IMO vs SU

For growth investors, Suncor Energy Inc.

(SU) is the stronger pick with -3. 5% revenue growth year-over-year, versus -3. 7% for Imperial Oil Limited (IMO). Suncor Energy Inc. (SU) offers the better valuation at 18. 0x trailing P/E (7. 8x forward), making it the more compelling value choice. Analysts rate Suncor Energy Inc. (SU) a "Buy" — based on 31 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

On trailing P/E, Suncor Energy Inc.

(SU) is the cheapest at 18. 0x versus Imperial Oil Limited at 26. 8x. On forward P/E, Suncor Energy Inc. is actually cheaper at 7. 8x.

Over the past 5 years, Imperial Oil Limited (IMO) delivered a total return of +336.

2%, compared to +211. 8% for Suncor Energy Inc. (SU). Over 10 years, the gap is even starker: IMO returned +333. 6% versus SU's +192. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

By beta (market sensitivity over 5 years), Suncor Energy Inc.

(SU) is the lower-risk stock at -0. 03β versus Imperial Oil Limited's 0. 25β — meaning IMO is approximately -882% more volatile than SU relative to the S&P 500. On balance sheet safety, Imperial Oil Limited (IMO) carries a lower debt/equity ratio of 19% versus 41% for Suncor Energy Inc. — giving it more financial flexibility in a downturn.

By revenue growth (latest reported year), Suncor Energy Inc.

(SU) is pulling ahead at -3. 5% versus -3. 7% for Imperial Oil Limited (IMO). On earnings-per-share growth, the picture is similar: Suncor Energy Inc. grew EPS 2. 8% year-over-year, compared to -28. 2% for Imperial Oil Limited. Over a 3-year CAGR, SU leads at -5. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

Suncor Energy Inc.

(SU) is the more profitable company, earning 12. 1% net margin versus 6. 9% for Imperial Oil Limited — meaning it keeps 12. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SU leads at 31. 7% versus 9. 0% for IMO. At the gross margin level — before operating expenses — SU leads at 59. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

On forward earnings alone, Suncor Energy Inc.

(SU) trades at 7. 8x forward P/E versus 15. 2x for Imperial Oil Limited — 7. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SU: -3. 6% to $62. 00.

All stocks in this comparison pay dividends.

Suncor Energy Inc. (SU) offers the highest yield at 2. 6%, versus 1. 6% for Imperial Oil Limited (IMO).

For long-horizon retirement investors, Suncor Energy Inc.

(SU) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 03), 2. 6% yield, +192. 8% 10Y return). Both have compounded well over 10 years (SU: +192. 8%, IMO: +333. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

Both stocks operate in the Energy sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.