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Stock Comparison

ESCA vs DKNG vs KO

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
ESCA
Escalade, Incorporated

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$256M
5Y Perf.+33.5%
DKNG
DraftKings Inc.

Gambling, Resorts & Casinos

Consumer CyclicalNASDAQ • US
Market Cap$14.38B
5Y Perf.-12.8%
KO
The Coca-Cola Company

Beverages - Non-Alcoholic

Consumer DefensiveNYSE • US
Market Cap$355.61B
5Y Perf.+84.9%

ESCA vs DKNG vs KO — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
ESCA logoESCA
DKNG logoDKNG
KO logoKO
IndustryLeisureGambling, Resorts & CasinosBeverages - Non-Alcoholic
Market Cap$256M$14.38B$355.61B
Revenue (TTM)$240M$6.29B$49.28B
Net Income (TTM)$15M$59M$13.70B
Gross Margin27.1%41.8%61.7%
Operating Margin8.7%0.6%29.3%
Forward P/E17.3x122.9x25.3x
Total Debt$20M$1.93B$45.49B
Cash & Equiv.$12M$1.60B$10.27B

ESCA vs DKNG vs KOLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

ESCA
DKNG
KO
StockJun 20Jun 26Return
Escalade, Incorpora… (ESCA)100133.5+33.5%
DraftKings Inc. (DKNG)10087.2-12.8%
The Coca-Cola Compa… (KO)100184.9+84.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: ESCA vs DKNG vs KO

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: ESCA leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and capital preservation and lower volatility. The Coca-Cola Company is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
🥇ESCA emerged as the overall leader. Track its performance:
ESCA
Escalade, Incorporated
The Income Pick

ESCA carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 0 yrs, beta 0.87, yield 3.2%
  • Lower volatility, beta 0.87, Low D/E 11.4%, current ratio 4.28x
  • Beta 0.87, yield 3.2%, current ratio 4.28x
Best for: income & stability and sleep-well-at-night
DKNG
DraftKings Inc.
The Growth Play

DKNG is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 27.0%, EPS growth 99.2%, 3Y rev CAGR 39.3%
  • 195.9% 10Y total return vs ESCA's 136.9%
  • 27.0% revenue growth vs ESCA's -4.5%
Best for: growth exposure and long-term compounding
KO
The Coca-Cola Company
The Quality Compounder

KO is the clearest fit if your priority is quality and efficiency.

  • 27.8% margin vs DKNG's 0.9%
  • 13.1% ROA vs DKNG's 1.3%, ROIC 15.8% vs -0.9%
Best for: quality and efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthDKNG logoDKNG27.0% revenue growth vs ESCA's -4.5%
ValueESCA logoESCALower P/E (17.3x vs 25.3x)
Quality / MarginsKO logoKO27.8% margin vs DKNG's 0.9%
Stability / SafetyESCA logoESCABeta 0.87 vs DKNG's 0.87, lower leverage
DividendsESCA logoESCA3.2% yield, vs KO's 2.5%, (1 stock pays no dividend)
Momentum (1Y)ESCA logoESCA+33.2% vs DKNG's -23.6%
Efficiency (ROA)KO logoKO13.1% ROA vs DKNG's 1.3%, ROIC 15.8% vs -0.9%

ESCA vs DKNG vs KO — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

ESCAEscalade, Incorporated
FY 2025
Sporting Goods
100.0%$240M
DKNGDraftKings Inc.
FY 2025
Product and Service, Other
100.0%$423M
KOThe Coca-Cola Company
FY 2025
Pacific
84.6%$31.6B
Bottling investments
15.4%$5.7B

ESCA vs DKNG vs KO — Financial Metrics

Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLESCALAGGINGDKNG

Income & Cash Flow (Last 12 Months)

KO leads this category, winning 4 of 6 comparable metrics.

KO is the larger business by revenue, generating $49.3B annually — 205.0x ESCA's $240M. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to DKNG's 0.9%. On growth, DKNG holds the edge at +16.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricESCA logoESCAEscalade, Incorpo…DKNG logoDKNGDraftKings Inc.KO logoKOThe Coca-Cola Com…
RevenueTrailing 12 months$240M$6.3B$49.3B
EBITDAEarnings before interest/tax$25M$313M$15.5B
Net IncomeAfter-tax profit$15M$59M$13.7B
Free Cash FlowCash after capex$31M$679M$12.6B
Gross MarginGross profit ÷ Revenue+27.1%+41.8%+61.7%
Operating MarginEBIT ÷ Revenue+8.7%+0.6%+29.3%
Net MarginNet income ÷ Revenue+6.4%+0.9%+27.8%
FCF MarginFCF ÷ Revenue+12.7%+10.8%+25.5%
Rev. Growth (YoY)Latest quarter vs prior year+0.6%+16.8%+12.1%
EPS Growth (YoY)Latest quarter vs prior year+63.2%+157.7%+18.2%
KO leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

ESCA leads this category, winning 5 of 6 comparable metrics.

