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BX vs MS
Revenue, margins, valuation, and 5-year total return — side by side.
Financial - Capital Markets
BX vs MS — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Asset Management | Financial - Capital Markets |
| Market Cap | $96.16B | $301.05B |
| Revenue (TTM) | $13.83B | $103.14B |
| Net Income (TTM) | $3.02B | $16.18B |
| Gross Margin | 86.0% | 55.6% |
| Operating Margin | 51.9% | 17.1% |
| Forward P/E | 20.6x | 15.9x |
| Total Debt | $13.31B | $360.49B |
| Cash & Equiv. | $2.63B | $75.74B |
BX vs MS — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Blackstone Inc. (BX) | 100 | 216.1 | +116.1% |
| Morgan Stanley (MS) | 100 | 428.1 | +328.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: BX vs MS
Each card shows where this stock fits in a portfolio — not just who wins on paper.
BX carries the broadest edge in this set and is the clearest fit for growth exposure and sleep-well-at-night.
- Rev growth 21.6%, EPS growth 7.2%
- Lower volatility, beta 1.53, Low D/E 60.8%, current ratio 0.91x
- PEG 0.98 vs MS's 1.79
MS is the clearest fit if your priority is income & stability and long-term compounding.
- Dividend streak 11 yrs, beta 1.37, yield 2.0%
- 7.3% 10Y total return vs BX's 478.0%
- Lower P/E (15.9x vs 20.6x)
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 21.6% NII/revenue growth vs MS's 16.8% | |
| Value | Lower P/E (15.9x vs 20.6x) | |
| Quality / Margins | Efficiency ratio 0.3% vs MS's 0.4% (lower = leaner) | |
| Stability / Safety | Beta 1.37 vs BX's 1.53 | |
| Dividends | 6.3% yield, 2-year raise streak, vs MS's 2.0% | |
| Momentum (1Y) | +61.5% vs BX's -6.2% | |
| Efficiency (ROA) | Efficiency ratio 0.3% vs MS's 0.4% |
BX vs MS — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
BX vs MS — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
BX leads this category, winning 4 of 5 comparable metrics.
Income & Cash Flow (Last 12 Months)
MS is the larger business by revenue, generating $103.1B annually — 7.5x BX's $13.8B. BX is the more profitable business, keeping 21.8% of every revenue dollar as net income compared to MS's 13.0%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $13.8B | $103.1B |
| EBITDAEarnings before interest/tax | $7.2B | $26.3B |
| Net IncomeAfter-tax profit | $3.0B | $16.2B |
| Free Cash FlowCash after capex | $3.5B | -$6.7B |
| Gross MarginGross profit ÷ Revenue | +86.0% | +55.6% |
| Operating MarginEBIT ÷ Revenue | +51.9% | +17.1% |
| Net MarginNet income ÷ Revenue | +21.8% | +13.0% |
| FCF MarginFCF ÷ Revenue | +12.6% | -2.0% |
| Rev. Growth (YoY)Latest quarter vs prior year | — | — |
| EPS Growth (YoY)Latest quarter vs prior year | +41.3% | +48.9% |
Valuation Metrics
MS leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 23.8x trailing earnings, MS trades at a 25% valuation discount to BX's 31.6x P/E. Adjusting for growth (PEG ratio), BX offers better value at 1.51x vs MS's 2.67x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||
|---|---|---|
| Market CapShares × price | $96.2B | $301.1B |
| Enterprise ValueMkt cap + debt − cash | $106.8B | $585.8B |
| Trailing P/EPrice ÷ TTM EPS | 31.63x | 23.80x |
| Forward P/EPrice ÷ next-FY EPS est. | 20.56x | 15.93x |
| PEG RatioP/E ÷ EPS growth rate | 1.51x | 2.67x |
| EV / EBITDAEnterprise value multiple | 14.81x | 25.74x |
| Price / SalesMarket cap ÷ Revenue | 6.95x | 2.92x |
| Price / BookPrice ÷ Book value/share | 4.38x | 2.89x |
| Price / FCFMarket cap ÷ FCF | 55.11x | — |
Profitability & Efficiency
BX leads this category, winning 7 of 8 comparable metrics.
