DSP
Viant Technology Inc.
Software - Application
Market Cap$519M
5Y Perf.-61.9%
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Stock Comparison
DSP vs IAS
Revenue, margins, valuation, and 5-year total return — side by side.
IAS
Integral Ad Science Holding Corp.
Advertising Agencies
Market Cap$1.74B
5Y Perf.-50.0%
DSP vs IAS — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | DSP | IAS |
|---|---|---|
| Industry | Software - Application | Advertising Agencies |
| Market Cap | $519M | $1.74B |
| Revenue (TTM) | $344M | $591M |
| Net Income (TTM) | $24M | $47M |
| Gross Margin | 45.8% | 77.4% |
| Operating Margin | 3.5% | 11.1% |
| Forward P/E | 31.3x | 27.5x |
| Total Debt | $22M | $58M |
| Cash & Equiv. | $191M | $84M |
DSP vs IAS — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
DSP
IAS
| Stock | Jun 21 | May 26 | Return |
|---|---|---|---|
| Viant Technology In… (DSP) | 100 | 38.1 | -61.9% |
| Integral Ad Science… (IAS) | 100 | 50.0 | -50.0% |
Price return only. Dividends and distributions are not included.
Quick Verdict: DSP vs IAS
Each card shows where this stock fits in a portfolio — not just who wins on paper.
Bottom line: IAS leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Viant Technology Inc. is the stronger pick specifically for growth and revenue expansion and operational efficiency and capital deployment. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
DSP
Viant Technology Inc.
The Growth Play
DSP is the clearest fit if your priority is growth exposure.
- Rev growth 19.0%, EPS growth 200.0%, 3Y rev CAGR 20.4%
- 19.0% revenue growth vs IAS's 11.7%
- 5.8% ROA vs IAS's 3.9%, ROIC 8.4% vs 4.6%
Best for: growth exposure
IAS
Integral Ad Science Holding Corp.
The Income Pick
IAS carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- beta 0.83
- -49.8% 10Y total return vs DSP's -76.2%
- Lower volatility, beta 0.83, Low D/E 5.7%, current ratio 3.02x
Best for: income & stability and long-term compounding
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | DSP | 19.0% revenue growth vs IAS's 11.7% |
| Value | IAS | Lower P/E (27.5x vs 31.3x) |
| Quality / Margins | IAS | 7.9% margin vs DSP's 7.0% |
| Stability / Safety | IAS | Beta 0.83 vs DSP's 1.45, lower leverage |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | IAS | +42.2% vs DSP's -23.9% |
| Efficiency (ROA) | DSP | 5.8% ROA vs IAS's 3.9%, ROIC 8.4% vs 4.6% |
DSP vs IAS — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
BEST OVERALLIASLAGGINGDSP
DSPViant Technology Inc.
1leads
IASIntegral Ad Science H…
3leads
6 Total Categories
CATEGORYLEADERvs DSPMETRICS WON
Income & Cash FlowRevenue, margins, and cash flow strength
IAS4/6
Valuation MetricsMultiples, price ratios, and targets
Tied
—
Profitability & EfficiencyROE, ROIC, leverage, and quality scores
DSP6/8
Total Returns1Y, 3Y, 5Y total returns with dividends
IAS3/5
Risk & VolatilityBeta, volatility, and downside exposure
IAS2/2
Analyst OutlookRatings, price targets, and dividends
—
—
Income & Cash Flow (Last 12 Months)
IAS leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
IAS is the larger business by revenue, generating $591M annually — 1.7x DSP's $344M. Profitability is closely matched — net margins range from 7.9% (IAS) to 7.0% (DSP). On growth, DSP holds the edge at +22.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | DSPViant Technology … | IASIntegral Ad Scien… |
|---|---|---|
| RevenueTrailing 12 months | $344M | $591M |
| EBITDAEarnings before interest/tax | $35M | $125M |
| Net IncomeAfter-tax profit | $24M | $47M |
| Free Cash FlowCash after capex | $40M | $165M |
| Gross MarginGross profit ÷ Revenue | +45.8% | +77.4% |
| Operating MarginEBIT ÷ Revenue | +3.5% | +11.1% |
| Net MarginNet income ÷ Revenue | +7.0% | +7.9% |
| FCF MarginFCF ÷ Revenue | +11.7% | +27.9% |
| Rev. Growth (YoY)Latest quarter vs prior year | +22.3% | +15.6% |
| EPS Growth (YoY)Latest quarter vs prior year | +2.6% | -57.4% |
IAS leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
Evenly matched — DSP and IAS each lead in 3 of 6 comparable metrics.
