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Stock Comparison

BKD vs ENSG vs ADUS vs CCRN vs HCSG

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BKD
Brookdale Senior Living Inc.

Medical - Care Facilities

HealthcareNYSE • US
Market Cap$3.22B
5Y Perf.+270.4%
ENSG
The Ensign Group, Inc.

Medical - Care Facilities

HealthcareNASDAQ • US
Market Cap$10.18B
5Y Perf.+298.7%
ADUS
Addus HomeCare Corporation

Medical - Care Facilities

HealthcareNASDAQ • US
Market Cap$1.81B
5Y Perf.-1.7%
CCRN
Cross Country Healthcare, Inc.

Medical - Care Facilities

HealthcareNASDAQ • US
Market Cap$423M
5Y Perf.+115.7%
HCSG
Healthcare Services Group, Inc.

Medical - Care Facilities

HealthcareNASDAQ • US
Market Cap$1.60B
5Y Perf.-6.7%

BKD vs ENSG vs ADUS vs CCRN vs HCSG — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BKD logoBKD
ENSG logoENSG
ADUS logoADUS
CCRN logoCCRN
HCSG logoHCSG
IndustryMedical - Care FacilitiesMedical - Care FacilitiesMedical - Care FacilitiesMedical - Care FacilitiesMedical - Care Facilities
Market Cap$3.22B$10.18B$1.81B$423M$1.60B
Revenue (TTM)$3.11B$5.27B$1.45B$761M$1.84B
Net Income (TTM)$-205M$363M$100M$-99M$59M
Gross Margin14.3%15.2%32.5%18.2%13.3%
Operating Margin1.4%8.5%9.8%-0.9%3.0%
Forward P/E23.2x14.1x133.8x20.8x
Total Debt$6.66B$4.15B$209M$2M$25M
Cash & Equiv.$279M$504M$82M$109M$161M

BKD vs ENSG vs ADUS vs CCRN vs HCSGLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BKD
ENSG
ADUS
CCRN
HCSG
StockMay 20May 26Return
Brookdale Senior Li… (BKD)100370.4+270.4%
The Ensign Group, I… (ENSG)100398.7+298.7%
Addus HomeCare Corp… (ADUS)10098.3-1.7%
Cross Country Healt… (CCRN)100215.7+115.7%
Healthcare Services… (HCSG)10093.3-6.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: BKD vs ENSG vs ADUS vs CCRN vs HCSG

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: ENSG leads in 3 of 7 categories (5-stock set), making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. Addus HomeCare Corporation is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. BKD and HCSG also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
BKD
Brookdale Senior Living Inc.
The Defensive Pick

BKD ranks third and is worth considering specifically for defensive.

  • Beta 0.67, current ratio 3.62x
  • +105.1% vs ADUS's -13.4%
Best for: defensive
ENSG
The Ensign Group, Inc.
The Income Pick

ENSG carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 12 yrs, beta 0.42, yield 0.1%
  • 7.5% 10Y total return vs ADUS's 399.9%
  • 6.9% margin vs CCRN's -13.0%
  • Beta 0.42 vs HCSG's 1.12
Best for: income & stability and long-term compounding
ADUS
Addus HomeCare Corporation
The Growth Play

ADUS is the #2 pick in this set and the best alternative if growth exposure and valuation efficiency is your priority.

  • Rev growth 23.2%, EPS growth 23.2%, 3Y rev CAGR 14.4%
  • PEG 0.70 vs ENSG's 1.68
  • 23.2% revenue growth vs CCRN's -21.6%
  • Lower P/E (14.1x vs 20.8x)
Best for: growth exposure and valuation efficiency
CCRN
Cross Country Healthcare, Inc.
The Defensive Pick

CCRN is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 0.78, Low D/E 0.7%, current ratio 3.78x
Best for: sleep-well-at-night
HCSG
Healthcare Services Group, Inc.
The Niche Pick

HCSG is the clearest fit if your priority is efficiency.

