Comprehensive Stock Comparison
Compare Tuya Inc. (TUYA) vs Microsoft Corporation (MSFT) Stock
Analyze side-by-side fundamentals, valuation, growth, and profitability to decide which stock is the better buy.
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Quick Verdict
| Category | Winner | Why |
|---|---|---|
| Growth | TUYA | 29.8% revenue growth vs MSFT's 14.9% |
| Value | TUYA | Lower P/E (20.0x vs 23.8x) |
| Quality / Margins | MSFT | 39.0% net margin vs TUYA's 9.1% |
| Stability / Safety | MSFT | Beta 0.88 vs TUYA's 1.54 |
| Dividends | TUYA | 2.2% yield, 1-year raise streak, vs MSFT's 0.8% |
| Momentum (1Y) | MSFT | -0.2% vs TUYA's -21.9% |
| Efficiency (ROA) | MSFT | 17.9% ROA vs TUYA's 2.6%, ROIC 27.9% vs -8.5% |
Who Each Stock Is For
Income & stability
Growth exposure
Long-term compounding (10Y)
Sleep-well-at-night portfolio
Defensive / Recession hedge
Business Model
What each company does and how it makes money
Tuya is a global Internet of Things cloud platform provider that enables brands and manufacturers to develop, launch, and manage smart devices. It generates revenue primarily through its IoT Platform-as-a-Service (PaaS) and industry Software-as-a-Service (SaaS) offerings, along with cloud-based value-added services and sales of finished smart devices. The company's competitive advantage lies in its comprehensive, open IoT ecosystem that connects diverse devices and brands—creating network effects as more manufacturers adopt its platform.
Microsoft is a global technology company that develops software, cloud services, and hardware products. It generates revenue primarily through cloud services like Azure (~40% of revenue), productivity software including Office 365 and Dynamics, and personal computing through Windows licensing and Surface devices. Its key competitive advantage is the deeply entrenched enterprise ecosystem—Windows and Office dominance creates a powerful network effect that drives adoption of its cloud and productivity suites.
Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Financial Metrics Comparison
Side-by-side fundamentals across 2 stocks. BestLagging
Financial Scorecard
MSFT leads in 3 of 6 categories (Financial Metrics, Total Returns). TUYA leads in 1 (Valuation Metrics). 2 tied.
Financial Metrics (TTM)
MSFT is the larger business by revenue, generating $305.5B annually — 959.1x TUYA's $318M. MSFT is the more profitable business, keeping 39.0% of every revenue dollar as net income compared to TUYA's 9.1%. On growth, MSFT holds the edge at +16.7% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | TUYATuya Inc. | MSFTMicrosoft Corpora… |
|---|---|---|
| RevenueTrailing 12 months | $318M | $305.5B |
| EBITDAEarnings before interest/tax | -$21M | $184.8B |
| Net IncomeAfter-tax profit | $29M | $119.3B |
| Free Cash FlowCash after capex | $82M | $77.4B |
| Gross MarginGross profit ÷ Revenue | +47.7% | +68.6% |
| Operating MarginEBIT ÷ Revenue | -6.7% | +46.7% |
| Net MarginNet income ÷ Revenue | +9.1% | +39.0% |
| FCF MarginFCF ÷ Revenue | +25.6% | +25.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +9.3% | +16.7% |
| EPS Growth (YoY)Latest quarter vs prior year | — | +59.8% |
Valuation Metrics
At 28.8x trailing earnings, MSFT trades at a 90% valuation discount to TUYA's 300.0x P/E.
| Metric | TUYATuya Inc. | MSFTMicrosoft Corpora… |
|---|---|---|
| Market CapShares × price | $179M | $2.92T |
| Enterprise ValueMkt cap + debt − cash | -$470M | $2.95T |
| Trailing P/EPrice ÷ TTM EPS | 300.00x | 28.79x |
| Forward P/EPrice ÷ next-FY EPS est. | 20.00x | 23.84x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.53x |
| EV / EBITDAEnterprise value multiple | — | 18.12x |
| Price / SalesMarket cap ÷ Revenue | 0.60x | 10.36x |
| Price / BookPrice ÷ Book value/share | 1.50x | 8.54x |
| Price / FCFMarket cap ÷ FCF | 2.66x | 40.74x |
Profitability & Efficiency
MSFT delivers a 30.5% return on equity — every $100 of shareholder capital generates $31 in annual profit, vs $3 for TUYA. TUYA carries lower financial leverage with a 0.00x debt-to-equity ratio, signaling a more conservative balance sheet compared to MSFT's 0.18x. On the Piotroski fundamental quality scale (0–9), TUYA scores 7/9 vs MSFT's 6/9, reflecting strong financial health.
