FMX
Fomento Económico Mexicano, S.A.B. de C.V.
Beverages - Alcoholic
Market Cap$4.22B
5Y Perf.+80.4%
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Stock Comparison
FMX vs KO
Revenue, margins, valuation, and 5-year total return — side by side.
KO
The Coca-Cola Company
Beverages - Non-Alcoholic
Market Cap$340.74B
5Y Perf.+69.6%
FMX vs KO — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | FMX | KO |
|---|---|---|
| Industry | Beverages - Alcoholic | Beverages - Non-Alcoholic |
| Market Cap | $4.22B | $340.74B |
| Revenue (TTM) | $841.93B | $49.28B |
| Net Income (TTM) | $20.06B | $13.70B |
| Gross Margin | 40.6% | 61.7% |
| Operating Margin | 8.6% | 29.3% |
| Forward P/E | 1.4x | 24.3x |
| Total Debt | $257.98B | $45.49B |
| Cash & Equiv. | $108.52B | $10.27B |
FMX vs KO — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
FMX
KO
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Fomento Económico M… (FMX) | 100 | 180.4 | +80.4% |
| The Coca-Cola Compa… (KO) | 100 | 169.6 | +69.6% |
Price return only. Dividends and distributions are not included.
Quick Verdict: FMX vs KO
Each card shows where this stock fits in a portfolio — not just who wins on paper.
Bottom line: FMX leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and capital preservation and lower volatility. The Coca-Cola Company is the stronger pick specifically for growth and revenue expansion and profitability and margin quality. As sector peers, any of these can serve as alternatives in the same allocation.
FMX
Fomento Económico Mexicano, S.A.B. de C.V.
The Income Pick
FMX carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.
- Dividend streak 0 yrs, beta 0.34, yield 63.6%
- Lower volatility, beta 0.34, Low D/E 78.2%, current ratio 1.35x
- Beta 0.34, yield 63.6%, current ratio 1.35x
Best for: income & stability and sleep-well-at-night
KO
The Coca-Cola Company
The Growth Play
KO is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 1.9%, EPS growth 23.6%, 3Y rev CAGR 3.7%
- 112.5% 10Y total return vs FMX's 62.7%
- 1.9% revenue growth vs FMX's -94.8%
Best for: growth exposure and long-term compounding
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | KO | 1.9% revenue growth vs FMX's -94.8% |
| Value | FMX | Lower P/E (1.4x vs 24.3x) |
| Quality / Margins | KO | 27.8% margin vs FMX's 2.4% |
| Stability / Safety | FMX | Lower D/E ratio (78.2% vs 132.7%) |
| Dividends | FMX | 63.6% yield, vs KO's 2.6% |
| Momentum (1Y) | FMX | +26.2% vs KO's +13.3% |
| Efficiency (ROA) | KO | 13.1% ROA vs FMX's 2.4%, ROIC 15.8% vs 0.6% |
FMX vs KO — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
FY 2025
FY 2025
FMX vs KO — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
BEST OVERALLFMXLAGGINGKO
KOThe Coca-Cola Company
2leads
FMXFomento Económico Mex…
2leads
6 Total Categories
CATEGORYLEADERvs KOMETRICS WON
Income & Cash FlowRevenue, margins, and cash flow strength
KO5/6
Valuation MetricsMultiples, price ratios, and targets
FMX6/6
Profitability & EfficiencyROE, ROIC, leverage, and quality scores
KO8/9
Total Returns1Y, 3Y, 5Y total returns with dividends
FMX5/6
Risk & VolatilityBeta, volatility, and downside exposure
Tied
—
Analyst OutlookRatings, price targets, and dividends
Tied
—
Income & Cash Flow (Last 12 Months)
KO leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
FMX is the larger business by revenue, generating $841.9B annually — 17.1x KO's $49.3B. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to FMX's 2.4%. On growth, KO holds the edge at +12.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | FMXFomento Económico… | KOThe Coca-Cola Com… |
|---|---|---|
| RevenueTrailing 12 months | $841.9B | $49.3B |
| EBITDAEarnings before interest/tax | $71.8B | $15.5B |
| Net IncomeAfter-tax profit | $20.1B | $13.7B |
| Free Cash FlowCash after capex | $21.3B | $12.6B |
| Gross MarginGross profit ÷ Revenue | +40.6% | +61.7% |
| Operating MarginEBIT ÷ Revenue | +8.6% | +29.3% |
| Net MarginNet income ÷ Revenue | +2.4% | +27.8% |
| FCF MarginFCF ÷ Revenue | +2.5% | +25.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | +1.7% | +12.1% |
| EPS Growth (YoY)Latest quarter vs prior year | +21.6% | +18.2% |
KO leads this category, winning 5 of 6 comparable metrics.
