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Stock Comparison

CRI vs GES

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CRI
Carter's, Inc.

Apparel - Retail

Consumer CyclicalNYSE • US
Market Cap$1.37B
5Y Perf.-56.7%
GES
Guess', Inc.

Apparel - Retail

Consumer CyclicalNYSE • US
Market Cap$877M
5Y Perf.+75.0%

CRI vs GES — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CRI logoCRI
GES logoGES
IndustryApparel - RetailApparel - Retail
Market Cap$1.37B$877M
Revenue (TTM)$2.95B$3.14B
Net Income (TTM)$91M$80M
Gross Margin44.7%42.4%
Operating Margin5.0%3.7%
Forward P/E11.2x10.4x
Total Debt$1.21B$1.42B
Cash & Equiv.$487M$188M

CRI vs GESLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CRI
GES
StockMay 20May 26Return
Carter's, Inc. (CRI)10043.3-56.7%
Guess', Inc. (GES)100175.0+75.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: CRI vs GES

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GES leads in 5 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Carter's, Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. As sector peers, any of these can serve as alternatives in the same allocation.
CRI
Carter's, Inc.
The Defensive Pick

CRI is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 1.34, current ratio 2.51x
  • 3.1% margin vs GES's 2.6%
  • 3.6% ROA vs GES's 2.7%, ROIC 6.7% vs 7.8%
Best for: sleep-well-at-night
GES
Guess', Inc.
The Income Pick

GES carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 4 yrs, beta 0.82, yield 5.6%
  • Rev growth 7.9%, EPS growth -75.1%, 3Y rev CAGR 4.9%
  • 60.7% 10Y total return vs CRI's -45.2%
Best for: income & stability and growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthGES logoGES7.9% revenue growth vs CRI's 1.9%
ValueGES logoGESLower P/E (10.4x vs 11.2x)
Quality / MarginsCRI logoCRI3.1% margin vs GES's 2.6%
Stability / SafetyGES logoGESBeta 0.82 vs CRI's 1.34
DividendsGES logoGES5.6% yield, 4-year raise streak, vs CRI's 4.3%
Momentum (1Y)GES logoGES+64.6% vs CRI's +16.6%
Efficiency (ROA)CRI logoCRI3.6% ROA vs GES's 2.7%, ROIC 6.7% vs 7.8%

CRI vs GES — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CRICarter's, Inc.
FY 2025
Baby
43.5%$1.3B
Playclothes
31.6%$915M
Other Products
12.8%$372M
Sleepwear
12.1%$352M
GESGuess', Inc.
FY 2025
Product
95.8%$2.9B
Royalty
4.2%$124M

CRI vs GES — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGESLAGGINGCRI

Income & Cash Flow (Last 12 Months)

CRI leads this category, winning 5 of 6 comparable metrics.

GES and CRI operate at a comparable scale, with $3.1B and $2.9B in trailing revenue. Profitability is closely matched — net margins range from 3.1% (CRI) to 2.6% (GES).

MetricCRI logoCRICarter's, Inc.GES logoGESGuess', Inc.
RevenueTrailing 12 months$2.9B$3.1B
EBITDAEarnings before interest/tax$188M$150M
Net IncomeAfter-tax profit$91M$80M
Free Cash FlowCash after capex$127M$123M
Gross MarginGross profit ÷ Revenue+44.7%+42.4%
Operating MarginEBIT ÷ Revenue+5.0%+3.7%
Net MarginNet income ÷ Revenue+3.1%+2.6%
FCF MarginFCF ÷ Revenue+4.3%+3.9%
Rev. Growth (YoY)Latest quarter vs prior year+8.1%+7.2%
EPS Growth (YoY)Latest quarter vs prior year-9.3%+2.0%
CRI leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

Evenly matched — CRI and GES each lead in 3 of 6 comparable metrics.

At 14.4x trailing earnings, CRI trades at a 34% valuation discount to GES's 21.8x P/E. On an enterprise value basis, GES's 8.7x EV/EBITDA is more attractive than CRI's 10.5x.

MetricCRI logoCRICarter's, Inc.GES logoGESGuess', Inc.
Market CapShares × price$1.4B$877M
Enterprise ValueMkt cap + debt − cash$2.1B$2.1B
Trailing P/EPrice ÷ TTM EPS14.37x21.83x
Forward P/EPrice ÷ next-FY EPS est.11.24x10.38x
PEG RatioP/E ÷ EPS growth rate15.84x
EV / EBITDAEnterprise value multiple10.53x8.72x
Price / SalesMarket cap ÷ Revenue0.47x0.29x
Price / BookPrice ÷ Book value/share1.43x2.09x
Price / FCFMarket cap ÷ FCF20.01x24.63x
Evenly matched — CRI and GES each lead in 3 of 6 comparable metrics.

Profitability & Efficiency

Evenly matched — CRI and GES each lead in 4 of 8 comparable metrics.

GES delivers a 14.2% return on equity — every $100 of shareholder capital generates $14 in annual profit, vs $10 for CRI. CRI carries lower financial leverage with a 1.31x debt-to-equity ratio, signaling a more conservative balance sheet compared to GES's 2.58x.

MetricCRI logoCRICarter's, Inc.GES logoGESGuess', Inc.
ROE (TTM)Return on equity+10.1%+14.2%
ROA (TTM)Return on assets+3.6%+2.7%
ROICReturn on invested capital+6.7%+7.8%
ROCEReturn on capital employed+7.2%+9.3%
Piotroski ScoreFundamental quality 0–955
Debt / EquityFinancial leverage1.31x2.58x
Net DebtTotal debt minus cash$725M$1.2B
Cash & Equiv.Liquid assets$487M$188M
Total DebtShort + long-term debt$1.2B$1.4B
Interest CoverageEBIT ÷ Interest expense3.12x3.90x
Evenly matched — CRI and GES each lead in 4 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

GES leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in GES five years ago would be worth $8,351 today (with dividends reinvested), compared to $4,567 for CRI. Over the past 12 months, GES leads with a +64.6% total return vs CRI's +16.6%. The 3-year compound annual growth rate (CAGR) favors GES at 6.9% vs CRI's -13.2% — a key indicator of consistent wealth creation.

