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Stock Comparison

URBN vs AEO

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
URBN
Urban Outfitters, Inc.

Apparel - Retail

Consumer CyclicalNASDAQ • US
Market Cap$6.43B
5Y Perf.+322.8%
AEO
American Eagle Outfitters, Inc.

Apparel - Retail

Consumer CyclicalNYSE • US
Market Cap$2.87B
5Y Perf.+84.6%

URBN vs AEO — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
URBN logoURBN
AEO logoAEO
IndustryApparel - RetailApparel - Retail
Market Cap$6.43B$2.87B
Revenue (TTM)$6.17B$5.50B
Net Income (TTM)$465M$192M
Gross Margin36.0%33.0%
Operating Margin9.9%6.0%
Forward P/E13.6x12.3x
Total Debt$1.23B$1.73B
Cash & Equiv.$369M$239M

URBN vs AEOLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

URBN
AEO
StockMay 20May 26Return
Urban Outfitters, I… (URBN)100422.8+322.8%
American Eagle Outf… (AEO)100184.6+84.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: URBN vs AEO

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: URBN leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. American Eagle Outfitters, Inc. is the stronger pick specifically for valuation and capital efficiency and recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
URBN
Urban Outfitters, Inc.
The Income Pick

URBN carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • beta 1.35
  • Rev growth 11.1%, EPS growth 18.8%, 3Y rev CAGR 8.7%
  • 150.3% 10Y total return vs AEO's 48.9%
Best for: income & stability and growth exposure
AEO
American Eagle Outfitters, Inc.
The Value Play

AEO is the clearest fit if your priority is value and momentum.

  • Lower P/E (12.3x vs 13.6x)
  • +57.8% vs URBN's +38.2%
Best for: value and momentum
See the full category breakdown
CategoryWinnerWhy
GrowthURBN logoURBN11.1% revenue growth vs AEO's 3.2%
ValueAEO logoAEOLower P/E (12.3x vs 13.6x)
Quality / MarginsURBN logoURBN7.5% margin vs AEO's 3.5%
Stability / SafetyURBN logoURBNBeta 1.35 vs AEO's 2.08, lower leverage
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)AEO logoAEO+57.8% vs URBN's +38.2%
Efficiency (ROA)URBN logoURBN9.3% ROA vs AEO's 4.8%, ROIC 13.1% vs 8.1%

URBN vs AEO — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

URBNUrban Outfitters, Inc.
FY 2025
Retail Operations
88.2%$4.9B
Subscription Operations
6.8%$378M
Wholesale Operations
5.0%$276M
AEOAmerican Eagle Outfitters, Inc.
FY 2024
American Eagle Brand
63.5%$3.4B
Aerie Brand
32.6%$1.7B
Corporate, Non-Segment
4.6%$244M
Intersegment Eliminations
-0.7%$-38,900,000

URBN vs AEO — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLURBNLAGGINGAEO

Income & Cash Flow (Last 12 Months)

URBN leads this category, winning 5 of 6 comparable metrics.

URBN and AEO operate at a comparable scale, with $6.2B and $5.5B in trailing revenue. Profitability is closely matched — net margins range from 7.5% (URBN) to 3.5% (AEO).

MetricURBN logoURBNUrban Outfitters,…AEO logoAEOAmerican Eagle Ou…
RevenueTrailing 12 months$6.2B$5.5B
EBITDAEarnings before interest/tax$614M$546M
Net IncomeAfter-tax profit$465M$192M
Free Cash FlowCash after capex$445M$25M
Gross MarginGross profit ÷ Revenue+36.0%+33.0%
Operating MarginEBIT ÷ Revenue+9.9%+6.0%
Net MarginNet income ÷ Revenue+7.5%+3.5%
FCF MarginFCF ÷ Revenue+7.2%+0.5%
Rev. Growth (YoY)Latest quarter vs prior year+10.1%+9.7%
EPS Growth (YoY)Latest quarter vs prior year-18.0%-7.4%
URBN leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

AEO leads this category, winning 4 of 5 comparable metrics.