| Metric | TUYATuya Inc. | MSFTMicrosoft Corpora… |
|---|---|---|
| ROE (TTM)Return on equity | +2.9% | +30.5% |
| ROA (TTM)Return on assets | +2.6% | +17.9% |
| ROICReturn on invested capital | -8.5% | +27.9% |
| ROCEReturn on capital employed | -4.8% | +29.7% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 6 |
| Debt / EquityFinancial leverage | 0.00x | 0.18x |
| Net DebtTotal debt minus cash | -$649M | $30.3B |
| Cash & Equiv.Liquid assets | $653M | $30.2B |
| Total DebtShort + long-term debt | $5M | $60.6B |
| Interest CoverageEBIT ÷ Interest expense | — | 56.44x |
Total Returns (with DRIP)
A $10,000 investment in MSFT five years ago would be worth $17,186 today (with dividends reinvested), compared to $1,085 for TUYA. Over the past 12 months, MSFT leads with a -0.2% total return vs TUYA's -21.9%. The 3-year compound annual growth rate (CAGR) favors MSFT at 17.3% vs TUYA's 9.4% — a key indicator of consistent wealth creation.
| Metric | TUYATuya Inc. | MSFTMicrosoft Corpora… |
|---|---|---|
| YTD ReturnYear-to-date | +16.4% | -16.8% |
| 1-Year ReturnPast 12 months | -21.9% | -0.2% |
| 3-Year ReturnCumulative with dividends | +31.1% | +61.3% |
| 5-Year ReturnCumulative with dividends | -89.1% | +71.9% |
| 10-Year ReturnCumulative with dividends | -89.1% | +718.2% |
| CAGR (3Y)Annualised 3-year return | +9.4% | +17.3% |
Risk & Volatility
MSFT is the less volatile stock with a 0.88 beta — it tends to amplify market swings less than TUYA's 1.54 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MSFT currently trades 70.7% from its 52-week high vs TUYA's 61.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | TUYATuya Inc. | MSFTMicrosoft Corpora… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.54x | 0.88x |
| 52-Week HighHighest price in past year | $4.17 | $555.45 |
| 52-Week LowLowest price in past year | $1.87 | $344.79 |
| % of 52W HighCurrent price vs 52-week peak | +61.2% | +70.7% |
| RSI (14)Momentum oscillator 0–100 | 60.4 | 39.8 |
| Avg Volume (50D)Average daily shares traded | 905K | 28.4M |
Analyst Outlook
Wall Street rates TUYA as "Buy" and MSFT as "Buy". Consensus price targets imply 48.6% upside for MSFT (target: $584) vs 41.6% for TUYA (target: $4). For income investors, TUYA offers the higher dividend yield at 2.19% vs MSFT's 0.82%.
| Metric | TUYATuya Inc. | MSFTMicrosoft Corpora… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $3.61 | $583.67 |
| # AnalystsCovering analysts | 2 | 78 |
| Dividend YieldAnnual dividend ÷ price | +2.2% | +0.8% |
| Dividend StreakConsecutive years of raises | 1 | 19 |
| Dividend / ShareAnnual DPS | $0.06 | $3.23 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.0% | +0.6% |
Historical Charts
Charts are rendered on first load. Hover for details.
Chart 1Total Return — 5 Years (Rebased to 100)
| Stock | Mar 21 | Feb 26 | Change |
|---|---|---|---|
| Tuya Inc. (TUYA) | 100 | 8.36 | -91.6% |
| Microsoft Corporati… (MSFT) | 100 | 174.69 | +74.7% |
Microsoft Corporati… (MSFT) returned +72% over 5 years vs Tuya Inc. (TUYA)'s -89%. A $10,000 investment in MSFT 5 years ago would be worth $17,186 today (including dividends reinvested).
