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HSBC vs C

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HSBC
HSBC Holdings plc

Banks - Diversified

Financial ServicesNYSE • GB
Market Cap$314.12B
5Y Perf.+296.5%
C
Citigroup Inc.

Banks - Diversified

Financial ServicesNYSE • US
Market Cap$222.93B
5Y Perf.+166.3%

HSBC vs C — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HSBC logoHSBC
C logoC
IndustryBanks - DiversifiedBanks - Diversified
Market Cap$314.12B$222.93B
Revenue (TTM)$147.86B$170.71B
Net Income (TTM)$22.29B$14.69B
Gross Margin54.6%41.7%
Operating Margin20.3%10.0%
Forward P/E11.0x11.8x
Total Debt$495.79B$590.56B
Cash & Equiv.$286.92B$276.53B

HSBC vs CLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HSBC
C
StockMay 20May 26Return
HSBC Holdings plc (HSBC)100396.5+296.5%
Citigroup Inc. (C)100266.3+166.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: HSBC vs C

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: C leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. HSBC Holdings plc is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. As sector peers, any of these can serve as alternatives in the same allocation.
HSBC
HSBC Holdings plc
The Banking Pick

HSBC is the clearest fit if your priority is income & stability and long-term compounding.

  • Dividend streak 0 yrs, beta 1.12, yield 3.6%
  • 268.7% 10Y total return vs C's 229.2%
  • Lower volatility, beta 1.12, current ratio 2.62x
Best for: income & stability and long-term compounding
C
Citigroup Inc.
The Banking Pick

C carries the broadest edge in this set and is the clearest fit for growth exposure and bank quality.

  • Rev growth 9.9%, EPS growth 47.3%
  • NIM 2.3% vs HSBC's 1.1%
  • 9.9% NII/revenue growth vs HSBC's 3.2%
Best for: growth exposure and bank quality
See the full category breakdown
CategoryWinnerWhy
GrowthC logoC9.9% NII/revenue growth vs HSBC's 3.2%
ValueHSBC logoHSBCLower P/E (11.0x vs 11.8x)
Quality / MarginsC logoCEfficiency ratio 0.3% vs HSBC's 0.3% (lower = leaner)
Stability / SafetyHSBC logoHSBCBeta 1.12 vs C's 1.51, lower leverage
DividendsHSBC logoHSBC3.6% yield, vs C's 2.1%
Momentum (1Y)C logoC+87.1% vs HSBC's +68.0%
Efficiency (ROA)C logoCEfficiency ratio 0.3% vs HSBC's 0.3%

HSBC vs C — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HSBCHSBC Holdings plc

Segment breakdown not available.

CCitigroup Inc.
FY 2024
U.S. Personal Banking
27.7%$20.4B
Markets
27.0%$19.8B
Services
26.7%$19.6B
Personal Banking and Wealth Management
10.2%$7.5B
Banking Segment
8.4%$6.2B

HSBC vs C — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHSBCLAGGINGC

Income & Cash Flow (Last 12 Months)

HSBC leads this category, winning 5 of 5 comparable metrics.

C and HSBC operate at a comparable scale, with $170.7B and $147.9B in trailing revenue. HSBC is the more profitable business, keeping 15.1% of every revenue dollar as net income compared to C's 7.4%.

MetricHSBC logoHSBCHSBC Holdings plcC logoCCitigroup Inc.
RevenueTrailing 12 months$147.9B$170.7B
EBITDAEarnings before interest/tax$35.8B$24.1B
Net IncomeAfter-tax profit$22.3B$14.7B
Free Cash FlowCash after capex$0-$76.0B
Gross MarginGross profit ÷ Revenue+54.6%+41.7%
Operating MarginEBIT ÷ Revenue+20.3%+10.0%
Net MarginNet income ÷ Revenue+15.1%+7.4%
FCF MarginFCF ÷ Revenue+17.0%-15.3%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year+23.5%+23.2%
HSBC leads this category, winning 5 of 5 comparable metrics.

Valuation Metrics

HSBC leads this category, winning 3 of 5 comparable metrics.

