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Stock Comparison

EQH vs MS vs GS vs BLK

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
EQH
Equitable Holdings, Inc.

Insurance - Diversified

Financial ServicesNYSE • US
Market Cap$12.07B
5Y Perf.+124.4%
MS
Morgan Stanley

Financial - Capital Markets

Financial ServicesNYSE • US
Market Cap$302.59B
5Y Perf.+330.3%
GS
The Goldman Sachs Group, Inc.

Financial - Capital Markets

Financial ServicesNYSE • US
Market Cap$287.62B
5Y Perf.+371.2%
BLK
BlackRock, Inc.

Asset Management

Financial ServicesNYSE • US
Market Cap$165.65B
5Y Perf.+102.0%

EQH vs MS vs GS vs BLK — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
EQH logoEQH
MS logoMS
GS logoGS
BLK logoBLK
IndustryInsurance - DiversifiedFinancial - Capital MarketsFinancial - Capital MarketsAsset Management
Market Cap$12.07B$302.59B$287.62B$165.65B
Revenue (TTM)$10.99B$103.14B$126.85B$20.41B
Net Income (TTM)$-1.38B$16.18B$16.67B$6.10B
Gross Margin59.2%55.6%41.1%49.4%
Operating Margin-10.9%17.1%14.5%37.1%
Forward P/E6.0x16.0x15.6x20.1x
Total Debt$6.56B$360.49B$616.93B$14.22B
Cash & Equiv.$12.46B$75.74B$182.09B$12.76B

EQH vs MS vs GS vs BLKLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

EQH
MS
GS
BLK
StockMay 20May 26Return
Equitable Holdings,… (EQH)100224.4+124.4%
Morgan Stanley (MS)100430.3+330.3%
The Goldman Sachs G… (GS)100471.2+371.2%
BlackRock, Inc. (BLK)100202.0+102.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: EQH vs MS vs GS vs BLK

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: BLK leads in 3 of 7 categories, making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. Equitable Holdings, Inc. is the stronger pick specifically for valuation and capital efficiency and dividend income and shareholder returns. GS also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
EQH
Equitable Holdings, Inc.
The Insurance Pick

EQH is the #2 pick in this set and the best alternative if value and dividends is your priority.

  • Lower P/E (6.0x vs 20.1x)
  • 2.5% yield, 8-year raise streak, vs BLK's 1.9%
Best for: value and dividends
MS
Morgan Stanley
The Banking Pick

MS is the clearest fit if your priority is long-term compounding and bank quality.

  • 7.3% 10Y total return vs GS's 5.3%
  • NIM 0.7% vs BLK's 0.2%
Best for: long-term compounding and bank quality
GS
The Goldman Sachs Group, Inc.
The Banking Pick

GS is the clearest fit if your priority is growth exposure and valuation efficiency.

  • Rev growth 17.0%, EPS growth 77.3%
  • PEG 1.12 vs BLK's 2.47
  • 17.0% NII/revenue growth vs EQH's -6.2%
  • +70.6% vs EQH's -13.7%
Best for: growth exposure and valuation efficiency
BLK
BlackRock, Inc.
The Banking Pick

BLK carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 15 yrs, beta 1.28, yield 1.9%
  • Lower volatility, beta 1.28, Low D/E 28.8%, current ratio 16.40x
  • Beta 1.28, yield 1.9%, current ratio 16.40x
  • 31.2% margin vs EQH's -12.6%
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthGS logoGS17.0% NII/revenue growth vs EQH's -6.2%
ValueEQH logoEQHLower P/E (6.0x vs 20.1x)
Quality / MarginsBLK logoBLK31.2% margin vs EQH's -12.6%
Stability / SafetyBLK logoBLKBeta 1.28 vs GS's 1.47, lower leverage
DividendsEQH logoEQH2.5% yield, 8-year raise streak, vs BLK's 1.9%
Momentum (1Y)GS logoGS+70.6% vs EQH's -13.7%
Efficiency (ROA)BLK logoBLK3.7% ROA vs EQH's -0.5%

