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Amplitude, Inc. (AMPL) 10-Year Financial Performance & Capital Metrics

AMPL •
TechnologyApplication SoftwareData platforms, analytics and business intelligence
AboutAmplitude, Inc. provides a digital optimization system to analyze customer behavior within digital products in the United States and internationally. It offers Amplitude analytics for insights of customer behavior; Amplitude Recommend, a no-code personalization solution that helps to increase customer engagement by adapting digital products and campaigns to every user based on behavior; Amplitude Experiment, an integrated solution that enables teams to determine and deliver the product experiences for their customers through A/B tests and controlled feature releases; Amplitude Behavioral Graph, a proprietary database for deep, real-time interactive behavioral analysis, and behavior-driven personalization – instantly joining, analyzing, and correlating any customer actions to outcomes, such as engagement, growth, and loyalty; and data management, a real-time data layer for planning, integrating, and managing data sources to create a foundation with identity resolution, enterprise-level security, and privacy solutions. The company also provides customer support services related to initial implementation setup, ongoing support, and application training. It delivers its application over the Internet as a subscription service using a software-as-a-service model. The company was formerly known as Sonalight, Inc. and changed its name to Amplitude, Inc. in December 2014. Amplitude, Inc. was incorporated in 2011 and is headquartered in San Francisco, California.Show more
  • Revenue $343M +14.7%
  • EBITDA -$86M +14.7%
  • Net Income -$89M +6.1%
  • EPS (Diluted) -0.67 +11.8%
  • Gross Margin 73.99% -0.4%
  • EBITDA Margin -25.17% +25.6%
  • Operating Margin -27.97% +22.0%
  • Net Margin -25.8% +18.1%
  • ROE -32.68% -2.4%
  • ROIC -47.75% +45.2%
  • Debt/Equity 0.03 +49.0%
  • Interest Coverage -
Technical Analysis

Key Insights

Based on financial data analysis

✓Strengths

  • ✓Company is almost debt free
  • ✓Strong 5Y sales CAGR of 27.3%

✗Weaknesses

  • ✗Weak momentum: RS Rating 12 (bottom 12%)
  • ✗Trading more than 30% below 52-week high

* These insights are generated automatically based on available financial data. Please conduct your own research before making investment decisions.

Price & Volume

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Growth Metrics

Revenue CAGR

10Y-
5Y27.35%
3Y12.97%
TTM14.68%

Profit (Net Income) CAGR

10Y-
5Y-
3Y-
TTM6.13%

EPS CAGR

10Y-
5Y-
3Y-
TTM12.99%

ROCE

10Y Avg-35.39%
5Y Avg-33.41%
3Y Avg-33.74%
Latest-34.45%

Peer Comparison

Data platforms, analytics and business intelligence
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Size & Scale
Valuation
Per Share
Growth
Profitability
Quality & Returns
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TTM Growth
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Technical
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Sector-Specific
NameMarket CapCurrent PriceP/E RatioRevenue Growth 1YNet MarginROEFCF YieldDebt/Equity
CALXCalix, Inc.3.43B51.77199.1220.26%1.79%2.08%3.37%0.03
DOMODomo, Inc.138.34M3.59-1.69-0.61%-21.71%
DGNXDiginex Limited132.92M0.63-9.5657.03%-255.46%-114.37%0.05
AMPLAmplitude, Inc.216.32M7.30-10.9014.68%-25.8%-36.09%13.04%0.03
KCKingsoft Cloud Holdings Limited49.71B13.48-11.4210.47%-10.76%-13.72%0.94
STRKMicroStrategy Incorporated78.34-12.93-6.61%16.67%13.62%0.40
STRFMicroStrategy Incorporated 10.00% Series A Perpetual Strife Preferred Stock98.56-16.26-6.61%16.67%13.62%0.40
STRCMicroStrategy Incorporated Variable Rate Series A Perpetual Stretch Preferred Stock3.39B100.00-16.50-6.61%16.67%13.62%0.40

Compare AMPL vs Peers

Analyze head-to-head performance against top industry competitors across valuation, growth, and profitability metrics.