At 15.1x trailing earnings, HSBC trades at a 30% valuation discount to C's 21.4x P/E. On an enterprise value basis, HSBC's 16.4x EV/EBITDA is more attractive than C's 25.1x.

MetricHSBC logoHSBCHSBC Holdings plcC logoCCitigroup Inc.
Market CapShares × price$314.1B$222.9B
Enterprise ValueMkt cap + debt − cash$523.0B$537.0B
Trailing P/EPrice ÷ TTM EPS15.11x21.44x
Forward P/EPrice ÷ next-FY EPS est.11.04x11.80x
PEG RatioP/E ÷ EPS growth rate0.34x
EV / EBITDAEnterprise value multiple16.37x25.14x
Price / SalesMarket cap ÷ Revenue2.12x1.31x
Price / BookPrice ÷ Book value/share1.73x1.16x
Price / FCFMarket cap ÷ FCF12.51x
HSBC leads this category, winning 3 of 5 comparable metrics.

Profitability & Efficiency

HSBC leads this category, winning 8 of 9 comparable metrics.

HSBC delivers a 11.4% return on equity — every $100 of shareholder capital generates $11 in annual profit, vs $7 for C. HSBC carries lower financial leverage with a 2.68x debt-to-equity ratio, signaling a more conservative balance sheet compared to C's 2.82x. On the Piotroski fundamental quality scale (0–9), HSBC scores 6/9 vs C's 5/9, reflecting solid financial health.

MetricHSBC logoHSBCHSBC Holdings plcC logoCCitigroup Inc.
ROE (TTM)Return on equity+11.4%+6.9%
ROA (TTM)Return on assets+0.7%+0.6%
ROICReturn on invested capital+4.0%+1.6%
ROCEReturn on capital employed+1.4%+3.0%
Piotroski ScoreFundamental quality 0–965
Debt / EquityFinancial leverage2.68x2.82x
Net DebtTotal debt minus cash$208.9B$314.0B
Cash & Equiv.Liquid assets$286.9B$276.5B
Total DebtShort + long-term debt$495.8B$590.6B
Interest CoverageEBIT ÷ Interest expense0.47x0.24x
HSBC leads this category, winning 8 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — HSBC and C each lead in 3 of 6 comparable metrics.

A $10,000 investment in HSBC five years ago would be worth $33,318 today (with dividends reinvested), compared to $18,509 for C. Over the past 12 months, C leads with a +87.1% total return vs HSBC's +68.0%. The 3-year compound annual growth rate (CAGR) favors C at 42.6% vs HSBC's 39.0% — a key indicator of consistent wealth creation.

MetricHSBC logoHSBCHSBC Holdings plcC logoCCitigroup Inc.
YTD ReturnYear-to-date+16.4%+8.5%
1-Year ReturnPast 12 months+68.0%+87.1%
3-Year ReturnCumulative with dividends+168.4%+189.8%
5-Year ReturnCumulative with dividends+233.2%+85.1%
10-Year ReturnCumulative with dividends+268.7%+229.2%
CAGR (3Y)Annualised 3-year return+39.0%+42.6%
Evenly matched — HSBC and C each lead in 3 of 6 comparable metrics.

Risk & Volatility

HSBC leads this category, winning 2 of 2 comparable metrics.

HSBC is the less volatile stock with a 1.12 beta — it tends to amplify market swings less than C's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.

MetricHSBC logoHSBCHSBC Holdings plcC logoCCitigroup Inc.
Beta (5Y)Sensitivity to S&P 5001.12x1.51x
52-Week HighHighest price in past year$94.80$135.29
52-Week LowLowest price in past year$56.21$69.17
% of 52W HighCurrent price vs 52-week peak+96.4%+94.3%
RSI (14)Momentum oscillator 0–10045.758.2
Avg Volume (50D)Average daily shares traded2.0M11.4M
HSBC leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — HSBC and C each lead in 1 of 2 comparable metrics.

Wall Street rates HSBC as "Hold" and C as "Buy". Consensus price targets imply 10.1% upside for C (target: $140) vs -43.1% for HSBC (target: $52). For income investors, HSBC offers the higher dividend yield at 3.61% vs C's 2.14%.

