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WFCF vs PRDO
Revenue, margins, valuation, and 5-year total return — side by side.
Education & Training Services
WFCF vs PRDO — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Software - Application | Education & Training Services |
| Market Cap | $85M | $2.16B |
| Revenue (TTM) | $25M | $855M |
| Net Income (TTM) | $2M | $170M |
| Gross Margin | 38.2% | 51.8% |
| Operating Margin | 4.8% | 24.3% |
| Forward P/E | 56.3x | 12.0x |
| Total Debt | $1M | $105M |
| Cash & Equiv. | $3M | $132M |
WFCF vs PRDO — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Where Food Comes Fr… (WFCF) | 100 | 263.9 | +163.9% |
| Perdoceo Education … (PRDO) | 100 | 211.5 | +111.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: WFCF vs PRDO
Each card shows where this stock fits in a portfolio — not just who wins on paper.
WFCF is the clearest fit if your priority is income & stability and sleep-well-at-night.
- Dividend streak 0 yrs, beta 0.19
- Lower volatility, beta 0.19, Low D/E 15.5%, current ratio 2.03x
- Beta 0.19, current ratio 2.03x
PRDO carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 24.2%, EPS growth 10.5%, 3Y rev CAGR 6.8%
- 5.1% 10Y total return vs WFCF's 92.8%
- PEG 1.77 vs WFCF's 8.80
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 24.2% revenue growth vs WFCF's -3.3% | |
| Value | Lower P/E (12.0x vs 56.3x), PEG 1.77 vs 8.80 | |
| Quality / Margins | 19.9% margin vs WFCF's 6.2% | |
| Stability / Safety | Beta 0.19 vs PRDO's 0.48 | |
| Dividends | 1.6% yield; 5-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +50.7% vs PRDO's +15.4% | |
| Efficiency (ROA) | 13.2% ROA vs WFCF's 10.0%, ROIC 15.3% vs 10.0% |
WFCF vs PRDO — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
WFCF vs PRDO — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
PRDO leads this category, winning 6 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
PRDO is the larger business by revenue, generating $855M annually — 34.3x WFCF's $25M. PRDO is the more profitable business, keeping 19.9% of every revenue dollar as net income compared to WFCF's 6.2%. On growth, PRDO holds the edge at +4.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $25M | $855M |
| EBITDAEarnings before interest/tax | $2M | $247M |
| Net IncomeAfter-tax profit | $2M | $170M |
| Free Cash FlowCash after capex | $1M | $221M |
| Gross MarginGross profit ÷ Revenue | +38.2% | +51.8% |
| Operating MarginEBIT ÷ Revenue | +4.8% | +24.3% |
| Net MarginNet income ÷ Revenue | +6.2% | +19.9% |
| FCF MarginFCF ÷ Revenue | +5.8% | +25.8% |
| Rev. Growth (YoY)Latest quarter vs prior year | -9.3% | +4.1% |
| EPS Growth (YoY)Latest quarter vs prior year | -122.1% | +30.8% |
Valuation Metrics
PRDO leads this category, winning 6 of 6 comparable metrics.
Valuation Metrics
At 14.2x trailing earnings, PRDO trades at a 75% valuation discount to WFCF's 56.3x P/E. Adjusting for growth (PEG ratio), PRDO offers better value at 2.09x vs WFCF's 8.80x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||
|---|---|---|
| Market CapShares × price | $85M | $2.2B |
| Enterprise ValueMkt cap + debt − cash | $84M | $2.1B |
| Trailing P/EPrice ÷ TTM EPS | 56.30x | 14.23x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 12.04x |
| PEG RatioP/E ÷ EPS growth rate | 8.80x | 2.09x |
| EV / EBITDAEnterprise value multiple | 45.07x | 8.97x |
| Price / SalesMarket cap ÷ Revenue | 3.43x | 2.55x |
| Price / BookPrice ÷ Book value/share | 9.38x | 2.34x |
| Price / FCFMarket cap ÷ FCF | 58.82x | 9.97x |
Profitability & Efficiency
PRDO leads this category, winning 6 of 8 comparable metrics.
Profitability & Efficiency
PRDO delivers a 17.2% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $16 for WFCF. PRDO carries lower financial leverage with a 0.11x debt-to-equity ratio, signaling a more conservative balance sheet compared to WFCF's 0.15x.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +15.7% | +17.2% |
| ROA (TTM)Return on assets | +10.0% | +13.2% |
| ROICReturn on invested capital | +10.0% | +15.3% |
| ROCEReturn on capital employed | +11.0% | +17.5% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 7 |
| Debt / EquityFinancial leverage | 0.15x | 0.11x |
| Net DebtTotal debt minus cash | -$2M | -$27M |
| Cash & Equiv.Liquid assets | $3M | $132M |
| Total DebtShort + long-term debt | $1M | $105M |
| Interest CoverageEBIT ÷ Interest expense | 744.00x | 50.21x |
Total Returns (Dividends Reinvested)
PRDO leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in PRDO five years ago would be worth $29,850 today (with dividends reinvested), compared to $12,294 for WFCF. Over the past 12 months, WFCF leads with a +50.7% total return vs PRDO's +15.4%. The 3-year compound annual growth rate (CAGR) favors PRDO at 43.5% vs WFCF's 6.4% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +48.2% | +18.9% |
| 1-Year ReturnPast 12 months | +50.7% | +15.4% |
| 3-Year ReturnCumulative with dividends | +20.6% | +195.8% |
| 5-Year ReturnCumulative with dividends | +22.9% | +198.5% |
| 10-Year ReturnCumulative with dividends | +92.8% | +505.6% |
| CAGR (3Y)Annualised 3-year return | +6.4% | +43.5% |
Risk & Volatility
Evenly matched — WFCF and PRDO each lead in 1 of 2 comparable metrics.
