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4 / 10Stock Comparison
APO vs MS vs GS vs BX
Revenue, margins, valuation, and 5-year total return — side by side.
Financial - Capital Markets
Financial - Capital Markets
Asset Management
APO vs MS vs GS vs BX — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Asset Management - Global | Financial - Capital Markets | Financial - Capital Markets | Asset Management |
| Market Cap | $74.68B | $307.53B | $291.19B | $97.70B |
| Revenue (TTM) | $30.30B | $103.14B | $126.85B | $13.83B |
| Net Income (TTM) | $4.48B | $16.18B | $16.67B | $3.02B |
| Gross Margin | 88.5% | 55.6% | 41.1% | 86.0% |
| Operating Margin | 34.4% | 17.1% | 14.5% | 51.9% |
| Forward P/E | 14.6x | 16.3x | 15.8x | 20.9x |
| Total Debt | $13.36B | $360.49B | $616.93B | $13.31B |
| Cash & Equiv. | $19.24B | $75.74B | $182.09B | $2.63B |
APO vs MS vs GS vs BX — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Apollo Global Manag… (APO) | 100 | 272.1 | +172.1% |
| Morgan Stanley (MS) | 100 | 437.3 | +337.3% |
| The Goldman Sachs G… (GS) | 100 | 477.0 | +377.0% |
| Blackstone Inc. (BX) | 100 | 219.5 | +119.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: APO vs MS vs GS vs BX
Each card shows where this stock fits in a portfolio — not just who wins on paper.
APO is the #2 pick in this set and the best alternative if long-term compounding and sleep-well-at-night is your priority.
- 7.7% 10Y total return vs GS's 5.4%
- Lower volatility, beta 1.43, Low D/E 31.4%, current ratio 0.78x
- Lower P/E (14.6x vs 15.8x), PEG 1.00 vs 1.13
MS is the clearest fit if your priority is income & stability and defensive.
- Dividend streak 11 yrs, beta 1.37, yield 2.0%
- Beta 1.37, yield 2.0%, current ratio 0.66x
- NIM 0.7% vs GS's 0.5%
- Beta 1.37 vs BX's 1.53
GS carries the broadest edge in this set and is the clearest fit for growth exposure.
- Rev growth 17.0%, EPS growth 77.3%
- Efficiency ratio 0.3% vs APO's 0.5% (lower = leaner)
- 1.4% yield, 12-year raise streak, vs BX's 6.2%
- +73.4% vs BX's -3.2%
BX is the clearest fit if your priority is valuation efficiency.
- PEG 1.00 vs MS's 1.83
- 21.6% NII/revenue growth vs APO's 16.0%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 21.6% NII/revenue growth vs APO's 16.0% | |
| Value | Lower P/E (14.6x vs 15.8x), PEG 1.00 vs 1.13 | |
| Quality / Margins | Efficiency ratio 0.3% vs APO's 0.5% (lower = leaner) | |
| Stability / Safety | Beta 1.37 vs BX's 1.53 | |
| Dividends | 1.4% yield, 12-year raise streak, vs BX's 6.2% | |
| Momentum (1Y) | +73.4% vs BX's -3.2% | |
| Efficiency (ROA) | Efficiency ratio 0.3% vs APO's 0.5% |
APO vs MS vs GS vs BX — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
APO vs MS vs GS vs BX — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
APO leads in 1 of 6 categories
BX leads 1 • GS leads 1 • MS leads 1 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
Evenly matched — APO and BX each lead in 2 of 5 comparable metrics.
Income & Cash Flow (Last 12 Months)
GS is the larger business by revenue, generating $126.9B annually — 9.2x BX's $13.8B. BX is the more profitable business, keeping 21.8% of every revenue dollar as net income compared to GS's 11.3%.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $30.3B | $103.1B | $126.9B | $13.8B |
| EBITDAEarnings before interest/tax | $11.5B | $26.3B | $23.4B | $7.2B |
| Net IncomeAfter-tax profit | $4.5B | $16.2B | $16.7B | $3.0B |
| Free Cash FlowCash after capex | $5.4B | -$6.7B | $15.8B | $3.5B |
| Gross MarginGross profit ÷ Revenue | +88.5% | +55.6% | +41.1% | +86.0% |
| Operating MarginEBIT ÷ Revenue | +34.4% | +17.1% | +14.5% | +51.9% |
| Net MarginNet income ÷ Revenue | +14.8% | +13.0% | +11.3% | +21.8% |
| FCF MarginFCF ÷ Revenue | +24.6% | -2.0% | -12.1% | +12.6% |
| Rev. Growth (YoY)Latest quarter vs prior year | — | — | — | — |
| EPS Growth (YoY)Latest quarter vs prior year | +16.3% | +48.9% | +45.8% | +41.3% |
Valuation Metrics
APO leads this category, winning 6 of 7 comparable metrics.
