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RDIB vs NCMI
Revenue, margins, valuation, and 5-year total return — side by side.
Advertising Agencies
RDIB vs NCMI — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Entertainment | Advertising Agencies |
| Market Cap | $197M | $346M |
| Revenue (TTM) | $211M | $243M |
| Net Income (TTM) | $-14M | $-11M |
| Gross Margin | 11.3% | 30.3% |
| Operating Margin | -3.0% | -5.7% |
| Total Debt | $390M | $23M |
| Cash & Equiv. | $12M | $75M |
RDIB vs NCMI — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Reading Internation… (RDIB) | 100 | 51.7 | -48.3% |
| National CineMedia,… (NCMI) | 100 | 13.5 | -86.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: RDIB vs NCMI
Each card shows where this stock fits in a portfolio — not just who wins on paper.
RDIB is the clearest fit if your priority is income & stability and long-term compounding.
- Dividend streak 1 yrs, beta 0.51
- -31.0% 10Y total return vs NCMI's -71.0%
- Lower volatility, beta 0.51, current ratio 0.35x
NCMI carries the broadest edge in this set and is the clearest fit for growth exposure.
- Rev growth 1.0%, EPS growth 52.2%, 3Y rev CAGR -0.8%
- 1.0% revenue growth vs RDIB's -5.5%
- -4.4% margin vs RDIB's -6.5%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 1.0% revenue growth vs RDIB's -5.5% | |
| Quality / Margins | -4.4% margin vs RDIB's -6.5% | |
| Stability / Safety | Beta 0.51 vs NCMI's 1.26 | |
| Dividends | 3.3% yield; 1-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | -20.8% vs NCMI's -25.3% | |
| Efficiency (ROA) | -2.1% ROA vs RDIB's -3.2%, ROIC -2.9% vs -2.6% |
RDIB vs NCMI — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
RDIB vs NCMI — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
NCMI leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
NCMI and RDIB operate at a comparable scale, with $243M and $211M in trailing revenue. Profitability is closely matched — net margins range from -4.4% (NCMI) to -6.5% (RDIB). On growth, NCMI holds the edge at +7.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $211M | $243M |
| EBITDAEarnings before interest/tax | $13M | $24M |
| Net IncomeAfter-tax profit | -$14M | -$11M |
| Free Cash FlowCash after capex | -$1M | $4M |
| Gross MarginGross profit ÷ Revenue | +11.3% | +30.3% |
| Operating MarginEBIT ÷ Revenue | -3.0% | -5.7% |
| Net MarginNet income ÷ Revenue | -6.5% | -4.4% |
| FCF MarginFCF ÷ Revenue | -0.6% | +1.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | -13.2% | +7.9% |
| EPS Growth (YoY)Latest quarter vs prior year | +40.0% | +24.0% |
Valuation Metrics
NCMI leads this category, winning 2 of 3 comparable metrics.
Valuation Metrics
On an enterprise value basis, NCMI's 12.2x EV/EBITDA is more attractive than RDIB's 183.8x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $197M | $346M |
| Enterprise ValueMkt cap + debt − cash | $575M | $293M |
| Trailing P/EPrice ÷ TTM EPS | -5.56x | -33.73x |
| Forward P/EPrice ÷ next-FY EPS est. | — | — |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 183.75x | 12.23x |
| Price / SalesMarket cap ÷ Revenue | 0.94x | 1.42x |
| Price / BookPrice ÷ Book value/share | — | 0.85x |
| Price / FCFMarket cap ÷ FCF | — | 123.60x |
Profitability & Efficiency
NCMI leads this category, winning 6 of 8 comparable metrics.
