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Stock Comparison

TSQ vs GOOGL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TSQ
Townsquare Media, Inc.

Advertising Agencies

Communication ServicesNYSE • US
Market Cap$105M
5Y Perf.+45.6%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+455.0%

TSQ vs GOOGL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TSQ logoTSQ
GOOGL logoGOOGL
IndustryAdvertising AgenciesInternet Content & Information
Market Cap$105M$4.81T
Revenue (TTM)$427M$422.57B
Net Income (TTM)$-12M$160.21B
Gross Margin23.3%60.4%
Operating Margin10.3%32.7%
Forward P/E13.6x29.6x
Total Debt$62M$59.29B
Cash & Equiv.$5M$30.71B

TSQ vs GOOGLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TSQ
GOOGL
StockMay 20May 26Return
Townsquare Media, I… (TSQ)100145.6+45.6%
Alphabet Inc. (GOOGL)100555.0+455.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: TSQ vs GOOGL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOOGL leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Townsquare Media, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
TSQ
Townsquare Media, Inc.
The Income Pick

TSQ is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 3 yrs, beta 1.15, yield 12.5%
  • Lower volatility, beta 1.15, current ratio 0.84x
  • Beta 1.15, yield 12.5%, current ratio 0.84x
Best for: income & stability and sleep-well-at-night
GOOGL
Alphabet Inc.
The Growth Play

GOOGL carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 15.1%, EPS growth 34.5%, 3Y rev CAGR 12.5%
  • 10.0% 10Y total return vs TSQ's -6.1%
  • 15.1% revenue growth vs TSQ's -5.2%
Best for: growth exposure and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthGOOGL logoGOOGL15.1% revenue growth vs TSQ's -5.2%
ValueTSQ logoTSQLower P/E (13.6x vs 29.6x)
Quality / MarginsGOOGL logoGOOGL37.9% margin vs TSQ's -2.7%
Stability / SafetyTSQ logoTSQBeta 1.15 vs GOOGL's 1.26
DividendsTSQ logoTSQ12.5% yield, 3-year raise streak, vs GOOGL's 0.2%
Momentum (1Y)GOOGL logoGOOGL+144.2% vs TSQ's +6.1%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs TSQ's -2.1%, ROIC 25.1% vs 17.7%

TSQ vs GOOGL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TSQTownsquare Media, Inc.
FY 2025
Digital Advertising Segment
68.3%$161M
Subscription Digital Marketing Solutions Segment
31.7%$75M
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

TSQ vs GOOGL — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLLAGGINGTSQ

Income & Cash Flow (Last 12 Months)

GOOGL leads this category, winning 6 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 988.7x TSQ's $427M. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to TSQ's -2.7%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTSQ logoTSQTownsquare Media,…GOOGL logoGOOGLAlphabet Inc.
RevenueTrailing 12 months$427M$422.6B
EBITDAEarnings before interest/tax$64M$161.3B
Net IncomeAfter-tax profit-$12M$160.2B
Free Cash FlowCash after capex$11M$73.3B
Gross MarginGross profit ÷ Revenue+23.3%+60.4%
Operating MarginEBIT ÷ Revenue+10.3%+32.7%
Net MarginNet income ÷ Revenue-2.7%+37.9%
FCF MarginFCF ÷ Revenue+2.5%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year-9.6%+21.8%
EPS Growth (YoY)Latest quarter vs prior year-122.5%+81.9%
GOOGL leads this category, winning 6 of 6 comparable metrics.

Valuation Metrics

TSQ leads this category, winning 5 of 5 comparable metrics.

On an enterprise value basis, TSQ's 2.1x EV/EBITDA is more attractive than GOOGL's 32.2x.

MetricTSQ logoTSQTownsquare Media,…GOOGL logoGOOGLAlphabet Inc.
Market CapShares × price$105M$4.81T
Enterprise ValueMkt cap + debt − cash$162M$4.84T
Trailing P/EPrice ÷ TTM EPS-9.17x36.80x
Forward P/EPrice ÷ next-FY EPS est.13.56x29.60x
PEG RatioP/E ÷ EPS growth rate1.23x
EV / EBITDAEnterprise value multiple2.14x32.21x
Price / SalesMarket cap ÷ Revenue0.25x11.94x
Price / BookPrice ÷ Book value/share11.72x
Price / FCFMarket cap ÷ FCF6.85x65.69x
TSQ leads this category, winning 5 of 5 comparable metrics.

Profitability & Efficiency

GOOGL leads this category, winning 5 of 7 comparable metrics.

On the Piotroski fundamental quality scale (0–9), GOOGL scores 7/9 vs TSQ's 4/9, reflecting strong financial health.

MetricTSQ logoTSQTownsquare Media,…GOOGL logoGOOGLAlphabet Inc.
ROE (TTM)Return on equity+39.0%
ROA (TTM)Return on assets-2.1%+27.4%
ROICReturn on invested capital+17.7%+25.1%
ROCEReturn on capital employed+11.8%+30.3%
Piotroski ScoreFundamental quality 0–947
Debt / EquityFinancial leverage0.14x
Net DebtTotal debt minus cash$57M$28.6B
Cash & Equiv.Liquid assets$5M$30.7B
Total DebtShort + long-term debt$62M$59.3B
Interest CoverageEBIT ÷ Interest expense0.93x392.15x
GOOGL leads this category, winning 5 of 7 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $34,180 today (with dividends reinvested), compared to $9,041 for TSQ. Over the past 12 months, GOOGL leads with a +144.2% total return vs TSQ's +6.1%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs TSQ's -3.6% — a key indicator of consistent wealth creation.

