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Stock Comparison

URI vs KFRC vs BRT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
URI
United Rentals, Inc.

Rental & Leasing Services

IndustrialsNYSE • US
Market Cap$59.14B
5Y Perf.+579.7%
KFRC
Kforce Inc.

Staffing & Employment Services

IndustrialsNASDAQ • US
Market Cap$790M
5Y Perf.+43.1%
BRT
BRT Apartments Corp.

REIT - Residential

Real EstateNYSE • US
Market Cap$277M
5Y Perf.+30.5%

URI vs KFRC vs BRT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
URI logoURI
KFRC logoKFRC
BRT logoBRT
IndustryRental & Leasing ServicesStaffing & Employment ServicesREIT - Residential
Market Cap$59.14B$790M$277M
Revenue (TTM)$16.36B$1.33B$98M
Net Income (TTM)$2.51B$35M$-12M
Gross Margin36.3%27.2%12.6%
Operating Margin24.7%3.8%6.1%
Forward P/E20.1x18.0x
Total Debt$16.48B$70M$508M
Cash & Equiv.$459M$2M$25M

URI vs KFRC vs BRTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

URI
KFRC
BRT
StockMay 20May 26Return
United Rentals, Inc. (URI)100679.7+579.7%
Kforce Inc. (KFRC)100143.1+43.1%
BRT Apartments Corp. (BRT)100130.5+30.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: URI vs KFRC vs BRT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: KFRC leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and capital preservation and lower volatility. United Rentals, Inc. is the stronger pick specifically for growth and revenue expansion and profitability and margin quality. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
URI
United Rentals, Inc.
The Growth Play

URI is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 4.9%, EPS growth -0.2%, 3Y rev CAGR 11.4%
  • 14.8% 10Y total return vs BRT's 217.9%
  • 4.9% revenue growth vs KFRC's -5.4%
Best for: growth exposure and long-term compounding
KFRC
Kforce Inc.
The Income Pick

KFRC carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 8 yrs, beta 0.53, yield 3.6%
  • Lower volatility, beta 0.53, Low D/E 56.0%, current ratio 1.78x
  • Beta 0.53, yield 3.6%, current ratio 1.78x
Best for: income & stability and sleep-well-at-night
BRT
BRT Apartments Corp.
The REIT Holding

BRT plays a supporting role in this comparison — it may shine differently against other peers.

Best for: real estate exposure
See the full category breakdown
CategoryWinnerWhy
GrowthURI logoURI4.9% revenue growth vs KFRC's -5.4%
ValueKFRC logoKFRCBetter valuation composite
Quality / MarginsURI logoURI15.3% margin vs BRT's -12.5%
Stability / SafetyKFRC logoKFRCBeta 0.53 vs URI's 1.19, lower leverage
DividendsKFRC logoKFRC3.6% yield, 8-year raise streak, vs BRT's 7.1%
Momentum (1Y)URI logoURI+46.0% vs BRT's +2.7%
Efficiency (ROA)KFRC logoKFRC9.2% ROA vs BRT's -1.7%, ROIC 19.1% vs 1.3%

URI vs KFRC vs BRT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

URIUnited Rentals, Inc.
FY 2025
Owned Equipment Rentals
68.6%$11.0B
Ancillary and Other Rental Revenue
15.4%$2.5B
Rental Equipment
8.8%$1.4B
Service and Other Revenues
2.3%$369M
New Equipment
2.2%$348M
Re-rent Revenue
1.7%$275M
Contractor Supplies
1.0%$163M
KFRCKforce Inc.
FY 2025
Flex Revenue
98.1%$1.3B
Direct Hire Revenue
1.9%$26M
BRTBRT Apartments Corp.
FY 2017
Multi Family Real Estate Segment
97.3%$103M
Other Real Estate Segment
2.7%$3M

URI vs KFRC vs BRT — Financial Metrics

Side-by-side numbers across 3 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLURILAGGINGBRT

Income & Cash Flow (Last 12 Months)

URI leads this category, winning 5 of 6 comparable metrics.

URI is the larger business by revenue, generating $16.4B annually — 167.0x BRT's $98M. URI is the more profitable business, keeping 15.3% of every revenue dollar as net income compared to BRT's -12.5%. On growth, URI holds the edge at +7.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricURI logoURIUnited Rentals, I…KFRC logoKFRCKforce Inc.BRT logoBRTBRT Apartments Co…
RevenueTrailing 12 months$16.4B$1.3B$98M
EBITDAEarnings before interest/tax$6.5B$56M$33M
Net IncomeAfter-tax profit$2.5B$35M-$12M
Free Cash FlowCash after capex$1.5B$43M$16M
Gross MarginGross profit ÷ Revenue+36.3%+27.2%+12.6%
Operating MarginEBIT ÷ Revenue+24.7%+3.8%+6.1%
Net MarginNet income ÷ Revenue+15.3%+2.6%-12.5%
FCF MarginFCF ÷ Revenue+9.1%+3.3%+16.2%
Rev. Growth (YoY)Latest quarter vs prior year+7.2%+0.1%+4.2%
EPS Growth (YoY)Latest quarter vs prior year+5.6%+2.2%-16.7%
URI leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

KFRC leads this category, winning 3 of 6 comparable metrics.