Valuation Metrics
At 31.5x trailing earnings, DSP trades at a 30% valuation discount to IAS's 45.0x P/E. On an enterprise value basis, IAS's 13.7x EV/EBITDA is more attractive than DSP's 28.9x.
| Metric | DSPViant Technology … | IASIntegral Ad Scien… |
|---|---|---|
| Market CapShares × price | $519M | $1.7B |
| Enterprise ValueMkt cap + debt − cash | $349M | $1.7B |
| Trailing P/EPrice ÷ TTM EPS | 31.53x | 44.96x |
| Forward P/EPrice ÷ next-FY EPS est. | 31.34x | 27.54x |
| PEG RatioP/E ÷ EPS growth rate | 1.18x | — |
| EV / EBITDAEnterprise value multiple | 28.94x | 13.74x |
| Price / SalesMarket cap ÷ Revenue | 1.51x | 3.27x |
| Price / BookPrice ÷ Book value/share | 2.63x | 1.70x |
| Price / FCFMarket cap ÷ FCF | 10.04x | 22.44x |
Evenly matched — DSP and IAS each lead in 3 of 6 comparable metrics.
Profitability & Efficiency
DSP leads this category, winning 6 of 8 comparable metrics.
Profitability & Efficiency
DSP delivers a 9.1% return on equity — every $100 of shareholder capital generates $9 in annual profit, vs $4 for IAS. IAS carries lower financial leverage with a 0.06x debt-to-equity ratio, signaling a more conservative balance sheet compared to DSP's 0.08x. On the Piotroski fundamental quality scale (0–9), DSP scores 7/9 vs IAS's 6/9, reflecting strong financial health.
| Metric | DSPViant Technology … | IASIntegral Ad Scien… |
|---|---|---|
| ROE (TTM)Return on equity | +9.1% | +4.2% |
| ROA (TTM)Return on assets | +5.8% | +3.9% |
| ROICReturn on invested capital | +8.4% | +4.6% |
| ROCEReturn on capital employed | +3.9% | +5.5% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 6 |
| Debt / EquityFinancial leverage | 0.08x | 0.06x |
| Net DebtTotal debt minus cash | -$169M | -$27M |
| Cash & Equiv.Liquid assets | $191M | $84M |
| Total DebtShort + long-term debt | $22M | $58M |
| Interest CoverageEBIT ÷ Interest expense | — | 93.78x |
DSP leads this category, winning 6 of 8 comparable metrics.
Total Returns (Dividends Reinvested)
IAS leads this category, winning 3 of 5 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in IAS five years ago would be worth $5,024 today (with dividends reinvested), compared to $3,718 for DSP. Over the past 12 months, IAS leads with a +42.2% total return vs DSP's -23.9%. The 3-year compound annual growth rate (CAGR) favors DSP at 38.3% vs IAS's -15.2% — a key indicator of consistent wealth creation.
| Metric | DSPViant Technology … | IASIntegral Ad Scien… |
|---|---|---|
| YTD ReturnYear-to-date | -2.2% | — |
| 1-Year ReturnPast 12 months | -23.9% | +42.2% |
| 3-Year ReturnCumulative with dividends | +164.6% | -39.0% |
| 5-Year ReturnCumulative with dividends | -62.8% | -49.8% |
| 10-Year ReturnCumulative with dividends | -76.2% | -49.8% |
| CAGR (3Y)Annualised 3-year return | +38.3% | -15.2% |
IAS leads this category, winning 3 of 5 comparable metrics.