EQH vs MS vs GS vs BLK — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

EQHEquitable Holdings, Inc.
FY 2025
Investment Advice
100.0%$177M
MSMorgan Stanley
FY 2024
Wealth Management Segment
45.6%$28.4B
Institutional Securities Segment
45.0%$28.1B
Investment Management Segment
9.4%$5.9B
GSThe Goldman Sachs Group, Inc.
FY 2024
Global Markets
65.3%$34.9B
Investment Management
30.2%$16.1B
Platform Solutions
4.5%$2.4B
BLKBlackRock, Inc.
FY 2024
Investment Advice
78.9%$16.1B
Technology Service
7.9%$1.6B
Distribution and Shareholder Service
6.2%$1.3B
Investment Performance
5.9%$1.2B
Service, Other
1.1%$224M

EQH vs MS vs GS vs BLK — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLBLKLAGGINGMS

Income & Cash Flow (Last 12 Months)

BLK leads this category, winning 3 of 5 comparable metrics.

GS is the larger business by revenue, generating $126.9B annually — 11.5x EQH's $11.0B. BLK is the more profitable business, keeping 31.2% of every revenue dollar as net income compared to EQH's -12.6%.

MetricEQH logoEQHEquitable Holding…MS logoMSMorgan StanleyGS logoGSThe Goldman Sachs…BLK logoBLKBlackRock, Inc.
RevenueTrailing 12 months$11.0B$103.1B$126.9B$20.4B
EBITDAEarnings before interest/tax-$494M$26.3B$23.4B$8.3B
Net IncomeAfter-tax profit-$1.4B$16.2B$16.7B$6.1B
Free Cash FlowCash after capex$737M-$6.7B$15.8B$3.9B
Gross MarginGross profit ÷ Revenue+59.2%+55.6%+41.1%+49.4%
Operating MarginEBIT ÷ Revenue-10.9%+17.1%+14.5%+37.1%
Net MarginNet income ÷ Revenue-12.6%+13.0%+11.3%+31.2%
FCF MarginFCF ÷ Revenue+6.7%-2.0%-12.1%+23.0%
Rev. Growth (YoY)Latest quarter vs prior year-9.5%
EPS Growth (YoY)Latest quarter vs prior year-74.6%+48.9%+45.8%-22.7%
BLK leads this category, winning 3 of 5 comparable metrics.

Valuation Metrics

EQH leads this category, winning 4 of 7 comparable metrics.

At 22.8x trailing earnings, GS trades at a 10% valuation discount to BLK's 25.4x P/E. Adjusting for growth (PEG ratio), GS offers better value at 1.63x vs BLK's 3.13x — a lower PEG means you pay less per unit of expected earnings growth.

MetricEQH logoEQHEquitable Holding…MS logoMSMorgan StanleyGS logoGSThe Goldman Sachs…BLK logoBLKBlackRock, Inc.
Market CapShares × price$12.1B$302.6B$287.6B$165.7B
Enterprise ValueMkt cap + debt − cash$6.2B$587.3B$722.5B$167.1B
Trailing P/EPrice ÷ TTM EPS-8.88x23.92x22.84x25.42x
Forward P/EPrice ÷ next-FY EPS est.5.96x16.01x15.64x20.10x
PEG RatioP/E ÷ EPS growth rate2.69x1.63x3.13x
EV / EBITDAEnterprise value multiple25.81x34.75x20.62x
Price / SalesMarket cap ÷ Revenue1.03x2.93x2.27x8.12x
Price / BookPrice ÷ Book value/share7.15x2.91x2.53x3.28x
Price / FCFMarket cap ÷ FCF17.78x35.24x
EQH leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

BLK leads this category, winning 6 of 9 comparable metrics.

MS delivers a 14.6% return on equity — every $100 of shareholder capital generates $15 in annual profit, vs $-49 for EQH. BLK carries lower financial leverage with a 0.29x debt-to-equity ratio, signaling a more conservative balance sheet compared to GS's 5.06x. On the Piotroski fundamental quality scale (0–9), BLK scores 6/9 vs GS's 4/9, reflecting solid financial health.

