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Stock Comparison

SIRI vs AAPL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
SIRI
Sirius XM Holdings Inc.

Entertainment

Communication ServicesNASDAQ • US
Market Cap$8.98B
5Y Perf.-54.2%
AAPL
Apple Inc.

Consumer Electronics

TechnologyNASDAQ • US
Market Cap$4.22T
5Y Perf.+261.6%

SIRI vs AAPL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
SIRI logoSIRI
AAPL logoAAPL
IndustryEntertainmentConsumer Electronics
Market Cap$8.98B$4.22T
Revenue (TTM)$8.58B$451.44B
Net Income (TTM)$846M$122.58B
Gross Margin45.4%47.9%
Operating Margin18.0%32.6%
Forward P/E8.5x33.8x
Total Debt$9.71B$112.38B
Cash & Equiv.$94M$35.93B

SIRI vs AAPLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

SIRI
AAPL
StockMay 20May 26Return
Sirius XM Holdings … (SIRI)10045.8-54.2%
Apple Inc. (AAPL)100361.6+261.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: SIRI vs AAPL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: AAPL leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Sirius XM Holdings Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
SIRI
Sirius XM Holdings Inc.
The Income Pick

SIRI is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 2 yrs, beta 0.65, yield 3.8%
  • Lower volatility, beta 0.65, Low D/E 83.9%, current ratio 0.30x
  • PEG 0.17 vs AAPL's 1.89
Best for: income & stability and sleep-well-at-night
AAPL
Apple Inc.
The Growth Play

AAPL carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 6.4%, EPS growth 22.7%, 3Y rev CAGR 1.8%
  • 11.8% 10Y total return vs SIRI's -8.0%
  • 6.4% revenue growth vs SIRI's -1.6%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthAAPL logoAAPL6.4% revenue growth vs SIRI's -1.6%
ValueSIRI logoSIRILower P/E (8.5x vs 33.8x), PEG 0.17 vs 1.89
Quality / MarginsAAPL logoAAPL27.2% margin vs SIRI's 9.9%
Stability / SafetySIRI logoSIRIBeta 0.65 vs AAPL's 0.99, lower leverage
DividendsSIRI logoSIRI3.8% yield, 2-year raise streak, vs AAPL's 0.4%
Momentum (1Y)AAPL logoAAPL+45.3% vs SIRI's +29.3%
Efficiency (ROA)AAPL logoAAPL34.0% ROA vs SIRI's 3.1%, ROIC 67.4% vs 5.2%

SIRI vs AAPL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

SIRISirius XM Holdings Inc.
FY 2025
Subscription and Circulation
77.4%$6.5B
Advertising
21.1%$1.8B
Other Revenue
1.5%$122M
AAPLApple Inc.
FY 2025
iPhone
50.4%$209.6B
Service
26.2%$109.2B
Wearables, Home and Accessories
8.6%$35.7B
Mac
8.1%$33.7B
iPad
6.7%$28.0B

SIRI vs AAPL — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLAAPLLAGGINGSIRI

Income & Cash Flow (Last 12 Months)

AAPL leads this category, winning 5 of 6 comparable metrics.

AAPL is the larger business by revenue, generating $451.4B annually — 52.6x SIRI's $8.6B. AAPL is the more profitable business, keeping 27.2% of every revenue dollar as net income compared to SIRI's 9.9%. On growth, AAPL holds the edge at +16.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSIRI logoSIRISirius XM Holding…AAPL logoAAPLApple Inc.
RevenueTrailing 12 months$8.6B$451.4B
EBITDAEarnings before interest/tax$2.1B$160.0B
Net IncomeAfter-tax profit$846M$122.6B
Free Cash FlowCash after capex$1.4B$129.2B
Gross MarginGross profit ÷ Revenue+45.4%+47.9%
Operating MarginEBIT ÷ Revenue+18.0%+32.6%
Net MarginNet income ÷ Revenue+9.9%+27.2%
FCF MarginFCF ÷ Revenue+15.8%+28.6%
Rev. Growth (YoY)Latest quarter vs prior year+1.1%+16.6%
EPS Growth (YoY)Latest quarter vs prior year+22.0%+21.8%
AAPL leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

SIRI leads this category, winning 7 of 7 comparable metrics.

