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Stock Comparison

PSO vs GOOG

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
PSO
Pearson plc

Publishing

Communication ServicesNYSE • GB
Market Cap$9.53B
5Y Perf.+159.8%
GOOG
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.78T
5Y Perf.+453.3%

PSO vs GOOG — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
PSO logoPSO
GOOG logoGOOG
IndustryPublishingInternet Content & Information
Market Cap$9.53B$4.78T
Revenue (TTM)$7.07B$422.57B
Net Income (TTM)$790M$160.21B
Gross Margin51.0%60.4%
Operating Margin14.8%32.7%
Forward P/E21.7x32.5x
Total Debt$1.47B$59.29B
Cash & Equiv.$543M$30.71B

PSO vs GOOGLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

PSO
GOOG
StockMay 20May 26Return
Pearson plc (PSO)100259.8+159.8%
Alphabet Inc. (GOOG)100553.3+453.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: PSO vs GOOG

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOOG leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Pearson plc is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
PSO
Pearson plc
The Income Pick

PSO is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 6 yrs, beta 0.38, yield 2.1%
  • Lower volatility, beta 0.38, Low D/E 36.3%, current ratio 1.85x
  • Beta 0.38, yield 2.1%, current ratio 1.85x
Best for: income & stability and sleep-well-at-night
GOOG
Alphabet Inc.
The Growth Play

GOOG carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
  • 10.1% 10Y total return vs PSO's 56.6%
  • PEG 1.09 vs PSO's 1.65
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthGOOG logoGOOG15.1% revenue growth vs PSO's -3.3%
ValuePSO logoPSOLower P/E (21.7x vs 32.5x)
Quality / MarginsGOOG logoGOOG37.9% margin vs PSO's 11.2%
Stability / SafetyPSO logoPSOBeta 0.38 vs GOOG's 1.23
DividendsPSO logoPSO2.1% yield, 6-year raise streak, vs GOOG's 0.2%
Momentum (1Y)GOOG logoGOOG+159.3% vs PSO's -2.6%
Efficiency (ROA)GOOG logoGOOG27.4% ROA vs PSO's 12.7%, ROIC 25.1% vs 8.3%

PSO vs GOOG — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

PSOPearson plc

Segment breakdown not available.

GOOGAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

PSO vs GOOG — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLAGGINGPSO

Income & Cash Flow (Last 12 Months)

GOOG leads this category, winning 6 of 6 comparable metrics.

GOOG is the larger business by revenue, generating $422.6B annually — 59.8x PSO's $7.1B. GOOG is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to PSO's 11.2%. On growth, GOOG holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricPSO logoPSOPearson plcGOOG logoGOOGAlphabet Inc.
RevenueTrailing 12 months$7.1B$422.6B
EBITDAEarnings before interest/tax$1.9B$161.3B
Net IncomeAfter-tax profit$790M$160.2B
Free Cash FlowCash after capex$1.1B$73.3B
Gross MarginGross profit ÷ Revenue+51.0%+60.4%
Operating MarginEBIT ÷ Revenue+14.8%+32.7%
Net MarginNet income ÷ Revenue+11.2%+37.9%
FCF MarginFCF ÷ Revenue+16.1%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year-1.8%+21.8%
EPS Growth (YoY)Latest quarter vs prior year+8.7%+81.9%
GOOG leads this category, winning 6 of 6 comparable metrics.

Valuation Metrics

PSO leads this category, winning 6 of 7 comparable metrics.

At 17.6x trailing earnings, PSO trades at a 52% valuation discount to GOOG's 36.6x P/E. Adjusting for growth (PEG ratio), GOOG offers better value at 1.23x vs PSO's 1.34x — a lower PEG means you pay less per unit of expected earnings growth.

MetricPSO logoPSOPearson plcGOOG logoGOOGAlphabet Inc.
Market CapShares × price$9.5B$4.78T
Enterprise ValueMkt cap + debt − cash$10.8B$4.81T
Trailing P/EPrice ÷ TTM EPS17.59x36.57x
Forward P/EPrice ÷ next-FY EPS est.21.70x32.45x
PEG RatioP/E ÷ EPS growth rate1.34x1.23x
EV / EBITDAEnterprise value multiple7.44x32.01x
Price / SalesMarket cap ÷ Revenue1.97x11.87x
Price / BookPrice ÷ Book value/share1.87x11.64x
Price / FCFMarket cap ÷ FCF13.93x65.27x
PSO leads this category, winning 6 of 7 comparable metrics.

Profitability & Efficiency

GOOG leads this category, winning 6 of 8 comparable metrics.

GOOG delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $22 for PSO. GOOG carries lower financial leverage with a 0.14x debt-to-equity ratio, signaling a more conservative balance sheet compared to PSO's 0.36x.

MetricPSO logoPSOPearson plcGOOG logoGOOGAlphabet Inc.
ROE (TTM)Return on equity+21.9%+39.0%
ROA (TTM)Return on assets+12.7%+27.4%
ROICReturn on invested capital+8.3%+25.1%
ROCEReturn on capital employed+10.1%+30.3%
Piotroski ScoreFundamental quality 0–977
Debt / EquityFinancial leverage0.36x0.14x
Net DebtTotal debt minus cash$929M$28.6B
Cash & Equiv.Liquid assets$543M$30.7B
Total DebtShort + long-term debt$1.5B$59.3B
Interest CoverageEBIT ÷ Interest expense5.19x392.15x
GOOG leads this category, winning 6 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

GOOG leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOOG five years ago would be worth $33,098 today (with dividends reinvested), compared to $13,967 for PSO. Over the past 12 months, GOOG leads with a +159.3% total return vs PSO's -2.6%. The 3-year compound annual growth rate (CAGR) favors GOOG at 54.2% vs PSO's 16.1% — a key indicator of consistent wealth creation.