Profitability & Efficiency
MS delivers a 14.6% return on equity — every $100 of shareholder capital generates $15 in annual profit, vs $14 for BX. BX carries lower financial leverage with a 0.61x debt-to-equity ratio, signaling a more conservative balance sheet compared to MS's 3.42x.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | +14.3% | +14.6% |
| ROA (TTM)Return on assets | +6.5% | +1.2% |
| ROICReturn on invested capital | +16.1% | +2.9% |
| ROCEReturn on capital employed | +16.9% | +3.8% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 5 |
| Debt / EquityFinancial leverage | 0.61x | 3.42x |
| Net DebtTotal debt minus cash | $10.7B | $284.7B |
| Cash & Equiv.Liquid assets | $2.6B | $75.7B |
| Total DebtShort + long-term debt | $13.3B | $360.5B |
| Interest CoverageEBIT ÷ Interest expense | 14.12x | 0.44x |
Total Returns (Dividends Reinvested)
MS leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in MS five years ago would be worth $24,401 today (with dividends reinvested), compared to $16,301 for BX. Over the past 12 months, MS leads with a +61.5% total return vs BX's -6.2%. The 3-year compound annual growth rate (CAGR) favors MS at 33.1% vs BX's 18.0% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -21.1% | +5.1% |
| 1-Year ReturnPast 12 months | -6.2% | +61.5% |
| 3-Year ReturnCumulative with dividends | +64.4% | +136.0% |
| 5-Year ReturnCumulative with dividends | +63.0% | +144.0% |
| 10-Year ReturnCumulative with dividends | +478.0% | +726.4% |
| CAGR (3Y)Annualised 3-year return | +18.0% | +33.1% |
Risk & Volatility
MS leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
MS is the less volatile stock with a 1.37 beta — it tends to amplify market swings less than BX's 1.53 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MS currently trades 97.2% from its 52-week high vs BX's 64.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.53x | 1.37x |
| 52-Week HighHighest price in past year | $190.09 | $194.59 |
| 52-Week LowLowest price in past year | $101.73 | $117.21 |
| % of 52W HighCurrent price vs 52-week peak | +64.6% | +97.2% |
| RSI (14)Momentum oscillator 0–100 | 52.4 | 59.7 |
| Avg Volume (50D)Average daily shares traded | 7.3M | 5.5M |
Analyst Outlook
Evenly matched — BX and MS each lead in 1 of 2 comparable metrics.
Analyst Outlook
Wall Street rates BX as "Buy" and MS as "Buy". Consensus price targets imply 27.4% upside for BX (target: $156) vs 8.7% for MS (target: $206). For income investors, BX offers the higher dividend yield at 6.27% vs MS's 2.01%.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | $156.29 | $205.75 |
| # AnalystsCovering analysts | 29 | 52 |
| Dividend YieldAnnual dividend ÷ price | +6.3% | +2.0% |
| Dividend StreakConsecutive years of raises | 2 | 11 |
| Dividend / ShareAnnual DPS | $7.70 | $3.81 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.3% | +1.4% |
MS leads in 3 of 6 categories (Valuation Metrics, Total Returns). BX leads in 2 (Income & Cash Flow, Profitability & Efficiency). 1 tied.
BX vs MS: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is BX or MS a better buy right now?
For growth investors, Blackstone Inc.
(BX) is the stronger pick with 21. 6% revenue growth year-over-year, versus 16. 8% for Morgan Stanley (MS). Morgan Stanley (MS) offers the better valuation at 23. 8x trailing P/E (15. 9x forward), making it the more compelling value choice. Analysts rate Blackstone Inc. (BX) a "Buy" — based on 29 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — BX or MS?
On trailing P/E, Morgan Stanley (MS) is the cheapest at 23.
8x versus Blackstone Inc. at 31. 6x. On forward P/E, Morgan Stanley is actually cheaper at 15. 9x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Blackstone Inc. wins at 0. 98x versus Morgan Stanley's 1. 79x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — BX or MS?
Over the past 5 years, Morgan Stanley (MS) delivered a total return of +144.
0%, compared to +63. 0% for Blackstone Inc. (BX). Over 10 years, the gap is even starker: MS returned +726. 4% versus BX's +478. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — BX or MS?
By beta (market sensitivity over 5 years), Morgan Stanley (MS) is the lower-risk stock at 1.
37β versus Blackstone Inc. 's 1. 53β — meaning BX is approximately 12% more volatile than MS relative to the S&P 500. On balance sheet safety, Blackstone Inc. (BX) carries a lower debt/equity ratio of 61% versus 3% for Morgan Stanley — giving it more financial flexibility in a downturn.
05Which is growing faster — BX or MS?
By revenue growth (latest reported year), Blackstone Inc.
(BX) is pulling ahead at 21. 6% versus 16. 8% for Morgan Stanley (MS). On earnings-per-share growth, the picture is similar: Morgan Stanley grew EPS 53. 5% year-over-year, compared to 7. 2% for Blackstone Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — BX or MS?
Blackstone Inc.
(BX) is the more profitable company, earning 21. 8% net margin versus 13. 0% for Morgan Stanley — meaning it keeps 21. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BX leads at 51. 9% versus 17. 1% for MS. At the gross margin level — before operating expenses — BX leads at 86. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is BX or MS more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Blackstone Inc. (BX) is the more undervalued stock at a PEG of 0. 98x versus Morgan Stanley's 1. 79x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Morgan Stanley (MS) trades at 15. 9x forward P/E versus 20. 6x for Blackstone Inc. — 4. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BX: 27. 4% to $156. 29.
08Which pays a better dividend — BX or MS?
All stocks in this comparison pay dividends.
Blackstone Inc. (BX) offers the highest yield at 6. 3%, versus 2. 0% for Morgan Stanley (MS).
09Is BX or MS better for a retirement portfolio?
For long-horizon retirement investors, Morgan Stanley (MS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2.
0% yield, +726. 4% 10Y return). Blackstone Inc. (BX) carries a higher beta of 1. 53 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MS: +726. 4%, BX: +478. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between BX and MS?
Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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