Apparel - Retail
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CRI vs GES
Revenue, margins, valuation, and 5-year total return — side by side.
Apparel - Retail
CRI vs GES — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Apparel - Retail | Apparel - Retail |
| Market Cap | $1.37B | $877M |
| Revenue (TTM) | $2.95B | $3.14B |
| Net Income (TTM) | $91M | $80M |
| Gross Margin | 44.7% | 42.4% |
| Operating Margin | 5.0% | 3.7% |
| Forward P/E | 11.2x | 10.4x |
| Total Debt | $1.21B | $1.42B |
| Cash & Equiv. | $487M | $188M |
CRI vs GES — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Carter's, Inc. (CRI) | 100 | 43.3 | -56.7% |
| Guess', Inc. (GES) | 100 | 175.0 | +75.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: CRI vs GES
Each card shows where this stock fits in a portfolio — not just who wins on paper.
CRI is the clearest fit if your priority is sleep-well-at-night.
- Lower volatility, beta 1.34, current ratio 2.51x
- 3.1% margin vs GES's 2.6%
- 3.6% ROA vs GES's 2.7%, ROIC 6.7% vs 7.8%
GES carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 4 yrs, beta 0.82, yield 5.6%
- Rev growth 7.9%, EPS growth -75.1%, 3Y rev CAGR 4.9%
- 60.7% 10Y total return vs CRI's -45.2%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 7.9% revenue growth vs CRI's 1.9% | |
| Value | Lower P/E (10.4x vs 11.2x) | |
| Quality / Margins | 3.1% margin vs GES's 2.6% | |
| Stability / Safety | Beta 0.82 vs CRI's 1.34 | |
| Dividends | 5.6% yield, 4-year raise streak, vs CRI's 4.3% | |
| Momentum (1Y) | +64.6% vs CRI's +16.6% | |
| Efficiency (ROA) | 3.6% ROA vs GES's 2.7%, ROIC 6.7% vs 7.8% |
CRI vs GES — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
CRI vs GES — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
CRI leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
GES and CRI operate at a comparable scale, with $3.1B and $2.9B in trailing revenue. Profitability is closely matched — net margins range from 3.1% (CRI) to 2.6% (GES).
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $2.9B | $3.1B |
| EBITDAEarnings before interest/tax | $188M | $150M |
| Net IncomeAfter-tax profit | $91M | $80M |
| Free Cash FlowCash after capex | $127M | $123M |
| Gross MarginGross profit ÷ Revenue | +44.7% | +42.4% |
| Operating MarginEBIT ÷ Revenue | +5.0% | +3.7% |
| Net MarginNet income ÷ Revenue | +3.1% | +2.6% |
| FCF MarginFCF ÷ Revenue | +4.3% | +3.9% |
| Rev. Growth (YoY)Latest quarter vs prior year | +8.1% | +7.2% |
| EPS Growth (YoY)Latest quarter vs prior year | -9.3% | +2.0% |
Valuation Metrics
Evenly matched — CRI and GES each lead in 3 of 6 comparable metrics.
Valuation Metrics
At 14.4x trailing earnings, CRI trades at a 34% valuation discount to GES's 21.8x P/E. On an enterprise value basis, GES's 8.7x EV/EBITDA is more attractive than CRI's 10.5x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $1.4B | $877M |
| Enterprise ValueMkt cap + debt − cash | $2.1B | $2.1B |
| Trailing P/EPrice ÷ TTM EPS | 14.37x | 21.83x |
| Forward P/EPrice ÷ next-FY EPS est. | 11.24x | 10.38x |
| PEG RatioP/E ÷ EPS growth rate | 15.84x | — |
| EV / EBITDAEnterprise value multiple | 10.53x | 8.72x |
| Price / SalesMarket cap ÷ Revenue | 0.47x | 0.29x |
| Price / BookPrice ÷ Book value/share | 1.43x | 2.09x |
| Price / FCFMarket cap ÷ FCF | 20.01x | 24.63x |
Profitability & Efficiency
Evenly matched — CRI and GES each lead in 4 of 8 comparable metrics.
