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BUD vs SAM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BUD
Anheuser-Busch InBev SA/NV

Beverages - Alcoholic

Consumer DefensiveNYSE • BE
Market Cap$137.47B
5Y Perf.+70.4%
SAM
The Boston Beer Company, Inc.

Beverages - Alcoholic

Consumer DefensiveNYSE • US
Market Cap$2.12B
5Y Perf.-65.1%

BUD vs SAM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BUD logoBUD
SAM logoSAM
IndustryBeverages - AlcoholicBeverages - Alcoholic
Market Cap$137.47B$2.12B
Revenue (TTM)$119.82B$2.09B
Net Income (TTM)$12.57B$-61M
Gross Margin55.2%45.2%
Operating Margin31.7%-3.8%
Forward P/E18.7x20.8x
Total Debt$72.17B$38M
Cash & Equiv.$11.17B$223M

BUD vs SAMLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BUD
SAM
StockMay 20May 26Return
Anheuser-Busch InBe… (BUD)100170.4+70.4%
The Boston Beer Com… (SAM)10034.9-65.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: BUD vs SAM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: BUD leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. The Boston Beer Company, Inc. is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
BUD
Anheuser-Busch InBev SA/NV
The Income Pick

BUD carries the broadest edge in this set and is the clearest fit for income & stability.

  • Dividend streak 0 yrs, beta 0.33, yield 1.6%
  • Lower P/E (18.7x vs 20.8x)
  • 10.5% margin vs SAM's -2.9%
Best for: income & stability
SAM
The Boston Beer Company, Inc.
The Growth Play

SAM is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 3.7%, EPS growth 95.5%, 3Y rev CAGR -0.0%
  • 28.4% 10Y total return vs BUD's -23.9%
  • Lower volatility, beta 0.31, Low D/E 4.5%, current ratio 1.65x
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthSAM logoSAM3.7% revenue growth vs BUD's 0.7%
ValueBUD logoBUDLower P/E (18.7x vs 20.8x)
Quality / MarginsBUD logoBUD10.5% margin vs SAM's -2.9%
Stability / SafetySAM logoSAMBeta 0.31 vs BUD's 0.33, lower leverage
DividendsBUD logoBUD1.6% yield; the other pay no meaningful dividend
Momentum (1Y)BUD logoBUD+21.2% vs SAM's -19.4%
Efficiency (ROA)BUD logoBUD6.0% ROA vs SAM's -5.0%, ROIC 7.5% vs 15.5%

BUD vs SAM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BUDAnheuser-Busch InBev SA/NV
FY 2020
transportation services, lease agreements and advertising services
100.0%$13M
SAMThe Boston Beer Company, Inc.

Segment breakdown not available.

BUD vs SAM — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLBUDLAGGINGSAM

Income & Cash Flow (Last 12 Months)

BUD leads this category, winning 5 of 6 comparable metrics.

BUD is the larger business by revenue, generating $119.8B annually — 57.2x SAM's $2.1B. BUD is the more profitable business, keeping 10.5% of every revenue dollar as net income compared to SAM's -2.9%.

MetricBUD logoBUDAnheuser-Busch In…SAM logoSAMThe Boston Beer C…
RevenueTrailing 12 months$119.8B$2.1B
EBITDAEarnings before interest/tax$38.8B$14M
Net IncomeAfter-tax profit$12.6B-$61M
Free Cash FlowCash after capex$32.2B$191M
Gross MarginGross profit ÷ Revenue+55.2%+45.2%
Operating MarginEBIT ÷ Revenue+31.7%-3.8%
Net MarginNet income ÷ Revenue+10.5%-2.9%
FCF MarginFCF ÷ Revenue+26.9%+9.1%
Rev. Growth (YoY)Latest quarter vs prior year+0.4%+1.7%
EPS Growth (YoY)Latest quarter vs prior year+32.3%-7.4%
BUD leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

SAM leads this category, winning 4 of 6 comparable metrics.

At 20.0x trailing earnings, SAM trades at a 29% valuation discount to BUD's 27.9x P/E. On an enterprise value basis, SAM's 8.2x EV/EBITDA is more attractive than BUD's 9.4x.

