3-Year ReturnCumulative with dividends+12.8%+41.2%
5-Year ReturnCumulative with dividends-27.1%+33.3%
10-Year ReturnCumulative with dividends-27.1%+446.3%
CAGR (3Y)Annualised 3-year return+4.1%+12.2%
HRI leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — FA and HRI each lead in 1 of 2 comparable metrics.

FA is the less volatile stock with a 1.15 beta — it tends to amplify market swings less than HRI's 2.02 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HRI currently trades 72.2% from its 52-week high vs FA's 67.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricFA logoFAFirst Advantage C…HRI logoHRIHerc Holdings Inc.
Beta (5Y)Sensitivity to S&P 5001.15x2.02x
52-Week HighHighest price in past year$19.01$188.35
52-Week LowLowest price in past year$8.82$88.45
% of 52W HighCurrent price vs 52-week peak+67.6%+72.2%
RSI (14)Momentum oscillator 0–10055.660.9
Avg Volume (50D)Average daily shares traded1.2M616K
Evenly matched — FA and HRI each lead in 1 of 2 comparable metrics.

Analyst Outlook

HRI leads this category, winning 1 of 1 comparable metric.

Wall Street rates FA as "Buy" and HRI as "Buy". Consensus price targets imply 34.8% upside for HRI (target: $183) vs 16.7% for FA (target: $15). HRI is the only dividend payer here at 2.04% yield — a key consideration for income-focused portfolios.

MetricFA logoFAFirst Advantage C…HRI logoHRIHerc Holdings Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$15.00$183.40
# AnalystsCovering analysts1217
Dividend YieldAnnual dividend ÷ price+2.0%
Dividend StreakConsecutive years of raises04
Dividend / ShareAnnual DPS$2.77
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.2%
HRI leads this category, winning 1 of 1 comparable metric.
Key Takeaway

HRI leads in 3 of 6 categories (Profitability & Efficiency, Total Returns). FA leads in 2 (Income & Cash Flow, Valuation Metrics). 1 tied.

Best OverallHerc Holdings Inc. (HRI)Leads 3 of 6 categories
Loading custom metrics...

FA vs HRI: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is FA or HRI a better buy right now?

For growth investors, First Advantage Corporation (FA) is the stronger pick with 83.

0% revenue growth year-over-year, versus 22. 6% for Herc Holdings Inc. (HRI). Herc Holdings Inc. (HRI) offers the better valuation at 4250. 3x trailing P/E (22. 8x forward), making it the more compelling value choice. Analysts rate First Advantage Corporation (FA) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — FA or HRI?

On forward P/E, First Advantage Corporation is actually cheaper at 10.

7x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — FA or HRI?

Over the past 5 years, Herc Holdings Inc.

(HRI) delivered a total return of +33. 3%, compared to -27. 1% for First Advantage Corporation (FA). Over 10 years, the gap is even starker: HRI returned +446. 3% versus FA's -27. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — FA or HRI?

By beta (market sensitivity over 5 years), First Advantage Corporation (FA) is the lower-risk stock at 1.

15β versus Herc Holdings Inc. 's 2. 02β — meaning HRI is approximately 76% more volatile than FA relative to the S&P 500. On balance sheet safety, First Advantage Corporation (FA) carries a lower debt/equity ratio of 1% versus 6% for Herc Holdings Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — FA or HRI?

By revenue growth (latest reported year), First Advantage Corporation (FA) is pulling ahead at 83.

0% versus 22. 6% for Herc Holdings Inc. (HRI). On earnings-per-share growth, the picture is similar: First Advantage Corporation grew EPS 73. 0% year-over-year, compared to -99. 6% for Herc Holdings Inc.. Over a 3-year CAGR, FA leads at 24. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — FA or HRI?

Herc Holdings Inc.

(HRI) is the more profitable company, earning 0. 0% net margin versus -2. 2% for First Advantage Corporation — meaning it keeps 0. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HRI leads at 15. 3% versus 8. 4% for FA. At the gross margin level — before operating expenses — HRI leads at 28. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is FA or HRI more undervalued right now?

On forward earnings alone, First Advantage Corporation (FA) trades at 10.

7x forward P/E versus 22. 8x for Herc Holdings Inc. — 12. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HRI: 34. 8% to $183. 40.

08

Which pays a better dividend — FA or HRI?

In this comparison, HRI (2.

0% yield) pays a dividend. FA does not pay a meaningful dividend and should not be held primarily for income.

09

Is FA or HRI better for a retirement portfolio?

For long-horizon retirement investors, Herc Holdings Inc.

(HRI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2. 0% yield, +446. 3% 10Y return). Both have compounded well over 10 years (HRI: +446. 3%, FA: -27. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between FA and HRI?

Both stocks operate in the Industrials sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

HRI pays a dividend while FA does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Gross Margin > 17%
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