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Stock Comparison

ABNB vs HLT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
ABNB
Airbnb, Inc.

Travel Services

Consumer CyclicalNASDAQ • US
Market Cap$85.05B
5Y Perf.-4.7%
HLT
Hilton Worldwide Holdings Inc.

Travel Lodging

Consumer CyclicalNYSE • US
Market Cap$73.19B
5Y Perf.+189.0%

ABNB vs HLT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
ABNB logoABNB
HLT logoHLT
IndustryTravel ServicesTravel Lodging
Market Cap$85.05B$73.19B
Revenue (TTM)$11.94B$12.28B
Net Income (TTM)$2.63B$1.54B
Gross Margin83.0%44.3%
Operating Margin22.6%23.1%
Forward P/E28.2x35.5x
Total Debt$2.00B$15.67B
Cash & Equiv.$6.56B$970M

ABNB vs HLTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

ABNB
HLT
StockDec 20May 26Return
Airbnb, Inc. (ABNB)10095.3-4.7%
Hilton Worldwide Ho… (HLT)100289.0+189.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: ABNB vs HLT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: ABNB leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Hilton Worldwide Holdings Inc. is the stronger pick specifically for capital preservation and lower volatility and dividend income and shareholder returns. As sector peers, any of these can serve as alternatives in the same allocation.
ABNB
Airbnb, Inc.
The Growth Play

ABNB carries the broadest edge in this set and is the clearest fit for growth exposure.

  • Rev growth 10.3%, EPS growth -1.9%, 3Y rev CAGR 13.4%
  • 10.3% revenue growth vs HLT's 7.7%
  • Lower P/E (28.2x vs 35.5x)
Best for: growth exposure
HLT
Hilton Worldwide Holdings Inc.
The Income Pick

HLT is the clearest fit if your priority is income & stability and long-term compounding.

  • Dividend streak 0 yrs, beta 0.94, yield 0.2%
  • 6.2% 10Y total return vs ABNB's -3.3%
  • Lower volatility, beta 0.94, current ratio 10.81x
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthABNB logoABNB10.3% revenue growth vs HLT's 7.7%
ValueABNB logoABNBLower P/E (28.2x vs 35.5x)
Quality / MarginsABNB logoABNB22.0% margin vs HLT's 12.6%
Stability / SafetyHLT logoHLTBeta 0.94 vs ABNB's 1.33
DividendsHLT logoHLT0.2% yield; the other pay no meaningful dividend
Momentum (1Y)HLT logoHLT+36.1% vs ABNB's +15.0%
Efficiency (ROA)ABNB logoABNB11.4% ROA vs HLT's 9.4%, ROIC 51.0% vs 24.7%

ABNB vs HLT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

ABNBAirbnb, Inc.
FY 2025
Reportable Segment
100.0%$12.2B
HLTHilton Worldwide Holdings Inc.
FY 2025
Reimbursement Revenue
65.6%$7.1B
Management and Franchise
25.7%$2.8B
Management Service, Base
3.5%$376M
Management Service, Incentive
2.9%$313M
Hotel, Other
2.3%$252M

ABNB vs HLT — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLABNBLAGGINGHLT

Income & Cash Flow (Last 12 Months)

ABNB leads this category, winning 4 of 6 comparable metrics.

HLT and ABNB operate at a comparable scale, with $12.3B and $11.9B in trailing revenue. ABNB is the more profitable business, keeping 22.0% of every revenue dollar as net income compared to HLT's 12.6%.

MetricABNB logoABNBAirbnb, Inc.HLT logoHLTHilton Worldwide …
RevenueTrailing 12 months$11.9B$12.3B
EBITDAEarnings before interest/tax$2.8B$3.0B
Net IncomeAfter-tax profit$2.6B$1.5B
Free Cash FlowCash after capex$4.6B$2.2B
Gross MarginGross profit ÷ Revenue+83.0%+44.3%
Operating MarginEBIT ÷ Revenue+22.6%+23.1%
Net MarginNet income ÷ Revenue+22.0%+12.6%
FCF MarginFCF ÷ Revenue+38.2%+17.8%
Rev. Growth (YoY)Latest quarter vs prior year+9.7%+9.0%
EPS Growth (YoY)Latest quarter vs prior year+3.8%+35.0%
ABNB leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

ABNB leads this category, winning 3 of 5 comparable metrics.