MetricCRI logoCRICarter's, Inc.GES logoGESGuess', Inc.
YTD ReturnYear-to-date+12.9%+0.1%
1-Year ReturnPast 12 months+16.6%+64.6%
3-Year ReturnCumulative with dividends-34.5%+22.1%
5-Year ReturnCumulative with dividends-54.3%-16.5%
10-Year ReturnCumulative with dividends-45.2%+60.7%
CAGR (3Y)Annualised 3-year return-13.2%+6.9%
GES leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

GES leads this category, winning 2 of 2 comparable metrics.

GES is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than CRI's 1.34 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GES currently trades 98.0% from its 52-week high vs CRI's 83.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCRI logoCRICarter's, Inc.GES logoGESGuess', Inc.
Beta (5Y)Sensitivity to S&P 5001.34x0.82x
52-Week HighHighest price in past year$44.44$17.15
52-Week LowLowest price in past year$23.38$10.29
% of 52W HighCurrent price vs 52-week peak+83.8%+98.0%
RSI (14)Momentum oscillator 0–10036.754.4
Avg Volume (50D)Average daily shares traded1.2M9.1M
GES leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

GES leads this category, winning 2 of 2 comparable metrics.

Wall Street rates CRI as "Buy" and GES as "Hold". Consensus price targets imply 55.8% upside for GES (target: $26) vs -0.6% for CRI (target: $37). For income investors, GES offers the higher dividend yield at 5.57% vs CRI's 4.27%.

MetricCRI logoCRICarter's, Inc.GES logoGESGuess', Inc.
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$37.00$26.19
# AnalystsCovering analysts2432
Dividend YieldAnnual dividend ÷ price+4.3%+5.6%
Dividend StreakConsecutive years of raises04
Dividend / ShareAnnual DPS$1.59$0.94
Buyback YieldShare repurchases ÷ mkt cap0.0%+6.9%
GES leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

GES leads in 3 of 6 categories (Total Returns, Risk & Volatility). CRI leads in 1 (Income & Cash Flow). 2 tied.

Best OverallGuess', Inc. (GES)Leads 3 of 6 categories
Loading custom metrics...

CRI vs GES: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is CRI or GES a better buy right now?

For growth investors, Guess', Inc.

(GES) is the stronger pick with 7. 9% revenue growth year-over-year, versus 1. 9% for Carter's, Inc. (CRI). Carter's, Inc. (CRI) offers the better valuation at 14. 4x trailing P/E (11. 2x forward), making it the more compelling value choice. Analysts rate Carter's, Inc. (CRI) a "Buy" — based on 24 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CRI or GES?

On trailing P/E, Carter's, Inc.

(CRI) is the cheapest at 14. 4x versus Guess', Inc. at 21. 8x. On forward P/E, Guess', Inc. is actually cheaper at 10. 4x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — CRI or GES?

Over the past 5 years, Guess', Inc.

(GES) delivered a total return of -16. 5%, compared to -54. 3% for Carter's, Inc. (CRI). Over 10 years, the gap is even starker: GES returned +60. 7% versus CRI's -45. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CRI or GES?

By beta (market sensitivity over 5 years), Guess', Inc.

(GES) is the lower-risk stock at 0. 82β versus Carter's, Inc. 's 1. 34β — meaning CRI is approximately 62% more volatile than GES relative to the S&P 500. On balance sheet safety, Carter's, Inc. (CRI) carries a lower debt/equity ratio of 131% versus 3% for Guess', Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — CRI or GES?

By revenue growth (latest reported year), Guess', Inc.

(GES) is pulling ahead at 7. 9% versus 1. 9% for Carter's, Inc. (CRI). On earnings-per-share growth, the picture is similar: Carter's, Inc. grew EPS -49. 4% year-over-year, compared to -75. 1% for Guess', Inc.. Over a 3-year CAGR, GES leads at 4. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CRI or GES?

Carter's, Inc.

(CRI) is the more profitable company, earning 3. 2% net margin versus 2. 0% for Guess', Inc. — meaning it keeps 3. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GES leads at 5. 8% versus 5. 0% for CRI. At the gross margin level — before operating expenses — CRI leads at 45. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CRI or GES more undervalued right now?

On forward earnings alone, Guess', Inc.

(GES) trades at 10. 4x forward P/E versus 11. 2x for Carter's, Inc. — 0. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GES: 55. 8% to $26. 19.

08

Which pays a better dividend — CRI or GES?

All stocks in this comparison pay dividends.

Guess', Inc. (GES) offers the highest yield at 5. 6%, versus 4. 3% for Carter's, Inc. (CRI).

09

Is CRI or GES better for a retirement portfolio?

For long-horizon retirement investors, Guess', Inc.

(GES) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 82), 5. 6% yield). Both have compounded well over 10 years (GES: +60. 7%, CRI: -45. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CRI and GES?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: CRI is a small-cap deep-value stock; GES is a small-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

CRI

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 26%
Run This Screen
Stocks Like

GES

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 25%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform CRI and GES on the metrics below

Revenue Growth>
%
(CRI: 8.1% · GES: 7.2%)
Net Margin>
%
(CRI: 3.1% · GES: 2.6%)
P/E Ratio<
x
(CRI: 14.4x · GES: 21.8x)

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