MetricPSO logoPSOPearson plcGOOG logoGOOGAlphabet Inc.
YTD ReturnYear-to-date+11.7%+25.4%
1-Year ReturnPast 12 months-2.6%+159.3%
3-Year ReturnCumulative with dividends+56.5%+266.7%
5-Year ReturnCumulative with dividends+39.7%+231.0%
10-Year ReturnCumulative with dividends+56.6%+1013.4%
CAGR (3Y)Annualised 3-year return+16.1%+54.2%
GOOG leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — PSO and GOOG each lead in 1 of 2 comparable metrics.

PSO is the less volatile stock with a 0.38 beta — it tends to amplify market swings less than GOOG's 1.23 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOG currently trades 99.5% from its 52-week high vs PSO's 90.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricPSO logoPSOPearson plcGOOG logoGOOGAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5000.38x1.23x
52-Week HighHighest price in past year$16.67$397.28
52-Week LowLowest price in past year$12.02$149.49
% of 52W HighCurrent price vs 52-week peak+90.4%+99.5%
RSI (14)Momentum oscillator 0–10073.182.8
Avg Volume (50D)Average daily shares traded1.1M19.1M
Evenly matched — PSO and GOOG each lead in 1 of 2 comparable metrics.

Analyst Outlook

PSO leads this category, winning 2 of 2 comparable metrics.

Wall Street rates PSO as "Hold" and GOOG as "Buy". Consensus price targets imply -3.0% upside for GOOG (target: $383) vs -3.8% for PSO (target: $15). For income investors, PSO offers the higher dividend yield at 2.06% vs GOOG's 0.21%.

MetricPSO logoPSOPearson plcGOOG logoGOOGAlphabet Inc.
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$14.50$383.41
# AnalystsCovering analysts1579
Dividend YieldAnnual dividend ÷ price+2.1%+0.2%
Dividend StreakConsecutive years of raises62
Dividend / ShareAnnual DPS$0.23$0.82
Buyback YieldShare repurchases ÷ mkt cap+5.1%+1.0%
PSO leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

GOOG leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). PSO leads in 2 (Valuation Metrics, Analyst Outlook). 1 tied.

Best OverallAlphabet Inc. (GOOG)Leads 3 of 6 categories
Loading custom metrics...

PSO vs GOOG: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is PSO or GOOG a better buy right now?

For growth investors, Alphabet Inc.

(GOOG) is the stronger pick with 15. 1% revenue growth year-over-year, versus -3. 3% for Pearson plc (PSO). Pearson plc (PSO) offers the better valuation at 17. 6x trailing P/E (21. 7x forward), making it the more compelling value choice. Analysts rate Alphabet Inc. (GOOG) a "Buy" — based on 79 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — PSO or GOOG?

On trailing P/E, Pearson plc (PSO) is the cheapest at 17.

6x versus Alphabet Inc. at 36. 6x. On forward P/E, Pearson plc is actually cheaper at 21. 7x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 1. 09x versus Pearson plc's 1. 65x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — PSO or GOOG?

Over the past 5 years, Alphabet Inc.

(GOOG) delivered a total return of +231. 0%, compared to +39. 7% for Pearson plc (PSO). Over 10 years, the gap is even starker: GOOG returned +1013% versus PSO's +56. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — PSO or GOOG?

By beta (market sensitivity over 5 years), Pearson plc (PSO) is the lower-risk stock at 0.

38β versus Alphabet Inc. 's 1. 23β — meaning GOOG is approximately 227% more volatile than PSO relative to the S&P 500. On balance sheet safety, Alphabet Inc. (GOOG) carries a lower debt/equity ratio of 14% versus 36% for Pearson plc — giving it more financial flexibility in a downturn.

05

Which is growing faster — PSO or GOOG?

By revenue growth (latest reported year), Alphabet Inc.

(GOOG) is pulling ahead at 15. 1% versus -3. 3% for Pearson plc (PSO). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to 18. 9% for Pearson plc. Over a 3-year CAGR, GOOG leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — PSO or GOOG?

Alphabet Inc.

(GOOG) is the more profitable company, earning 32. 8% net margin versus 12. 2% for Pearson plc — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOG leads at 32. 1% versus 15. 2% for PSO. At the gross margin level — before operating expenses — GOOG leads at 59. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is PSO or GOOG more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Alphabet Inc. (GOOG) is the more undervalued stock at a PEG of 1. 09x versus Pearson plc's 1. 65x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Pearson plc (PSO) trades at 21. 7x forward P/E versus 32. 5x for Alphabet Inc. — 10. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GOOG: -3. 0% to $383. 41.

08

Which pays a better dividend — PSO or GOOG?

All stocks in this comparison pay dividends.

Pearson plc (PSO) offers the highest yield at 2. 1%, versus 0. 2% for Alphabet Inc. (GOOG).

09

Is PSO or GOOG better for a retirement portfolio?

For long-horizon retirement investors, Pearson plc (PSO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

38), 2. 1% yield). Both have compounded well over 10 years (PSO: +56. 6%, GOOG: +1013%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between PSO and GOOG?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: PSO is a small-cap deep-value stock; GOOG is a mega-cap high-growth stock. PSO pays a dividend while GOOG does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

PSO

Income & Dividend Stock

  • Sector: Communication Services
  • Market Cap > $100B
  • Net Margin > 6%
  • Dividend Yield > 0.8%
Run This Screen
Stocks Like

GOOG

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform PSO and GOOG on the metrics below

Revenue Growth>
%
(PSO: -1.8% · GOOG: 21.8%)
Net Margin>
%
(PSO: 11.2% · GOOG: 37.9%)
P/E Ratio<
x
(PSO: 17.6x · GOOG: 36.6x)

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