Risk & Volatility
WFCF is the less volatile stock with a 0.19 beta — it tends to amplify market swings less than PRDO's 0.48 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. PRDO currently trades 89.5% from its 52-week high vs WFCF's 76.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.19x | 0.48x |
| 52-Week HighHighest price in past year | $22.15 | $38.50 |
| 52-Week LowLowest price in past year | $9.26 | $26.66 |
| % of 52W HighCurrent price vs 52-week peak | +76.3% | +89.5% |
| RSI (14)Momentum oscillator 0–100 | 80.3 | 46.2 |
| Avg Volume (50D)Average daily shares traded | 10K | 584K |
Analyst Outlook
PRDO leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
PRDO is the only dividend payer here at 1.62% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Hold |
| Price TargetConsensus 12-month target | — | $30.00 |
| # AnalystsCovering analysts | — | 9 |
| Dividend YieldAnnual dividend ÷ price | — | +1.6% |
| Dividend StreakConsecutive years of raises | 0 | 5 |
| Dividend / ShareAnnual DPS | — | $0.56 |
| Buyback YieldShare repurchases ÷ mkt cap | +2.5% | +5.6% |
PRDO leads in 5 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 1 category is tied.
WFCF vs PRDO: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is WFCF or PRDO a better buy right now?
For growth investors, Perdoceo Education Corporation (PRDO) is the stronger pick with 24.
2% revenue growth year-over-year, versus -3. 3% for Where Food Comes From, Inc. (WFCF). Perdoceo Education Corporation (PRDO) offers the better valuation at 14. 2x trailing P/E (12. 0x forward), making it the more compelling value choice. Analysts rate Perdoceo Education Corporation (PRDO) a "Hold" — based on 9 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — WFCF or PRDO?
On trailing P/E, Perdoceo Education Corporation (PRDO) is the cheapest at 14.
2x versus Where Food Comes From, Inc. at 56. 3x.
03Which is the better long-term investment — WFCF or PRDO?
Over the past 5 years, Perdoceo Education Corporation (PRDO) delivered a total return of +198.
5%, compared to +22. 9% for Where Food Comes From, Inc. (WFCF). Over 10 years, the gap is even starker: PRDO returned +505. 6% versus WFCF's +92. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — WFCF or PRDO?
By beta (market sensitivity over 5 years), Where Food Comes From, Inc.
(WFCF) is the lower-risk stock at 0. 19β versus Perdoceo Education Corporation's 0. 48β — meaning PRDO is approximately 149% more volatile than WFCF relative to the S&P 500. On balance sheet safety, Perdoceo Education Corporation (PRDO) carries a lower debt/equity ratio of 11% versus 15% for Where Food Comes From, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — WFCF or PRDO?
By revenue growth (latest reported year), Perdoceo Education Corporation (PRDO) is pulling ahead at 24.
2% versus -3. 3% for Where Food Comes From, Inc. (WFCF). On earnings-per-share growth, the picture is similar: Perdoceo Education Corporation grew EPS 10. 5% year-over-year, compared to -25. 0% for Where Food Comes From, Inc.. Over a 3-year CAGR, PRDO leads at 6. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — WFCF or PRDO?
Perdoceo Education Corporation (PRDO) is the more profitable company, earning 18.
9% net margin versus 6. 2% for Where Food Comes From, Inc. — meaning it keeps 18. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: PRDO leads at 23. 2% versus 4. 8% for WFCF. At the gross margin level — before operating expenses — PRDO leads at 71. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Which pays a better dividend — WFCF or PRDO?
In this comparison, PRDO (1.
6% yield) pays a dividend. WFCF does not pay a meaningful dividend and should not be held primarily for income.
08Is WFCF or PRDO better for a retirement portfolio?
For long-horizon retirement investors, Perdoceo Education Corporation (PRDO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
48), 1. 6% yield, +505. 6% 10Y return). Both have compounded well over 10 years (PRDO: +505. 6%, WFCF: +92. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between WFCF and PRDO?
These companies operate in different sectors (WFCF (Technology) and PRDO (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: WFCF is a small-cap quality compounder stock; PRDO is a small-cap high-growth stock. PRDO pays a dividend while WFCF does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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