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HMC vs AMZN
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
HMC vs AMZN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Auto - Manufacturers | Specialty Retail |
| Market Cap | $32.06B | $2.96T |
| Revenue (TTM) | $21.34T | $742.78B |
| Net Income (TTM) | $496.01B | $90.80B |
| Gross Margin | 20.6% | 50.6% |
| Operating Margin | 3.1% | 11.5% |
| Forward P/E | 7.2x | 35.3x |
| Total Debt | $4.42T | $152.99B |
| Cash & Equiv. | $4.53T | $86.81B |
HMC vs AMZN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Honda Motor Co., Lt… (HMC) | 100 | 94.9 | -5.1% |
| Amazon.com, Inc. (AMZN) | 100 | 225.1 | +125.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: HMC vs AMZN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
HMC is the clearest fit if your priority is income & stability and sleep-well-at-night.
- Dividend streak 4 yrs, beta 0.96, yield 5.8%
- Lower volatility, beta 0.96, Low D/E 35.0%, current ratio 1.36x
- PEG 0.46 vs AMZN's 1.26
AMZN carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 12.4%, EPS growth 29.7%, 3Y rev CAGR 11.7%
- 7.2% 10Y total return vs HMC's 28.9%
- 12.4% revenue growth vs HMC's 6.2%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 12.4% revenue growth vs HMC's 6.2% | |
| Value | Lower P/E (7.2x vs 35.3x), PEG 0.46 vs 1.26 | |
| Quality / Margins | 12.2% margin vs HMC's 2.3% | |
| Stability / Safety | Beta 0.96 vs AMZN's 1.51, lower leverage | |
| Dividends | 5.8% yield; 4-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +48.6% vs HMC's -15.5% | |
| Efficiency (ROA) | 11.5% ROA vs HMC's 1.5%, ROIC 14.7% vs 5.9% |
HMC vs AMZN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
HMC vs AMZN — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
AMZN leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
HMC is the larger business by revenue, generating $21.34T annually — 28.7x AMZN's $742.8B. AMZN is the more profitable business, keeping 12.2% of every revenue dollar as net income compared to HMC's 2.3%. On growth, AMZN holds the edge at +16.6% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $21.34T | $742.8B |
| EBITDAEarnings before interest/tax | $1.52T | $155.9B |
| Net IncomeAfter-tax profit | $496.0B | $90.8B |
| Free Cash FlowCash after capex | $11.8B | -$2.5B |
| Gross MarginGross profit ÷ Revenue | +20.6% | +50.6% |
| Operating MarginEBIT ÷ Revenue | +3.1% | +11.5% |
| Net MarginNet income ÷ Revenue | +2.3% | +12.2% |
| FCF MarginFCF ÷ Revenue | +0.1% | -0.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | -3.4% | +16.6% |
| EPS Growth (YoY)Latest quarter vs prior year | -40.0% | +74.8% |
Valuation Metrics
HMC leads this category, winning 5 of 5 comparable metrics.
Valuation Metrics
At 7.2x trailing earnings, HMC trades at a 81% valuation discount to AMZN's 38.3x P/E. Adjusting for growth (PEG ratio), HMC offers better value at 0.46x vs AMZN's 1.37x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||
|---|---|---|
| Market CapShares × price | $32.1B | $2.96T |
| Enterprise ValueMkt cap + debt − cash | $31.4B | $3.02T |
| Trailing P/EPrice ÷ TTM EPS | 7.19x | 38.35x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 35.26x |
| PEG RatioP/E ÷ EPS growth rate | 0.46x | 1.37x |
| EV / EBITDAEnterprise value multiple | 2.50x | 20.74x |
| Price / SalesMarket cap ÷ Revenue | 0.23x | 4.12x |
| Price / BookPrice ÷ Book value/share | 0.48x | 7.24x |
| Price / FCFMarket cap ÷ FCF | — | 384.26x |
Profitability & Efficiency
AMZN leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
AMZN delivers a 23.3% return on equity — every $100 of shareholder capital generates $23 in annual profit, vs $4 for HMC. HMC carries lower financial leverage with a 0.35x debt-to-equity ratio, signaling a more conservative balance sheet compared to AMZN's 0.37x. On the Piotroski fundamental quality scale (0–9), AMZN scores 6/9 vs HMC's 5/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +3.9% | +23.3% |
| ROA (TTM)Return on assets | +1.5% | +11.5% |
| ROICReturn on invested capital | +5.9% | +14.7% |
| ROCEReturn on capital employed | +5.6% | +15.3% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | 0.35x | 0.37x |
| Net DebtTotal debt minus cash | -$106.6B | $66.2B |
| Cash & Equiv.Liquid assets | $4.53T | $86.8B |
| Total DebtShort + long-term debt | $4.42T | $153.0B |
| Interest CoverageEBIT ÷ Interest expense | 13.59x | 39.96x |
Total Returns (Dividends Reinvested)
AMZN leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in AMZN five years ago would be worth $16,632 today (with dividends reinvested), compared to $9,977 for HMC. Over the past 12 months, AMZN leads with a +48.6% total return vs HMC's -15.5%. The 3-year compound annual growth rate (CAGR) favors AMZN at 37.5% vs HMC's 2.4% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -15.4% | +21.4% |
| 1-Year ReturnPast 12 months | -15.5% | +48.6% |
| 3-Year ReturnCumulative with dividends | +7.3% | +159.8% |
| 5-Year ReturnCumulative with dividends | -0.2% | +66.3% |
| 10-Year ReturnCumulative with dividends | +28.9% | +715.9% |
| CAGR (3Y)Annualised 3-year return | +2.4% | +37.5% |
Risk & Volatility
Evenly matched — HMC and AMZN each lead in 1 of 2 comparable metrics.