Valuation Metrics
FMX leads this category, winning 6 of 6 comparable metrics.
Valuation Metrics
At 4.4x trailing earnings, FMX trades at a 83% valuation discount to KO's 26.0x P/E. On an enterprise value basis, FMX's 23.8x EV/EBITDA is more attractive than KO's 25.4x.
| Metric | FMXFomento Económico… | KOThe Coca-Cola Com… |
|---|---|---|
| Market CapShares × price | $4.2B | $340.7B |
| Enterprise ValueMkt cap + debt − cash | $153.7B | $376.0B |
| Trailing P/EPrice ÷ TTM EPS | 4.44x | 26.04x |
| Forward P/EPrice ÷ next-FY EPS est. | 1.39x | 24.33x |
| PEG RatioP/E ÷ EPS growth rate | — | 2.33x |
| EV / EBITDAEnterprise value multiple | 23.82x | 25.38x |
| Price / SalesMarket cap ÷ Revenue | 0.09x | 7.11x |
| Price / BookPrice ÷ Book value/share | 0.01x | 9.96x |
| Price / FCFMarket cap ÷ FCF | 2.59x | 64.34x |
FMX leads this category, winning 6 of 6 comparable metrics.
Profitability & Efficiency
KO leads this category, winning 8 of 9 comparable metrics.
Profitability & Efficiency
KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $6 for FMX. FMX carries lower financial leverage with a 0.78x debt-to-equity ratio, signaling a more conservative balance sheet compared to KO's 1.33x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs FMX's 4/9, reflecting strong financial health.
| Metric | FMXFomento Económico… | KOThe Coca-Cola Com… |
|---|---|---|
| ROE (TTM)Return on equity | +5.8% | +41.1% |
| ROA (TTM)Return on assets | +2.4% | +13.1% |
| ROICReturn on invested capital | +0.6% | +15.8% |
| ROCEReturn on capital employed | +0.6% | +17.3% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 7 |
| Debt / EquityFinancial leverage | 0.78x | 1.33x |
| Net DebtTotal debt minus cash | $149.5B | $35.2B |
| Cash & Equiv.Liquid assets | $108.5B | $10.3B |
| Total DebtShort + long-term debt | $258.0B | $45.5B |
| Interest CoverageEBIT ÷ Interest expense | 3.89x | 10.70x |
KO leads this category, winning 8 of 9 comparable metrics.
Total Returns (Dividends Reinvested)
FMX leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in FMX five years ago would be worth $17,720 today (with dividends reinvested), compared to $16,233 for KO. Over the past 12 months, FMX leads with a +26.2% total return vs KO's +13.3%. The 3-year compound annual growth rate (CAGR) favors FMX at 11.4% vs KO's 10.0% — a key indicator of consistent wealth creation.
| Metric | FMXFomento Económico… | KOThe Coca-Cola Com… |
|---|---|---|
| YTD ReturnYear-to-date | +24.7% | +15.3% |
| 1-Year ReturnPast 12 months | +26.2% | +13.3% |
| 3-Year ReturnCumulative with dividends | +38.1% | +33.1% |
| 5-Year ReturnCumulative with dividends | +77.2% | +62.3% |
| 10-Year ReturnCumulative with dividends | +62.7% | +112.5% |
| CAGR (3Y)Annualised 3-year return | +11.4% | +10.0% |
FMX leads this category, winning 5 of 6 comparable metrics.
Risk & Volatility
Evenly matched — FMX and KO each lead in 1 of 2 comparable metrics.
Risk & Volatility
KO is the less volatile stock with a -0.09 beta — it tends to amplify market swings less than FMX's 0.34 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.
| Metric | FMXFomento Económico… | KOThe Coca-Cola Com… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.34x | -0.09x |
| 52-Week HighHighest price in past year | $124.24 | $82.00 |
| 52-Week LowLowest price in past year | $83.08 | $65.35 |
| % of 52W HighCurrent price vs 52-week peak | +98.3% | +96.5% |
| RSI (14)Momentum oscillator 0–100 | 66.2 | 58.6 |
| Avg Volume (50D)Average daily shares traded | 408K | 13.4M |
Evenly matched — FMX and KO each lead in 1 of 2 comparable metrics.