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vs KC

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vs SNOW, KC, ESTC, CALX

Profit & Loss

Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Sales/Revenue+68.44M102.46M167.26M238.07M276.28M299.27M343.21M
Revenue Growth %-49.71%63.24%42.33%16.05%8.32%14.68%
Cost of Goods Sold+22.11M30.48M51.76M70.44M71.92M76.92M89.29M
COGS % of Revenue32.3%29.75%30.95%29.59%26.03%25.7%26.01%
Gross Profit+46.34M71.98M115.5M167.63M204.36M222.35M253.93M
Gross Margin %67.7%70.25%69.05%70.41%73.97%74.3%73.99%
Gross Profit Growth %-55.34%60.45%45.13%21.92%8.8%14.2%
Operating Expenses+80.67M71.98M189.65M264.19M298.74M329.73M349.93M
OpEx % of Revenue117.86%70.25%113.38%110.97%108.13%110.18%101.96%
Selling, General & Admin61.63M69.89M141.4M183.6M208.6M232.17M252.35M
SG&A % of Revenue90.05%68.21%84.54%77.12%75.5%77.58%73.53%
Research & Development19.04M26.1M48.25M80.59M90.14M97.56M97.58M
R&D % of Revenue27.81%25.47%28.85%33.85%32.63%32.6%28.43%
Other Operating Expenses0-24M00000
Operating Income+-34.33M0-74.15M-96.56M-94.38M-107.38M-96M
Operating Margin %-50.16%--44.33%-40.56%-34.16%-35.88%-27.97%
Operating Income Growth %-100%--30.23%2.26%-13.78%10.6%
EBITDA+-33.61M-22.31M-71.06M-91.9M-88.76M-101.28M-86.4M
EBITDA Margin %-49.11%-21.78%-42.48%-38.6%-32.13%-33.84%-25.17%
EBITDA Growth %-33.61%-218.45%-29.33%3.42%-14.1%14.69%
D&A (Non-Cash Add-back)720K1.69M3.09M4.66M5.62M6.11M9.61M
EBIT-34.33M-24M-74.15M-96.56M-94.38M-107.38M-96M
Net Interest Income+0000000
Interest Income0000000
Interest Expense0000000
Other Income/Expense1.46M-23.73M195K3.98M5.28M14.86M10.67M
Pretax Income+-32.87M-23.73M-73.95M-92.58M-89.09M-92.53M-85.33M
Pretax Margin %-48.03%-23.16%-44.21%-38.89%-32.25%-30.92%-24.86%
Income Tax+663K833K1.03M796K1.27M1.79M3.21M
Effective Tax Rate %102.02%103.51%101.39%100.86%101.42%101.94%103.76%
Net Income+-33.53M-24.57M-74.98M-93.38M-90.36M-94.32M-88.54M
Net Margin %-49%-23.98%-44.83%-39.22%-32.71%-31.52%-25.8%
Net Income Growth %-26.74%-205.22%-24.53%3.23%-4.38%6.13%
Net Income (Continuing)-33.53M-24.57M-74.98M-93.38M-90.36M-94.32M-88.54M
Discontinued Operations0000000
Minority Interest0000000
EPS (Diluted)+-1.37-0.24-0.68-0.84-0.77-0.76-0.67
EPS Growth %-82.48%-183.33%-23.53%8.33%1.3%11.84%
EPS (Basic)-1.37-0.24-0.68-0.84-0.77-0.76-0.67
Diluted Shares Outstanding24.55M102.44M109.88M111.44M116.94M123.9M131.98M
Basic Shares Outstanding24.55M102.44M109.88M111.44M116.94M123.9M131.98M
Dividend Payout Ratio-------

Balance Sheet

Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Total Current Assets+100.64M148.68M355.12M284.43M379.96M303.63M256.66M
Cash & Short-Term Investments79.84M117.78M307.44M230.47M322.4M241.1M192M
Cash Only79.84M117.78M307.44M218.49M248.49M171.68M81.12M
Short-Term Investments00011.97M73.91M69.42M110.88M
Accounts Receivable12.09M17.4M20.44M22.72M29.5M26.35M23.42M
Days Sales Outstanding64.4561.9744.6134.8338.9732.1324.91
Inventory0000000
Days Inventory Outstanding-------
Other Current Assets3.33M6.64M18.01M10.92M11.44M30.06M41.24M
Total Non-Current Assets+12.6M26.4M45.27M129.32M53.72M142.28M164.02M
Property, Plant & Equipment1.41M2.67M4.83M19M16.92M21.62M27.68M
Fixed Asset Turnover48.54x38.33x34.62x12.53x16.32x13.84x12.40x
Goodwill01M4.07M4.07M4.07M24.37M25.18M
Intangible Assets01.96M3.55M2.02M609K4.36M6.38M
Long-Term Investments00071.22M057.24M0
Other Non-Current Assets11.19M20.77M32.81M33.01M32.11M34.69M104.79M
Total Assets+113.24M175.08M400.39M413.75M433.68M445.91M420.68M
Asset Turnover0.60x0.59x0.42x0.58x0.64x0.67x0.82x
Asset Growth %-54.61%128.69%3.34%4.82%2.82%-5.66%
Total Current Liabilities+37.48M53.32M90.59M109.18M132.29M144.51M164.75M
Accounts Payable2M4.42M3.36M490K3.06M991K5.73M
Days Payables Outstanding33.0752.8923.712.5415.544.723.44
Short-Term Debt0000000
Deferred Revenue (Current)29.75M40.8M69.29M89.99M102.57M109.67M121.89M
Other Current Liabilities241K894K4.69M13.12M19.62M811K42.86M
Current Ratio2.68x2.79x3.92x2.61x2.87x2.10x1.56x
Quick Ratio2.68x2.79x3.92x2.61x2.87x2.10x1.56x
Cash Conversion Cycle-------
Total Non-Current Liabilities+138.63M188.88M3.25M9.6M6.64M4.84M10.59M
Long-Term Debt0000006.88M
Capital Lease Obligations0007.09M3.6M1.77M0
Deferred Tax Liabilities0000000
Other Non-Current Liabilities138.63M188.88M3.25M2.51M3.03M3.07M3.71M
Total Liabilities176.12M242.2M93.84M118.79M138.93M149.35M175.34M
Total Debt+00011.09M8.18M5.58M6.88M
Net Debt-79.84M-117.78M-307.44M-207.4M-240.32M-166.09M-74.24M
Debt / Equity---0.04x0.03x0.02x0.03x
Debt / EBITDA-------
Net Debt / EBITDA-------
Interest Coverage-------
Total Equity+-62.88M-67.12M306.55M294.97M294.75M296.56M245.35M
Equity Growth %--6.74%556.72%-3.78%-0.07%0.61%-17.27%
Book Value per Share-2.56-0.662.792.652.522.391.86
Total Shareholders' Equity-62.88M-67.12M306.55M294.97M294.75M296.56M245.35M
Common Stock001K1K1K1K1K
Retained Earnings-80.26M-104.82M-179.81M-273.17M-363.53M-457.85M-546.39M
Treasury Stock0000000
Accumulated OCI000-754K-181K6K589K
Minority Interest0000000

