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Stock Comparison

AXON vs WRAP vs DGLY vs MSI

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
AXON
Axon Enterprise, Inc.

Aerospace & Defense

IndustrialsNASDAQ • US
Market Cap$34.40B
5Y Perf.+462.0%
WRAP
Wrap Technologies, Inc.

Hardware, Equipment & Parts

TechnologyNASDAQ • US
Market Cap$80M
5Y Perf.-77.7%
DGLY
Digital Ally, Inc.

Security & Protection Services

IndustrialsNASDAQ • US
Market Cap$2M
5Y Perf.-100.0%
MSI
Motorola Solutions, Inc.

Communication Equipment

TechnologyNYSE • US
Market Cap$72.09B
5Y Perf.+220.5%

AXON vs WRAP vs DGLY vs MSI — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
AXON logoAXON
WRAP logoWRAP
DGLY logoDGLY
MSI logoMSI
IndustryAerospace & DefenseHardware, Equipment & PartsSecurity & Protection ServicesCommunication Equipment
Market Cap$34.40B$80M$2M$72.09B
Revenue (TTM)$2.98B$5M$19M$11.87B
Net Income (TTM)$206M$-10M$-11M$2.09B
Gross Margin59.3%57.8%25.2%49.9%
Operating Margin1.3%-288.6%-68.3%24.3%
Forward P/E55.0x25.8x
Total Debt$1.91B$2M$9M$9.77B
Cash & Equiv.$1.20B$3M$454K$1.17B

AXON vs WRAP vs DGLY vs MSILong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

AXON
WRAP
DGLY
MSI
StockMay 20May 26Return
Axon Enterprise, In… (AXON)100562.0+462.0%
Wrap Technologies, … (WRAP)10022.3-77.7%
Digital Ally, Inc. (DGLY)1000.0-100.0%
Motorola Solutions,… (MSI)100320.5+220.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: AXON vs WRAP vs DGLY vs MSI

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSI leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Axon Enterprise, Inc. is the stronger pick specifically for growth and revenue expansion. WRAP also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
AXON
Axon Enterprise, Inc.
The Growth Play

AXON is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 33.5%, EPS growth -68.5%, 3Y rev CAGR 32.7%
  • 22.0% 10Y total return vs MSI's 5.5%
  • 33.5% revenue growth vs DGLY's -30.4%
Best for: growth exposure and long-term compounding
WRAP
Wrap Technologies, Inc.
The Defensive Pick

WRAP is the clearest fit if your priority is sleep-well-at-night and defensive.

  • Lower volatility, beta 1.94, Low D/E 21.0%, current ratio 6.29x
  • Beta 1.94, yield 1.5%, current ratio 6.29x
  • 1.5% yield, 3-year raise streak, vs MSI's 1.0%, (2 stocks pay no dividend)
Best for: sleep-well-at-night and defensive
DGLY
Digital Ally, Inc.
The Secondary Option

DGLY lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: industrials exposure
MSI
Motorola Solutions, Inc.
The Income Pick

MSI carries the broadest edge in this set and is the clearest fit for income & stability.

  • Dividend streak 14 yrs, beta 0.21, yield 1.0%
  • Better valuation composite
  • 17.6% margin vs WRAP's -221.2%
  • Beta 0.21 vs DGLY's 3.58
Best for: income & stability
See the full category breakdown
CategoryWinnerWhy
GrowthAXON logoAXON33.5% revenue growth vs DGLY's -30.4%
ValueMSI logoMSIBetter valuation composite
Quality / MarginsMSI logoMSI17.6% margin vs WRAP's -221.2%
Stability / SafetyMSI logoMSIBeta 0.21 vs DGLY's 3.58
DividendsWRAP logoWRAP1.5% yield, 3-year raise streak, vs MSI's 1.0%, (2 stocks pay no dividend)
Momentum (1Y)MSI logoMSI+5.6% vs DGLY's -73.9%
Efficiency (ROA)MSI logoMSI11.4% ROA vs WRAP's -61.0%, ROIC 25.6% vs -218.1%

