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Stock Comparison

NDLS vs AMZN

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
NDLS
Noodles & Company

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$71M
5Y Perf.-74.4%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.92T
5Y Perf.+122.1%

NDLS vs AMZN — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
NDLS logoNDLS
AMZN logoAMZN
IndustryRestaurantsSpecialty Retail
Market Cap$71M$2.92T
Revenue (TTM)$495M$742.78B
Net Income (TTM)$-37M$90.80B
Gross Margin10.0%50.6%
Operating Margin0.1%11.5%
Forward P/E34.8x
Total Debt$264M$152.99B
Cash & Equiv.$1M$86.81B

NDLS vs AMZNLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

NDLS
AMZN
StockMay 20May 26Return
Noodles & Company (NDLS)10025.6-74.4%
Amazon.com, Inc. (AMZN)100222.1+122.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: NDLS vs AMZN

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: AMZN leads in 3 of 6 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Noodles & Company is the stronger pick specifically for capital preservation and lower volatility and recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
NDLS
Noodles & Company
The Income Pick

NDLS is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • beta 0.59
  • Lower volatility, beta 0.59, current ratio 0.31x
  • Beta 0.59, current ratio 0.31x
Best for: income & stability and sleep-well-at-night
AMZN
Amazon.com, Inc.
The Growth Play

AMZN carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 12.4%, EPS growth 29.7%, 3Y rev CAGR 11.7%
  • 7.0% 10Y total return vs NDLS's -86.3%
  • 12.4% revenue growth vs NDLS's 0.4%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthAMZN logoAMZN12.4% revenue growth vs NDLS's 0.4%
Quality / MarginsAMZN logoAMZN12.2% margin vs NDLS's -7.5%
Stability / SafetyNDLS logoNDLSBeta 0.59 vs AMZN's 1.51
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)NDLS logoNDLS+48.5% vs AMZN's +43.7%
Efficiency (ROA)AMZN logoAMZN11.5% ROA vs NDLS's -13.6%, ROIC 14.7% vs -1.5%

NDLS vs AMZN — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

NDLSNoodles & Company
FY 2025
Food and Beverage
98.0%$485M
Franchise
2.0%$10M
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B

NDLS vs AMZN — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLAMZNLAGGINGNDLS

Income & Cash Flow (Last 12 Months)

AMZN leads this category, winning 6 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 1500.3x NDLS's $495M. AMZN is the more profitable business, keeping 12.2% of every revenue dollar as net income compared to NDLS's -7.5%. On growth, AMZN holds the edge at +16.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricNDLS logoNDLSNoodles & CompanyAMZN logoAMZNAmazon.com, Inc.
RevenueTrailing 12 months$495M$742.8B
EBITDAEarnings before interest/tax$26M$155.9B
Net IncomeAfter-tax profit-$37M$90.8B
Free Cash FlowCash after capex-$2M-$2.5B
Gross MarginGross profit ÷ Revenue+10.0%+50.6%
Operating MarginEBIT ÷ Revenue+0.1%+11.5%
Net MarginNet income ÷ Revenue-7.5%+12.2%
FCF MarginFCF ÷ Revenue-0.5%-0.3%
Rev. Growth (YoY)Latest quarter vs prior year-0.0%+16.6%
EPS Growth (YoY)Latest quarter vs prior year+63.7%+74.8%
AMZN leads this category, winning 6 of 6 comparable metrics.

Valuation Metrics

NDLS leads this category, winning 3 of 3 comparable metrics.

On an enterprise value basis, NDLS's 15.2x EV/EBITDA is more attractive than AMZN's 20.5x.

MetricNDLS logoNDLSNoodles & CompanyAMZN logoAMZNAmazon.com, Inc.
Market CapShares × price$71M$2.92T
Enterprise ValueMkt cap + debt − cash$333M$2.98T
Trailing P/EPrice ÷ TTM EPS-1.63x37.82x
Forward P/EPrice ÷ next-FY EPS est.34.77x
PEG RatioP/E ÷ EPS growth rate1.35x
EV / EBITDAEnterprise value multiple15.18x20.47x
Price / SalesMarket cap ÷ Revenue0.14x4.07x
Price / BookPrice ÷ Book value/share7.14x
Price / FCFMarket cap ÷ FCF378.98x
NDLS leads this category, winning 3 of 3 comparable metrics.

Profitability & Efficiency

AMZN leads this category, winning 5 of 7 comparable metrics.

On the Piotroski fundamental quality scale (0–9), AMZN scores 6/9 vs NDLS's 3/9, reflecting solid financial health.