Cash Flow

Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Cash from Operations+-16.04M-10.39M-31.71M-5.38M25.63M18.51M29.82M
Operating CF Margin %-23.43%-10.14%-18.96%-2.26%9.28%6.18%8.69%
Operating CF Growth %-35.2%-205.17%83.02%576.04%-27.8%61.16%
Net Income-33.53M-24.57M-74.98M-93.38M-90.36M-94.32M-88.54M
Depreciation & Amortization720K1.69M3.09M4.66M5.62M6.11M9.61M
Stock-Based Compensation7.33M16.55M34.39M67.22M88.28M100.02M92.13M
Deferred Taxes0000000
Other Non-Cash Items130K251K1.8M3.77M3.62M4.27M16.64M
Working Capital Changes9.31M-4.32M3.98M12.34M18.47M2.43M0
Change in Receivables-1.17M-5.56M-3.03M-2.43M-8.45M2.21M2.77M
Change in Inventory0000000
Change in Payables486K2.41M-1.05M-2.88M2.5M-1.99M4.69M
Cash from Investing+-648K-5.91M-1.5M-89.39M9.32M-75.37M-55.08M
Capital Expenditures-648K-984K-1.53M-3.63M-1.28M-1.73M-1.62M
CapEx % of Revenue0.95%0.96%0.91%1.53%0.46%0.58%0.47%
Acquisitions0-3.7M1.72M-394K0-16.07M-3.03M
Investments-------
Other Investing0-1.22M-1.69M-2.18M-1.9M-5.05M-4.91M
Cash from Financing+874K54.24M222.64M5.83M-4.94M-19.94M-65.33M
Debt Issued (Net)0000000
Equity Issued (Net)697K1000K1000K1000K1000K1000K0
Dividends Paid0000000
Share Repurchases000000-30.74M
Other Financing177K4.42M1.06M-1.06M-8.91M-26.45M-65.33M
Net Change in Cash-15.81M37.95M189.43M-88.95M30M-75.93M-90.59M
Free Cash Flow+-16.68M-12.6M-34.94M-11.19M22.45M11.73M28.2M
FCF Margin %-24.38%-12.3%-20.89%-4.7%8.12%3.92%8.22%
FCF Growth %-24.48%-177.26%67.96%300.55%-47.75%140.48%
FCF per Share-0.68-0.12-0.32-0.100.190.090.21
FCF Conversion (FCF/Net Income)0.48x0.42x0.42x0.06x-0.28x-0.20x-0.34x
Interest Paid0000000
Taxes Paid62K221K182K424K454K491K0

Key Ratios

Metric2019202020212022202320242025
Return on Equity (ROE)---62.64%-31.05%-30.65%-31.9%-32.68%
Return on Invested Capital (ROIC)----167.12%-99.69%-87.11%-47.75%
Gross Margin67.7%70.25%69.05%70.41%73.97%74.3%73.99%
Net Margin-49%-23.98%-44.83%-39.22%-32.71%-31.52%-25.8%
Debt / Equity---0.04x0.03x0.02x0.03x
FCF Conversion0.48x0.42x0.42x0.06x-0.28x-0.20x-0.34x
Revenue Growth-49.71%63.24%42.33%16.05%8.32%14.68%

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