At 14.2x trailing earnings, URBN trades at a 9% valuation discount to AEO's 15.5x P/E. On an enterprise value basis, AEO's 8.1x EV/EBITDA is more attractive than URBN's 9.9x.

MetricURBN logoURBNUrban Outfitters,…AEO logoAEOAmerican Eagle Ou…
Market CapShares × price$6.4B$2.9B
Enterprise ValueMkt cap + debt − cash$7.3B$4.4B
Trailing P/EPrice ÷ TTM EPS14.15x15.51x
Forward P/EPrice ÷ next-FY EPS est.13.58x12.26x
PEG RatioP/E ÷ EPS growth rate0.06x
EV / EBITDAEnterprise value multiple9.92x8.08x
Price / SalesMarket cap ÷ Revenue1.04x0.52x
Price / BookPrice ÷ Book value/share2.34x1.76x
Price / FCFMarket cap ÷ FCF14.43x
AEO leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

URBN leads this category, winning 9 of 9 comparable metrics.

URBN delivers a 16.5% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $12 for AEO. URBN carries lower financial leverage with a 0.44x debt-to-equity ratio, signaling a more conservative balance sheet compared to AEO's 1.02x. On the Piotroski fundamental quality scale (0–9), URBN scores 8/9 vs AEO's 2/9, reflecting strong financial health.

MetricURBN logoURBNUrban Outfitters,…AEO logoAEOAmerican Eagle Ou…
ROE (TTM)Return on equity+16.5%+12.1%
ROA (TTM)Return on assets+9.3%+4.8%
ROICReturn on invested capital+13.1%+8.1%
ROCEReturn on capital employed+16.5%+10.7%
Piotroski ScoreFundamental quality 0–982
Debt / EquityFinancial leverage0.44x1.02x
Net DebtTotal debt minus cash$856M$1.5B
Cash & Equiv.Liquid assets$369M$239M
Total DebtShort + long-term debt$1.2B$1.7B
Interest CoverageEBIT ÷ Interest expense2531.08x75.18x
URBN leads this category, winning 9 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

URBN leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in URBN five years ago would be worth $18,252 today (with dividends reinvested), compared to $5,351 for AEO. Over the past 12 months, AEO leads with a +57.8% total return vs URBN's +38.2%. The 3-year compound annual growth rate (CAGR) favors URBN at 36.3% vs AEO's 10.9% — a key indicator of consistent wealth creation.

MetricURBN logoURBNUrban Outfitters,…AEO logoAEOAmerican Eagle Ou…
YTD ReturnYear-to-date-4.9%-34.9%
1-Year ReturnPast 12 months+38.2%+57.8%
3-Year ReturnCumulative with dividends+153.3%+36.4%
5-Year ReturnCumulative with dividends+82.5%-46.5%
10-Year ReturnCumulative with dividends+150.3%+48.9%
CAGR (3Y)Annualised 3-year return+36.3%+10.9%
URBN leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

URBN leads this category, winning 2 of 2 comparable metrics.

URBN is the less volatile stock with a 1.35 beta — it tends to amplify market swings less than AEO's 2.08 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. URBN currently trades 84.9% from its 52-week high vs AEO's 59.4% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricURBN logoURBNUrban Outfitters,…AEO logoAEOAmerican Eagle Ou…
Beta (5Y)Sensitivity to S&P 5001.35x2.08x
52-Week HighHighest price in past year$84.35$28.46
52-Week LowLowest price in past year$51.12$9.27
% of 52W HighCurrent price vs 52-week peak+84.9%+59.4%
RSI (14)Momentum oscillator 0–10052.038.2
Avg Volume (50D)Average daily shares traded1.6M5.2M
URBN leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates URBN as "Hold" and AEO as "Hold". Consensus price targets imply 46.8% upside for AEO (target: $25) vs 25.1% for URBN (target: $90).

