Household & Personal Products
Compare Stocks
5 / 10Stock Comparison
HELE vs ACCO vs SPB vs AVY vs AMZN
Revenue, margins, valuation, and 5-year total return — side by side.
Business Equipment & Supplies
Household & Personal Products
Business Equipment & Supplies
Specialty Retail
HELE vs ACCO vs SPB vs AVY vs AMZN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Household & Personal Products | Business Equipment & Supplies | Household & Personal Products | Business Equipment & Supplies | Specialty Retail |
| Market Cap | $570M | $373M | $1.90B | $12.58B | $2.93T |
| Revenue (TTM) | $1.79B | $1.55B | $2.82B | $9.01B | $742.78B |
| Net Income (TTM) | $-899M | $74M | $126M | $690M | $90.80B |
| Gross Margin | 45.7% | 30.7% | 36.9% | 28.8% | 50.6% |
| Operating Margin | 6.0% | 7.9% | 5.4% | 12.4% | 11.5% |
| Forward P/E | 7.2x | 4.6x | 15.5x | 16.3x | 31.4x |
| Total Debt | $78M | $921M | $654M | $3.73B | $152.99B |
| Cash & Equiv. | $19M | $64M | $124M | $203M | $86.81B |
HELE vs ACCO vs SPB vs AVY vs AMZN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Helen of Troy Limit… (HELE) | 100 | 13.6 | -86.4% |
| ACCO Brands Corpora… (ACCO) | 100 | 65.3 | -34.7% |
| Spectrum Brands Hol… (SPB) | 100 | 172.2 | +72.2% |
| Avery Dennison Corp… (AVY) | 100 | 147.7 | +47.7% |
| Amazon.com, Inc. (AMZN) | 100 | 223.3 | +123.3% |
Price return only. Dividends and distributions are not included.
Quick Verdict: HELE vs ACCO vs SPB vs AVY vs AMZN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
HELE lags the leaders in this set but could rank higher in a more targeted comparison.
ACCO is the #2 pick in this set and the best alternative if value and dividends is your priority.
- Lower P/E (4.6x vs 16.3x)
- 7.1% yield, vs AVY's 2.3%, (2 stocks pay no dividend)
SPB is the clearest fit if your priority is sleep-well-at-night and defensive.
- Lower volatility, beta 0.87, Low D/E 34.3%, current ratio 2.26x
- Beta 0.87, yield 2.3%, current ratio 2.26x
AVY ranks third and is worth considering specifically for income & stability.
- Dividend streak 15 yrs, beta 0.73, yield 2.3%
- Beta 0.73 vs HELE's 1.63
AMZN carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 12.4%, EPS growth 29.7%, 3Y rev CAGR 11.7%
- 7.0% 10Y total return vs AVY's 152.7%
- PEG 1.12 vs AVY's 2.78
- 12.4% revenue growth vs ACCO's -8.5%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 12.4% revenue growth vs ACCO's -8.5% | |
| Value | Lower P/E (4.6x vs 16.3x) | |
| Quality / Margins | 12.2% margin vs HELE's -50.3% | |
| Stability / Safety | Beta 0.73 vs HELE's 1.63 | |
| Dividends | 7.1% yield, vs AVY's 2.3%, (2 stocks pay no dividend) | |
| Momentum (1Y) | +42.0% vs HELE's -7.6% | |
| Efficiency (ROA) | 11.5% ROA vs HELE's -37.8%, ROIC 14.7% vs 4.6% |
HELE vs ACCO vs SPB vs AVY vs AMZN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
HELE vs ACCO vs SPB vs AVY vs AMZN — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
AMZN leads in 2 of 6 categories
ACCO leads 1 • HELE leads 0 • SPB leads 0 • AVY leads 0 • 3 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
AMZN leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
AMZN is the larger business by revenue, generating $742.8B annually — 478.9x ACCO's $1.6B. AMZN is the more profitable business, keeping 12.2% of every revenue dollar as net income compared to HELE's -50.3%. On growth, AMZN holds the edge at +16.6% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $1.8B | $1.6B | $2.8B | $9.0B | $742.8B |
| EBITDAEarnings before interest/tax | $107M | $177M | $252M | $1.3B | $155.9B |
| Net IncomeAfter-tax profit | -$899M | $74M | $126M | $690M | $90.8B |
| Free Cash FlowCash after capex | $171M | $49M | $290M | $873M | -$2.5B |
| Gross MarginGross profit ÷ Revenue | +45.7% | +30.7% | +36.9% | +28.8% | +50.6% |
| Operating MarginEBIT ÷ Revenue | +6.0% | +7.9% | +5.4% | +12.4% | +11.5% |
| Net MarginNet income ÷ Revenue | -50.3% | +4.8% | +4.5% | +7.7% | +12.2% |
| FCF MarginFCF ÷ Revenue | +9.6% | +3.2% | +10.3% | +9.7% | -0.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | -3.3% | +8.3% | +4.9% | +7.0% | +16.6% |
| EPS Growth (YoY)Latest quarter vs prior year | -2.1% | +2.4% | +26.6% | +4.3% | +74.8% |
Valuation Metrics
ACCO leads this category, winning 4 of 7 comparable metrics.