MetricTSQ logoTSQTownsquare Media,…GOOGL logoGOOGLAlphabet Inc.
YTD ReturnYear-to-date+36.0%+26.3%
1-Year ReturnPast 12 months+6.1%+144.2%
3-Year ReturnCumulative with dividends-10.5%+270.7%
5-Year ReturnCumulative with dividends-9.6%+241.8%
10-Year ReturnCumulative with dividends-6.1%+1001.7%
CAGR (3Y)Annualised 3-year return-3.6%+54.8%
GOOGL leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — TSQ and GOOGL each lead in 1 of 2 comparable metrics.

TSQ is the less volatile stock with a 1.15 beta — it tends to amplify market swings less than GOOGL's 1.26 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs TSQ's 69.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTSQ logoTSQTownsquare Media,…GOOGL logoGOOGLAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5001.15x1.26x
52-Week HighHighest price in past year$9.31$399.85
52-Week LowLowest price in past year$4.30$147.84
% of 52W HighCurrent price vs 52-week peak+69.9%+99.5%
RSI (14)Momentum oscillator 0–10049.081.4
Avg Volume (50D)Average daily shares traded153K28.4M
Evenly matched — TSQ and GOOGL each lead in 1 of 2 comparable metrics.

Analyst Outlook

TSQ leads this category, winning 2 of 2 comparable metrics.

Wall Street rates TSQ as "Buy" and GOOGL as "Buy". For income investors, TSQ offers the higher dividend yield at 12.53% vs GOOGL's 0.21%.

MetricTSQ logoTSQTownsquare Media,…GOOGL logoGOOGLAlphabet Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$406.28
# AnalystsCovering analysts782
Dividend YieldAnnual dividend ÷ price+12.5%+0.2%
Dividend StreakConsecutive years of raises32
Dividend / ShareAnnual DPS$0.82$0.82
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.9%
TSQ leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

GOOGL leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). TSQ leads in 2 (Valuation Metrics, Analyst Outlook). 1 tied.

Best OverallAlphabet Inc. (GOOGL)Leads 3 of 6 categories
Loading custom metrics...

TSQ vs GOOGL: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is TSQ or GOOGL a better buy right now?

For growth investors, Alphabet Inc.

(GOOGL) is the stronger pick with 15. 1% revenue growth year-over-year, versus -5. 2% for Townsquare Media, Inc. (TSQ). Alphabet Inc. (GOOGL) offers the better valuation at 36. 8x trailing P/E (29. 6x forward), making it the more compelling value choice. Analysts rate Townsquare Media, Inc. (TSQ) a "Buy" — based on 7 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TSQ or GOOGL?

On forward P/E, Townsquare Media, Inc.

is actually cheaper at 13. 6x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — TSQ or GOOGL?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +241. 8%, compared to -9. 6% for Townsquare Media, Inc. (TSQ). Over 10 years, the gap is even starker: GOOGL returned +1002% versus TSQ's -6. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TSQ or GOOGL?

By beta (market sensitivity over 5 years), Townsquare Media, Inc.

(TSQ) is the lower-risk stock at 1. 15β versus Alphabet Inc. 's 1. 26β — meaning GOOGL is approximately 10% more volatile than TSQ relative to the S&P 500.

05

Which is growing faster — TSQ or GOOGL?

By revenue growth (latest reported year), Alphabet Inc.

(GOOGL) is pulling ahead at 15. 1% versus -5. 2% for Townsquare Media, Inc. (TSQ). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to 12. 3% for Townsquare Media, Inc.. Over a 3-year CAGR, GOOGL leads at 12. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TSQ or GOOGL?

Alphabet Inc.

(GOOGL) is the more profitable company, earning 32. 8% net margin versus -2. 7% for Townsquare Media, Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GOOGL leads at 32. 1% versus 13. 1% for TSQ. At the gross margin level — before operating expenses — GOOGL leads at 59. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TSQ or GOOGL more undervalued right now?

On forward earnings alone, Townsquare Media, Inc.

(TSQ) trades at 13. 6x forward P/E versus 29. 6x for Alphabet Inc. — 16. 0x cheaper on a one-year earnings basis.

08

Which pays a better dividend — TSQ or GOOGL?

All stocks in this comparison pay dividends.

Townsquare Media, Inc. (TSQ) offers the highest yield at 12. 5%, versus 0. 2% for Alphabet Inc. (GOOGL).

09

Is TSQ or GOOGL better for a retirement portfolio?

For long-horizon retirement investors, Alphabet Inc.

(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +1002% 10Y return). Both have compounded well over 10 years (GOOGL: +1002%, TSQ: -6. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TSQ and GOOGL?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: TSQ is a small-cap income-oriented stock; GOOGL is a mega-cap high-growth stock. TSQ pays a dividend while GOOGL does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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TSQ

Income & Dividend Stock

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 13%
  • Dividend Yield > 5.0%
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GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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