At 11.9x trailing earnings, SIRI trades at a 69% valuation discount to AAPL's 38.5x P/E. Adjusting for growth (PEG ratio), SIRI offers better value at 0.24x vs AAPL's 2.16x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSIRI logoSIRISirius XM Holding…AAPL logoAAPLApple Inc.
Market CapShares × price$9.0B$4.22T
Enterprise ValueMkt cap + debt − cash$18.6B$4.30T
Trailing P/EPrice ÷ TTM EPS11.86x38.53x
Forward P/EPrice ÷ next-FY EPS est.8.51x33.78x
PEG RatioP/E ÷ EPS growth rate0.24x2.16x
EV / EBITDAEnterprise value multiple9.02x29.68x
Price / SalesMarket cap ÷ Revenue1.05x10.14x
Price / BookPrice ÷ Book value/share0.82x58.50x
Price / FCFMarket cap ÷ FCF7.21x42.73x
SIRI leads this category, winning 7 of 7 comparable metrics.

Profitability & Efficiency

AAPL leads this category, winning 5 of 8 comparable metrics.

AAPL delivers a 146.7% return on equity — every $100 of shareholder capital generates $147 in annual profit, vs $7 for SIRI. SIRI carries lower financial leverage with a 0.84x debt-to-equity ratio, signaling a more conservative balance sheet compared to AAPL's 1.52x. On the Piotroski fundamental quality scale (0–9), AAPL scores 8/9 vs SIRI's 5/9, reflecting strong financial health.

MetricSIRI logoSIRISirius XM Holding…AAPL logoAAPLApple Inc.
ROE (TTM)Return on equity+7.3%+146.7%
ROA (TTM)Return on assets+3.1%+34.0%
ROICReturn on invested capital+5.2%+67.4%
ROCEReturn on capital employed+6.1%+69.6%
Piotroski ScoreFundamental quality 0–958
Debt / EquityFinancial leverage0.84x1.52x
Net DebtTotal debt minus cash$9.6B$76.4B
Cash & Equiv.Liquid assets$94M$35.9B
Total DebtShort + long-term debt$9.7B$112.4B
Interest CoverageEBIT ÷ Interest expense3.50x
AAPL leads this category, winning 5 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

AAPL leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in AAPL five years ago would be worth $22,527 today (with dividends reinvested), compared to $5,686 for SIRI. Over the past 12 months, AAPL leads with a +45.3% total return vs SIRI's +29.3%. The 3-year compound annual growth rate (CAGR) favors AAPL at 18.7% vs SIRI's -6.3% — a key indicator of consistent wealth creation.

MetricSIRI logoSIRISirius XM Holding…AAPL logoAAPLApple Inc.
YTD ReturnYear-to-date+31.4%+6.2%
1-Year ReturnPast 12 months+29.3%+45.3%
3-Year ReturnCumulative with dividends-17.8%+67.4%
5-Year ReturnCumulative with dividends-43.1%+125.3%
10-Year ReturnCumulative with dividends-8.0%+1175.4%
CAGR (3Y)Annualised 3-year return-6.3%+18.7%
AAPL leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — SIRI and AAPL each lead in 1 of 2 comparable metrics.

SIRI is the less volatile stock with a 0.65 beta — it tends to amplify market swings less than AAPL's 0.99 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AAPL currently trades 99.6% from its 52-week high vs SIRI's 92.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSIRI logoSIRISirius XM Holding…AAPL logoAAPLApple Inc.
Beta (5Y)Sensitivity to S&P 5000.65x0.99x
52-Week HighHighest price in past year$28.77$288.61
52-Week LowLowest price in past year$19.77$193.25
% of 52W HighCurrent price vs 52-week peak+92.7%+99.6%
RSI (14)Momentum oscillator 0–10058.067.3
Avg Volume (50D)Average daily shares traded4.7M39.6M
Evenly matched — SIRI and AAPL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — SIRI and AAPL each lead in 1 of 2 comparable metrics.

Wall Street rates SIRI as "Buy" and AAPL as "Buy". Consensus price targets imply 10.3% upside for AAPL (target: $317) vs 0.3% for SIRI (target: $27). For income investors, SIRI offers the higher dividend yield at 3.83% vs AAPL's 0.36%.