At 34.7x trailing earnings, ABNB trades at a 34% valuation discount to HLT's 52.5x P/E. On an enterprise value basis, HLT's 30.6x EV/EBITDA is more attractive than ABNB's 31.6x.

MetricABNB logoABNBAirbnb, Inc.HLT logoHLTHilton Worldwide …
Market CapShares × price$85.0B$73.2B
Enterprise ValueMkt cap + debt − cash$80.5B$87.9B
Trailing P/EPrice ÷ TTM EPS34.71x52.53x
Forward P/EPrice ÷ next-FY EPS est.28.23x35.50x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple31.64x30.62x
Price / SalesMarket cap ÷ Revenue6.95x6.08x
Price / BookPrice ÷ Book value/share10.63x
Price / FCFMarket cap ÷ FCF18.31x36.09x
ABNB leads this category, winning 3 of 5 comparable metrics.

Profitability & Efficiency

ABNB leads this category, winning 5 of 6 comparable metrics.

On the Piotroski fundamental quality scale (0–9), HLT scores 7/9 vs ABNB's 6/9, reflecting strong financial health.

MetricABNB logoABNBAirbnb, Inc.HLT logoHLTHilton Worldwide …
ROE (TTM)Return on equity+30.6%
ROA (TTM)Return on assets+11.4%+9.4%
ROICReturn on invested capital+51.0%+24.7%
ROCEReturn on capital employed+26.3%+19.0%
Piotroski ScoreFundamental quality 0–967
Debt / EquityFinancial leverage0.24x
Net DebtTotal debt minus cash-$4.6B$14.7B
Cash & Equiv.Liquid assets$6.6B$970M
Total DebtShort + long-term debt$2.0B$15.7B
Interest CoverageEBIT ÷ Interest expense4.42x
ABNB leads this category, winning 5 of 6 comparable metrics.

Total Returns (Dividends Reinvested)

HLT leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in HLT five years ago would be worth $26,820 today (with dividends reinvested), compared to $9,104 for ABNB. Over the past 12 months, HLT leads with a +36.1% total return vs ABNB's +15.0%. The 3-year compound annual growth rate (CAGR) favors HLT at 30.5% vs ABNB's 3.6% — a key indicator of consistent wealth creation.

MetricABNB logoABNBAirbnb, Inc.HLT logoHLTHilton Worldwide …
YTD ReturnYear-to-date+5.2%+9.8%
1-Year ReturnPast 12 months+15.0%+36.1%
3-Year ReturnCumulative with dividends+11.3%+122.1%
5-Year ReturnCumulative with dividends-9.0%+168.2%
10-Year ReturnCumulative with dividends-3.3%+621.9%
CAGR (3Y)Annualised 3-year return+3.6%+30.5%
HLT leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — ABNB and HLT each lead in 1 of 2 comparable metrics.

HLT is the less volatile stock with a 0.94 beta — it tends to amplify market swings less than ABNB's 1.33 beta. A beta below 1.0 means the stock typically moves less than the S&P 500.

MetricABNB logoABNBAirbnb, Inc.HLT logoHLTHilton Worldwide …
Beta (5Y)Sensitivity to S&P 5001.33x0.94x
52-Week HighHighest price in past year$147.25$344.75
52-Week LowLowest price in past year$110.81$235.99
% of 52W HighCurrent price vs 52-week peak+95.0%+93.3%
RSI (14)Momentum oscillator 0–10055.944.1
Avg Volume (50D)Average daily shares traded3.5M1.6M
Evenly matched — ABNB and HLT each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates ABNB as "Hold" and HLT as "Buy". Consensus price targets imply 5.3% upside for HLT (target: $338) vs 4.0% for ABNB (target: $145). HLT is the only dividend payer here at 0.19% yield — a key consideration for income-focused portfolios.