  • 7.3% ROA vs CCRN's -19.8%, ROIC 9.0% vs -0.9%
Best for: efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthADUS logoADUS23.2% revenue growth vs CCRN's -21.6%
ValueADUS logoADUSLower P/E (14.1x vs 20.8x)
Quality / MarginsENSG logoENSG6.9% margin vs CCRN's -13.0%
Stability / SafetyENSG logoENSGBeta 0.42 vs HCSG's 1.12
DividendsENSG logoENSG0.1% yield; 12-year raise streak; the other 4 pay no meaningful dividend
Momentum (1Y)BKD logoBKD+105.1% vs ADUS's -13.4%
Efficiency (ROA)HCSG logoHCSG7.3% ROA vs CCRN's -19.8%, ROIC 9.0% vs -0.9%

BKD vs ENSG vs ADUS vs CCRN vs HCSG — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BKDBrookdale Senior Living Inc.
FY 2025
Health Care, Resident Service
95.3%$3.0B
Reimbursement Costs, Managed Communities
4.4%$141M
Management Service
0.3%$11M
ENSGThe Ensign Group, Inc.
FY 2025
Skilled Services Segment
97.4%$4.8B
Standard Bearer Segment
2.6%$127M
ADUSAddus HomeCare Corporation
FY 2025
Personal Care
76.6%$1.1B
Hospice
18.5%$263M
Home Health
5.0%$71M
CCRNCross Country Healthcare, Inc.
FY 2025
Other Services
100.0%$30M
HCSGHealthcare Services Group, Inc.
FY 2025
Dietary Services
55.1%$1.0B
Environmental Services
44.9%$825M

BKD vs ENSG vs ADUS vs CCRN vs HCSG — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHCSGLAGGINGCCRN

Income & Cash Flow (Last 12 Months)

ADUS leads this category, winning 3 of 6 comparable metrics.

ENSG is the larger business by revenue, generating $5.3B annually — 6.9x CCRN's $761M. ENSG is the more profitable business, keeping 6.9% of every revenue dollar as net income compared to CCRN's -13.0%. On growth, ENSG holds the edge at +18.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricBKD logoBKDBrookdale Senior …ENSG logoENSGThe Ensign Group,…ADUS logoADUSAddus HomeCare Co…CCRN logoCCRNCross Country Hea…HCSG logoHCSGHealthcare Servic…
RevenueTrailing 12 months$3.1B$5.3B$1.4B$761M$1.8B
EBITDAEarnings before interest/tax$384M$558M$159M$9M$72M
Net IncomeAfter-tax profit-$205M$363M$100M-$99M$59M
Free Cash FlowCash after capex$56M$406M$137M$41M$139M
Gross MarginGross profit ÷ Revenue+14.3%+15.2%+32.5%+18.2%+13.3%
Operating MarginEBIT ÷ Revenue+1.4%+8.5%+9.8%-0.9%+3.0%
Net MarginNet income ÷ Revenue-6.6%+6.9%+6.9%-13.0%+3.2%
FCF MarginFCF ÷ Revenue+1.8%+7.7%+9.5%+5.4%+7.6%
Rev. Growth (YoY)Latest quarter vs prior year-2.0%+18.4%+7.7%-100.0%+6.6%
EPS Growth (YoY)Latest quarter vs prior year+89.7%+21.9%+17.2%-6.0%+175.0%
ADUS leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

Evenly matched — ADUS and CCRN each lead in 3 of 7 comparable metrics.

At 18.7x trailing earnings, ADUS trades at a 37% valuation discount to ENSG's 29.8x P/E. Adjusting for growth (PEG ratio), ADUS offers better value at 0.93x vs ENSG's 2.16x — a lower PEG means you pay less per unit of expected earnings growth.

MetricBKD logoBKDBrookdale Senior …ENSG logoENSGThe Ensign Group,…ADUS logoADUSAddus HomeCare Co…CCRN logoCCRNCross Country Hea…HCSG logoHCSGHealthcare Servic…
Market CapShares × price$3.2B$10.2B$1.8B$423M$1.6B
Enterprise ValueMkt cap + debt − cash$9.6B$13.8B$1.9B$317M$1.5B
Trailing P/EPrice ÷ TTM EPS-12.21x29.85x18.67x-4.47x27.54x
Forward P/EPrice ÷ next-FY EPS est.23.19x14.12x133.84x20.83x
PEG RatioP/E ÷ EPS growth rate2.16x0.93x
EV / EBITDAEnterprise value multiple25.53x25.71x12.52x23.75x22.38x
Price / SalesMarket cap ÷ Revenue1.03x2.01x1.28x0.40x0.87x
Price / BookPrice ÷ Book value/share4.59x1.65x1.31x3.19x
Price / FCFMarket cap ÷ FCF27.46x17.48x10.55x11.49x
Evenly matched — ADUS and CCRN each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

HCSG leads this category, winning 4 of 9 comparable metrics.

ENSG delivers a 16.6% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $-235 for BKD. CCRN carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to ENSG's 1.86x. On the Piotroski fundamental quality scale (0–9), ADUS scores 7/9 vs BKD's 4/9, reflecting strong financial health.