Valuation Metrics
At 9.2x trailing earnings, ACCO trades at a 76% valuation discount to AMZN's 38.0x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.36x vs AVY's 3.19x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $570M | $373M | $1.9B | $12.6B | $2.93T |
| Enterprise ValueMkt cap + debt − cash | $629M | $1.2B | $2.4B | $16.1B | $3.00T |
| Trailing P/EPrice ÷ TTM EPS | -0.63x | 9.18x | 21.11x | 18.62x | 38.03x |
| Forward P/EPrice ÷ next-FY EPS est. | 7.21x | 4.64x | 15.48x | 16.27x | 31.41x |
| PEG RatioP/E ÷ EPS growth rate | — | — | 1.63x | 3.19x | 1.36x |
| EV / EBITDAEnterprise value multiple | — | 6.79x | 10.89x | 11.96x | 20.58x |
| Price / SalesMarket cap ÷ Revenue | 0.32x | 0.24x | 0.68x | 1.42x | 4.09x |
| Price / BookPrice ÷ Book value/share | 0.71x | 0.57x | 1.10x | 5.64x | 7.18x |
| Price / FCFMarket cap ÷ FCF | 3.33x | 7.34x | 11.44x | 17.65x | 381.09x |
Profitability & Efficiency
Evenly matched — HELE and AVY each lead in 3 of 9 comparable metrics.
Profitability & Efficiency
AVY delivers a 30.8% return on equity — every $100 of shareholder capital generates $31 in annual profit, vs $-95 for HELE. HELE carries lower financial leverage with a 0.10x debt-to-equity ratio, signaling a more conservative balance sheet compared to AVY's 1.66x. On the Piotroski fundamental quality scale (0–9), ACCO scores 7/9 vs AVY's 5/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -94.5% | +11.3% | +6.6% | +30.8% | +23.3% |
| ROA (TTM)Return on assets | -37.8% | +3.2% | +3.7% | +7.8% | +11.5% |
| ROICReturn on invested capital | +4.6% | +5.5% | +3.9% | +15.2% | +14.7% |
| ROCEReturn on capital employed | +5.0% | +6.1% | +4.2% | +18.9% | +15.3% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 7 | 6 | 5 | 6 |
| Debt / EquityFinancial leverage | 0.10x | 1.39x | 0.34x | 1.66x | 0.37x |
| Net DebtTotal debt minus cash | $59M | $856M | $531M | $3.5B | $66.2B |
| Cash & Equiv.Liquid assets | $19M | $64M | $124M | $203M | $86.8B |
| Total DebtShort + long-term debt | $78M | $921M | $654M | $3.7B | $153.0B |
| Interest CoverageEBIT ÷ Interest expense | -5.02x | 2.50x | 4.63x | 7.70x | 39.96x |
Total Returns (Dividends Reinvested)
AMZN leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in AMZN five years ago would be worth $17,094 today (with dividends reinvested), compared to $1,093 for HELE. Over the past 12 months, AMZN leads with a +42.0% total return vs HELE's -7.6%. The 3-year compound annual growth rate (CAGR) favors AMZN at 37.1% vs HELE's -36.4% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | +19.9% | +11.5% | +36.5% | -9.9% | +20.4% |
| 1-Year ReturnPast 12 months | -7.6% | +16.7% | +30.0% | -3.3% | +42.0% |
| 3-Year ReturnCumulative with dividends | -74.3% | -4.8% | +18.1% | +1.3% | +157.7% |
| 5-Year ReturnCumulative with dividends | -89.1% | -39.3% | -5.0% | -18.9% | +70.9% |
| 10-Year ReturnCumulative with dividends | -75.5% | -35.3% | +15.3% | +152.7% | +702.2% |
| CAGR (3Y)Annualised 3-year return | -36.4% | -1.6% | +5.7% | +0.4% | +37.1% |
Risk & Volatility
Evenly matched — AVY and AMZN each lead in 1 of 2 comparable metrics.
Risk & Volatility
AVY is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than HELE's 1.63 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.9% from its 52-week high vs HELE's 73.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.63x | 1.35x | 0.87x | 0.73x | 1.50x |
| 52-Week HighHighest price in past year | $33.76 | $4.29 | $86.95 | $199.54 | $278.56 |
| 52-Week LowLowest price in past year | $13.85 | $2.81 | $49.99 | $156.23 | $188.82 |
| % of 52W HighCurrent price vs 52-week peak | +73.2% | +94.2% | +93.7% | +81.9% | +97.9% |
| RSI (14)Momentum oscillator 0–100 | 79.0 | 74.9 | 45.8 | 46.1 | 74.2 |
| Avg Volume (50D)Average daily shares traded | 628K | 1.2M | 317K | 600K | 45.2M |
Analyst Outlook
Evenly matched — ACCO and AVY each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: HELE as "Hold", ACCO as "Hold", SPB as "Buy", AVY as "Buy", AMZN as "Buy". Consensus price targets imply 98.0% upside for ACCO (target: $8) vs -11.0% for HELE (target: $22). For income investors, ACCO offers the higher dividend yield at 7.11% vs AVY's 2.28%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Hold | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | $22.00 | $8.00 | $87.75 | $214.75 | $306.77 |
| # AnalystsCovering analysts | 11 | 7 | 21 | 18 | 94 |
| Dividend YieldAnnual dividend ÷ price | — | +7.1% | +2.3% | +2.3% | — |
| Dividend StreakConsecutive years of raises | — | 0 | 1 | 15 | — |
| Dividend / ShareAnnual DPS | — | $0.29 | $1.86 | $3.73 | — |
| Buyback YieldShare repurchases ÷ mkt cap | +0.3% | +4.1% | +17.2% | +4.6% | 0.0% |
AMZN leads in 2 of 6 categories (Income & Cash Flow, Total Returns). ACCO leads in 1 (Valuation Metrics). 3 tied.