At 18.8x trailing earnings, ESCA trades at a 31% valuation discount to KO's 27.2x P/E. On an enterprise value basis, ESCA's 11.1x EV/EBITDA is more attractive than DKNG's 56.6x.

MetricESCA logoESCAEscalade, Incorpo…DKNG logoDKNGDraftKings Inc.KO logoKOThe Coca-Cola Com…
Market CapShares × price$256M$14.4B$355.6B
Enterprise ValueMkt cap + debt − cash$264M$14.7B$390.8B
Trailing P/EPrice ÷ TTM EPS18.82x-3580.25x27.18x
Forward P/EPrice ÷ next-FY EPS est.17.25x122.88x25.27x
PEG RatioP/E ÷ EPS growth rate2.43x
EV / EBITDAEnterprise value multiple11.11x56.63x26.39x
Price / SalesMarket cap ÷ Revenue1.07x2.37x7.42x
Price / BookPrice ÷ Book value/share1.49x22.77x10.40x
Price / FCFMarket cap ÷ FCF9.00x22.20x67.15x
ESCA leads this category, winning 5 of 6 comparable metrics.

Profitability & Efficiency

ESCA leads this category, winning 5 of 9 comparable metrics.

KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $8 for DKNG. ESCA carries lower financial leverage with a 0.11x debt-to-equity ratio, signaling a more conservative balance sheet compared to DKNG's 3.06x. On the Piotroski fundamental quality scale (0–9), ESCA scores 8/9 vs KO's 7/9, reflecting strong financial health.

MetricESCA logoESCAEscalade, Incorpo…DKNG logoDKNGDraftKings Inc.KO logoKOThe Coca-Cola Com…
ROE (TTM)Return on equity+9.0%+7.9%+41.1%
ROA (TTM)Return on assets+6.9%+1.3%+13.1%
ROICReturn on invested capital+7.5%-0.9%+15.8%
ROCEReturn on capital employed+9.8%-0.6%+17.3%
Piotroski ScoreFundamental quality 0–9877
Debt / EquityFinancial leverage0.11x3.06x1.33x
Net DebtTotal debt minus cash$8M$330M$35.2B
Cash & Equiv.Liquid assets$12M$1.6B$10.3B
Total DebtShort + long-term debt$20M$1.9B$45.5B
Interest CoverageEBIT ÷ Interest expense37.31x4.48x10.70x
ESCA leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

ESCA leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in KO five years ago would be worth $16,560 today (with dividends reinvested), compared to $5,729 for DKNG. Over the past 12 months, ESCA leads with a +33.2% total return vs DKNG's -23.6%. The 3-year compound annual growth rate (CAGR) favors ESCA at 14.4% vs DKNG's 4.4% — a key indicator of consistent wealth creation.

MetricESCA logoESCAEscalade, Incorpo…DKNG logoDKNGDraftKings Inc.KO logoKOThe Coca-Cola Com…
YTD ReturnYear-to-date+38.3%-18.7%+20.3%
1-Year ReturnPast 12 months+33.2%-23.6%+17.2%
3-Year ReturnCumulative with dividends+49.9%+13.9%+47.0%
5-Year ReturnCumulative with dividends-8.6%-42.7%+65.6%
10-Year ReturnCumulative with dividends+136.9%+195.9%+121.1%
CAGR (3Y)Annualised 3-year return+14.4%+4.4%+13.7%
ESCA leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

KO leads this category, winning 2 of 2 comparable metrics.

KO is the less volatile stock with a -0.20 beta — it tends to amplify market swings less than DKNG's 0.87 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 98.3% from its 52-week high vs DKNG's 59.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricESCA logoESCAEscalade, Incorpo…DKNG logoDKNGDraftKings Inc.KO logoKOThe Coca-Cola Com…
Beta (5Y)Sensitivity to S&P 5000.87x0.87x-0.20x
52-Week HighHighest price in past year$21.32$48.78$84.04
52-Week LowLowest price in past year$11.41$20.46$65.35
% of 52W HighCurrent price vs 52-week peak+87.4%+59.5%+98.3%
RSI (14)Momentum oscillator 0–10050.572.160.6
Avg Volume (50D)Average daily shares traded35K12.1M12.7M
KO leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — ESCA and KO each lead in 1 of 2 comparable metrics.