Valuation Metrics
At 17.8x trailing earnings, APO trades at a 44% valuation discount to BX's 32.1x P/E. Adjusting for growth (PEG ratio), APO offers better value at 0.24x vs MS's 2.73x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $74.7B | $307.5B | $291.2B | $97.7B |
| Enterprise ValueMkt cap + debt − cash | $68.8B | $592.3B | $726.0B | $108.4B |
| Trailing P/EPrice ÷ TTM EPS | 17.84x | 24.31x | 23.12x | 32.14x |
| Forward P/EPrice ÷ next-FY EPS est. | 14.62x | 16.28x | 15.84x | 20.89x |
| PEG RatioP/E ÷ EPS growth rate | 0.24x | 2.73x | 1.65x | 1.54x |
| EV / EBITDAEnterprise value multiple | 6.00x | 26.03x | 34.92x | 15.02x |
| Price / SalesMarket cap ÷ Revenue | 2.46x | 2.98x | 2.30x | 7.07x |
| Price / BookPrice ÷ Book value/share | 1.85x | 2.95x | 2.56x | 4.45x |
| Price / FCFMarket cap ÷ FCF | 10.02x | — | — | 55.99x |
Profitability & Efficiency
BX leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
MS delivers a 14.6% return on equity — every $100 of shareholder capital generates $15 in annual profit, vs $12 for APO. APO carries lower financial leverage with a 0.31x debt-to-equity ratio, signaling a more conservative balance sheet compared to GS's 5.06x. On the Piotroski fundamental quality scale (0–9), MS scores 5/9 vs APO's 3/9, reflecting solid financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | +12.1% | +14.6% | +12.6% | +14.3% |
| ROA (TTM)Return on assets | +1.0% | +1.2% | +0.9% | +6.5% |
| ROICReturn on invested capital | +16.0% | +2.9% | +1.9% | +16.1% |
| ROCEReturn on capital employed | +8.8% | +3.8% | +3.6% | +16.9% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 5 | 4 | 5 |
| Debt / EquityFinancial leverage | 0.31x | 3.42x | 5.06x | 0.61x |
| Net DebtTotal debt minus cash | -$5.9B | $284.7B | $434.8B | $10.7B |
| Cash & Equiv.Liquid assets | $19.2B | $75.7B | $182.1B | $2.6B |
| Total DebtShort + long-term debt | $13.4B | $360.5B | $616.9B | $13.3B |
| Interest CoverageEBIT ÷ Interest expense | 28.98x | 0.44x | 0.31x | 14.12x |
Total Returns (Dividends Reinvested)
GS leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GS five years ago would be worth $27,109 today (with dividends reinvested), compared to $16,476 for BX. Over the past 12 months, GS leads with a +73.4% total return vs BX's -3.2%. The 3-year compound annual growth rate (CAGR) favors GS at 44.0% vs BX's 19.1% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | -11.3% | +7.4% | +3.0% | -19.8% |
| 1-Year ReturnPast 12 months | +1.7% | +66.7% | +73.4% | -3.2% |
| 3-Year ReturnCumulative with dividends | +118.6% | +142.1% | +198.7% | +68.9% |
| 5-Year ReturnCumulative with dividends | +142.4% | +142.2% | +171.1% | +64.8% |
| 10-Year ReturnCumulative with dividends | +768.9% | +739.4% | +536.1% | +487.1% |
| CAGR (3Y)Annualised 3-year return | +29.8% | +34.3% | +44.0% | +19.1% |
Risk & Volatility
MS leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
MS is the less volatile stock with a 1.37 beta — it tends to amplify market swings less than BX's 1.53 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MS currently trades 99.2% from its 52-week high vs BX's 65.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.43x | 1.37x | 1.47x | 1.53x |
| 52-Week HighHighest price in past year | $157.28 | $194.83 | $984.70 | $190.09 |
| 52-Week LowLowest price in past year | $99.56 | $117.21 | $547.06 | $101.73 |
| % of 52W HighCurrent price vs 52-week peak | +82.4% | +99.2% | +95.2% | +65.6% |
| RSI (14)Momentum oscillator 0–100 | 66.7 | 61.2 | 55.0 | 51.8 |
| Avg Volume (50D)Average daily shares traded | 5.2M | 5.4M | 2.0M | 7.2M |
Analyst Outlook
Evenly matched — GS and BX each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: APO as "Buy", MS as "Buy", GS as "Hold", BX as "Buy". Consensus price targets imply 25.3% upside for BX (target: $156) vs 6.2% for GS (target: $996). For income investors, BX offers the higher dividend yield at 6.18% vs GS's 1.44%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | $157.25 | $205.75 | $995.89 | $156.29 |
| # AnalystsCovering analysts | 28 | 52 | 55 | 29 |
| Dividend YieldAnnual dividend ÷ price | +1.6% | +2.0% | +1.4% | +6.2% |
| Dividend StreakConsecutive years of raises | 3 | 11 | 12 | 2 |
| Dividend / ShareAnnual DPS | $2.14 | $3.81 | $13.48 | $7.70 |
| Buyback YieldShare repurchases ÷ mkt cap | +1.0% | +1.4% | +3.5% | +0.3% |
APO leads in 1 of 6 categories (Valuation Metrics). BX leads in 1 (Profitability & Efficiency). 2 tied.