MetricBKD logoBKDBrookdale Senior …ENSG logoENSGThe Ensign Group,…ADUS logoADUSAddus HomeCare Co…CCRN logoCCRNCross Country Hea…HCSG logoHCSGHealthcare Servic…
ROE (TTM)Return on equity-234.5%+16.6%+9.3%-27.1%+11.8%
ROA (TTM)Return on assets-3.4%+6.8%+7.0%-19.8%+7.3%
ROICReturn on invested capital+0.2%+7.0%+8.8%-0.9%+9.0%
ROCEReturn on capital employed+0.3%+10.2%+10.9%-0.8%+7.7%
Piotroski ScoreFundamental quality 0–945767
Debt / EquityFinancial leverage1.86x0.19x0.01x0.05x
Net DebtTotal debt minus cash$6.4B$3.7B$127M-$106M-$136M
Cash & Equiv.Liquid assets$279M$504M$82M$109M$161M
Total DebtShort + long-term debt$6.7B$4.2B$209M$2M$25M
Interest CoverageEBIT ÷ Interest expense0.19x88.33x14.45x-1.39x33.02x
HCSG leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

BKD leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in ENSG five years ago would be worth $20,324 today (with dividends reinvested), compared to $7,746 for CCRN. Over the past 12 months, BKD leads with a +105.1% total return vs ADUS's -13.4%. The 3-year compound annual growth rate (CAGR) favors BKD at 50.3% vs CCRN's -17.7% — a key indicator of consistent wealth creation.

MetricBKD logoBKDBrookdale Senior …ENSG logoENSGThe Ensign Group,…ADUS logoADUSAddus HomeCare Co…CCRN logoCCRNCross Country Hea…HCSG logoHCSGHealthcare Servic…
YTD ReturnYear-to-date+25.0%+0.3%-8.7%+62.4%+28.6%
1-Year ReturnPast 12 months+105.1%+27.5%-13.4%-5.4%+55.8%
3-Year ReturnCumulative with dividends+239.7%+88.9%+16.3%-44.3%+48.6%
5-Year ReturnCumulative with dividends+85.2%+103.2%+0.0%-22.5%-21.1%
10-Year ReturnCumulative with dividends-26.0%+752.0%+399.9%-10.5%-26.8%
CAGR (3Y)Annualised 3-year return+50.3%+23.6%+5.2%-17.7%+14.1%
BKD leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — ENSG and HCSG each lead in 1 of 2 comparable metrics.

ENSG is the less volatile stock with a 0.42 beta — it tends to amplify market swings less than HCSG's 1.12 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HCSG currently trades 91.5% from its 52-week high vs ADUS's 78.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBKD logoBKDBrookdale Senior …ENSG logoENSGThe Ensign Group,…ADUS logoADUSAddus HomeCare Co…CCRN logoCCRNCross Country Hea…HCSG logoHCSGHealthcare Servic…
Beta (5Y)Sensitivity to S&P 5000.67x0.42x0.58x0.78x1.12x
52-Week HighHighest price in past year$17.00$218.00$124.44$14.99$24.39
52-Week LowLowest price in past year$6.07$133.81$90.89$7.43$12.66
% of 52W HighCurrent price vs 52-week peak+79.7%+80.0%+78.2%+87.3%+91.5%
RSI (14)Momentum oscillator 0–10054.023.349.353.161.8
Avg Volume (50D)Average daily shares traded3.3M358K236K552K676K
Evenly matched — ENSG and HCSG each lead in 1 of 2 comparable metrics.

Analyst Outlook

HCSG leads this category, winning 1 of 1 comparable metric.

Analyst consensus: BKD as "Buy", ENSG as "Buy", ADUS as "Buy", CCRN as "Hold", HCSG as "Hold". Consensus price targets imply 32.3% upside for ADUS (target: $129) vs -18.9% for CCRN (target: $11). ENSG is the only dividend payer here at 0.14% yield — a key consideration for income-focused portfolios.

MetricBKD logoBKDBrookdale Senior …ENSG logoENSGThe Ensign Group,…ADUS logoADUSAddus HomeCare Co…CCRN logoCCRNCross Country Hea…HCSG logoHCSGHealthcare Servic…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyHoldHold
Price TargetConsensus 12-month target$17.67$222.33$128.67$10.61$24.50
# AnalystsCovering analysts1213151415
Dividend YieldAnnual dividend ÷ price+0.1%
Dividend StreakConsecutive years of raises0122120
Dividend / ShareAnnual DPS$0.24
Buyback YieldShare repurchases ÷ mkt cap+0.2%+0.2%0.0%+1.6%+3.9%
HCSG leads this category, winning 1 of 1 comparable metric.
Key Takeaway

HCSG leads in 2 of 6 categories (Profitability & Efficiency, Analyst Outlook). ADUS leads in 1 (Income & Cash Flow). 2 tied.

