Leisure
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Side-by-side financial analysisStock Comparison
JOUT vs YETI vs KO
Revenue, margins, valuation, and 5-year total return — side by side.
Leisure
Beverages - Non-Alcoholic
JOUT vs YETI vs KO — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||
|---|---|---|---|
| Industry | Leisure | Leisure | Beverages - Non-Alcoholic |
| Market Cap | $490M | $3.82B | $355.61B |
| Revenue (TTM) | $652M | $1.90B | $49.28B |
| Net Income (TTM) | $-15M | $159M | $13.70B |
| Gross Margin | 37.5% | 57.0% | 61.7% |
| Operating Margin | 1.0% | 10.8% | 29.3% |
| Forward P/E | 62.4x | 17.5x | 25.3x |
| Total Debt | $49M | $228M | $45.49B |
| Cash & Equiv. | $176M | $188M | $10.27B |
JOUT vs YETI vs KO — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Jun 20 | Jun 26 | Return |
|---|---|---|---|
| Johnson Outdoors In… (JOUT) | 100 | 51.4 | -48.6% |
| YETI Holdings, Inc. (YETI) | 100 | 118.0 | +18.0% |
| The Coca-Cola Compa… (KO) | 100 | 184.9 | +84.9% |
Price return only. Dividends and distributions are not included.
Quick Verdict: JOUT vs YETI vs KO
Each card shows where this stock fits in a portfolio — not just who wins on paper.
JOUT is the clearest fit if your priority is income & stability and sleep-well-at-night.
- Dividend streak 0 yrs, beta 0.87, yield 2.8%
- Lower volatility, beta 0.87, Low D/E 11.6%, current ratio 3.91x
- Beta 0.87, yield 2.8%, current ratio 3.91x
YETI has the current edge in this matchup, primarily because of its strength in growth exposure and long-term compounding.
- Rev growth 2.1%, EPS growth -1.0%, 3Y rev CAGR 5.4%
- 196.6% 10Y total return vs KO's 121.1%
- 2.1% revenue growth vs JOUT's -0.1%
KO is the clearest fit if your priority is valuation efficiency.
- PEG 2.26 vs YETI's 6.31
- 27.8% margin vs JOUT's -2.3%
- 13.1% ROA vs JOUT's -2.5%, ROIC 15.8% vs -3.7%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 2.1% revenue growth vs JOUT's -0.1% | |
| Value | Lower P/E (17.5x vs 62.4x) | |
| Quality / Margins | 27.8% margin vs JOUT's -2.3% | |
| Stability / Safety | Beta 0.87 vs YETI's 1.63, lower leverage | |
| Dividends | 2.8% yield, vs KO's 2.5%, (1 stock pays no dividend) | |
| Momentum (1Y) | +60.3% vs KO's +17.2% | |
| Efficiency (ROA) | 13.1% ROA vs JOUT's -2.5%, ROIC 15.8% vs -3.7% |
JOUT vs YETI vs KO — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
JOUT vs YETI vs KO — Financial Metrics
Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
KO leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
KO is the larger business by revenue, generating $49.3B annually — 75.6x JOUT's $652M. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to JOUT's -2.3%. On growth, JOUT holds the edge at +15.5% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||
|---|---|---|---|
| RevenueTrailing 12 months | $652M | $1.9B | $49.3B |
| EBITDAEarnings before interest/tax | $27M | $259M | $15.5B |
| Net IncomeAfter-tax profit | -$15M | $159M | $13.7B |
| Free Cash FlowCash after capex | $25M | $264M | $12.6B |
| Gross MarginGross profit ÷ Revenue | +37.5% | +57.0% | +61.7% |
| Operating MarginEBIT ÷ Revenue | +1.0% | +10.8% | +29.3% |
| Net MarginNet income ÷ Revenue | -2.3% | +8.4% | +27.8% |
| FCF MarginFCF ÷ Revenue | +3.8% | +13.9% | +25.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | +15.5% | +8.3% | +12.1% |
| EPS Growth (YoY)Latest quarter vs prior year | +3.1% | -35.0% | +18.2% |
Valuation Metrics
JOUT leads this category, winning 4 of 7 comparable metrics.