HELE vs ACCO vs SPB vs AVY vs AMZN: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is HELE or ACCO or SPB or AVY or AMZN a better buy right now?
For growth investors, Amazon.
com, Inc. (AMZN) is the stronger pick with 12. 4% revenue growth year-over-year, versus -8. 5% for ACCO Brands Corporation (ACCO). ACCO Brands Corporation (ACCO) offers the better valuation at 9. 2x trailing P/E (4. 6x forward), making it the more compelling value choice. Analysts rate Spectrum Brands Holdings, Inc. (SPB) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — HELE or ACCO or SPB or AVY or AMZN?
On trailing P/E, ACCO Brands Corporation (ACCO) is the cheapest at 9.
2x versus Amazon. com, Inc. at 38. 0x. On forward P/E, ACCO Brands Corporation is actually cheaper at 4. 6x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 12x versus Avery Dennison Corporation's 2. 78x — a reasonable growth-adjusted valuation.
03Which is the better long-term investment — HELE or ACCO or SPB or AVY or AMZN?
Over the past 5 years, Amazon.
com, Inc. (AMZN) delivered a total return of +70. 9%, compared to -89. 1% for Helen of Troy Limited (HELE). Over 10 years, the gap is even starker: AMZN returned +702. 2% versus HELE's -75. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — HELE or ACCO or SPB or AVY or AMZN?
By beta (market sensitivity over 5 years), Avery Dennison Corporation (AVY) is the lower-risk stock at 0.
73β versus Helen of Troy Limited's 1. 63β — meaning HELE is approximately 123% more volatile than AVY relative to the S&P 500. On balance sheet safety, Helen of Troy Limited (HELE) carries a lower debt/equity ratio of 10% versus 166% for Avery Dennison Corporation — giving it more financial flexibility in a downturn.
05Which is growing faster — HELE or ACCO or SPB or AVY or AMZN?
By revenue growth (latest reported year), Amazon.
com, Inc. (AMZN) is pulling ahead at 12. 4% versus -8. 5% for ACCO Brands Corporation (ACCO). On earnings-per-share growth, the picture is similar: ACCO Brands Corporation grew EPS 141. 5% year-over-year, compared to -827. 7% for Helen of Troy Limited. Over a 3-year CAGR, AMZN leads at 11. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — HELE or ACCO or SPB or AVY or AMZN?
Amazon.
com, Inc. (AMZN) is the more profitable company, earning 10. 8% net margin versus -50. 3% for Helen of Troy Limited — meaning it keeps 10. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: AVY leads at 12. 5% versus 4. 4% for SPB. At the gross margin level — before operating expenses — AMZN leads at 50. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is HELE or ACCO or SPB or AVY or AMZN more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 12x versus Avery Dennison Corporation's 2. 78x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, ACCO Brands Corporation (ACCO) trades at 4. 6x forward P/E versus 31. 4x for Amazon. com, Inc. — 26. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ACCO: 98. 0% to $8. 00.
08Which pays a better dividend — HELE or ACCO or SPB or AVY or AMZN?
In this comparison, ACCO (7.
1% yield), SPB (2. 3% yield), AVY (2. 3% yield) pay a dividend. HELE, AMZN do not pay a meaningful dividend and should not be held primarily for income.
09Is HELE or ACCO or SPB or AVY or AMZN better for a retirement portfolio?
For long-horizon retirement investors, Avery Dennison Corporation (AVY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
73), 2. 3% yield, +152. 7% 10Y return). Helen of Troy Limited (HELE) carries a higher beta of 1. 63 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (AVY: +152. 7%, HELE: -75. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between HELE and ACCO and SPB and AVY and AMZN?
These companies operate in different sectors (HELE (Consumer Defensive) and ACCO (Industrials) and SPB (Consumer Defensive) and AVY (Industrials) and AMZN (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: HELE is a small-cap quality compounder stock; ACCO is a small-cap deep-value stock; SPB is a small-cap quality compounder stock; AVY is a mid-cap quality compounder stock; AMZN is a mega-cap quality compounder stock. ACCO, SPB, AVY pay a dividend while HELE, AMZN do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
Find Stocks Like These
Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.
You Might Also Compare
Based on how these companies actually compete and overlap — not just which sector they're filed under.