At 22.1x trailing earnings, KFRC trades at a 10% valuation discount to URI's 24.5x P/E. On an enterprise value basis, URI's 10.6x EV/EBITDA is more attractive than BRT's 20.3x.

MetricURI logoURIUnited Rentals, I…KFRC logoKFRCKforce Inc.BRT logoBRTBRT Apartments Co…
Market CapShares × price$59.1B$790M$277M
Enterprise ValueMkt cap + debt − cash$75.2B$858M$760M
Trailing P/EPrice ÷ TTM EPS24.45x22.05x-22.31x
Forward P/EPrice ÷ next-FY EPS est.20.14x17.96x
PEG RatioP/E ÷ EPS growth rate0.94x
EV / EBITDAEnterprise value multiple10.61x15.42x20.32x
Price / SalesMarket cap ÷ Revenue3.67x0.59x2.86x
Price / BookPrice ÷ Book value/share6.80x6.17x1.50x
Price / FCFMarket cap ÷ FCF89.34x16.88x25.60x
KFRC leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

KFRC leads this category, winning 7 of 9 comparable metrics.

URI delivers a 27.9% return on equity — every $100 of shareholder capital generates $28 in annual profit, vs $-7 for BRT. KFRC carries lower financial leverage with a 0.56x debt-to-equity ratio, signaling a more conservative balance sheet compared to BRT's 2.87x. On the Piotroski fundamental quality scale (0–9), URI scores 4/9 vs BRT's 3/9, reflecting mixed financial health.

MetricURI logoURIUnited Rentals, I…KFRC logoKFRCKforce Inc.BRT logoBRTBRT Apartments Co…
ROE (TTM)Return on equity+27.9%+27.2%-6.8%
ROA (TTM)Return on assets+8.4%+9.2%-1.7%
ROICReturn on invested capital+12.4%+19.1%+1.3%
ROCEReturn on capital employed+15.6%+20.1%+1.6%
Piotroski ScoreFundamental quality 0–9443
Debt / EquityFinancial leverage1.84x0.56x2.87x
Net DebtTotal debt minus cash$16.0B$68M$483M
Cash & Equiv.Liquid assets$459M$2M$25M
Total DebtShort + long-term debt$16.5B$70M$508M
Interest CoverageEBIT ÷ Interest expense5.72x0.51x
KFRC leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

URI leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in URI five years ago would be worth $27,803 today (with dividends reinvested), compared to $8,325 for KFRC. Over the past 12 months, URI leads with a +46.0% total return vs BRT's +2.7%. The 3-year compound annual growth rate (CAGR) favors URI at 41.4% vs KFRC's -4.8% — a key indicator of consistent wealth creation.

MetricURI logoURIUnited Rentals, I…KFRC logoKFRCKforce Inc.BRT logoBRTBRT Apartments Co…
YTD ReturnYear-to-date+12.0%+39.2%+3.5%
1-Year ReturnPast 12 months+46.0%+18.9%+2.7%
3-Year ReturnCumulative with dividends+182.8%-13.8%+1.0%
5-Year ReturnCumulative with dividends+178.0%-16.8%+7.5%
10-Year ReturnCumulative with dividends+1482.5%+195.5%+217.9%
CAGR (3Y)Annualised 3-year return+41.4%-4.8%+0.3%
URI leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — URI and KFRC each lead in 1 of 2 comparable metrics.

KFRC is the less volatile stock with a 0.53 beta — it tends to amplify market swings less than URI's 1.19 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. URI currently trades 92.4% from its 52-week high vs BRT's 88.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricURI logoURIUnited Rentals, I…KFRC logoKFRCKforce Inc.BRT logoBRTBRT Apartments Co…
Beta (5Y)Sensitivity to S&P 5001.19x0.53x0.65x
52-Week HighHighest price in past year$1021.47$47.48$16.69
52-Week LowLowest price in past year$647.05$24.49$13.18
% of 52W HighCurrent price vs 52-week peak+92.4%+91.0%+88.2%
RSI (14)Momentum oscillator 0–10069.465.656.6
Avg Volume (50D)Average daily shares traded557K305K54K
Evenly matched — URI and KFRC each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — KFRC and BRT each lead in 1 of 2 comparable metrics.

Analyst consensus: URI as "Buy", KFRC as "Hold", BRT as "Buy". Consensus price targets imply 64.3% upside for KFRC (target: $71) vs 9.9% for URI (target: $1037). For income investors, BRT offers the higher dividend yield at 7.13% vs URI's 0.76%.