MetricABNB logoABNBAirbnb, Inc.HLT logoHLTHilton Worldwide …
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$145.44$338.45
# AnalystsCovering analysts4449
Dividend YieldAnnual dividend ÷ price+0.2%
Dividend StreakConsecutive years of raises0
Dividend / ShareAnnual DPS$0.60
Buyback YieldShare repurchases ÷ mkt cap0.0%+4.4%
Insufficient data to determine a leader in this category.
Key Takeaway

ABNB leads in 3 of 6 categories (Income & Cash Flow, Valuation Metrics). HLT leads in 1 (Total Returns). 1 tied.

Best OverallAirbnb, Inc. (ABNB)Leads 3 of 6 categories
Loading custom metrics...

ABNB vs HLT: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is ABNB or HLT a better buy right now?

For growth investors, Airbnb, Inc.

(ABNB) is the stronger pick with 10. 3% revenue growth year-over-year, versus 7. 7% for Hilton Worldwide Holdings Inc. (HLT). Airbnb, Inc. (ABNB) offers the better valuation at 34. 7x trailing P/E (28. 2x forward), making it the more compelling value choice. Analysts rate Hilton Worldwide Holdings Inc. (HLT) a "Buy" — based on 49 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — ABNB or HLT?

On trailing P/E, Airbnb, Inc.

(ABNB) is the cheapest at 34. 7x versus Hilton Worldwide Holdings Inc. at 52. 5x. On forward P/E, Airbnb, Inc. is actually cheaper at 28. 2x.

03

Which is the better long-term investment — ABNB or HLT?

Over the past 5 years, Hilton Worldwide Holdings Inc.

(HLT) delivered a total return of +168. 2%, compared to -9. 0% for Airbnb, Inc. (ABNB). Over 10 years, the gap is even starker: HLT returned +621. 9% versus ABNB's -3. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — ABNB or HLT?

By beta (market sensitivity over 5 years), Hilton Worldwide Holdings Inc.

(HLT) is the lower-risk stock at 0. 94β versus Airbnb, Inc. 's 1. 33β — meaning ABNB is approximately 41% more volatile than HLT relative to the S&P 500.

05

Which is growing faster — ABNB or HLT?

By revenue growth (latest reported year), Airbnb, Inc.

(ABNB) is pulling ahead at 10. 3% versus 7. 7% for Hilton Worldwide Holdings Inc. (HLT). On earnings-per-share growth, the picture is similar: Hilton Worldwide Holdings Inc. grew EPS -0. 3% year-over-year, compared to -1. 9% for Airbnb, Inc.. Over a 3-year CAGR, ABNB leads at 13. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — ABNB or HLT?

Airbnb, Inc.

(ABNB) is the more profitable company, earning 20. 5% net margin versus 12. 1% for Hilton Worldwide Holdings Inc. — meaning it keeps 20. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HLT leads at 22. 4% versus 20. 8% for ABNB. At the gross margin level — before operating expenses — ABNB leads at 83. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is ABNB or HLT more undervalued right now?

On forward earnings alone, Airbnb, Inc.

(ABNB) trades at 28. 2x forward P/E versus 35. 5x for Hilton Worldwide Holdings Inc. — 7. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HLT: 5. 3% to $338. 45.

08

Which pays a better dividend — ABNB or HLT?

In this comparison, HLT (0.

2% yield) pays a dividend. ABNB does not pay a meaningful dividend and should not be held primarily for income.

09

Is ABNB or HLT better for a retirement portfolio?

For long-horizon retirement investors, Hilton Worldwide Holdings Inc.

(HLT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 94), +621. 9% 10Y return). Both have compounded well over 10 years (HLT: +621. 9%, ABNB: -3. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between ABNB and HLT?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

ABNB

Quality Mega-Cap Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 13%
Run This Screen
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HLT

Steady Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 7%
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Custom Screen

Beat Both

Find stocks that outperform ABNB and HLT on the metrics below

Revenue Growth>
%
(ABNB: 9.7% · HLT: 9.0%)
Net Margin>
%
(ABNB: 22.0% · HLT: 12.6%)
P/E Ratio<
x
(ABNB: 34.7x · HLT: 52.5x)

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