Risk & Volatility
HMC is the less volatile stock with a 0.96 beta — it tends to amplify market swings less than AMZN's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 98.7% from its 52-week high vs HMC's 70.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.96x | 1.51x |
| 52-Week HighHighest price in past year | $34.89 | $278.56 |
| 52-Week LowLowest price in past year | $23.25 | $183.85 |
| % of 52W HighCurrent price vs 52-week peak | +70.8% | +98.7% |
| RSI (14)Momentum oscillator 0–100 | 43.2 | 80.5 |
| Avg Volume (50D)Average daily shares traded | 1.7M | 45.6M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates HMC as "Hold" and AMZN as "Buy". Consensus price targets imply 27.5% upside for HMC (target: $32) vs 11.6% for AMZN (target: $307). HMC is the only dividend payer here at 5.79% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy |
| Price TargetConsensus 12-month target | $31.51 | $306.77 |
| # AnalystsCovering analysts | 18 | 94 |
| Dividend YieldAnnual dividend ÷ price | +5.8% | — |
| Dividend StreakConsecutive years of raises | 4 | — |
| Dividend / ShareAnnual DPS | $223.36 | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% |
AMZN leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). HMC leads in 1 (Valuation Metrics). 1 tied.
HMC vs AMZN: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is HMC or AMZN a better buy right now?
For growth investors, Amazon.
com, Inc. (AMZN) is the stronger pick with 12. 4% revenue growth year-over-year, versus 6. 2% for Honda Motor Co. , Ltd. (HMC). Honda Motor Co. , Ltd. (HMC) offers the better valuation at 7. 2x trailing P/E, making it the more compelling value choice. Analysts rate Amazon. com, Inc. (AMZN) a "Buy" — based on 94 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — HMC or AMZN?
On trailing P/E, Honda Motor Co.
, Ltd. (HMC) is the cheapest at 7. 2x versus Amazon. com, Inc. at 38. 3x.
03Which is the better long-term investment — HMC or AMZN?
Over the past 5 years, Amazon.
com, Inc. (AMZN) delivered a total return of +66. 3%, compared to -0. 2% for Honda Motor Co. , Ltd. (HMC). Over 10 years, the gap is even starker: AMZN returned +715. 9% versus HMC's +28. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — HMC or AMZN?
By beta (market sensitivity over 5 years), Honda Motor Co.
, Ltd. (HMC) is the lower-risk stock at 0. 96β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately 57% more volatile than HMC relative to the S&P 500. On balance sheet safety, Honda Motor Co. , Ltd. (HMC) carries a lower debt/equity ratio of 35% versus 37% for Amazon. com, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — HMC or AMZN?
By revenue growth (latest reported year), Amazon.
com, Inc. (AMZN) is pulling ahead at 12. 4% versus 6. 2% for Honda Motor Co. , Ltd. (HMC). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to -20. 8% for Honda Motor Co. , Ltd.. Over a 3-year CAGR, HMC leads at 14. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — HMC or AMZN?
Amazon.
com, Inc. (AMZN) is the more profitable company, earning 10. 8% net margin versus 3. 9% for Honda Motor Co. , Ltd. — meaning it keeps 10. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: AMZN leads at 11. 2% versus 5. 6% for HMC. At the gross margin level — before operating expenses — AMZN leads at 50. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is HMC or AMZN more undervalued right now?
Analyst consensus price targets imply the most upside for HMC: 27.
5% to $31. 51.
08Which pays a better dividend — HMC or AMZN?
In this comparison, HMC (5.
8% yield) pays a dividend. AMZN does not pay a meaningful dividend and should not be held primarily for income.
09Is HMC or AMZN better for a retirement portfolio?
For long-horizon retirement investors, Honda Motor Co.
, Ltd. (HMC) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 96), 5. 8% yield). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (HMC: +28. 9%, AMZN: +715. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between HMC and AMZN?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: HMC is a mid-cap deep-value stock; AMZN is a mega-cap quality compounder stock. HMC pays a dividend while AMZN does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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