MetricBUD logoBUDAnheuser-Busch In…SAM logoSAMThe Boston Beer C…
Market CapShares × price$137.5B$2.1B
Enterprise ValueMkt cap + debt − cash$198.5B$1.9B
Trailing P/EPrice ÷ TTM EPS27.93x19.95x
Forward P/EPrice ÷ next-FY EPS est.18.69x20.77x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple9.44x8.21x
Price / SalesMarket cap ÷ Revenue2.30x1.01x
Price / BookPrice ÷ Book value/share1.84x2.47x
Price / FCFMarket cap ÷ FCF12.28x9.82x
SAM leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

SAM leads this category, winning 5 of 8 comparable metrics.

BUD delivers a 13.8% return on equity — every $100 of shareholder capital generates $14 in annual profit, vs $-7 for SAM. SAM carries lower financial leverage with a 0.04x debt-to-equity ratio, signaling a more conservative balance sheet compared to BUD's 0.81x. On the Piotroski fundamental quality scale (0–9), BUD scores 9/9 vs SAM's 7/9, reflecting strong financial health.

MetricBUD logoBUDAnheuser-Busch In…SAM logoSAMThe Boston Beer C…
ROE (TTM)Return on equity+13.8%-7.3%
ROA (TTM)Return on assets+6.0%-5.0%
ROICReturn on invested capital+7.5%+15.5%
ROCEReturn on capital employed+8.7%+14.8%
Piotroski ScoreFundamental quality 0–997
Debt / EquityFinancial leverage0.81x0.04x
Net DebtTotal debt minus cash$61.0B-$186M
Cash & Equiv.Liquid assets$11.2B$223M
Total DebtShort + long-term debt$72.2B$38M
Interest CoverageEBIT ÷ Interest expense2.53x
SAM leads this category, winning 5 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

BUD leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in BUD five years ago would be worth $11,300 today (with dividends reinvested), compared to $1,736 for SAM. Over the past 12 months, BUD leads with a +21.2% total return vs SAM's -19.4%. The 3-year compound annual growth rate (CAGR) favors BUD at 8.8% vs SAM's -14.2% — a key indicator of consistent wealth creation.

MetricBUD logoBUDAnheuser-Busch In…SAM logoSAMThe Boston Beer C…
YTD ReturnYear-to-date+27.2%-1.3%
1-Year ReturnPast 12 months+21.2%-19.4%
3-Year ReturnCumulative with dividends+28.7%-36.8%
5-Year ReturnCumulative with dividends+13.0%-82.6%
10-Year ReturnCumulative with dividends-23.9%+28.4%
CAGR (3Y)Annualised 3-year return+8.8%-14.2%
BUD leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — BUD and SAM each lead in 1 of 2 comparable metrics.

SAM is the less volatile stock with a 0.31 beta — it tends to amplify market swings less than BUD's 0.33 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BUD currently trades 96.4% from its 52-week high vs SAM's 74.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBUD logoBUDAnheuser-Busch In…SAM logoSAMThe Boston Beer C…
Beta (5Y)Sensitivity to S&P 5000.33x0.31x
52-Week HighHighest price in past year$82.91$264.46
52-Week LowLowest price in past year$56.97$185.34
% of 52W HighCurrent price vs 52-week peak+96.4%+74.6%
RSI (14)Momentum oscillator 0–10064.227.1
Avg Volume (50D)Average daily shares traded2.0M199K
Evenly matched — BUD and SAM each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates BUD as "Buy" and SAM as "Hold". Consensus price targets imply 21.5% upside for SAM (target: $240) vs 11.4% for BUD (target: $89). BUD is the only dividend payer here at 1.64% yield — a key consideration for income-focused portfolios.