AXON vs WRAP vs DGLY vs MSI — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

AXONAxon Enterprise, Inc.
FY 2025
Software And Sensors Segment
43.3%$1.2B
TASER X2
32.9%$914M
Axon Body
14.3%$397M
Platform Solutions
9.6%$266M
WRAPWrap Technologies, Inc.
FY 2025
Product
67.4%$4M
Technology Service
32.6%$2M
DGLYDigital Ally, Inc.
FY 2024
Service, Other
70.7%$14M
Product
29.3%$6M
MSIMotorola Solutions, Inc.
FY 2025
Product
58.0%$6.8B
Service
42.0%$4.9B

AXON vs WRAP vs DGLY vs MSI — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSILAGGINGDGLY

Income & Cash Flow (Last 12 Months)

MSI leads this category, winning 3 of 6 comparable metrics.

MSI is the larger business by revenue, generating $11.9B annually — 2540.2x WRAP's $5M. MSI is the more profitable business, keeping 17.6% of every revenue dollar as net income compared to WRAP's -2.2%. On growth, WRAP holds the edge at +62.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricAXON logoAXONAxon Enterprise, …WRAP logoWRAPWrap Technologies…DGLY logoDGLYDigital Ally, Inc.MSI logoMSIMotorola Solution…
RevenueTrailing 12 months$3.0B$5M$19M$11.9B
EBITDAEarnings before interest/tax$97M-$13M-$11M$3.2B
Net IncomeAfter-tax profit$206M-$10M-$11M$2.1B
Free Cash FlowCash after capex$20M-$11M-$11M$2.5B
Gross MarginGross profit ÷ Revenue+59.3%+57.8%+25.2%+49.9%
Operating MarginEBIT ÷ Revenue+1.3%-2.9%-68.3%+24.3%
Net MarginNet income ÷ Revenue+6.9%-2.2%-59.7%+17.6%
FCF MarginFCF ÷ Revenue+0.7%-2.3%-57.7%+21.0%
Rev. Growth (YoY)Latest quarter vs prior year+33.7%+62.3%+0.3%+7.4%
EPS Growth (YoY)Latest quarter vs prior year+89.8%+50.5%-84.5%-13.8%
MSI leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

MSI leads this category, winning 3 of 6 comparable metrics.

At 34.0x trailing earnings, MSI trades at a 88% valuation discount to AXON's 282.7x P/E. On an enterprise value basis, MSI's 23.8x EV/EBITDA is more attractive than AXON's 1664.9x.

MetricAXON logoAXONAxon Enterprise, …WRAP logoWRAPWrap Technologies…DGLY logoDGLYDigital Ally, Inc.MSI logoMSIMotorola Solution…
Market CapShares × price$34.4B$80M$2M$72.1B
Enterprise ValueMkt cap + debt − cash$35.1B$79M$11M$80.7B
Trailing P/EPrice ÷ TTM EPS282.71x-6.55x-0.23x33.99x
Forward P/EPrice ÷ next-FY EPS est.54.97x25.85x
PEG RatioP/E ÷ EPS growth rate1.83x
EV / EBITDAEnterprise value multiple1664.88x23.83x
Price / SalesMarket cap ÷ Revenue12.37x15.36x0.12x6.17x
Price / BookPrice ÷ Book value/share13.16x6.32x30.04x
Price / FCFMarket cap ÷ FCF458.11x28.03x
MSI leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

MSI leads this category, winning 5 of 9 comparable metrics.

MSI delivers a 89.8% return on equity — every $100 of shareholder capital generates $90 in annual profit, vs $-136 for DGLY. WRAP carries lower financial leverage with a 0.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to MSI's 4.02x. On the Piotroski fundamental quality scale (0–9), AXON scores 6/9 vs DGLY's 3/9, reflecting solid financial health.