MetricEQH logoEQHEquitable Holding…MS logoMSMorgan StanleyGS logoGSThe Goldman Sachs…BLK logoBLKBlackRock, Inc.
ROE (TTM)Return on equity-49.3%+14.6%+12.6%+9.9%
ROA (TTM)Return on assets-0.5%+1.2%+0.9%+3.7%
ROICReturn on invested capital+2.9%+1.9%+9.9%
ROCEReturn on capital employed-0.5%+3.8%+3.6%+5.8%
Piotroski ScoreFundamental quality 0–95546
Debt / EquityFinancial leverage3.67x3.42x5.06x0.29x
Net DebtTotal debt minus cash-$5.9B$284.7B$434.8B$1.5B
Cash & Equiv.Liquid assets$12.5B$75.7B$182.1B$12.8B
Total DebtShort + long-term debt$6.6B$360.5B$616.9B$14.2B
Interest CoverageEBIT ÷ Interest expense-4.33x0.44x0.31x9.27x
BLK leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GS leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in GS five years ago would be worth $26,440 today (with dividends reinvested), compared to $13,352 for BLK. Over the past 12 months, GS leads with a +70.6% total return vs EQH's -13.7%. The 3-year compound annual growth rate (CAGR) favors GS at 43.5% vs BLK's 20.7% — a key indicator of consistent wealth creation.

MetricEQH logoEQHEquitable Holding…MS logoMSMorgan StanleyGS logoGSThe Goldman Sachs…BLK logoBLKBlackRock, Inc.
YTD ReturnYear-to-date-10.1%+5.7%+1.8%-1.1%
1-Year ReturnPast 12 months-13.7%+63.0%+70.6%+18.3%
3-Year ReturnCumulative with dividends+94.2%+138.4%+195.2%+75.7%
5-Year ReturnCumulative with dividends+35.1%+136.2%+164.4%+33.5%
10-Year ReturnCumulative with dividends+140.8%+732.3%+534.3%+245.8%
CAGR (3Y)Annualised 3-year return+24.8%+33.6%+43.5%+20.7%
GS leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MS and BLK each lead in 1 of 2 comparable metrics.

BLK is the less volatile stock with a 1.28 beta — it tends to amplify market swings less than GS's 1.47 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MS currently trades 97.6% from its 52-week high vs EQH's 75.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricEQH logoEQHEquitable Holding…MS logoMSMorgan StanleyGS logoGSThe Goldman Sachs…BLK logoBLKBlackRock, Inc.
Beta (5Y)Sensitivity to S&P 5001.40x1.37x1.47x1.28x
52-Week HighHighest price in past year$56.61$194.83$984.70$1219.94
52-Week LowLowest price in past year$35.20$118.20$547.74$914.84
% of 52W HighCurrent price vs 52-week peak+75.7%+97.6%+94.0%+87.5%
RSI (14)Momentum oscillator 0–10064.766.059.561.3
Avg Volume (50D)Average daily shares traded4.0M5.4M2.0M790K
Evenly matched — MS and BLK each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — EQH and BLK each lead in 1 of 2 comparable metrics.

Analyst consensus: EQH as "Buy", MS as "Buy", GS as "Hold", BLK as "Buy". Consensus price targets imply 37.9% upside for EQH (target: $59) vs 7.6% for GS (target: $996). For income investors, EQH offers the higher dividend yield at 2.46% vs GS's 1.46%.

MetricEQH logoEQHEquitable Holding…MS logoMSMorgan StanleyGS logoGSThe Goldman Sachs…BLK logoBLKBlackRock, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuy
Price TargetConsensus 12-month target$59.14$205.75$995.89$1311.78
# AnalystsCovering analysts21525533
Dividend YieldAnnual dividend ÷ price+2.5%+2.0%+1.5%+1.9%
Dividend StreakConsecutive years of raises8111215
Dividend / ShareAnnual DPS$1.05$3.81$13.48$20.46
Buyback YieldShare repurchases ÷ mkt cap+23.4%+1.4%+3.5%+1.2%
Evenly matched — EQH and BLK each lead in 1 of 2 comparable metrics.
Key Takeaway

BLK leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). EQH leads in 1 (Valuation Metrics). 2 tied.