MetricNDLS logoNDLSNoodles & CompanyAMZN logoAMZNAmazon.com, Inc.
ROE (TTM)Return on equity+23.3%
ROA (TTM)Return on assets-13.6%+11.5%
ROICReturn on invested capital-1.5%+14.7%
ROCEReturn on capital employed-2.2%+15.3%
Piotroski ScoreFundamental quality 0–936
Debt / EquityFinancial leverage0.37x
Net DebtTotal debt minus cash$263M$66.2B
Cash & Equiv.Liquid assets$1M$86.8B
Total DebtShort + long-term debt$264M$153.0B
Interest CoverageEBIT ÷ Interest expense0.12x39.96x
AMZN leads this category, winning 5 of 7 comparable metrics.

Total Returns (Dividends Reinvested)

AMZN leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in AMZN five years ago would be worth $16,476 today (with dividends reinvested), compared to $1,238 for NDLS. Over the past 12 months, NDLS leads with a +48.5% total return vs AMZN's +43.7%. The 3-year compound annual growth rate (CAGR) favors AMZN at 36.8% vs NDLS's -31.9% — a key indicator of consistent wealth creation.

MetricNDLS logoNDLSNoodles & CompanyAMZN logoAMZNAmazon.com, Inc.
YTD ReturnYear-to-date+102.4%+19.7%
1-Year ReturnPast 12 months+48.5%+43.7%
3-Year ReturnCumulative with dividends-68.5%+156.2%
5-Year ReturnCumulative with dividends-87.6%+64.8%
10-Year ReturnCumulative with dividends-86.3%+697.8%
CAGR (3Y)Annualised 3-year return-31.9%+36.8%
AMZN leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — NDLS and AMZN each lead in 1 of 2 comparable metrics.

NDLS is the less volatile stock with a 0.59 beta — it tends to amplify market swings less than AMZN's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.3% from its 52-week high vs NDLS's 86.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricNDLS logoNDLSNoodles & CompanyAMZN logoAMZNAmazon.com, Inc.
Beta (5Y)Sensitivity to S&P 5000.59x1.51x
52-Week HighHighest price in past year$13.95$278.56
52-Week LowLowest price in past year$0.77$185.01
% of 52W HighCurrent price vs 52-week peak+86.0%+97.3%
RSI (14)Momentum oscillator 0–10061.481.1
Avg Volume (50D)Average daily shares traded91K45.5M
Evenly matched — NDLS and AMZN each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates NDLS as "Hold" and AMZN as "Buy". Consensus price targets imply 300.0% upside for NDLS (target: $48) vs 13.1% for AMZN (target: $307).

MetricNDLS logoNDLSNoodles & CompanyAMZN logoAMZNAmazon.com, Inc.
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$48.00$306.77
# AnalystsCovering analysts1894
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%
Insufficient data to determine a leader in this category.
Key Takeaway

AMZN leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). NDLS leads in 1 (Valuation Metrics). 1 tied.

Best OverallAmazon.com, Inc. (AMZN)Leads 3 of 6 categories
Loading custom metrics...

NDLS vs AMZN: Frequently Asked Questions

9 questions · data-driven answers · updated daily

01

Is NDLS or AMZN a better buy right now?

For growth investors, Amazon.

com, Inc. (AMZN) is the stronger pick with 12. 4% revenue growth year-over-year, versus 0. 4% for Noodles & Company (NDLS). Amazon. com, Inc. (AMZN) offers the better valuation at 37. 8x trailing P/E (34. 8x forward), making it the more compelling value choice. Analysts rate Amazon. com, Inc. (AMZN) a "Buy" — based on 94 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — NDLS or AMZN?

Over the past 5 years, Amazon.

com, Inc. (AMZN) delivered a total return of +64. 8%, compared to -87. 6% for Noodles & Company (NDLS). Over 10 years, the gap is even starker: AMZN returned +697. 8% versus NDLS's -86. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — NDLS or AMZN?

By beta (market sensitivity over 5 years), Noodles & Company (NDLS) is the lower-risk stock at 0.

59β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately 156% more volatile than NDLS relative to the S&P 500.

04

Which is growing faster — NDLS or AMZN?

By revenue growth (latest reported year), Amazon.

com, Inc. (AMZN) is pulling ahead at 12. 4% versus 0. 4% for Noodles & Company (NDLS). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to -15. 0% for Noodles & Company. Over a 3-year CAGR, AMZN leads at 11. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — NDLS or AMZN?

Amazon.

com, Inc. (AMZN) is the more profitable company, earning 10. 8% net margin versus -8. 6% for Noodles & Company — meaning it keeps 10. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: AMZN leads at 11. 2% versus -1. 0% for NDLS. At the gross margin level — before operating expenses — AMZN leads at 50. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Is NDLS or AMZN more undervalued right now?

Analyst consensus price targets imply the most upside for NDLS: 300.

0% to $48. 00.

07

Which pays a better dividend — NDLS or AMZN?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

08

Is NDLS or AMZN better for a retirement portfolio?

For long-horizon retirement investors, Noodles & Company (NDLS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

59)). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (NDLS: -86. 3%, AMZN: +697. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

09

What are the main differences between NDLS and AMZN?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
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