MetricURBN logoURBNUrban Outfitters,…AEO logoAEOAmerican Eagle Ou…
Analyst RatingConsensus buy/hold/sellHoldHold
Price TargetConsensus 12-month target$89.57$24.83
# AnalystsCovering analysts5852
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises2
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+5.4%0.0%
Insufficient data to determine a leader in this category.
Key Takeaway

URBN leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). AEO leads in 1 (Valuation Metrics).

Best OverallUrban Outfitters, Inc. (URBN)Leads 4 of 6 categories
Loading custom metrics...

URBN vs AEO: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is URBN or AEO a better buy right now?

For growth investors, Urban Outfitters, Inc.

(URBN) is the stronger pick with 11. 1% revenue growth year-over-year, versus 3. 2% for American Eagle Outfitters, Inc. (AEO). Urban Outfitters, Inc. (URBN) offers the better valuation at 14. 2x trailing P/E (13. 6x forward), making it the more compelling value choice. Analysts rate Urban Outfitters, Inc. (URBN) a "Hold" — based on 58 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — URBN or AEO?

On trailing P/E, Urban Outfitters, Inc.

(URBN) is the cheapest at 14. 2x versus American Eagle Outfitters, Inc. at 15. 5x. On forward P/E, American Eagle Outfitters, Inc. is actually cheaper at 12. 3x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — URBN or AEO?

Over the past 5 years, Urban Outfitters, Inc.

(URBN) delivered a total return of +82. 5%, compared to -46. 5% for American Eagle Outfitters, Inc. (AEO). Over 10 years, the gap is even starker: URBN returned +150. 3% versus AEO's +48. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — URBN or AEO?

By beta (market sensitivity over 5 years), Urban Outfitters, Inc.

(URBN) is the lower-risk stock at 1. 35β versus American Eagle Outfitters, Inc. 's 2. 08β — meaning AEO is approximately 53% more volatile than URBN relative to the S&P 500. On balance sheet safety, Urban Outfitters, Inc. (URBN) carries a lower debt/equity ratio of 44% versus 102% for American Eagle Outfitters, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — URBN or AEO?

By revenue growth (latest reported year), Urban Outfitters, Inc.

(URBN) is pulling ahead at 11. 1% versus 3. 2% for American Eagle Outfitters, Inc. (AEO). On earnings-per-share growth, the picture is similar: Urban Outfitters, Inc. grew EPS 18. 8% year-over-year, compared to -35. 1% for American Eagle Outfitters, Inc.. Over a 3-year CAGR, URBN leads at 8. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — URBN or AEO?

Urban Outfitters, Inc.

(URBN) is the more profitable company, earning 7. 5% net margin versus 3. 5% for American Eagle Outfitters, Inc. — meaning it keeps 7. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: URBN leads at 9. 8% versus 6. 0% for AEO. At the gross margin level — before operating expenses — URBN leads at 36. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is URBN or AEO more undervalued right now?

On forward earnings alone, American Eagle Outfitters, Inc.

(AEO) trades at 12. 3x forward P/E versus 13. 6x for Urban Outfitters, Inc. — 1. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for AEO: 46. 8% to $24. 83.

08

Which pays a better dividend — URBN or AEO?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

09

Is URBN or AEO better for a retirement portfolio?

For long-horizon retirement investors, Urban Outfitters, Inc.

(URBN) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (+150. 3% 10Y return). American Eagle Outfitters, Inc. (AEO) carries a higher beta of 2. 08 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (URBN: +150. 3%, AEO: +48. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between URBN and AEO?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

URBN

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
Run This Screen
Stocks Like

AEO

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 19%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform URBN and AEO on the metrics below

Revenue Growth>
%
(URBN: 10.1% · AEO: 9.7%)
Net Margin>
%
(URBN: 7.5% · AEO: 3.5%)
P/E Ratio<
x
(URBN: 14.2x · AEO: 15.5x)

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