Chart 2Revenue Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Tuya Inc. (TUYA) | $106M | $299M | +182.3% |
| Microsoft Corporati… (MSFT) | $91.2B | $281.7B | +209.1% |
Microsoft Corporation's revenue grew from $91.2B (2016) to $281.7B (2025) — a 13.4% CAGR.
Chart 3Net Margin Trend — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Tuya Inc. (TUYA) | -66.6% | 1.7% | +102.5% |
| Microsoft Corporati… (MSFT) | 22.5% | 36.1% | +60.4% |
Microsoft Corporation's net margin went from 23% (2016) to 36% (2025).
Chart 4P/E Ratio History — 9 Years
| Stock | 2017 | 2025 | Change |
|---|---|---|---|
| Microsoft Corporati… (MSFT) | 26.3 | 35.5 | +35.0% |
Microsoft Corporation has traded in a 25x–48x P/E range over 9 years; current trailing P/E is ~29x.
Chart 5EPS Growth — 10 Years
| Stock | 2016 | 2025 | Change |
|---|---|---|---|
| Tuya Inc. (TUYA) | -0.13 | 0.01 | +106.5% |
| Microsoft Corporati… (MSFT) | 2.1 | 13.64 | +549.5% |
Microsoft Corporation's EPS grew from $2.10 (2016) to $13.64 (2025) — a 23% CAGR.
Chart 6Free Cash Flow — 5 Years
Tuya Inc. generated $67M FCF in 2024 (+151% vs 2021). Microsoft Corporation generated $72B FCF in 2025 (+28% vs 2021).
TUYA vs MSFT: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is TUYA or MSFT a better buy right now?
Microsoft Corporation (MSFT) offers the better valuation at 28.8x trailing P/E (23.8x forward), making it the more compelling value choice. Analysts rate Tuya Inc. (TUYA) a "Buy" — based on 2 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — TUYA or MSFT?
On trailing P/E, Microsoft Corporation (MSFT) is the cheapest at 28.8x versus Tuya Inc. at 300.0x. On forward P/E, Tuya Inc. is actually cheaper at 20.0x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — TUYA or MSFT?
Over the past 5 years, Microsoft Corporation (MSFT) delivered a total return of +71.9%, compared to -89.1% for Tuya Inc. (TUYA). A $10,000 investment in MSFT five years ago would be worth approximately $17K today (assuming dividends reinvested). Over 10 years, the gap is even starker: MSFT returned +718.2% versus TUYA's -89.1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — TUYA or MSFT?
By beta (market sensitivity over 5 years), Microsoft Corporation (MSFT) is the lower-risk stock at 0.88β versus Tuya Inc.'s 1.54β — meaning TUYA is approximately 74% more volatile than MSFT relative to the S&P 500. On balance sheet safety, Tuya Inc. (TUYA) carries a lower debt/equity ratio of 0% versus 18% for Microsoft Corporation — giving it more financial flexibility in a downturn.
05Which has better profit margins — TUYA or MSFT?
Microsoft Corporation (MSFT) is the more profitable company, earning 36.1% net margin versus 1.7% for Tuya Inc. — meaning it keeps 36.1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45.6% versus -15.9% for TUYA. At the gross margin level — before operating expenses — MSFT leads at 68.8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Is TUYA or MSFT more undervalued right now?
On forward earnings alone, Tuya Inc. (TUYA) trades at 20.0x forward P/E versus 23.8x for Microsoft Corporation — 3.8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 48.6% to $583.67.
07Which pays a better dividend — TUYA or MSFT?
All stocks in this comparison pay dividends. Tuya Inc. (TUYA) offers the highest yield at 2.2%, versus 0.8% for Microsoft Corporation (MSFT).
08Is TUYA or MSFT better for a retirement portfolio?
For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.88), 0.8% yield, +718.2% 10Y return). Tuya Inc. (TUYA) carries a higher beta of 1.54 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +718.2%, TUYA: -89.1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between TUYA and MSFT?
Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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