APO vs MS vs GS vs BX: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is APO or MS or GS or BX a better buy right now?
For growth investors, Blackstone Inc.
(BX) is the stronger pick with 21. 6% revenue growth year-over-year, versus 16. 0% for Apollo Global Management, Inc. (APO). Apollo Global Management, Inc. (APO) offers the better valuation at 17. 8x trailing P/E (14. 6x forward), making it the more compelling value choice. Analysts rate Apollo Global Management, Inc. (APO) a "Buy" — based on 28 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — APO or MS or GS or BX?
On trailing P/E, Apollo Global Management, Inc.
(APO) is the cheapest at 17. 8x versus Blackstone Inc. at 32. 1x. On forward P/E, Apollo Global Management, Inc. is actually cheaper at 14. 6x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Blackstone Inc. wins at 1. 00x versus Morgan Stanley's 1. 83x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — APO or MS or GS or BX?
Over the past 5 years, The Goldman Sachs Group, Inc.
(GS) delivered a total return of +171. 1%, compared to +64. 8% for Blackstone Inc. (BX). Over 10 years, the gap is even starker: APO returned +768. 9% versus BX's +487. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — APO or MS or GS or BX?
By beta (market sensitivity over 5 years), Morgan Stanley (MS) is the lower-risk stock at 1.
37β versus Blackstone Inc. 's 1. 53β — meaning BX is approximately 12% more volatile than MS relative to the S&P 500. On balance sheet safety, Apollo Global Management, Inc. (APO) carries a lower debt/equity ratio of 31% versus 5% for The Goldman Sachs Group, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — APO or MS or GS or BX?
By revenue growth (latest reported year), Blackstone Inc.
(BX) is pulling ahead at 21. 6% versus 16. 0% for Apollo Global Management, Inc. (APO). On earnings-per-share growth, the picture is similar: The Goldman Sachs Group, Inc. grew EPS 77. 3% year-over-year, compared to -1. 0% for Apollo Global Management, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — APO or MS or GS or BX?
Blackstone Inc.
(BX) is the more profitable company, earning 21. 8% net margin versus 11. 3% for The Goldman Sachs Group, Inc. — meaning it keeps 21. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BX leads at 51. 9% versus 14. 5% for GS. At the gross margin level — before operating expenses — APO leads at 88. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is APO or MS or GS or BX more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Blackstone Inc. (BX) is the more undervalued stock at a PEG of 1. 00x versus Morgan Stanley's 1. 83x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Apollo Global Management, Inc. (APO) trades at 14. 6x forward P/E versus 20. 9x for Blackstone Inc. — 6. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BX: 25. 3% to $156. 29.
08Which pays a better dividend — APO or MS or GS or BX?
All stocks in this comparison pay dividends.
Blackstone Inc. (BX) offers the highest yield at 6. 2%, versus 1. 4% for The Goldman Sachs Group, Inc. (GS).
09Is APO or MS or GS or BX better for a retirement portfolio?
For long-horizon retirement investors, Morgan Stanley (MS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2.
0% yield, +739. 4% 10Y return). Blackstone Inc. (BX) carries a higher beta of 1. 53 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MS: +739. 4%, BX: +487. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between APO and MS and GS and BX?
Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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