MetricAXON logoAXONAxon Enterprise, …WRAP logoWRAPWrap Technologies…DGLY logoDGLYDigital Ally, Inc.MSI logoMSIMotorola Solution…
ROE (TTM)Return on equity+6.6%-103.5%-136.3%+89.8%
ROA (TTM)Return on assets+3.1%-61.0%-42.8%+11.4%
ROICReturn on invested capital-1.3%-2.2%-114.7%+25.6%
ROCEReturn on capital employed-1.5%-167.8%-135.2%+25.7%
Piotroski ScoreFundamental quality 0–96335
Debt / EquityFinancial leverage0.59x0.21x4.02x
Net DebtTotal debt minus cash$709M-$1M$8M$8.6B
Cash & Equiv.Liquid assets$1.2B$3M$454,314$1.2B
Total DebtShort + long-term debt$1.9B$2M$9M$9.8B
Interest CoverageEBIT ÷ Interest expense1.18x-3.40x12.80x
MSI leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

AXON leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in AXON five years ago would be worth $31,683 today (with dividends reinvested), compared to $0 for DGLY. Over the past 12 months, MSI leads with a +5.6% total return vs DGLY's -73.9%. The 3-year compound annual growth rate (CAGR) favors AXON at 24.4% vs DGLY's -94.2% — a key indicator of consistent wealth creation.

MetricAXON logoAXONAxon Enterprise, …WRAP logoWRAPWrap Technologies…DGLY logoDGLYDigital Ally, Inc.MSI logoMSIMotorola Solution…
YTD ReturnYear-to-date-24.2%-44.2%+93.9%+14.2%
1-Year ReturnPast 12 months-29.1%0.0%-73.9%+5.6%
3-Year ReturnCumulative with dividends+92.4%+16.1%-100.0%+56.6%
5-Year ReturnCumulative with dividends+216.8%-76.1%-100.0%+127.3%
10-Year ReturnCumulative with dividends+2200.0%-71.2%-100.0%+554.6%
CAGR (3Y)Annualised 3-year return+24.4%+5.1%-94.2%+16.1%
AXON leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

MSI leads this category, winning 2 of 2 comparable metrics.

MSI is the less volatile stock with a 0.21 beta — it tends to amplify market swings less than DGLY's 3.58 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MSI currently trades 88.1% from its 52-week high vs DGLY's 8.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricAXON logoAXONAxon Enterprise, …WRAP logoWRAPWrap Technologies…DGLY logoDGLYDigital Ally, Inc.MSI logoMSIMotorola Solution…
Beta (5Y)Sensitivity to S&P 5001.19x1.94x3.58x0.21x
52-Week HighHighest price in past year$885.92$3.23$15.61$492.22
52-Week LowLowest price in past year$339.01$1.20$0.60$361.32
% of 52W HighCurrent price vs 52-week peak+48.2%+44.6%+8.2%+88.1%
RSI (14)Momentum oscillator 0–10040.547.242.643.7
Avg Volume (50D)Average daily shares traded1.0M321K161K880K
MSI leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — WRAP and MSI each lead in 1 of 2 comparable metrics.

Analyst consensus: AXON as "Buy", MSI as "Buy". Consensus price targets imply 70.2% upside for AXON (target: $727) vs 11.0% for MSI (target: $481). For income investors, WRAP offers the higher dividend yield at 1.47% vs MSI's 1.00%.

MetricAXON logoAXONAxon Enterprise, …WRAP logoWRAPWrap Technologies…DGLY logoDGLYDigital Ally, Inc.MSI logoMSIMotorola Solution…
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$726.71$481.25
# AnalystsCovering analysts2133
Dividend YieldAnnual dividend ÷ price+1.5%+1.0%
Dividend StreakConsecutive years of raises3114
Dividend / ShareAnnual DPS$0.02$4.33
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%0.0%+1.6%
Evenly matched — WRAP and MSI each lead in 1 of 2 comparable metrics.
Key Takeaway

MSI leads in 4 of 6 categories (Income & Cash Flow, Valuation Metrics). AXON leads in 1 (Total Returns). 1 tied.

Best OverallMotorola Solutions, Inc. (MSI)Leads 4 of 6 categories
Loading custom metrics...

AXON vs WRAP vs DGLY vs MSI: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is AXON or WRAP or DGLY or MSI a better buy right now?