MetricHSBC logoHSBCHSBC Holdings plcC logoCCitigroup Inc.
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$52.00$140.42
# AnalystsCovering analysts1927
Dividend YieldAnnual dividend ÷ price+3.6%+2.1%
Dividend StreakConsecutive years of raises03
Dividend / ShareAnnual DPS$3.30$2.73
Buyback YieldShare repurchases ÷ mkt cap+4.0%+3.4%
Evenly matched — HSBC and C each lead in 1 of 2 comparable metrics.
Key Takeaway

HSBC leads in 4 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 2 categories are tied.

Best OverallHSBC Holdings plc (HSBC)Leads 4 of 6 categories
Loading custom metrics...

HSBC vs C: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is HSBC or C a better buy right now?

For growth investors, Citigroup Inc.

(C) is the stronger pick with 9. 9% revenue growth year-over-year, versus 3. 2% for HSBC Holdings plc (HSBC). HSBC Holdings plc (HSBC) offers the better valuation at 15. 1x trailing P/E (11. 0x forward), making it the more compelling value choice. Analysts rate Citigroup Inc. (C) a "Buy" — based on 27 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HSBC or C?

On trailing P/E, HSBC Holdings plc (HSBC) is the cheapest at 15.

1x versus Citigroup Inc. at 21. 4x. On forward P/E, HSBC Holdings plc is actually cheaper at 11. 0x.

03

Which is the better long-term investment — HSBC or C?

Over the past 5 years, HSBC Holdings plc (HSBC) delivered a total return of +233.

2%, compared to +85. 1% for Citigroup Inc. (C). Over 10 years, the gap is even starker: HSBC returned +268. 7% versus C's +229. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HSBC or C?

By beta (market sensitivity over 5 years), HSBC Holdings plc (HSBC) is the lower-risk stock at 1.

12β versus Citigroup Inc. 's 1. 51β — meaning C is approximately 35% more volatile than HSBC relative to the S&P 500. On balance sheet safety, HSBC Holdings plc (HSBC) carries a lower debt/equity ratio of 3% versus 3% for Citigroup Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — HSBC or C?

By revenue growth (latest reported year), Citigroup Inc.

(C) is pulling ahead at 9. 9% versus 3. 2% for HSBC Holdings plc (HSBC). On earnings-per-share growth, the picture is similar: Citigroup Inc. grew EPS 47. 3% year-over-year, compared to -2. 4% for HSBC Holdings plc. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HSBC or C?

HSBC Holdings plc (HSBC) is the more profitable company, earning 15.

1% net margin versus 7. 4% for Citigroup Inc. — meaning it keeps 15. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HSBC leads at 20. 3% versus 10. 0% for C. At the gross margin level — before operating expenses — HSBC leads at 54. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HSBC or C more undervalued right now?

On forward earnings alone, HSBC Holdings plc (HSBC) trades at 11.

0x forward P/E versus 11. 8x for Citigroup Inc. — 0. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for C: 10. 1% to $140. 42.

08

Which pays a better dividend — HSBC or C?

All stocks in this comparison pay dividends.

HSBC Holdings plc (HSBC) offers the highest yield at 3. 6%, versus 2. 1% for Citigroup Inc. (C).

09

Is HSBC or C better for a retirement portfolio?

For long-horizon retirement investors, HSBC Holdings plc (HSBC) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.

12), 3. 6% yield, +268. 7% 10Y return). Citigroup Inc. (C) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (HSBC: +268. 7%, C: +229. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HSBC and C?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: HSBC is a large-cap deep-value stock; C is a large-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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HSBC

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  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 9%
  • Dividend Yield > 1.4%
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C

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
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Beat Both

Find stocks that outperform HSBC and C on the metrics below

Revenue Growth>
%
(HSBC: 3.2% · C: 9.9%)
Net Margin>
%
(HSBC: 15.1% · C: 7.4%)
P/E Ratio<
x
(HSBC: 15.1x · C: 21.4x)

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