MetricURI logoURIUnited Rentals, I…KFRC logoKFRCKforce Inc.BRT logoBRTBRT Apartments Co…
Analyst RatingConsensus buy/hold/sellBuyHoldBuy
Price TargetConsensus 12-month target$1037.13$71.00$21.00
# AnalystsCovering analysts40105
Dividend YieldAnnual dividend ÷ price+0.8%+3.6%+7.1%
Dividend StreakConsecutive years of raises480
Dividend / ShareAnnual DPS$7.18$1.55$1.05
Buyback YieldShare repurchases ÷ mkt cap+3.3%+6.4%+1.8%
Evenly matched — KFRC and BRT each lead in 1 of 2 comparable metrics.
Key Takeaway

URI leads in 2 of 6 categories (Income & Cash Flow, Total Returns). KFRC leads in 2 (Valuation Metrics, Profitability & Efficiency). 2 tied.

Best OverallUnited Rentals, Inc. (URI)Leads 2 of 6 categories
Loading custom metrics...

URI vs KFRC vs BRT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is URI or KFRC or BRT a better buy right now?

For growth investors, United Rentals, Inc.

(URI) is the stronger pick with 4. 9% revenue growth year-over-year, versus -5. 4% for Kforce Inc. (KFRC). Kforce Inc. (KFRC) offers the better valuation at 22. 1x trailing P/E (18. 0x forward), making it the more compelling value choice. Analysts rate United Rentals, Inc. (URI) a "Buy" — based on 40 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — URI or KFRC or BRT?

On trailing P/E, Kforce Inc.

(KFRC) is the cheapest at 22. 1x versus United Rentals, Inc. at 24. 5x. On forward P/E, Kforce Inc. is actually cheaper at 18. 0x.

03

Which is the better long-term investment — URI or KFRC or BRT?

Over the past 5 years, United Rentals, Inc.

(URI) delivered a total return of +178. 0%, compared to -16. 8% for Kforce Inc. (KFRC). Over 10 years, the gap is even starker: URI returned +1483% versus KFRC's +195. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — URI or KFRC or BRT?

By beta (market sensitivity over 5 years), Kforce Inc.

(KFRC) is the lower-risk stock at 0. 53β versus United Rentals, Inc. 's 1. 19β — meaning URI is approximately 124% more volatile than KFRC relative to the S&P 500. On balance sheet safety, Kforce Inc. (KFRC) carries a lower debt/equity ratio of 56% versus 3% for BRT Apartments Corp. — giving it more financial flexibility in a downturn.

05

Which is growing faster — URI or KFRC or BRT?

By revenue growth (latest reported year), United Rentals, Inc.

(URI) is pulling ahead at 4. 9% versus -5. 4% for Kforce Inc. (KFRC). On earnings-per-share growth, the picture is similar: United Rentals, Inc. grew EPS -0. 2% year-over-year, compared to -26. 9% for BRT Apartments Corp.. Over a 3-year CAGR, URI leads at 11. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — URI or KFRC or BRT?

United Rentals, Inc.

(URI) is the more profitable company, earning 15. 5% net margin versus -12. 3% for BRT Apartments Corp. — meaning it keeps 15. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: URI leads at 24. 7% versus 3. 8% for KFRC. At the gross margin level — before operating expenses — URI leads at 35. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is URI or KFRC or BRT more undervalued right now?

On forward earnings alone, Kforce Inc.

(KFRC) trades at 18. 0x forward P/E versus 20. 1x for United Rentals, Inc. — 2. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for KFRC: 64. 3% to $71. 00.

08

Which pays a better dividend — URI or KFRC or BRT?

All stocks in this comparison pay dividends.

BRT Apartments Corp. (BRT) offers the highest yield at 7. 1%, versus 0. 8% for United Rentals, Inc. (URI).

09

Is URI or KFRC or BRT better for a retirement portfolio?

For long-horizon retirement investors, United Rentals, Inc.

(URI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 19), 0. 8% yield, +1483% 10Y return). Both have compounded well over 10 years (URI: +1483%, BRT: +217. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between URI and KFRC and BRT?

These companies operate in different sectors (URI (Industrials) and KFRC (Industrials) and BRT (Real Estate)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: URI is a mid-cap quality compounder stock; KFRC is a small-cap income-oriented stock; BRT is a small-cap income-oriented stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

URI

Stable Dividend Mega-Cap

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 9%
Run This Screen
Stocks Like

KFRC

Income & Dividend Stock

  • Sector: Industrials
  • Market Cap > $100B
  • Gross Margin > 16%
  • Dividend Yield > 1.4%
Run This Screen
Stocks Like

BRT

Income & Dividend Stock

  • Sector: Real Estate
  • Market Cap > $100B
  • Dividend Yield > 2.8%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform URI and KFRC and BRT on the metrics below

Revenue Growth>
%
(URI: 7.2% · KFRC: 0.1%)
Net Margin>
%
(URI: 15.3% · KFRC: 2.6%)
P/E Ratio<
x
(URI: 24.5x · KFRC: 22.1x)

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