MetricSIRI logoSIRISirius XM Holding…AAPL logoAAPLApple Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$26.75$317.11
# AnalystsCovering analysts32110
Dividend YieldAnnual dividend ÷ price+3.8%+0.4%
Dividend StreakConsecutive years of raises214
Dividend / ShareAnnual DPS$1.02$1.03
Buyback YieldShare repurchases ÷ mkt cap+1.5%+2.1%
Evenly matched — SIRI and AAPL each lead in 1 of 2 comparable metrics.
Key Takeaway

AAPL leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). SIRI leads in 1 (Valuation Metrics). 2 tied.

Best OverallApple Inc. (AAPL)Leads 3 of 6 categories
Loading custom metrics...

SIRI vs AAPL: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is SIRI or AAPL a better buy right now?

For growth investors, Apple Inc.

(AAPL) is the stronger pick with 6. 4% revenue growth year-over-year, versus -1. 6% for Sirius XM Holdings Inc. (SIRI). Sirius XM Holdings Inc. (SIRI) offers the better valuation at 11. 9x trailing P/E (8. 5x forward), making it the more compelling value choice. Analysts rate Sirius XM Holdings Inc. (SIRI) a "Buy" — based on 32 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — SIRI or AAPL?

On trailing P/E, Sirius XM Holdings Inc.

(SIRI) is the cheapest at 11. 9x versus Apple Inc. at 38. 5x. On forward P/E, Sirius XM Holdings Inc. is actually cheaper at 8. 5x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Sirius XM Holdings Inc. wins at 0. 17x versus Apple Inc. 's 1. 89x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — SIRI or AAPL?

Over the past 5 years, Apple Inc.

(AAPL) delivered a total return of +125. 3%, compared to -43. 1% for Sirius XM Holdings Inc. (SIRI). Over 10 years, the gap is even starker: AAPL returned +1175% versus SIRI's -8. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — SIRI or AAPL?

By beta (market sensitivity over 5 years), Sirius XM Holdings Inc.

(SIRI) is the lower-risk stock at 0. 65β versus Apple Inc. 's 0. 99β — meaning AAPL is approximately 52% more volatile than SIRI relative to the S&P 500. On balance sheet safety, Sirius XM Holdings Inc. (SIRI) carries a lower debt/equity ratio of 84% versus 152% for Apple Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — SIRI or AAPL?

By revenue growth (latest reported year), Apple Inc.

(AAPL) is pulling ahead at 6. 4% versus -1. 6% for Sirius XM Holdings Inc. (SIRI). On earnings-per-share growth, the picture is similar: Sirius XM Holdings Inc. grew EPS 145. 6% year-over-year, compared to 22. 7% for Apple Inc.. Over a 3-year CAGR, AAPL leads at 1. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — SIRI or AAPL?

Apple Inc.

(AAPL) is the more profitable company, earning 26. 9% net margin versus 9. 4% for Sirius XM Holdings Inc. — meaning it keeps 26. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: AAPL leads at 32. 0% versus 17. 2% for SIRI. At the gross margin level — before operating expenses — SIRI leads at 47. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is SIRI or AAPL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Sirius XM Holdings Inc. (SIRI) is the more undervalued stock at a PEG of 0. 17x versus Apple Inc. 's 1. 89x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Sirius XM Holdings Inc. (SIRI) trades at 8. 5x forward P/E versus 33. 8x for Apple Inc. — 25. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for AAPL: 10. 3% to $317. 11.

08

Which pays a better dividend — SIRI or AAPL?

All stocks in this comparison pay dividends.

Sirius XM Holdings Inc. (SIRI) offers the highest yield at 3. 8%, versus 0. 4% for Apple Inc. (AAPL).

09

Is SIRI or AAPL better for a retirement portfolio?

For long-horizon retirement investors, Sirius XM Holdings Inc.

(SIRI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 65), 3. 8% yield). Both have compounded well over 10 years (SIRI: -8. 0%, AAPL: +1175%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between SIRI and AAPL?

These companies operate in different sectors (SIRI (Communication Services) and AAPL (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: SIRI is a small-cap deep-value stock; AAPL is a mega-cap quality compounder stock. SIRI pays a dividend while AAPL does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

SIRI

Income & Dividend Stock

  • Sector: Communication Services
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 1.5%
Run This Screen
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AAPL

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 16%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform SIRI and AAPL on the metrics below

Revenue Growth>
%
(SIRI: 1.1% · AAPL: 16.6%)
Net Margin>
%
(SIRI: 9.9% · AAPL: 27.2%)
P/E Ratio<
x
(SIRI: 11.9x · AAPL: 38.5x)

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