Analyst Outlook
Evenly matched — FMX and KO each lead in 1 of 2 comparable metrics.
Analyst Outlook
Wall Street rates FMX as "Buy" and KO as "Buy". Consensus price targets imply 8.3% upside for KO (target: $86) vs -5.1% for FMX (target: $116). For income investors, FMX offers the higher dividend yield at 63.56% vs KO's 2.57%.
| Metric | FMXFomento Económico… | KOThe Coca-Cola Com… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $116.00 | $85.71 |
| # AnalystsCovering analysts | 11 | 48 |
| Dividend YieldAnnual dividend ÷ price | +63.6% | +2.6% |
| Dividend StreakConsecutive years of raises | 0 | 35 |
| Dividend / ShareAnnual DPS | $77.65 | $2.04 |
| Buyback YieldShare repurchases ÷ mkt cap | +15.2% | +0.2% |
Evenly matched — FMX and KO each lead in 1 of 2 comparable metrics.
Key Takeaway
KO leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). FMX leads in 2 (Valuation Metrics, Total Returns). 2 tied.
Best OverallFomento Económico Mexicano,… (FMX)Leads 2 of 6 categories
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FMX vs KO: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is FMX or KO a better buy right now?
For growth investors, The Coca-Cola Company (KO) is the stronger pick with 1.
9% revenue growth year-over-year, versus -94. 8% for Fomento Económico Mexicano, S. A. B. de C. V. (FMX). Fomento Económico Mexicano, S. A. B. de C. V. (FMX) offers the better valuation at 4. 4x trailing P/E (1. 4x forward), making it the more compelling value choice. Analysts rate Fomento Económico Mexicano, S. A. B. de C. V. (FMX) a "Buy" — based on 11 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — FMX or KO?
On trailing P/E, Fomento Económico Mexicano, S.
A. B. de C. V. (FMX) is the cheapest at 4. 4x versus The Coca-Cola Company at 26. 0x. On forward P/E, Fomento Económico Mexicano, S. A. B. de C. V. is actually cheaper at 1. 4x.
03Which is the better long-term investment — FMX or KO?
Over the past 5 years, Fomento Económico Mexicano, S.
A. B. de C. V. (FMX) delivered a total return of +77. 2%, compared to +62. 3% for The Coca-Cola Company (KO). Over 10 years, the gap is even starker: KO returned +112. 5% versus FMX's +62. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — FMX or KO?
By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.
09β versus Fomento Económico Mexicano, S. A. B. de C. V. 's 0. 34β — meaning FMX is approximately -491% more volatile than KO relative to the S&P 500. On balance sheet safety, Fomento Económico Mexicano, S. A. B. de C. V. (FMX) carries a lower debt/equity ratio of 78% versus 133% for The Coca-Cola Company — giving it more financial flexibility in a downturn.
05Which is growing faster — FMX or KO?
By revenue growth (latest reported year), The Coca-Cola Company (KO) is pulling ahead at 1.
9% versus -94. 8% for Fomento Económico Mexicano, S. A. B. de C. V. (FMX). On earnings-per-share growth, the picture is similar: The Coca-Cola Company grew EPS 23. 6% year-over-year, compared to -96. 3% for Fomento Económico Mexicano, S. A. B. de C. V.. Over a 3-year CAGR, KO leads at 3. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — FMX or KO?
The Coca-Cola Company (KO) is the more profitable company, earning 27.
3% net margin versus 2. 3% for Fomento Económico Mexicano, S. A. B. de C. V. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus 8. 6% for FMX. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is FMX or KO more undervalued right now?
On forward earnings alone, Fomento Económico Mexicano, S.
A. B. de C. V. (FMX) trades at 1. 4x forward P/E versus 24. 3x for The Coca-Cola Company — 22. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for KO: 8. 3% to $85. 71.
08Which pays a better dividend — FMX or KO?
All stocks in this comparison pay dividends.
Fomento Económico Mexicano, S. A. B. de C. V. (FMX) offers the highest yield at 63. 6%, versus 2. 6% for The Coca-Cola Company (KO).
09Is FMX or KO better for a retirement portfolio?
For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.
09), 2. 6% yield, +112. 5% 10Y return). Both have compounded well over 10 years (KO: +112. 5%, FMX: +62. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between FMX and KO?
Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: FMX is a small-cap deep-value stock; KO is a large-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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Revenue Growth>
%
(FMX: 1.7% · KO: 12.1%)Net Margin>
%
(FMX: 2.4% · KO: 27.8%)P/E Ratio<
x
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