Best OverallBlackRock, Inc. (BLK)Leads 2 of 6 categories
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EQH vs MS vs GS vs BLK: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is EQH or MS or GS or BLK a better buy right now?

For growth investors, The Goldman Sachs Group, Inc.

(GS) is the stronger pick with 17. 0% revenue growth year-over-year, versus -6. 2% for Equitable Holdings, Inc. (EQH). The Goldman Sachs Group, Inc. (GS) offers the better valuation at 22. 8x trailing P/E (15. 6x forward), making it the more compelling value choice. Analysts rate Equitable Holdings, Inc. (EQH) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — EQH or MS or GS or BLK?

On trailing P/E, The Goldman Sachs Group, Inc.

(GS) is the cheapest at 22. 8x versus BlackRock, Inc. at 25. 4x. On forward P/E, Equitable Holdings, Inc. is actually cheaper at 6. 0x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Goldman Sachs Group, Inc. wins at 1. 12x versus BlackRock, Inc. 's 2. 47x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — EQH or MS or GS or BLK?

Over the past 5 years, The Goldman Sachs Group, Inc.

(GS) delivered a total return of +164. 4%, compared to +33. 5% for BlackRock, Inc. (BLK). Over 10 years, the gap is even starker: MS returned +732. 3% versus EQH's +140. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — EQH or MS or GS or BLK?

By beta (market sensitivity over 5 years), BlackRock, Inc.

(BLK) is the lower-risk stock at 1. 28β versus The Goldman Sachs Group, Inc. 's 1. 47β — meaning GS is approximately 14% more volatile than BLK relative to the S&P 500. On balance sheet safety, BlackRock, Inc. (BLK) carries a lower debt/equity ratio of 29% versus 5% for The Goldman Sachs Group, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — EQH or MS or GS or BLK?

By revenue growth (latest reported year), The Goldman Sachs Group, Inc.

(GS) is pulling ahead at 17. 0% versus -6. 2% for Equitable Holdings, Inc. (EQH). On earnings-per-share growth, the picture is similar: The Goldman Sachs Group, Inc. grew EPS 77. 3% year-over-year, compared to -227. 8% for Equitable Holdings, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — EQH or MS or GS or BLK?

BlackRock, Inc.

(BLK) is the more profitable company, earning 31. 2% net margin versus -11. 8% for Equitable Holdings, Inc. — meaning it keeps 31. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BLK leads at 37. 1% versus -10. 2% for EQH. At the gross margin level — before operating expenses — EQH leads at 79. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is EQH or MS or GS or BLK more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Goldman Sachs Group, Inc. (GS) is the more undervalued stock at a PEG of 1. 12x versus BlackRock, Inc. 's 2. 47x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Equitable Holdings, Inc. (EQH) trades at 6. 0x forward P/E versus 20. 1x for BlackRock, Inc. — 14. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for EQH: 37. 9% to $59. 14.

08

Which pays a better dividend — EQH or MS or GS or BLK?

All stocks in this comparison pay dividends.

Equitable Holdings, Inc. (EQH) offers the highest yield at 2. 5%, versus 1. 5% for The Goldman Sachs Group, Inc. (GS).

09

Is EQH or MS or GS or BLK better for a retirement portfolio?

For long-horizon retirement investors, Morgan Stanley (MS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2.

0% yield, +732. 3% 10Y return). Both have compounded well over 10 years (MS: +732. 3%, EQH: +140. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between EQH and MS and GS and BLK?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: EQH is a mid-cap quality compounder stock; MS is a large-cap high-growth stock; GS is a large-cap high-growth stock; BLK is a mid-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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EQH

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Gross Margin > 35%
  • Dividend Yield > 0.9%
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MS

High-Growth Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
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GS

High-Growth Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 6%
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BLK

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 18%
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Beat Both

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Revenue Growth>
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(EQH: -9.5% · MS: 16.8%)

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