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IMAX vs MCS
Revenue, margins, valuation, and 5-year total return — side by side.
Entertainment
IMAX vs MCS — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Entertainment | Entertainment |
| Market Cap | $1.92B | $569M |
| Revenue (TTM) | $405M | $764M |
| Net Income (TTM) | $43M | $14M |
| Gross Margin | 58.1% | 113.7% |
| Operating Margin | 21.4% | 2.4% |
| Forward P/E | 21.1x | 32.2x |
| Total Debt | $297M | $335M |
| Cash & Equiv. | $151M | $23M |
IMAX vs MCS — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| IMAX Corporation (IMAX) | 100 | 282.6 | +182.6% |
| The Marcus Corporat… (MCS) | 100 | 135.5 | +35.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: IMAX vs MCS
Each card shows where this stock fits in a portfolio — not just who wins on paper.
IMAX carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 1 yrs, beta 0.43
- Rev growth 16.5%, EPS growth 31.3%, 3Y rev CAGR 10.9%
- 8.9% 10Y total return vs MCS's 8.7%
MCS is the clearest fit if your priority is dividends.
- 1.6% yield; 3-year raise streak; the other pay no meaningful dividend
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 16.5% revenue growth vs MCS's 3.1% | |
| Value | Lower P/E (21.1x vs 32.2x) | |
| Quality / Margins | 10.7% margin vs MCS's 1.9% | |
| Stability / Safety | Beta 0.43 vs MCS's 0.85, lower leverage | |
| Dividends | 1.6% yield; 3-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +38.9% vs MCS's +10.5% | |
| Efficiency (ROA) | 4.9% ROA vs MCS's 1.4%, ROIC 12.7% vs 2.1% |
IMAX vs MCS — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
IMAX vs MCS — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
IMAX leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
MCS is the larger business by revenue, generating $764M annually — 1.9x IMAX's $405M. IMAX is the more profitable business, keeping 10.7% of every revenue dollar as net income compared to MCS's 1.9%. On growth, MCS holds the edge at +3.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $405M | $764M |
| EBITDAEarnings before interest/tax | $150M | $88M |
| Net IncomeAfter-tax profit | $43M | $14M |
| Free Cash FlowCash after capex | $115M | $37M |
| Gross MarginGross profit ÷ Revenue | +58.1% | +113.7% |
| Operating MarginEBIT ÷ Revenue | +21.4% | +2.4% |
| Net MarginNet income ÷ Revenue | +10.7% | +1.9% |
| FCF MarginFCF ÷ Revenue | +28.5% | +4.9% |
| Rev. Growth (YoY)Latest quarter vs prior year | -6.1% | +3.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +65.5% | +3.8% |
Valuation Metrics
MCS leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 44.5x trailing earnings, MCS trades at a 21% valuation discount to IMAX's 56.6x P/E. On an enterprise value basis, MCS's 9.6x EV/EBITDA is more attractive than IMAX's 13.1x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $1.9B | $569M |
| Enterprise ValueMkt cap + debt − cash | $2.1B | $881M |
| Trailing P/EPrice ÷ TTM EPS | 56.56x | 44.54x |
| Forward P/EPrice ÷ next-FY EPS est. | 21.15x | 32.18x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 13.10x | 9.59x |
| Price / SalesMarket cap ÷ Revenue | 4.69x | 0.75x |
| Price / BookPrice ÷ Book value/share | 4.63x | 1.25x |
| Price / FCFMarket cap ÷ FCF | 16.18x | 575.27x |
Profitability & Efficiency
IMAX leads this category, winning 8 of 8 comparable metrics.
Profitability & Efficiency
IMAX delivers a 10.8% return on equity — every $100 of shareholder capital generates $11 in annual profit, vs $2 for MCS. IMAX carries lower financial leverage with a 0.70x debt-to-equity ratio, signaling a more conservative balance sheet compared to MCS's 0.73x.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +10.8% | +2.4% |
| ROA (TTM)Return on assets | +4.9% | +1.4% |
| ROICReturn on invested capital | +12.7% | +2.1% |
| ROCEReturn on capital employed | +14.5% | +2.5% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 7 |
| Debt / EquityFinancial leverage | 0.70x | 0.73x |
| Net DebtTotal debt minus cash | $146M | $312M |
| Cash & Equiv.Liquid assets | $151M | $23M |
| Total DebtShort + long-term debt | $297M | $335M |
| Interest CoverageEBIT ÷ Interest expense | 21.15x | 6.90x |
Total Returns (Dividends Reinvested)
IMAX leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in IMAX five years ago would be worth $17,034 today (with dividends reinvested), compared to $9,923 for MCS. Over the past 12 months, IMAX leads with a +38.9% total return vs MCS's +10.5%. The 3-year compound annual growth rate (CAGR) favors IMAX at 21.5% vs MCS's 6.5% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -1.1% | +20.3% |
| 1-Year ReturnPast 12 months | +38.9% | +10.5% |
| 3-Year ReturnCumulative with dividends | +79.5% | +20.9% |
| 5-Year ReturnCumulative with dividends | +70.3% | -0.8% |
| 10-Year ReturnCumulative with dividends | +8.9% | +8.7% |
| CAGR (3Y)Annualised 3-year return | +21.5% | +6.5% |
Risk & Volatility
Evenly matched — IMAX and MCS each lead in 1 of 2 comparable metrics.