Risk & Volatility
IAS leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
IAS is the less volatile stock with a 0.83 beta — it tends to amplify market swings less than DSP's 1.45 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. IAS currently trades 100.0% from its 52-week high vs DSP's 69.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | DSPViant Technology … | IASIntegral Ad Scien… |
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.45x | 0.83x |
| 52-Week HighHighest price in past year | $16.25 | $10.34 |
| 52-Week LowLowest price in past year | $8.11 | $7.19 |
| % of 52W HighCurrent price vs 52-week peak | +69.8% | +100.0% |
| RSI (14)Momentum oscillator 0–100 | 58.4 | 67.5 |
| Avg Volume (50D)Average daily shares traded | 204K | 0 |
IAS leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates DSP as "Buy" and IAS as "Buy". Consensus price targets imply 38.2% upside for IAS (target: $14) vs 36.6% for DSP (target: $16).
| Metric | DSPViant Technology … | IASIntegral Ad Scien… |
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $15.50 | $14.29 |
| # AnalystsCovering analysts | 13 | 12 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | 1 | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +0.6% | 0.0% |
Insufficient data to determine a leader in this category.
Key Takeaway
IAS leads in 3 of 6 categories (Income & Cash Flow, Total Returns). DSP leads in 1 (Profitability & Efficiency). 1 tied.
Best OverallIntegral Ad Science Holding… (IAS)Leads 3 of 6 categories
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DSP vs IAS: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is DSP or IAS a better buy right now?
For growth investors, Viant Technology Inc.
(DSP) is the stronger pick with 19. 0% revenue growth year-over-year, versus 11. 7% for Integral Ad Science Holding Corp. (IAS). Viant Technology Inc. (DSP) offers the better valuation at 31. 5x trailing P/E (31. 3x forward), making it the more compelling value choice. Analysts rate Viant Technology Inc. (DSP) a "Buy" — based on 13 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — DSP or IAS?
On trailing P/E, Viant Technology Inc.
(DSP) is the cheapest at 31. 5x versus Integral Ad Science Holding Corp. at 45. 0x. On forward P/E, Integral Ad Science Holding Corp. is actually cheaper at 27. 5x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — DSP or IAS?
Over the past 5 years, Integral Ad Science Holding Corp.
(IAS) delivered a total return of -49. 8%, compared to -62. 8% for Viant Technology Inc. (DSP). Over 10 years, the gap is even starker: IAS returned -49. 8% versus DSP's -76. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — DSP or IAS?
By beta (market sensitivity over 5 years), Integral Ad Science Holding Corp.
(IAS) is the lower-risk stock at 0. 83β versus Viant Technology Inc. 's 1. 45β — meaning DSP is approximately 74% more volatile than IAS relative to the S&P 500. On balance sheet safety, Integral Ad Science Holding Corp. (IAS) carries a lower debt/equity ratio of 6% versus 8% for Viant Technology Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — DSP or IAS?
By revenue growth (latest reported year), Viant Technology Inc.
(DSP) is pulling ahead at 19. 0% versus 11. 7% for Integral Ad Science Holding Corp. (IAS). On earnings-per-share growth, the picture is similar: Integral Ad Science Holding Corp. grew EPS 413. 4% year-over-year, compared to 200. 0% for Viant Technology Inc.. Over a 3-year CAGR, DSP leads at 20. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — DSP or IAS?
Integral Ad Science Holding Corp.
(IAS) is the more profitable company, earning 7. 1% net margin versus 7. 0% for Viant Technology Inc. — meaning it keeps 7. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: IAS leads at 11. 4% versus 3. 5% for DSP. At the gross margin level — before operating expenses — IAS leads at 78. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is DSP or IAS more undervalued right now?
On forward earnings alone, Integral Ad Science Holding Corp.
(IAS) trades at 27. 5x forward P/E versus 31. 3x for Viant Technology Inc. — 3. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for IAS: 38. 2% to $14. 29.
08Which pays a better dividend — DSP or IAS?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
09Is DSP or IAS better for a retirement portfolio?
For long-horizon retirement investors, Integral Ad Science Holding Corp.
(IAS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 83)). Both have compounded well over 10 years (IAS: -49. 8%, DSP: -76. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between DSP and IAS?
These companies operate in different sectors (DSP (Technology) and IAS (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: DSP is a small-cap high-growth stock; IAS is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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Revenue Growth>
%
(DSP: 22.3% · IAS: 15.6%)Net Margin>
%
(DSP: 7.0% · IAS: 7.9%)P/E Ratio<
x
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