MetricBUD logoBUDAnheuser-Busch In…SAM logoSAMThe Boston Beer C…
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$89.00$239.78
# AnalystsCovering analysts4531
Dividend YieldAnnual dividend ÷ price+1.6%
Dividend StreakConsecutive years of raises00
Dividend / ShareAnnual DPS$1.31
Buyback YieldShare repurchases ÷ mkt cap+0.7%+9.7%
Insufficient data to determine a leader in this category.
Key Takeaway

BUD leads in 2 of 6 categories (Income & Cash Flow, Total Returns). SAM leads in 2 (Valuation Metrics, Profitability & Efficiency). 1 tied.

Best OverallAnheuser-Busch InBev SA/NV (BUD)Leads 2 of 6 categories
Loading custom metrics...

BUD vs SAM: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is BUD or SAM a better buy right now?

For growth investors, The Boston Beer Company, Inc.

(SAM) is the stronger pick with 3. 7% revenue growth year-over-year, versus 0. 7% for Anheuser-Busch InBev SA/NV (BUD). The Boston Beer Company, Inc. (SAM) offers the better valuation at 20. 0x trailing P/E (20. 8x forward), making it the more compelling value choice. Analysts rate Anheuser-Busch InBev SA/NV (BUD) a "Buy" — based on 45 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — BUD or SAM?

On trailing P/E, The Boston Beer Company, Inc.

(SAM) is the cheapest at 20. 0x versus Anheuser-Busch InBev SA/NV at 27. 9x. On forward P/E, Anheuser-Busch InBev SA/NV is actually cheaper at 18. 7x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — BUD or SAM?

Over the past 5 years, Anheuser-Busch InBev SA/NV (BUD) delivered a total return of +13.

0%, compared to -82. 6% for The Boston Beer Company, Inc. (SAM). Over 10 years, the gap is even starker: SAM returned +28. 4% versus BUD's -23. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — BUD or SAM?

By beta (market sensitivity over 5 years), The Boston Beer Company, Inc.

(SAM) is the lower-risk stock at 0. 31β versus Anheuser-Busch InBev SA/NV's 0. 33β — meaning BUD is approximately 5% more volatile than SAM relative to the S&P 500. On balance sheet safety, The Boston Beer Company, Inc. (SAM) carries a lower debt/equity ratio of 4% versus 81% for Anheuser-Busch InBev SA/NV — giving it more financial flexibility in a downturn.

05

Which is growing faster — BUD or SAM?

By revenue growth (latest reported year), The Boston Beer Company, Inc.

(SAM) is pulling ahead at 3. 7% versus 0. 7% for Anheuser-Busch InBev SA/NV (BUD). On earnings-per-share growth, the picture is similar: The Boston Beer Company, Inc. grew EPS 95. 5% year-over-year, compared to 10. 0% for Anheuser-Busch InBev SA/NV. Over a 3-year CAGR, BUD leads at 3. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — BUD or SAM?

Anheuser-Busch InBev SA/NV (BUD) is the more profitable company, earning 9.

8% net margin versus 5. 2% for The Boston Beer Company, Inc. — meaning it keeps 9. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BUD leads at 25. 9% versus 6. 9% for SAM. At the gross margin level — before operating expenses — BUD leads at 55. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is BUD or SAM more undervalued right now?

On forward earnings alone, Anheuser-Busch InBev SA/NV (BUD) trades at 18.

7x forward P/E versus 20. 8x for The Boston Beer Company, Inc. — 2. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SAM: 21. 5% to $239. 78.

08

Which pays a better dividend — BUD or SAM?

In this comparison, BUD (1.

6% yield) pays a dividend. SAM does not pay a meaningful dividend and should not be held primarily for income.

09

Is BUD or SAM better for a retirement portfolio?

For long-horizon retirement investors, Anheuser-Busch InBev SA/NV (BUD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

33), 1. 6% yield). Both have compounded well over 10 years (BUD: -23. 9%, SAM: +28. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between BUD and SAM?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

BUD pays a dividend while SAM does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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BUD

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Net Margin > 6%
  • Dividend Yield > 0.6%
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SAM

Quality Business

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Gross Margin > 27%
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Beat Both

Find stocks that outperform BUD and SAM on the metrics below

Revenue Growth>
%
(BUD: 0.4% · SAM: 1.7%)
P/E Ratio<
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(BUD: 27.9x · SAM: 20.0x)

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