Profitability & Efficiency
NCMI delivers a -2.9% return on equity — every $100 of shareholder capital generates $-3 in annual profit, vs $-3 for RDIB. On the Piotroski fundamental quality scale (0–9), NCMI scores 7/9 vs RDIB's 3/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -2.5% | -2.9% |
| ROA (TTM)Return on assets | -3.2% | -2.1% |
| ROICReturn on invested capital | -2.6% | -2.9% |
| ROCEReturn on capital employed | -3.7% | -2.8% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 7 |
| Debt / EquityFinancial leverage | — | 0.05x |
| Net DebtTotal debt minus cash | $378M | -$53M |
| Cash & Equiv.Liquid assets | $12M | $75M |
| Total DebtShort + long-term debt | $390M | $23M |
| Interest CoverageEBIT ÷ Interest expense | 0.10x | -23.17x |
Total Returns (Dividends Reinvested)
Evenly matched — RDIB and NCMI each lead in 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in RDIB five years ago would be worth $4,375 today (with dividends reinvested), compared to $1,475 for NCMI. Over the past 12 months, RDIB leads with a -20.8% total return vs NCMI's -25.3%. The 3-year compound annual growth rate (CAGR) favors NCMI at 8.2% vs RDIB's -25.3% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -21.9% | -2.6% |
| 1-Year ReturnPast 12 months | -20.8% | -25.3% |
| 3-Year ReturnCumulative with dividends | -58.3% | +26.6% |
| 5-Year ReturnCumulative with dividends | -56.2% | -85.3% |
| 10-Year ReturnCumulative with dividends | -31.0% | -71.0% |
| CAGR (3Y)Annualised 3-year return | -25.3% | +8.2% |
Risk & Volatility
Evenly matched — RDIB and NCMI each lead in 1 of 2 comparable metrics.
Risk & Volatility
RDIB is the less volatile stock with a 0.51 beta — it tends to amplify market swings less than NCMI's 1.26 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NCMI currently trades 66.7% from its 52-week high vs RDIB's 50.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.51x | 1.26x |
| 52-Week HighHighest price in past year | $17.40 | $5.56 |
| 52-Week LowLowest price in past year | $8.50 | $2.92 |
| % of 52W HighCurrent price vs 52-week peak | +50.5% | +66.7% |
| RSI (14)Momentum oscillator 0–100 | 52.1 | 58.3 |
| Avg Volume (50D)Average daily shares traded | 5K | 472K |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates RDIB as "Buy" and NCMI as "Hold". NCMI is the only dividend payer here at 3.26% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | — | $7.50 |
| # AnalystsCovering analysts | 4 | 17 |
| Dividend YieldAnnual dividend ÷ price | — | +3.3% |
| Dividend StreakConsecutive years of raises | 1 | 1 |
| Dividend / ShareAnnual DPS | — | $0.12 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +6.4% |
NCMI leads in 3 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 2 categories are tied.
RDIB vs NCMI: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is RDIB or NCMI a better buy right now?
For growth investors, National CineMedia, Inc.
(NCMI) is the stronger pick with 1. 0% revenue growth year-over-year, versus -5. 5% for Reading International, Inc. (RDIB). Analysts rate Reading International, Inc. (RDIB) a "Buy" — based on 4 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — RDIB or NCMI?
Over the past 5 years, Reading International, Inc.
(RDIB) delivered a total return of -56. 2%, compared to -85. 3% for National CineMedia, Inc. (NCMI). Over 10 years, the gap is even starker: RDIB returned -31. 0% versus NCMI's -71. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — RDIB or NCMI?
By beta (market sensitivity over 5 years), Reading International, Inc.
(RDIB) is the lower-risk stock at 0. 51β versus National CineMedia, Inc. 's 1. 26β — meaning NCMI is approximately 148% more volatile than RDIB relative to the S&P 500.
04Which is growing faster — RDIB or NCMI?
By revenue growth (latest reported year), National CineMedia, Inc.
(NCMI) is pulling ahead at 1. 0% versus -5. 5% for Reading International, Inc. (RDIB). On earnings-per-share growth, the picture is similar: National CineMedia, Inc. grew EPS 52. 2% year-over-year, compared to -14. 5% for Reading International, Inc.. Over a 3-year CAGR, RDIB leads at 14. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — RDIB or NCMI?
National CineMedia, Inc.
(NCMI) is the more profitable company, earning -4. 4% net margin versus -16. 8% for Reading International, Inc. — meaning it keeps -4. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NCMI leads at -5. 7% versus -6. 7% for RDIB. At the gross margin level — before operating expenses — NCMI leads at 30. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — RDIB or NCMI?
In this comparison, NCMI (3.
3% yield) pays a dividend. RDIB does not pay a meaningful dividend and should not be held primarily for income.
07Is RDIB or NCMI better for a retirement portfolio?
For long-horizon retirement investors, Reading International, Inc.
(RDIB) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 51)). Both have compounded well over 10 years (RDIB: -31. 0%, NCMI: -71. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between RDIB and NCMI?
Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: RDIB is a small-cap quality compounder stock; NCMI is a small-cap income-oriented stock. NCMI pays a dividend while RDIB does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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- Sector: Communication Services
- Market Cap > $100B
- Revenue Growth > 5%
- Gross Margin > 18%
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