Valuation Metrics
At 24.8x trailing earnings, YETI trades at a 9% valuation discount to KO's 27.2x P/E. Adjusting for growth (PEG ratio), KO offers better value at 2.43x vs YETI's 8.94x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||
|---|---|---|---|
| Market CapShares × price | $490M | $3.8B | $355.6B |
| Enterprise ValueMkt cap + debt − cash | $363M | $3.9B | $390.8B |
| Trailing P/EPrice ÷ TTM EPS | -13.97x | 24.84x | 27.18x |
| Forward P/EPrice ÷ next-FY EPS est. | 62.40x | 17.52x | 25.27x |
| PEG RatioP/E ÷ EPS growth rate | — | 8.94x | 2.43x |
| EV / EBITDAEnterprise value multiple | 81.72x | 14.41x | 26.39x |
| Price / SalesMarket cap ÷ Revenue | 0.83x | 2.04x | 7.42x |
| Price / BookPrice ÷ Book value/share | 1.15x | 6.33x | 10.40x |
| Price / FCFMarket cap ÷ FCF | 12.19x | 18.01x | 67.15x |
Profitability & Efficiency
Evenly matched — JOUT and YETI and KO each lead in 3 of 9 comparable metrics.
Profitability & Efficiency
KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-4 for JOUT. JOUT carries lower financial leverage with a 0.12x debt-to-equity ratio, signaling a more conservative balance sheet compared to KO's 1.33x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs JOUT's 4/9, reflecting strong financial health.
| Metric | |||
|---|---|---|---|
| ROE (TTM)Return on equity | -3.6% | +22.5% | +41.1% |
| ROA (TTM)Return on assets | -2.5% | +12.5% | +13.1% |
| ROICReturn on invested capital | -3.7% | +25.7% | +15.8% |
| ROCEReturn on capital employed | -3.1% | +22.8% | +17.3% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 5 | 7 |
| Debt / EquityFinancial leverage | 0.12x | 0.35x | 1.33x |
| Net DebtTotal debt minus cash | -$128M | $40M | $35.2B |
| Cash & Equiv.Liquid assets | $176M | $188M | $10.3B |
| Total DebtShort + long-term debt | $49M | $228M | $45.5B |
| Interest CoverageEBIT ÷ Interest expense | 68.93x | 94.46x | 10.70x |
Total Returns (Dividends Reinvested)
KO leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in KO five years ago would be worth $16,560 today (with dividends reinvested), compared to $4,364 for JOUT. Over the past 12 months, YETI leads with a +60.3% total return vs KO's +17.2%. The 3-year compound annual growth rate (CAGR) favors KO at 13.7% vs JOUT's -5.6% — a key indicator of consistent wealth creation.
| Metric | |||
|---|---|---|---|
| YTD ReturnYear-to-date | +9.6% | +12.4% | +20.3% |
| 1-Year ReturnPast 12 months | +58.7% | +60.3% | +17.2% |
| 3-Year ReturnCumulative with dividends | -15.8% | +39.3% | +47.0% |
| 5-Year ReturnCumulative with dividends | -56.4% | -46.6% | +65.6% |
| 10-Year ReturnCumulative with dividends | +115.1% | +196.6% | +121.1% |
| CAGR (3Y)Annualised 3-year return | -5.6% | +11.7% | +13.7% |
Risk & Volatility
KO leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
KO is the less volatile stock with a -0.20 beta — it tends to amplify market swings less than YETI's 1.63 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 98.3% from its 52-week high vs JOUT's 87.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||
|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.87x | 1.63x | -0.20x |
| 52-Week HighHighest price in past year | $53.54 | $51.49 | $84.04 |
| 52-Week LowLowest price in past year | $28.80 | $29.12 | $65.35 |
| % of 52W HighCurrent price vs 52-week peak | +87.4% | +97.9% | +98.3% |
| RSI (14)Momentum oscillator 0–100 | 55.0 | 69.2 | 60.6 |
| Avg Volume (50D)Average daily shares traded | 81K | 1.5M | 12.7M |
Analyst Outlook
Evenly matched — JOUT and KO each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: JOUT as "Buy", YETI as "Buy", KO as "Buy". Consensus price targets imply 4.2% upside for KO (target: $86) vs 0.0% for YETI (target: $50). For income investors, JOUT offers the higher dividend yield at 2.81% vs KO's 2.46%.