Profitability & Efficiency
GES delivers a 14.2% return on equity — every $100 of shareholder capital generates $14 in annual profit, vs $10 for CRI. CRI carries lower financial leverage with a 1.31x debt-to-equity ratio, signaling a more conservative balance sheet compared to GES's 2.58x.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +10.1% | +14.2% |
| ROA (TTM)Return on assets | +3.6% | +2.7% |
| ROICReturn on invested capital | +6.7% | +7.8% |
| ROCEReturn on capital employed | +7.2% | +9.3% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 5 |
| Debt / EquityFinancial leverage | 1.31x | 2.58x |
| Net DebtTotal debt minus cash | $725M | $1.2B |
| Cash & Equiv.Liquid assets | $487M | $188M |
| Total DebtShort + long-term debt | $1.2B | $1.4B |
| Interest CoverageEBIT ÷ Interest expense | 3.12x | 3.90x |
Total Returns (Dividends Reinvested)
GES leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GES five years ago would be worth $8,351 today (with dividends reinvested), compared to $4,567 for CRI. Over the past 12 months, GES leads with a +64.6% total return vs CRI's +16.6%. The 3-year compound annual growth rate (CAGR) favors GES at 6.9% vs CRI's -13.2% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +12.9% | +0.1% |
| 1-Year ReturnPast 12 months | +16.6% | +64.6% |
| 3-Year ReturnCumulative with dividends | -34.5% | +22.1% |
| 5-Year ReturnCumulative with dividends | -54.3% | -16.5% |
| 10-Year ReturnCumulative with dividends | -45.2% | +60.7% |
| CAGR (3Y)Annualised 3-year return | -13.2% | +6.9% |
Risk & Volatility
GES leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
GES is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than CRI's 1.34 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GES currently trades 98.0% from its 52-week high vs CRI's 83.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.34x | 0.82x |
| 52-Week HighHighest price in past year | $44.44 | $17.15 |
| 52-Week LowLowest price in past year | $23.38 | $10.29 |
| % of 52W HighCurrent price vs 52-week peak | +83.8% | +98.0% |
| RSI (14)Momentum oscillator 0–100 | 36.7 | 54.4 |
| Avg Volume (50D)Average daily shares traded | 1.2M | 9.1M |
Analyst Outlook
GES leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Wall Street rates CRI as "Buy" and GES as "Hold". Consensus price targets imply 55.8% upside for GES (target: $26) vs -0.6% for CRI (target: $37). For income investors, GES offers the higher dividend yield at 5.57% vs CRI's 4.27%.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | $37.00 | $26.19 |
| # AnalystsCovering analysts | 24 | 32 |
| Dividend YieldAnnual dividend ÷ price | +4.3% | +5.6% |
| Dividend StreakConsecutive years of raises | 0 | 4 |
| Dividend / ShareAnnual DPS | $1.59 | $0.94 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +6.9% |
GES leads in 3 of 6 categories (Total Returns, Risk & Volatility). CRI leads in 1 (Income & Cash Flow). 2 tied.
CRI vs GES: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is CRI or GES a better buy right now?
For growth investors, Guess', Inc.
(GES) is the stronger pick with 7. 9% revenue growth year-over-year, versus 1. 9% for Carter's, Inc. (CRI). Carter's, Inc. (CRI) offers the better valuation at 14. 4x trailing P/E (11. 2x forward), making it the more compelling value choice. Analysts rate Carter's, Inc. (CRI) a "Buy" — based on 24 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — CRI or GES?
On trailing P/E, Carter's, Inc.
(CRI) is the cheapest at 14. 4x versus Guess', Inc. at 21. 8x. On forward P/E, Guess', Inc. is actually cheaper at 10. 4x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — CRI or GES?
Over the past 5 years, Guess', Inc.
(GES) delivered a total return of -16. 5%, compared to -54. 3% for Carter's, Inc. (CRI). Over 10 years, the gap is even starker: GES returned +60. 7% versus CRI's -45. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — CRI or GES?
By beta (market sensitivity over 5 years), Guess', Inc.
(GES) is the lower-risk stock at 0. 82β versus Carter's, Inc. 's 1. 34β — meaning CRI is approximately 62% more volatile than GES relative to the S&P 500. On balance sheet safety, Carter's, Inc. (CRI) carries a lower debt/equity ratio of 131% versus 3% for Guess', Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — CRI or GES?
By revenue growth (latest reported year), Guess', Inc.
(GES) is pulling ahead at 7. 9% versus 1. 9% for Carter's, Inc. (CRI). On earnings-per-share growth, the picture is similar: Carter's, Inc. grew EPS -49. 4% year-over-year, compared to -75. 1% for Guess', Inc.. Over a 3-year CAGR, GES leads at 4. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — CRI or GES?
Carter's, Inc.
(CRI) is the more profitable company, earning 3. 2% net margin versus 2. 0% for Guess', Inc. — meaning it keeps 3. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GES leads at 5. 8% versus 5. 0% for CRI. At the gross margin level — before operating expenses — CRI leads at 45. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is CRI or GES more undervalued right now?
On forward earnings alone, Guess', Inc.
(GES) trades at 10. 4x forward P/E versus 11. 2x for Carter's, Inc. — 0. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GES: 55. 8% to $26. 19.
08Which pays a better dividend — CRI or GES?
All stocks in this comparison pay dividends.
Guess', Inc. (GES) offers the highest yield at 5. 6%, versus 4. 3% for Carter's, Inc. (CRI).
09Is CRI or GES better for a retirement portfolio?
For long-horizon retirement investors, Guess', Inc.
(GES) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 82), 5. 6% yield). Both have compounded well over 10 years (GES: +60. 7%, CRI: -45. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between CRI and GES?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: CRI is a small-cap deep-value stock; GES is a small-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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