Best OverallHealthcare Services Group, … (HCSG)Leads 2 of 6 categories
Loading custom metrics...

BKD vs ENSG vs ADUS vs CCRN vs HCSG: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is BKD or ENSG or ADUS or CCRN or HCSG a better buy right now?

For growth investors, Addus HomeCare Corporation (ADUS) is the stronger pick with 23.

2% revenue growth year-over-year, versus -21. 6% for Cross Country Healthcare, Inc. (CCRN). Addus HomeCare Corporation (ADUS) offers the better valuation at 18. 7x trailing P/E (14. 1x forward), making it the more compelling value choice. Analysts rate Brookdale Senior Living Inc. (BKD) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — BKD or ENSG or ADUS or CCRN or HCSG?

On trailing P/E, Addus HomeCare Corporation (ADUS) is the cheapest at 18.

7x versus The Ensign Group, Inc. at 29. 8x. On forward P/E, Addus HomeCare Corporation is actually cheaper at 14. 1x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Addus HomeCare Corporation wins at 0. 70x versus The Ensign Group, Inc. 's 1. 68x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — BKD or ENSG or ADUS or CCRN or HCSG?

Over the past 5 years, The Ensign Group, Inc.

(ENSG) delivered a total return of +103. 2%, compared to -22. 5% for Cross Country Healthcare, Inc. (CCRN). Over 10 years, the gap is even starker: ENSG returned +752. 0% versus HCSG's -26. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — BKD or ENSG or ADUS or CCRN or HCSG?

By beta (market sensitivity over 5 years), The Ensign Group, Inc.

(ENSG) is the lower-risk stock at 0. 42β versus Healthcare Services Group, Inc. 's 1. 12β — meaning HCSG is approximately 166% more volatile than ENSG relative to the S&P 500. On balance sheet safety, Cross Country Healthcare, Inc. (CCRN) carries a lower debt/equity ratio of 1% versus 186% for The Ensign Group, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — BKD or ENSG or ADUS or CCRN or HCSG?

By revenue growth (latest reported year), Addus HomeCare Corporation (ADUS) is pulling ahead at 23.

2% versus -21. 6% for Cross Country Healthcare, Inc. (CCRN). On earnings-per-share growth, the picture is similar: Healthcare Services Group, Inc. grew EPS 52. 8% year-over-year, compared to -565. 9% for Cross Country Healthcare, Inc.. Over a 3-year CAGR, ENSG leads at 18. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — BKD or ENSG or ADUS or CCRN or HCSG?

The Ensign Group, Inc.

(ENSG) is the more profitable company, earning 6. 8% net margin versus -9. 0% for Cross Country Healthcare, Inc. — meaning it keeps 6. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: ADUS leads at 9. 7% versus -0. 3% for CCRN. At the gross margin level — before operating expenses — ADUS leads at 32. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is BKD or ENSG or ADUS or CCRN or HCSG more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Addus HomeCare Corporation (ADUS) is the more undervalued stock at a PEG of 0. 70x versus The Ensign Group, Inc. 's 1. 68x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Addus HomeCare Corporation (ADUS) trades at 14. 1x forward P/E versus 133. 8x for Cross Country Healthcare, Inc. — 119. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for ADUS: 32. 3% to $128. 67.

08

Which pays a better dividend — BKD or ENSG or ADUS or CCRN or HCSG?

In this comparison, ENSG (0.

1% yield) pays a dividend. BKD, ADUS, CCRN, HCSG do not pay a meaningful dividend and should not be held primarily for income.

09

Is BKD or ENSG or ADUS or CCRN or HCSG better for a retirement portfolio?

For long-horizon retirement investors, The Ensign Group, Inc.

(ENSG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 42), +752. 0% 10Y return). Both have compounded well over 10 years (ENSG: +752. 0%, HCSG: -26. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between BKD and ENSG and ADUS and CCRN and HCSG?

Both stocks operate in the Healthcare sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: BKD is a small-cap quality compounder stock; ENSG is a mid-cap high-growth stock; ADUS is a small-cap high-growth stock; CCRN is a small-cap quality compounder stock; HCSG is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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