| Metric | |||
|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | — | $50.44 | $86.13 |
| # AnalystsCovering analysts | 3 | 22 | 48 |
| Dividend YieldAnnual dividend ÷ price | +2.8% | — | +2.5% |
| Dividend StreakConsecutive years of raises | 0 | 0 | 56 |
| Dividend / ShareAnnual DPS | $1.32 | — | $2.04 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.0% | +7.8% | +0.2% |
KO leads in 3 of 6 categories (Income & Cash Flow, Total Returns). JOUT leads in 1 (Valuation Metrics). 2 tied.
JOUT vs YETI vs KO: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is JOUT or YETI or KO a better buy right now?
For growth investors, YETI Holdings, Inc.
(YETI) is the stronger pick with 2. 1% revenue growth year-over-year, versus -0. 1% for Johnson Outdoors Inc. (JOUT). YETI Holdings, Inc. (YETI) offers the better valuation at 24. 8x trailing P/E (17. 5x forward), making it the more compelling value choice. Analysts rate Johnson Outdoors Inc. (JOUT) a "Buy" — based on 3 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — JOUT or YETI or KO?
On trailing P/E, YETI Holdings, Inc.
(YETI) is the cheapest at 24. 8x versus The Coca-Cola Company at 27. 2x. On forward P/E, YETI Holdings, Inc. is actually cheaper at 17. 5x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Coca-Cola Company wins at 2. 26x versus YETI Holdings, Inc. 's 6. 31x.
03Which is the better long-term investment — JOUT or YETI or KO?
Over the past 5 years, The Coca-Cola Company (KO) delivered a total return of +65.
6%, compared to -56. 4% for Johnson Outdoors Inc. (JOUT). Over 10 years, the gap is even starker: YETI returned +196. 6% versus JOUT's +115. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — JOUT or YETI or KO?
By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.
20β versus YETI Holdings, Inc. 's 1. 63β — meaning YETI is approximately -915% more volatile than KO relative to the S&P 500. On balance sheet safety, Johnson Outdoors Inc. (JOUT) carries a lower debt/equity ratio of 12% versus 133% for The Coca-Cola Company — giving it more financial flexibility in a downturn.
05Which is growing faster — JOUT or YETI or KO?
By revenue growth (latest reported year), YETI Holdings, Inc.
(YETI) is pulling ahead at 2. 1% versus -0. 1% for Johnson Outdoors Inc. (JOUT). On earnings-per-share growth, the picture is similar: The Coca-Cola Company grew EPS 23. 6% year-over-year, compared to -28. 8% for Johnson Outdoors Inc.. Over a 3-year CAGR, YETI leads at 5. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — JOUT or YETI or KO?
The Coca-Cola Company (KO) is the more profitable company, earning 27.
3% net margin versus -5. 8% for Johnson Outdoors Inc. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus -2. 7% for JOUT. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is JOUT or YETI or KO more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, The Coca-Cola Company (KO) is the more undervalued stock at a PEG of 2. 26x versus YETI Holdings, Inc. 's 6. 31x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, YETI Holdings, Inc. (YETI) trades at 17. 5x forward P/E versus 62. 4x for Johnson Outdoors Inc. — 44. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for KO: 4. 2% to $86. 13.
08Which pays a better dividend — JOUT or YETI or KO?
In this comparison, JOUT (2.
8% yield), KO (2. 5% yield) pay a dividend. YETI does not pay a meaningful dividend and should not be held primarily for income.
09Is JOUT or YETI or KO better for a retirement portfolio?
For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.
20), 2. 5% yield, +121. 1% 10Y return). YETI Holdings, Inc. (YETI) carries a higher beta of 1. 63 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (KO: +121. 1%, YETI: +196. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between JOUT and YETI and KO?
These companies operate in different sectors (JOUT (Consumer Cyclical) and YETI (Consumer Cyclical) and KO (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
JOUT, KO pay a dividend while YETI does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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