Analyst consensus: ESCA as "Buy", DKNG as "Buy", KO as "Buy". Consensus price targets imply 23.3% upside for DKNG (target: $36) vs 4.2% for KO (target: $86). For income investors, ESCA offers the higher dividend yield at 3.21% vs KO's 2.46%.

MetricESCA logoESCAEscalade, Incorpo…DKNG logoDKNGDraftKings Inc.KO logoKOThe Coca-Cola Com…
Analyst RatingConsensus buy/hold/sellBuyBuyBuy
Price TargetConsensus 12-month target$35.75$86.13
# AnalystsCovering analysts54848
Dividend YieldAnnual dividend ÷ price+3.2%+2.5%
Dividend StreakConsecutive years of raises056
Dividend / ShareAnnual DPS$0.60$2.04
Buyback YieldShare repurchases ÷ mkt cap+1.2%+5.8%+0.2%
Evenly matched — ESCA and KO each lead in 1 of 2 comparable metrics.
Key Takeaway

ESCA leads in 3 of 6 categories (Valuation Metrics, Profitability & Efficiency). KO leads in 2 (Income & Cash Flow, Risk & Volatility). 1 tied.

Best OverallEscalade, Incorporated (ESCA)Leads 3 of 6 categories
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ESCA vs DKNG vs KO: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is ESCA or DKNG or KO a better buy right now?

For growth investors, DraftKings Inc.

(DKNG) is the stronger pick with 27. 0% revenue growth year-over-year, versus -4. 5% for Escalade, Incorporated (ESCA). Escalade, Incorporated (ESCA) offers the better valuation at 18. 8x trailing P/E (17. 3x forward), making it the more compelling value choice. Analysts rate Escalade, Incorporated (ESCA) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — ESCA or DKNG or KO?

On trailing P/E, Escalade, Incorporated (ESCA) is the cheapest at 18.

8x versus The Coca-Cola Company at 27. 2x. On forward P/E, Escalade, Incorporated is actually cheaper at 17. 3x.

03

Which is the better long-term investment — ESCA or DKNG or KO?

Over the past 5 years, The Coca-Cola Company (KO) delivered a total return of +65.

6%, compared to -42. 7% for DraftKings Inc. (DKNG). Over 10 years, the gap is even starker: DKNG returned +195. 9% versus KO's +121. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — ESCA or DKNG or KO?

By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.

20β versus DraftKings Inc. 's 0. 87β — meaning DKNG is approximately -534% more volatile than KO relative to the S&P 500. On balance sheet safety, Escalade, Incorporated (ESCA) carries a lower debt/equity ratio of 11% versus 3% for DraftKings Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — ESCA or DKNG or KO?

By revenue growth (latest reported year), DraftKings Inc.

(DKNG) is pulling ahead at 27. 0% versus -4. 5% for Escalade, Incorporated (ESCA). On earnings-per-share growth, the picture is similar: DraftKings Inc. grew EPS 99. 2% year-over-year, compared to 7. 6% for Escalade, Incorporated. Over a 3-year CAGR, DKNG leads at 39. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — ESCA or DKNG or KO?

The Coca-Cola Company (KO) is the more profitable company, earning 27.

3% net margin versus 0. 1% for DraftKings Inc. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus -0. 3% for DKNG. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is ESCA or DKNG or KO more undervalued right now?

On forward earnings alone, Escalade, Incorporated (ESCA) trades at 17.

3x forward P/E versus 122. 9x for DraftKings Inc. — 105. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for DKNG: 23. 3% to $35. 75.

08

Which pays a better dividend — ESCA or DKNG or KO?

In this comparison, ESCA (3.

2% yield), KO (2. 5% yield) pay a dividend. DKNG does not pay a meaningful dividend and should not be held primarily for income.

09

Is ESCA or DKNG or KO better for a retirement portfolio?

For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

20), 2. 5% yield, +121. 1% 10Y return). Both have compounded well over 10 years (KO: +121. 1%, DKNG: +195. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between ESCA and DKNG and KO?

These companies operate in different sectors (ESCA (Consumer Cyclical) and DKNG (Consumer Cyclical) and KO (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: ESCA is a small-cap income-oriented stock; DKNG is a mid-cap high-growth stock; KO is a large-cap quality compounder stock. ESCA, KO pay a dividend while DKNG does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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