For growth investors, Axon Enterprise, Inc.

(AXON) is the stronger pick with 33. 5% revenue growth year-over-year, versus -30. 4% for Digital Ally, Inc. (DGLY). Motorola Solutions, Inc. (MSI) offers the better valuation at 34. 0x trailing P/E (25. 8x forward), making it the more compelling value choice. Analysts rate Axon Enterprise, Inc. (AXON) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — AXON or WRAP or DGLY or MSI?

On trailing P/E, Motorola Solutions, Inc.

(MSI) is the cheapest at 34. 0x versus Axon Enterprise, Inc. at 282. 7x. On forward P/E, Motorola Solutions, Inc. is actually cheaper at 25. 8x.

03

Which is the better long-term investment — AXON or WRAP or DGLY or MSI?

Over the past 5 years, Axon Enterprise, Inc.

(AXON) delivered a total return of +216. 8%, compared to -100. 0% for Digital Ally, Inc. (DGLY). Over 10 years, the gap is even starker: AXON returned +22. 0% versus DGLY's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — AXON or WRAP or DGLY or MSI?

By beta (market sensitivity over 5 years), Motorola Solutions, Inc.

(MSI) is the lower-risk stock at 0. 21β versus Digital Ally, Inc. 's 3. 58β — meaning DGLY is approximately 1645% more volatile than MSI relative to the S&P 500. On balance sheet safety, Wrap Technologies, Inc. (WRAP) carries a lower debt/equity ratio of 21% versus 4% for Motorola Solutions, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — AXON or WRAP or DGLY or MSI?

By revenue growth (latest reported year), Axon Enterprise, Inc.

(AXON) is pulling ahead at 33. 5% versus -30. 4% for Digital Ally, Inc. (DGLY). On earnings-per-share growth, the picture is similar: Digital Ally, Inc. grew EPS 39. 5% year-over-year, compared to -68. 5% for Axon Enterprise, Inc.. Over a 3-year CAGR, AXON leads at 32. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — AXON or WRAP or DGLY or MSI?

Motorola Solutions, Inc.

(MSI) is the more profitable company, earning 18. 4% net margin versus -198. 6% for Wrap Technologies, Inc. — meaning it keeps 18. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSI leads at 25. 1% versus -259. 2% for WRAP. At the gross margin level — before operating expenses — AXON leads at 59. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is AXON or WRAP or DGLY or MSI more undervalued right now?

On forward earnings alone, Motorola Solutions, Inc.

(MSI) trades at 25. 8x forward P/E versus 55. 0x for Axon Enterprise, Inc. — 29. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for AXON: 70. 2% to $726. 71.

08

Which pays a better dividend — AXON or WRAP or DGLY or MSI?

In this comparison, WRAP (1.

5% yield), MSI (1. 0% yield) pay a dividend. AXON, DGLY do not pay a meaningful dividend and should not be held primarily for income.

09

Is AXON or WRAP or DGLY or MSI better for a retirement portfolio?

For long-horizon retirement investors, Motorola Solutions, Inc.

(MSI) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 21), 1. 0% yield, +554. 6% 10Y return). Digital Ally, Inc. (DGLY) carries a higher beta of 3. 58 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSI: +554. 6%, DGLY: -100. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between AXON and WRAP and DGLY and MSI?

These companies operate in different sectors (AXON (Industrials) and WRAP (Technology) and DGLY (Industrials) and MSI (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: AXON is a mid-cap high-growth stock; WRAP is a small-cap high-growth stock; DGLY is a small-cap quality compounder stock; MSI is a mid-cap quality compounder stock. WRAP, MSI pay a dividend while AXON, DGLY do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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AXON

High-Growth Disruptor

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Net Margin > 5%
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WRAP

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 31%
  • Gross Margin > 34%
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DGLY

Quality Business

  • Sector: Industrials
  • Market Cap > $100B
  • Gross Margin > 15%
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MSI

Stable Dividend Mega-Cap

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 10%
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Beat Both

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Revenue Growth>
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(AXON: 33.7% · WRAP: 62.3%)

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