Beverages - Non-Alcoholic
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BRFH vs KO
Revenue, margins, valuation, and 5-year total return — side by side.
Beverages - Non-Alcoholic
BRFH vs KO — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Beverages - Non-Alcoholic | Beverages - Non-Alcoholic |
| Market Cap | $39M | $337.79B |
| Revenue (TTM) | $11M | $49.28B |
| Net Income (TTM) | $-3M | $13.70B |
| Gross Margin | 30.9% | 61.7% |
| Operating Margin | -26.7% | 29.3% |
| Forward P/E | — | 24.1x |
| Total Debt | $832K | $45.49B |
| Cash & Equiv. | $235K | $10.27B |
BRFH vs KO — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Barfresh Food Group… (BRFH) | 100 | 42.3 | -57.7% |
| The Coca-Cola Compa… (KO) | 100 | 168.1 | +68.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: BRFH vs KO
Each card shows where this stock fits in a portfolio — not just who wins on paper.
BRFH is the clearest fit if your priority is growth exposure.
- Rev growth 31.9%, EPS growth 9.5%, 3Y rev CAGR 16.9%
- 31.9% revenue growth vs KO's 1.9%
KO carries the broadest edge in this set and is the clearest fit for long-term compounding and sleep-well-at-night.
- 112.2% 10Y total return vs BRFH's -72.2%
- Lower volatility, beta -0.09, current ratio 1.46x
- Beta -0.09, yield 2.6%, current ratio 1.46x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 31.9% revenue growth vs KO's 1.9% | |
| Quality / Margins | 27.8% margin vs BRFH's -27.4% | |
| Stability / Safety | Lower D/E ratio (132.7% vs 143.9%) | |
| Dividends | 2.6% yield; 35-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +12.3% vs BRFH's -18.5% | |
| Efficiency (ROA) | 13.1% ROA vs BRFH's -79.8%, ROIC 15.8% vs -232.8% |
BRFH vs KO — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
BRFH vs KO — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
KO leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
KO is the larger business by revenue, generating $49.3B annually — 4488.5x BRFH's $11M. KO is the more profitable business, keeping 27.8% of every revenue dollar as net income compared to BRFH's -27.4%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $11M | $49.3B |
| EBITDAEarnings before interest/tax | -$3M | $15.5B |
| Net IncomeAfter-tax profit | -$3M | $13.7B |
| Free Cash FlowCash after capex | -$2M | $12.6B |
| Gross MarginGross profit ÷ Revenue | +30.9% | +61.7% |
| Operating MarginEBIT ÷ Revenue | -26.7% | +29.3% |
| Net MarginNet income ÷ Revenue | -27.4% | +27.8% |
| FCF MarginFCF ÷ Revenue | -21.8% | +25.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | +11.0% | +12.1% |
| EPS Growth (YoY)Latest quarter vs prior year | +18.2% | +18.2% |
Valuation Metrics
BRFH leads this category, winning 2 of 3 comparable metrics.
Valuation Metrics
| Metric | ||
|---|---|---|
| Market CapShares × price | $39M | $337.8B |
| Enterprise ValueMkt cap + debt − cash | $39M | $373.0B |
| Trailing P/EPrice ÷ TTM EPS | -12.74x | 25.82x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 24.12x |
| PEG RatioP/E ÷ EPS growth rate | — | 2.31x |
| EV / EBITDAEnterprise value multiple | — | 25.18x |
| Price / SalesMarket cap ÷ Revenue | 3.60x | 7.05x |
| Price / BookPrice ÷ Book value/share | 61.45x | 9.88x |
| Price / FCFMarket cap ÷ FCF | — | 63.78x |
Profitability & Efficiency
KO leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
KO delivers a 41.1% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $-147 for BRFH. KO carries lower financial leverage with a 1.33x debt-to-equity ratio, signaling a more conservative balance sheet compared to BRFH's 1.44x. On the Piotroski fundamental quality scale (0–9), KO scores 7/9 vs BRFH's 3/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -146.8% | +41.1% |
| ROA (TTM)Return on assets | -79.8% | +13.1% |
| ROICReturn on invested capital | -2.3% | +15.8% |
| ROCEReturn on capital employed | -173.0% | +17.3% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 7 |
| Debt / EquityFinancial leverage | 1.44x | 1.33x |
| Net DebtTotal debt minus cash | $597,000 | $35.2B |
| Cash & Equiv.Liquid assets | $235,000 | $10.3B |
| Total DebtShort + long-term debt | $832,000 | $45.5B |
| Interest CoverageEBIT ÷ Interest expense | -38.55x | 10.70x |
Total Returns (Dividends Reinvested)
KO leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in KO five years ago would be worth $16,268 today (with dividends reinvested), compared to $3,961 for BRFH. Over the past 12 months, KO leads with a +12.3% total return vs BRFH's -18.5%. The 3-year compound annual growth rate (CAGR) favors BRFH at 26.0% vs KO's 9.6% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -20.7% | +14.3% |