Risk & Volatility
IMAX is the less volatile stock with a 0.43 beta — it tends to amplify market swings less than MCS's 0.85 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MCS currently trades 91.2% from its 52-week high vs IMAX's 82.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.43x | 0.85x |
| 52-Week HighHighest price in past year | $43.16 | $20.02 |
| 52-Week LowLowest price in past year | $24.20 | $12.85 |
| % of 52W HighCurrent price vs 52-week peak | +82.6% | +91.2% |
| RSI (14)Momentum oscillator 0–100 | 42.4 | 48.4 |
| Avg Volume (50D)Average daily shares traded | 1.1M | 140K |
Analyst Outlook
MCS leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Wall Street rates IMAX as "Buy" and MCS as "Buy". Consensus price targets imply 26.0% upside for MCS (target: $23) vs 20.7% for IMAX (target: $43). MCS is the only dividend payer here at 1.60% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $43.00 | $23.00 |
| # AnalystsCovering analysts | 25 | 8 |
| Dividend YieldAnnual dividend ÷ price | — | +1.6% |
| Dividend StreakConsecutive years of raises | 1 | 3 |
| Dividend / ShareAnnual DPS | — | $0.29 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.1% | +3.3% |
IMAX leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). MCS leads in 2 (Valuation Metrics, Analyst Outlook). 1 tied.
IMAX vs MCS: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is IMAX or MCS a better buy right now?
For growth investors, IMAX Corporation (IMAX) is the stronger pick with 16.
5% revenue growth year-over-year, versus 3. 1% for The Marcus Corporation (MCS). The Marcus Corporation (MCS) offers the better valuation at 44. 5x trailing P/E (32. 2x forward), making it the more compelling value choice. Analysts rate IMAX Corporation (IMAX) a "Buy" — based on 25 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — IMAX or MCS?
On trailing P/E, The Marcus Corporation (MCS) is the cheapest at 44.
5x versus IMAX Corporation at 56. 6x. On forward P/E, IMAX Corporation is actually cheaper at 21. 1x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — IMAX or MCS?
Over the past 5 years, IMAX Corporation (IMAX) delivered a total return of +70.
3%, compared to -0. 8% for The Marcus Corporation (MCS). Over 10 years, the gap is even starker: IMAX returned +8. 9% versus MCS's +8. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — IMAX or MCS?
By beta (market sensitivity over 5 years), IMAX Corporation (IMAX) is the lower-risk stock at 0.
43β versus The Marcus Corporation's 0. 85β — meaning MCS is approximately 99% more volatile than IMAX relative to the S&P 500. On balance sheet safety, IMAX Corporation (IMAX) carries a lower debt/equity ratio of 70% versus 73% for The Marcus Corporation — giving it more financial flexibility in a downturn.
05Which is growing faster — IMAX or MCS?
By revenue growth (latest reported year), IMAX Corporation (IMAX) is pulling ahead at 16.
5% versus 3. 1% for The Marcus Corporation (MCS). On earnings-per-share growth, the picture is similar: The Marcus Corporation grew EPS 270. 8% year-over-year, compared to 31. 3% for IMAX Corporation. Over a 3-year CAGR, IMAX leads at 10. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — IMAX or MCS?
IMAX Corporation (IMAX) is the more profitable company, earning 8.
5% net margin versus 1. 7% for The Marcus Corporation — meaning it keeps 8. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: IMAX leads at 23. 3% versus 2. 9% for MCS. At the gross margin level — before operating expenses — IMAX leads at 57. 9%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is IMAX or MCS more undervalued right now?
On forward earnings alone, IMAX Corporation (IMAX) trades at 21.
1x forward P/E versus 32. 2x for The Marcus Corporation — 11. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MCS: 26. 0% to $23. 00.
08Which pays a better dividend — IMAX or MCS?
In this comparison, MCS (1.
6% yield) pays a dividend. IMAX does not pay a meaningful dividend and should not be held primarily for income.
09Is IMAX or MCS better for a retirement portfolio?
For long-horizon retirement investors, The Marcus Corporation (MCS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
85), 1. 6% yield). Both have compounded well over 10 years (MCS: +8. 7%, IMAX: +8. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between IMAX and MCS?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: IMAX is a small-cap high-growth stock; MCS is a small-cap quality compounder stock. MCS pays a dividend while IMAX does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
- Market Cap > $100B
- Gross Margin > 68%
- Dividend Yield > 0.6%
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