| 1-Year ReturnPast 12 months | -18.5% | +12.3% |
| 3-Year ReturnCumulative with dividends | +100.0% | +31.8% |
| 5-Year ReturnCumulative with dividends | -60.4% | +62.7% |
| 10-Year ReturnCumulative with dividends | -72.2% | +112.2% |
| CAGR (3Y)Annualised 3-year return | +26.0% | +9.6% |
Risk & Volatility
KO leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
KO is the less volatile stock with a -0.09 beta — it tends to amplify market swings less than BRFH's 0.81 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. KO currently trades 95.7% from its 52-week high vs BRFH's 39.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.81x | -0.09x |
| 52-Week HighHighest price in past year | $6.08 | $82.00 |
| 52-Week LowLowest price in past year | $2.30 | $65.35 |
| % of 52W HighCurrent price vs 52-week peak | +39.8% | +95.7% |
| RSI (14)Momentum oscillator 0–100 | 43.1 | 57.3 |
| Avg Volume (50D)Average daily shares traded | 8K | 13.5M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
KO is the only dividend payer here at 2.59% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | — | $85.71 |
| # AnalystsCovering analysts | — | 48 |
| Dividend YieldAnnual dividend ÷ price | — | +2.6% |
| Dividend StreakConsecutive years of raises | — | 35 |
| Dividend / ShareAnnual DPS | — | $2.04 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.1% | +0.2% |
KO leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). BRFH leads in 1 (Valuation Metrics).
BRFH vs KO: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is BRFH or KO a better buy right now?
For growth investors, Barfresh Food Group, Inc.
(BRFH) is the stronger pick with 31. 9% revenue growth year-over-year, versus 1. 9% for The Coca-Cola Company (KO). The Coca-Cola Company (KO) offers the better valuation at 25. 8x trailing P/E (24. 1x forward), making it the more compelling value choice. Analysts rate The Coca-Cola Company (KO) a "Buy" — based on 48 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — BRFH or KO?
Over the past 5 years, The Coca-Cola Company (KO) delivered a total return of +62.
7%, compared to -60. 4% for Barfresh Food Group, Inc. (BRFH). Over 10 years, the gap is even starker: KO returned +112. 2% versus BRFH's -72. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — BRFH or KO?
By beta (market sensitivity over 5 years), The Coca-Cola Company (KO) is the lower-risk stock at -0.
09β versus Barfresh Food Group, Inc. 's 0. 81β — meaning BRFH is approximately -1021% more volatile than KO relative to the S&P 500. On balance sheet safety, The Coca-Cola Company (KO) carries a lower debt/equity ratio of 133% versus 144% for Barfresh Food Group, Inc. — giving it more financial flexibility in a downturn.
04Which is growing faster — BRFH or KO?
By revenue growth (latest reported year), Barfresh Food Group, Inc.
(BRFH) is pulling ahead at 31. 9% versus 1. 9% for The Coca-Cola Company (KO). On earnings-per-share growth, the picture is similar: The Coca-Cola Company grew EPS 23. 6% year-over-year, compared to 9. 5% for Barfresh Food Group, Inc.. Over a 3-year CAGR, BRFH leads at 16. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — BRFH or KO?
The Coca-Cola Company (KO) is the more profitable company, earning 27.
3% net margin versus -26. 4% for Barfresh Food Group, Inc. — meaning it keeps 27. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: KO leads at 28. 7% versus -25. 9% for BRFH. At the gross margin level — before operating expenses — KO leads at 61. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — BRFH or KO?
In this comparison, KO (2.
6% yield) pays a dividend. BRFH does not pay a meaningful dividend and should not be held primarily for income.
07Is BRFH or KO better for a retirement portfolio?
For long-horizon retirement investors, The Coca-Cola Company (KO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.
09), 2. 6% yield, +112. 2% 10Y return). Both have compounded well over 10 years (KO: +112. 2%, BRFH: -72. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between BRFH and KO?
Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: BRFH is a small-cap high-growth stock; KO is a large-cap quality compounder stock. KO pays a dividend while BRFH does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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